• Often used in long term, well-established relationships whereas these relationships depend on trust, build up slowly, and are stable - how things get done depends on relationships with people and attention to group process; • Communication is seen as an art form-a way of engaging someone – an individual can become sensitive to conflict expressed in another's nonverbal communication. This conflict either must be solved before work can progress or must be avoided and; • Accuracy is valued - how well something is learned is important.

1. Discussionary Editorials Regarding Business Communication (Part 1) – High
Context Communication
I want to express my gratitude and appreciation for all of the individuals, professionals, business
owners, and organizations that have continued to express their interest in my editorials –this article
will be the first editorial of a series entitled, “Discussionary Editorials Regarding Business
Communication” that I will compose in an effort to explore; interpret; and discuss the importance of
effective business communication and the significance of this concept.
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For the purposes of this editorial, I will present some common definitions of High Context
Communication and raise a few key talking points which I would encourage feedback; insights; and
discussion.
The next editorial will provide an overview of Low Context Communication.
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The purpose and goal of this editorial is to discuss and explain:
Introduction Discussion Regarding Business Communication
What is High Context Communication?
General Discussion and Key Talking Points
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Introduction Discussion Regarding Business Communication
Communication is fundamental in business – it encompasses a collaborative activity; goods and
services are created and exchanged through the close coordination of many persons. Coordination of
this kind requires intense communication – complex product specifications and production schedules
must be mutually understood, and intricate deals between trading partners must be negotiated.
Communication styles vary enormously, and these contribute to a staggering variety of business
styles. In the observance of business communication, economic survival is at stake. Business
practices are shaped by deeply-held cultural attitudes toward work; power; trust; wealth; and
communication.
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What is High Context Communication?
High Context Communication is commonly defined as the preference of communicating; decision
making; and activities in person (face-to-face) rather than by electronic methods.
This method of communication lies in the physical context of the interaction including:

2. High use of nonverbal elements; voice tone, facial expression, gestures, and eye movement
carry significant parts of conversation;
Multiple sources of information are used – thinking is deductive and proceeds from general to
specific.
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General Discussion and Key Talking Points
Often used in long term, well-established relationships whereas these relationships depend on
trust, build up slowly, and are stable - how things get done depends on relationships with people
and attention to group process;
Communication is seen as an art form-a way of engaging someone – an individual can become
sensitive to conflict expressed in another's nonverbal communication. This conflict either must
be solved before work can progress or must be avoided and;
Accuracy is valued - how well something is learned is important.
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