Digital Marketing Course & Learn Web, SEO , SMM and Digital Marketing Course in Udaipur. Advanced digital marketing course with SEO professional and SEO Experts in Udaipur Martina Motwani
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers and retain them.The key objective is to promote brands, build preference and increase sales through various digital marketing techniques.
Through this PPT we want our Clients to know the process we would follow to make their web platform's digital promotion and hence, they would easily see a plan in the form of a proposal.
360° Digital marketing an online marketing firm, we combine advanced technology with smart talent to deliver our clients quality digital solutions that work for them. Providing a rich array of services that, we aim at creating suitable digital strategy that helps in attracting the target audience and increasing conversion figures. As a one-stop digital solutions provider, we cater to businesses of all shapes and sizes, and diverse industry verticals, helping them improve their web presence, optimize websites for better search results and sell more through marketing campaigns.
360° Digital Marketing delivers you the experience, technical know-how coupled with creativity to take your business a notch higher!
Our in-house services include:
• Search Engine Optimization (SEO)
• Social Media Marketing
• Paid Marketing
• Web Design & Development
• Data analytics
• YouTube Videos & Promotions
• E-mail marketing
• SMS Marketing
• Reputation Management
• Mobile App development
• Telemarketing
In today’s digital business world, you need a partner who can help you take advantage of marketing opportunities across a variety of channels in real-time. 360 ° Digital Marketing combines a data-driven approach with knowledge gained from years in digital marketing to deliver outstanding results to our clients.
Digital marketing: facebook,adwords, emailabdul halim
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Digital Marketing Career Opportunities - Scope of Internet Marketing Web Trainings Academy
Digital Marketing is one of the fastest growing field in online industry. Digital marketing professionals have many career opportunities in India and abroad. Digital Marketing professional can build in career in various fields like SEO, Google AdWords, Social Media, Analytics etc.
Creating a perfect digital marketing proposal for clients - Dean infotechDeanInfotech Pvt. Ltd.
Dean Infotech is an india based Digital Marketing Company. We are Professional in Digital Marketing Search Engine marketing that offered dadicated search engine optimization, PPC Services.
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers and retain them.The key objective is to promote brands, build preference and increase sales through various digital marketing techniques.
Through this PPT we want our Clients to know the process we would follow to make their web platform's digital promotion and hence, they would easily see a plan in the form of a proposal.
360° Digital marketing an online marketing firm, we combine advanced technology with smart talent to deliver our clients quality digital solutions that work for them. Providing a rich array of services that, we aim at creating suitable digital strategy that helps in attracting the target audience and increasing conversion figures. As a one-stop digital solutions provider, we cater to businesses of all shapes and sizes, and diverse industry verticals, helping them improve their web presence, optimize websites for better search results and sell more through marketing campaigns.
360° Digital Marketing delivers you the experience, technical know-how coupled with creativity to take your business a notch higher!
Our in-house services include:
• Search Engine Optimization (SEO)
• Social Media Marketing
• Paid Marketing
• Web Design & Development
• Data analytics
• YouTube Videos & Promotions
• E-mail marketing
• SMS Marketing
• Reputation Management
• Mobile App development
• Telemarketing
In today’s digital business world, you need a partner who can help you take advantage of marketing opportunities across a variety of channels in real-time. 360 ° Digital Marketing combines a data-driven approach with knowledge gained from years in digital marketing to deliver outstanding results to our clients.
Digital marketing: facebook,adwords, emailabdul halim
digital marketing course
digital marketing ppt
digital marketing strategy
role of digital marketing
digital marketing tools
digital marketing definition
digital marketing trends
digital marketing agency
Digital Marketing Career Opportunities - Scope of Internet Marketing Web Trainings Academy
Digital Marketing is one of the fastest growing field in online industry. Digital marketing professionals have many career opportunities in India and abroad. Digital Marketing professional can build in career in various fields like SEO, Google AdWords, Social Media, Analytics etc.
Creating a perfect digital marketing proposal for clients - Dean infotechDeanInfotech Pvt. Ltd.
