1. Disney is the largest media conglomerate in the world in terms of revenue. It operates through five primary units focused on film, parks, consumer products, media networks, and interactive experiences.
2. Disney pioneered synergistic marketing techniques in the 1930s by licensing its characters like Mickey Mouse to other companies. It continues to leverage its properties across multiple business units and media to maximize profits.
3. Disney has achieved great success through horizontal integration, acquiring major franchises like Pixar, Marvel, and Lucasfilm to expand its portfolio of popular intellectual properties.
Disney vs. Pixar: A Tale of Creative LeadershipAndrea Mignolo
This talk looks at the leadership challenges creative teams face, specifically through the lens of Intentional Change Theory. We take an in-depth look at the leadership styles of Ed Catmull and Michael Eisner to see how leadership impacts culture, creativity, and the bottom line.
Disney vs. Pixar: A Tale of Creative LeadershipAndrea Mignolo
This talk looks at the leadership challenges creative teams face, specifically through the lens of Intentional Change Theory. We take an in-depth look at the leadership styles of Ed Catmull and Michael Eisner to see how leadership impacts culture, creativity, and the bottom line.
This is a presentation on the ownership of how our movie trailer will be good in the business and also information about the big 6 compared to a independent movie studio. There is also information about the movie company Disney about the facts and figures.
This is a presentation on the ownership of how our movie trailer will be good in the business and also information about the big 6 compared to a independent movie studio. There is also information about the movie company Disney about the facts and figures.
This is MBA project submitted for Strategic Diversification of Walt Disney. States the steps taken by Disney to diversify from just cartoons to more of established entertainment company.
The Walt Disney Company was founded on October 16th 1923 by brothers Walt and Roy Disney.
It is one of the largest media and entertainment corporations in the world.
It’s the owner of 11 theme parks and several television networks, including the American Broadcasting Company (ABC).
Pixar Animation Studios was started by John Lasseter & George Lucas
Pixar was initially a computer graphics division owned by film maker George Lucas known as Lucas film limited.
In 1986, Steve Jobs purchased the computer graphics division of Lucas Film Ltd. for $10 million and established it as an independent company named Pixar , co-founded with Dr. Edwin E. Catmull.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
We all have good and bad thoughts from time to time and situation to situation. We are bombarded daily with spiraling thoughts(both negative and positive) creating all-consuming feel , making us difficult to manage with associated suffering. Good thoughts are like our Mob Signal (Positive thought) amidst noise(negative thought) in the atmosphere. Negative thoughts like noise outweigh positive thoughts. These thoughts often create unwanted confusion, trouble, stress and frustration in our mind as well as chaos in our physical world. Negative thoughts are also known as “distorted thinking”.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Ethnobotany and Ethnopharmacology:
Ethnobotany in herbal drug evaluation,
Impact of Ethnobotany in traditional medicine,
New development in herbals,
Bio-prospecting tools for drug discovery,
Role of Ethnopharmacology in drug evaluation,
Reverse Pharmacology.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
The Art Pastor's Guide to Sabbath | Steve ThomasonSteve Thomason
What is the purpose of the Sabbath Law in the Torah. It is interesting to compare how the context of the law shifts from Exodus to Deuteronomy. Who gets to rest, and why?
How to Split Bills in the Odoo 17 POS ModuleCeline George
Bills have a main role in point of sale procedure. It will help to track sales, handling payments and giving receipts to customers. Bill splitting also has an important role in POS. For example, If some friends come together for dinner and if they want to divide the bill then it is possible by POS bill splitting. This slide will show how to split bills in odoo 17 POS.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
1. Noah Gee
Disney case study
From a 1981 internal memo at Disney: “We have no obligation to make history. We
have no obligation to make art. We have no obligation to make a statement. To
make money is our only objective.” - Michael Eisner, Disney CEO (1984-2005). So if
its money Disney are after, need they fear - Disney is the largest media
conglomerate in the world in terms of revenue, in fact last year was a new revenue
record for the company who made an astonishing 42.278 billion. Disney was
founded on October 16, 1923 and now has over 150 million employees with Bob Iger
as the President of the company.