Dean Infotech is an india based Digital Marketing Company. We are Professional in Digital Marketing Search Engine marketing that offered dadicated search engine optimization, PPC Services.
Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...Simplilearn
This presentation about Digital Marketing course will go through all the major methods available to market your content. This video covers the different forms of digital marketing available to you, like search engine optimization, content marketing, search engine marketing, social media marketing, affiliate marketing, native advertising, email marketing, and online PR. This video also focuses on how each of these marketing types works along with some of the popular tools that are used for Digital Marketing with the help of examples and practical demos. So, let's get started and step into the world of Digital Marketing.
Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.
What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation, and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing
5 Create the right marketing messages tailored to the right audiences
6. Prepare for top digital marketing certification exams such as OMCA, Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing certifications
Who should take this Digital Marketing course?
Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions. Any of these roles can benefit from Digital Marketing Specialist training:
1. Marketing Managers
2. Digital Marketing Specialists
3. Marketing or Sales Professionals
4. Management, Engineering, Business, or Communication Graduates
5. Entrepreneurs or Business Owners
6. Marketing Consultant
Learn more at https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training
You can become a digital marketing expert without the need for courses and training programs. However you could feel that going through a proper digital marketing course or training program is better for you, you are right. A good training program will give you structure, mentor-ship and the opportunity to network with like-minded people.
Lessons from 95 Years of #PPC and 4 Years of Teaching ItKahlil Corazo ★
Results from my PPC Education Research and 10 tools for more empathic and strategic PPC from my experience of training undergrads for annual Google's PPC competition, GOMC.
Vibes Communication is one of the best digital marketing agency in Delhi NCR India. We’re the fusion of technology and marketing that enhance the brand’s value and integrity. Think of Branding-Think of us. We are the brand builder. Click here to know about us: www.vibescom.in
Fundamental of Digital marketing- Basic Of Digital Marketing Amit Thakur
Digital Marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps.
Digital marketing is sort of an umbrella term that includes all the modern marketing strategies. We are talking about marketing tactics that involve reaching out to the target customers through online marketing (Internet, mobile phones,) and social media marketing (Facebook, Instagram, Twitter, and such.)
Digital Marketing Course In Chandigarh Bobby singh
Digital Marketing Course In Chandigarh
CIIM – (Chandigarh Institute of Internet Marketing) is a professional Institute of Digital Marketing in Chandigarh, Mohali and Panchkula Punjab, India. CIIM - #1 Digital Marketing | Course Institute in Chandigarh | ciim.in 36 Modules, 15 Certifications, Live project training with 100% Placement - Call. 100% Live Online Training. 200+ Batches. 2200+ Trainees. 100% Jobs. Courses: SEO, SMO, PPC, ORM, SMM. 12+ Google Certifications CIIM Contact Us Book a Free Demo Class"
Become an expert digital marketing professional with advanced certification programs In Digital Marketing by Global Digital Academy. Request your free demo today!
In an ongoing effort to make creating campaigns on LinkedIn easier for everyday marketers, we've redesigned campaign manager to lead with objectives. Learn what's changing and hands-on tips for creating campaigns in the new experience.
Do You Want More Traffic for More Sales for Your Start Up Business? Checkout Complete Digital Marketing Plan & Strategies for Start Ups.
We Can Take Care of Your StartUp Business Marketing Campaign. Our services include Search Engine Optimization, Content Marketing, Press Release Copy-writing & Submission, Social Media Marketing, Classified Ad Marketing, PPC, SEO, Email Marketing & Reputation Building & Management.
Tags: adwords, content marketing, digital marketing, digital media, digital strategy, google adwords, internet marketing, lean startup, ppc, seo, seo services, social media marketing, startup, startup marketing, startups
Web Trainings offer Classroom and Online Digital Marketing Training. Learn SEO, SEM, SMO, Analytics, Email Marketing and Online Reputation Management concepts. Call 9052425444
Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets Telivision sets TVand game consoles to engage with stakeholders.
Itssolutions.in is the Training Institute in Gurgaon, Digital Marketing Training in India, Digital Marketing Programming, Digital Marketing Programming,Digital Marketing Programming Institute in Gurgaon, Digital Marketing Programming coaching Gurgaon
Hisar Institute of Digital Marketing is one of the best Digital Marketing institutes in India providing Advanced Digital Marketing course to budding digital learners. To know what we provide, Read Brochure
Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...Simplilearn
This presentation about Digital Marketing course will go through all the major methods available to market your content. This video covers the different forms of digital marketing available to you, like search engine optimization, content marketing, search engine marketing, social media marketing, affiliate marketing, native advertising, email marketing, and online PR. This video also focuses on how each of these marketing types works along with some of the popular tools that are used for Digital Marketing with the help of examples and practical demos. So, let's get started and step into the world of Digital Marketing.
Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.
What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation, and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing
5 Create the right marketing messages tailored to the right audiences
6. Prepare for top digital marketing certification exams such as OMCA, Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing certifications
Who should take this Digital Marketing course?
Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions. Any of these roles can benefit from Digital Marketing Specialist training:
1. Marketing Managers
2. Digital Marketing Specialists
3. Marketing or Sales Professionals
4. Management, Engineering, Business, or Communication Graduates
5. Entrepreneurs or Business Owners
6. Marketing Consultant
Learn more at https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training
You can become a digital marketing expert without the need for courses and training programs. However you could feel that going through a proper digital marketing course or training program is better for you, you are right. A good training program will give you structure, mentor-ship and the opportunity to network with like-minded people.
Lessons from 95 Years of #PPC and 4 Years of Teaching ItKahlil Corazo ★
Results from my PPC Education Research and 10 tools for more empathic and strategic PPC from my experience of training undergrads for annual Google's PPC competition, GOMC.
Vibes Communication is one of the best digital marketing agency in Delhi NCR India. We’re the fusion of technology and marketing that enhance the brand’s value and integrity. Think of Branding-Think of us. We are the brand builder. Click here to know about us: www.vibescom.in
Fundamental of Digital marketing- Basic Of Digital Marketing Amit Thakur
Digital Marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps.
Digital marketing is sort of an umbrella term that includes all the modern marketing strategies. We are talking about marketing tactics that involve reaching out to the target customers through online marketing (Internet, mobile phones,) and social media marketing (Facebook, Instagram, Twitter, and such.)
Digital Marketing Course In Chandigarh Bobby singh
Digital Marketing Course In Chandigarh
CIIM – (Chandigarh Institute of Internet Marketing) is a professional Institute of Digital Marketing in Chandigarh, Mohali and Panchkula Punjab, India. CIIM - #1 Digital Marketing | Course Institute in Chandigarh | ciim.in 36 Modules, 15 Certifications, Live project training with 100% Placement - Call. 100% Live Online Training. 200+ Batches. 2200+ Trainees. 100% Jobs. Courses: SEO, SMO, PPC, ORM, SMM. 12+ Google Certifications CIIM Contact Us Book a Free Demo Class"
Become an expert digital marketing professional with advanced certification programs In Digital Marketing by Global Digital Academy. Request your free demo today!
In an ongoing effort to make creating campaigns on LinkedIn easier for everyday marketers, we've redesigned campaign manager to lead with objectives. Learn what's changing and hands-on tips for creating campaigns in the new experience.
Do You Want More Traffic for More Sales for Your Start Up Business? Checkout Complete Digital Marketing Plan & Strategies for Start Ups.
We Can Take Care of Your StartUp Business Marketing Campaign. Our services include Search Engine Optimization, Content Marketing, Press Release Copy-writing & Submission, Social Media Marketing, Classified Ad Marketing, PPC, SEO, Email Marketing & Reputation Building & Management.
Tags: adwords, content marketing, digital marketing, digital media, digital strategy, google adwords, internet marketing, lean startup, ppc, seo, seo services, social media marketing, startup, startup marketing, startups
Web Trainings offer Classroom and Online Digital Marketing Training. Learn SEO, SEM, SMO, Analytics, Email Marketing and Online Reputation Management concepts. Call 9052425444
Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets Telivision sets TVand game consoles to engage with stakeholders.