The Walt Disney Company operates as five primary units and segments:
1. The Walt Disney Studios, which includes the company's film, recording label,
and theatrical divisions
2. Parks and Resorts, featuring the company's theme parks, cruise line, and other
travel-related assets
3. Disney Consumer Products, which produces toys, clothing, and other
merchandising based upon Disney-owned properties
4. Media Networks, which includes the company's television properties
5. Disney Interactive, which includes Disney's Internet, mobile, social media,
virtual worlds, and computer games operations.
Synergy (from the Greek syn-ergos, meaning working together) is the term used to
describe a situation where different entities cooperate advantageously for a final
outcome. Simply defined, it means that the whole is greater than the sum of its parts.
It’s the ‘strategy of synchronising and actively forging connections between directly
related areas of entertainment’.
Symbiosis is when different companies work together to promote a range of related
products e.g. Walt Disney pioneered symbiosis marketing techniques in the 1930s
by granting dozens of firms the right to use his Mickey Mouse character in products
and ads, and continued to market Disney media through licensing arrangements.
These products can help advertise the film itself and thus help to increase the film's
sales. For example, the Spider-Man films had toys of ‘webshooters’ and figures of
the characters made, CD soundtracks, video games, DVD’s and other
merchandising. Disney, more than any media giant is the master at figuring out “new
synergistic ways to acquire, slice, dice and merchandise content.” Its 1994 animated
film The Lion King generated over $1 billion in profit. It led to a highly profitable
Broadway show, a TV series and all sorts of media spin-offs. It also led to 186 items
of merchandising. Wall Street analysts estimate animated films in the hands of
media conglomerates on average generate four times more profit than their domestic
box-office take.
In business, horizontal integration is a strategy where a company creates or
acquires production units for outputs which are alike - either complementary or
competitive i.e. a company acquires competitors in the same industry doing the
same stage of production. For example, Disney's acquisitions of Marvel comics for
$4.2bn in 2009 and Lucasfilm (2012), the company behind the Star Wars films, for
$4.05bn (£2.5bn), from its chairman and founder George Lucas. In return, Disney
2. Noah Gee
should again increase their market share. It’s still early days but so far the
investment seems to be gradually paying off like “Marvel’s The Avengers” was the
top-grossing film last year, with $1.5 billion in worldwide ticket sales, according to
Box Office Mojo (an industry researcher). Whilst “Iron Man 3” leads this year with
$1.2 billion in worldwide box office.
On the other hand, you have Pixar studios, bought by Disney for $7.4bn (£4.1bn) in
2006; The Disney-Pixar relationship between 1991 and 2006 illustrates the move
from outsourcing (the contracting out of a business process to a third-
party) to vertical integration (The merger with or acquisition of a company that
performs a different role in the same industry). Disney outsourced the production of
3D animated films to Pixar in 1991 because there was a lot of uncertainty around the
potential of 3D animation. At the time it was not clear whether 3D animated films
would be successful or at least as successful as 2D animated films. In addition, 2D
animation capabilities were far more likely than 3D animation capabilities to generate
a competitive advantage.
By 2006, vertical integration had become necessary for Disney because Pixar was
taking advantage of Disney’s dependence to constantly renegotiate the contract.
For instance, after the success of Toy Story (1995), Steve Jobs, who was chief
executive of Pixar at the time, threatened to end the relationship with Disney unless
the contract terms were adjusted in Pixar’s favour. Michael Eisner, chairman and
chief executive of Disney, eventually agreed to renegotiate the contract in favour of
Pixar in exchange for an extended duration. Moreover, the uncertainty surrounding
3D animation had disappeared and this film technique had become essential to the
competitive advantage of the animation film industry.
One of the main reasons Disney are so successful is because they use cross-media
convergence. For example, High School Musical the most successful
film that Disney Channel Original Movie (DCOM) ever produced, with a television
sequel High School Musical 2 and 3. It is the first Disney Channel Original Movie to
have a theatrical sequel. The film's soundtrack was the best-selling album in the
United States for 2006. In addition, there was a high school musical ice tour, book
series, video game, reality series. In fact the High School Musical: Encore
Edition DVD created a sales record when 1.2 million copies were sold in its first six
days, making it the fastest-selling television film of all time
Part of the reason Disney is so successful is because it knows how to appeal to a
wide age ranged audiences even when making ‘kids films’. For example, with Toy
Story 3 Pixar and Disney set out to target people in their twenties, who would have
seen the original Toy Story when they were younger), thereby giving their audience a
sense of loyalty in the brand so hopefully then they will encourage their children to
watch Disney.