Itssolutions.in is the Training Institute in Gurgaon, Digital Marketing Training in India, Digital Marketing Programming, Digital Marketing Programming,Digital Marketing Programming Institute in Gurgaon, Digital Marketing Programming coaching Gurgaon
Hisar Institute of Digital Marketing is one of the best Digital Marketing institutes in India providing Advanced Digital Marketing course to budding digital learners. To know what we provide, Read Brochure
Learn Basic of Digital Marketing with Many more new things!
So what are you waiting for now?
Get your Free Demo Class Book Now
Book Free Demo Class, Call- 9253082888
HiDM is a venture of Jugaadin Digital Services Pvt Ltd. HiDM is a young and premier institute of North India that aims to bridge the gap between the industry’s increasing digital training needs and the availability of trained talent. HiDM offers the career oriented digital marketing course in Hisar that help in enhancing the confidence of an individual and make him stand out of crowd.
To read more, Click here
https://hidm.in/
HiDM is a venture of Jugaadin Digital Services Pvt Ltd. HiDM is a young and premier institute of North India that aims to bridge the gap between the industry’s increasing digital training needs and the availability of trained talent. HiDM offers the career oriented digital marketing course in Hisar that help in enhancing the confidence of an individual and make him stand out of crowd.
To know more about Hidm....
https://hidm.in/
MS InfoSolutions has established itself fairly in the Digital world with its digital marketing services. Our services include paid and organic marketing using Social Media, Google SEO, Bing SEO, Yahoo SEO, Google Adwords, PPC Champaign, Facebook Ads, linkedin, Google plus, Twitter, Pintarest etc .
Digital Marketing Classes in Pune- Ablefields Training Institute, RavetAvantiablefields
This is the Digital Marketing Course content of Ablefields Training Institute, Ravet, Pune.
Do look after the presentation and also visit our website to get some more information about Digital Marketing classes.
website: ablefields.co.in
Mail: ablefieldsavanti@gmail.com
Similar to Digital Marketing Course By Martina Motwani Digital World (20)
Digital Marketing Course For All Who want to Become Digital Marketer . Learn With Me Basic to Advanced level Digital Marketing.
Enroll : https://www.martinamotwani.com/course
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Digital Marketing company in Udaipur- Martina Motwani Digital World . I am Martina Motwani Freelance SEO Expert, SMM Expert , Digital Marketer and providing Digital Marketing Training in Udaipur
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Digital Marketing Course in Udaipur – Learn Web, SEO , SMM and Digital Marketing Course in Udaipur
Digital Marketing Course & Learn Web, SEO , SMM and Digital Marketing Course in Udaipur. Advanced digital marketing course with SEO professional and SEO Experts in Udaipur Martina Motwani and Lokesh Motwani.
I am a Freelance SEO Expert, Internet marketer & Web Consultant.Hi ! Until now you know some basic details including my name, profession etc. Moving ahead, let me introduce myself as a young creative, hard-working and efficient woman. I was born and raised in the city of lakes, Udaipur.
Having founded my own company at an age of 22 and working as a freelancer as well as a permanent employer i have a total experience of over 5 years in IT industry. My Expertise include SEO, SMM , Internet Marketing and Web consultation. Below you can find more about my skills,work experiences, Academic Qualification, portfolio and customer Testimonials.
Learn social media marketing in Hindi tutorial. How to do Social Media Marketing?
Why we use social media marketing for branding? Brand identity and Branding through A Networking platforms learn through this tutorial. Social media marketing ko samjhne ka easy methods.How to use Social networking platforms ,profile creation and content posting activity. How social media connect the users to website and convert in sales. Step by step process to learn social media marketing through this tutorial.
https://www.youtube.com/watch?v=o106dldzBOY
Our focus on getting business leads and sales through Digital Marketing Trends follow up in 2017
The growth channels, marketing strategies, and customer acquisition tactics are always evolving
Basics of marketing remain the same – creating a unique message, understanding your target audience, knowing where they hang out on which platforms like Instagram Facebook, Twitter, Pinterest, Youtube and Snapchat using post, thoughts, visual content, and Videos.
Video Marketing is most effective growth channel for 2017.The video will be a phenomenal growth
from Facebook newsfeeds to family groups on WhatsApp. NASSCOM estimates India to have 700 million smartphones by 2020. All the Featured social media channels and their expecting growth will show in this infographics.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
Biological screening of herbal drugs: Introduction and Need for
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for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
3. contact us
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call-
7014363109
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Digital
Marketing
Course
MARTINA MOTWANI DIGITAL WORLD
ADVANCED DIGITAL MARKETING COURSE
Course
DIGITAL MARKETING
SEO
SMM
PPC
ONLINE MARKETING
EMAIL MARKETING
6. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
MARTINA MOTWANI DIGITAL WORLD
ADVANCED DIGITAL MARKETING COURSE
In 2019 Skills and knowledge
matters Degrees Don't
Career option you can choose after
completion of Digital Marketing Course
Social Media Analyst
PPC Analyst
Content Marketing Executive
Digital Marketing Executive
Online Reputation Executive
Freelance Digital Marketer
7. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
MARTINA MOTWANI DIGITAL WORLD
ADVANCED DIGITAL MARKETING COURSE
Career option you can choose after
completion of Digital Marketing Course
Social Media Analyst
PPC Analyst
Designation- Social Media Manager
Salary 35k- 50k
After 3 years experience
Designation- Seniot PPC Analyst
Salary 35k- 60k
After 2years experience
8. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
MARTINA MOTWANI DIGITAL WORLD
ADVANCED DIGITAL MARKETING COURSE
Career option you can choose after
completion of Digital Marketing Course
Content Marketing Manager
Digital Marketing Executive
Designation- Content Marketing
Manager
Salary 30k- 50k
After 3 years experience
Designation- Digital Marketing Manager
Salary 50k- 70k
After 3 years experience
Freelance Earn 1
lac to 2.5 lac
10. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
What you learn?
The only Digital Marketing Program where you get
depth knowledge of all 17 Digital Marketing modules
practical knowledge with hand exposure.
Digital Marketing
Website Planning and Creation
Search Engine optimisation
Search Engine Advertising
Social Media Marketing
Mobile Marketing
Google Analytics
Online Display Advertisng
Email Marketing
Ecommerce Marketing
Lead Generation
Content Marketing
Creating Internet Marketing
strategy
Affilate Makreting
Adsense& Blogging
Online Reputation Management
How to grab Freelance project
MARTINA MOTWANI DIGITAL WORLD
ADVANCED DIGITAL MARKETING COURSE
11. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
1. Digital Marketing
Overview
What is Marketing?
What is Digital Marketing?
Understanding Marketing Process
Why Digital Marketing Wins Over Traditional Marketing?
Understanding Digital Marketing Process
Increasing Visibility
What is visibility?
Types of visibility
Examples of visibility- Visitors Engagement
What is engagement?
Why is it important?
Examples of engagement
Bringing Targeted Traffic -
Inbound
Outbound
Converting Traffic into Leads
Types of Conversion -
Understanding Conversion Process
Retention
Why it is Important?
Types of Retention
Performance Evaluation
Why it is Important?
Tools Needed
12. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
2.Website Planning
& Creation
Understanding Internet
Difference between Internet & web
Understanding websites
Understanding domain names & domain extensions
What is web server & web hosting
Different types of web servers
Different types of websites
Based on functionality
Based on purpose
Planning & Conceptualising a Website
Booking a domain name & web hosting
Adding domain name to web Server
Adding webpages & content
Adding Plugins
Building website using CMS in Class
Identifying objective of website
Deciding on number of pages required
Planning for engagement options
Creating blueprint of every webpage
Best & Worst Examples
13. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
3. Email
Marketing
What is email marketing?
How email works?
Challenges faced in sending bulk emails
How to overcome these challenges?
Types of email marketing- Opt-in & bulk emailing
What is opt-in email marketing?
Setting up email marketing account
Best platforms to do opt-in email marketing
Setting up lists & web form
Creating a broadcast email
What are autoresponders?
Setting up autoresponders
How to do bulk emailing?
Best practices to send bulk emails
Tricks to land in inbox instead of spam folder
Top email marketing software’s & a glimpse
of how to use them
Improving ROI with A/B testing
“Personalisation – It’s not about the first or last name.