Disney use social media but not too much success for such a large company. It has
numerous different Twitter accounts (e.g. @Disney, @DisneyParks,
@DisneyPictures etc.), however it only has 3.4m people following @Disney on
Twitter while its Facebook account has 45m likes. However, it’s most enthusiastic
fans are of an age (under 13) in which they aren’t able to interact online which might
3. Noah Gee
explain why its social media presence isn’t as impressive despite their efforts as their
YouTube account has only 88,000 subscribers.
Disney Vault adds to the company’s exclusive appeal - the "Disney Vault" is the term
used by Walt Disney Studios Home Entertainment for its policy of putting home
video releases of Walt Disney Animation Studios’ animated features on moratorium.
Each Disney film is available for purchase for a limited time, after which it is put "in
the vault" and not made available in stores for several years until it is once again
released. Therefore, Disney put added pressure on parents to buy DVD releases
within a given time. A side effect of the moratorium process is the fact that videos
and DVDs of Disney films placed on moratorium become collectibles, sold in stores
and at auction websites such as eBay for sums in excess of their original suggested
retail price. The practice also has made the Disney films a prime target for digital
piracy.
Disney's earliest films were often marked in the past as racist and sexist stereotypes
so have they really moved on from the older classics like Peter Pan to newer films
like The Little Mermaid? Disney has moved away from some sexist and racist
tendencies, but preserved more than many think. There are a lot of examples to
choose from in the Disney vault.
The 1941 classic, Dumbo (which I grew up loving), has a particularly racist
foundation. The film is excessively light in its handling of southern racism. The crows
are extremely stereotypically black characters. Never mind that the lead crow's name
is Jim Crow (the Jim Crow laws were state and local laws in the United States
enacted between 1876 and 1965. They mandated de jure racial segregation in all
public facilities in Southern states of the former Confederacy, with, starting in 1890, a
"separate but equal" status for African Americans). However, the song "When I See
an Elephant Fly," contains heavy-use of southern black vernacular, including: "I'd be
done see'n about everything / when I see an elephant fly!"
The fact that the crows are the colour black and speak in a stereotypical manner
could only have reinforced stereotypes. In addition, with the "Song of
the Roustabouts," Disney features faceless black circus workers working while
singing, "We slave until we’re almost dead / We’re happy-hearted roustabout" and
"Keep on working / Stop that shirking / Pull that rope, you hairy ape."
A more recent example of one of Disney’s movies is 'The Princess and the Frog'
(2011) the film was a huge step towards inclusiveness and intersectionality in Disney
films by having a black princess named Tiana. However, there are still issues within
the film that many argue do more harm than good for much of the viewing public.
The most obvious of these issues is the fact that, despite Tiana being "obvious
phenotypically" black — meaning that her skin tone and other features have been
drawn to be "identifiably" black — her suitor, and later husband, Prince Naveen is
not. In fact, for half the movie, you don't even know where his home country,
Maldonia, is, nor can you place his accent. Some viewers believe that Disney would
not have made Naveen "identifiably" black because that would put a black male in a
position of power in their films.
4. Noah Gee
For nine decades, not one of Disney's hit animations has had a woman sitting in the
director's chair – until now. When Frozen, its latest cartoon feature film, opens in the
UK later this month, it will make Disney history as Jennifer Lee, a screenwriter,
shares a directing credit with the animator Chris Buck. In addition to this, Frozen is
directed by The Simpsons' Lauren MacMullan, who will make company history by
being the first woman ever to have a solo directing credit on any feature-length
Disney cartoon. This is evidence that Disney is taking steps forward in the right
direction in regards to gender balance in the workplace.
Robert A. Iger is Chairman and Chief Executive Officer of The Walt Disney
Company. As Chairman and CEO, Mr. Iger focuses on three fundamental aspects:
generating the best creative content possible; fostering innovation and utilizing the
latest technology; and expanding into new markets around the world. Mr. Iger with
the acquisition of Pixar (2006), Marvel (2009), and Lucasfilm (2012), three of the
entertainment industry's greatest storytellers he has built on Disney's rich history of
unforgettable storytelling. Mr. Iger has embraced new technology by making Disney
an industry leader at the forefront of offering its creative content across new and
multiple platforms.