It’s all about relevant content.”
14. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
4. Lead
Generation
For Business
Understanding lead generation for business
Why lead generation is important?
Understanding landing pages
Understanding thank-you page
Landing page vs website
Best practices to create a landing page
Best practices to create a thank-you page
Types of landing pages
Reviewing landing pages created by trainees
What is A/B testing?
How to do A/B testing
Selecting landing pages after A/B testing
Converting leads into sales
Creating lead nurturing strategy
Understanding lead funnel
Steps in leads nurturing
“Rather than sitting at a trade show table for hours on end,
or setting up a display in hopes that targeted consumers will
complete a form, you can have leads generated and sent
to you using the Internet.”
15. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
5.PPC Advertising
Google AdWords
Google AdWords Overview
Understanding inorganic search results
Introduction to Google AdWords & PPC
advertising
Overview of Microsoft Adcenter (Bing & Yahoo)
Setting up Google AdWords account
Understanding Adwords account structure
Campaigns, Adgroups, Ads, Keywords, etc
Types of Advertising campaigns- Search,
Display, Shopping & video
Difference between search & display campaign
Understanding AdWords Algorithm
How does AdWords rank ads
Understanding AdWords algorithm (adrank) in
Detail with examples
What is quality score
Why quality score is important
What is CTR?
Why CTR is important?
Understanding bids
Creating Search Campaigns
Types of Search Campaigns - Standard,
All features, dynamic search & product listing
16. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
PPC ADVERTISING
Google merchant center.
Creating our 1st search campaign
Doing campaign level settings
Understanding location targeting
Different types of location targeting
What is bidding strategy?
Understanding different types of bid strategy
Manual
Auto
Advanced level bid strategies
Enhanced CPC
What are flexible bidding strategies?
Understanding flexible bidding strategy
Pros & Cons of different bid strategies
Understanding ad-extensions
Types of ad-extensions
Adding ad-extensions in our campaign Creating adgroups
Finding relevant adgroups options using tools
Creating adgroups using tool Understanding keywords
Finding relevant keywords Adding keywords in ad-group
Using keyword planner tool Understanding
types of keywords
Board, Phrase, exact, synonym & negative
Examples of types of keywords
Pros and cons of diff. types of keywords
Understanding ad metrics
Evaluating campaign stats Optimizing with conversion
report Optimizing with keywords Optimizing
performing keywords
17. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
Optimizing non performing keywords How to
decrease CPC
Analyzing your competitors performance
Creating Display Campaign
Creating banner ads using tools Uploading banner ads
Display & destination URL
How to write a compelling ad copy
Best & worst examples of ads Creating ads
Tracking Performance/Conversion
What is conversion tracking?
Why is it important
How to set up conversion tracking
Adding tracking code in your website
Checking conversion stats
Optimizing Search Campaigns
How to optimize campaigns at the time of creation?
Optimizing campaign via adgroups
Evaluating campaign stats Optimizing with conversion
report Optimizing with keywords Optimizing performing
keywords Optimizing non performing keywords
How to decrease CPC
Analyzing your competitors performance
Creating Display Campaign
Types of display campaigns-All features, Mobile
app, Remarketing, Engagement Creating 1st
display campaign
Difference in search & display campaign settings
Doing campaign level settings
Understanding CPM bid strategy
Using display planner tool
19. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
6. Google Analytics
Introduction to Google Analytics
How Google Analytics works
Understanding Google Analytics account structure
Understanding Google Analytics insights
Understanding cookie tracking
Types of cookie tracking used by Google Analytics
Starting with Google Analytics
How to set up analytics account
How to add analytics code in website
How to setup goals
Understanding different types of goals
Understanding bounce & bounce rate
How to reduce bounce rate
How to set up funnels in goals
Importance of funnels
How to integrate AdWords and Analytics account
Benefits of integrating AdWords & Analytics
Measuring performance of marketing campaignse Analytics
What is link tagging
How to set up link tagging
How to view customized reports
Monitoring traffic sources
Monitoring traffic behavior
Taking corrective actions if required
20. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
7.Social Media
Marketing
What is Social Media?
Understanding the existing Social Media paradigms
& psychology
How social media marketing is different than others
Forms of Internet marketing
Facebook marketing
Understanding Facebook marketing
Practical session 1
Creating Facebook page
Uploading contacts for invitation
Exercise on fan page wall posting
Increasing fans on fan page
How to do marketing on fan page (with examples)
Fan engagement
Important apps to do fan page marketing
Facebook advertising
Types of Facebook advertising
Best practices for Facebook advertising
Understanding Facebook best practices
Understanding art of engagement
Practical Session 2
Creating Facebook advertising campaign
21. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
Targeting in ad campaign
Setting up conversion tracking
Using power editor tool for adv.
Advanced Facebook advertising
Linkedin Marketing
What is LinkedIn?
Understanding LinkedIn
Company profile vs Individual profiles
Understanding Linkedin groups
How to do marketing on LinkedIn groups
Linkedin advertising & it’s best practices
Increasing ROI from LinkedIn ads
Linkedin publishing
Company pages
Adv on LinkedIn
Display vs text
Twitter Marketing
Understanding Twitter
Tools to listen & measure Influence on Twitter:
TweetDeck
How to do marketing on Twitter
Advertising on Twitter
Creating campaigns
Types of ads
Tools for Twitter Marketing
Twitter Advertising
Twitter Business Ads
22. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
Instagram Marketing
Understanding Instagram
Tools to listen & measure Influence on Instagram
How to do marketing on Instagram
Advertising on Instagram
Creating campaigns
Types of ads
Tools for Instagram Marketing
Instagram Advertising
Instagram Videos
Pinterest Marketing
Understanding Pinterest
How to Create Board and to Pin the boards?
How to do Pinterest promotion?
Video Marketing
Understanding Video Campaign
Creating 1st Video Campaign
Importance of video marketing
Benefits of video marketing
Uploading videos on video marketing websites Using
YouTube for business
Developing YouTube video marketing Strategy
Bringing visitors from YouTube videos to your website
Creating Video ADgroups
Targeting Options
23. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
8.Search Engine
Optimization
(SEO)
What is SEO?
Introduction to SERP
What are search engines?
How search engines work
Major functions of a search engine
What are keywords?
Different types of keywords
Google keyword planner tool
Keywords research process
Understanding keywords mix
Google Operator : So that you can find anything on the
web On page optimization
What are primary keywords, secondary keywords
and tertiary keywords?
Keywords optimization
Content optimization & planning
Understanding your audience for content planning
What is the difference between keywords stuffing
& keyword placement
24. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
9.Online Display
Advertising
What is Online Advertising?
Types of Online Advertising
Display Advertising
Banner ads
Rich Media ads
Pop-ups and Pop under ads
Contextual advertising
In Text ads
In Image ads
In video ads
In page ads
What are Payment Modules?
Companies that provide online advertising
solution
Tracking & Measuring ROI of online adv.
Assignment on allocating funds to various
Different Online advertising platforms
Creating Banner Ads Using Tools
25. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
10.E-commerce
Marketing
What is e-commerce?
Top e-commerce websites around the world & it's
scenario in India Difference between E-Commerce
software and Shopping Cart software Payment
Gateways, Merchant Accounts & Logistics for
physical goods. Integrating Woocommerce and
setting up an e-commerce store on WordPress.
Affiliate Marketing by promoting products which
looks like an e-commerce store. Case studies on
e-commerce websites.
How to do Google Product Listing Ads (PLA) for
e-commerce websites.
How to do SEO for an e-commerce website.
26. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
11.Mobile Web
Marketing
Understanding Mobile Devices
Mobile Marketing and Social Media
Mobile Marketing Measurement and Analytics
Fundamentals of Mobile Marketing
Key industry terminology
Creating mobile website through WordPress
Using tools to create mobile websites
Advertising on mobile (App & Web)
Targeting ads on Apps
Targeting ads via location
Targeting ads on search engine
Content Marketing on mobile
Mobile strategy-segmentations option targeting
and differentiation
Mobile marketing mix
SMS marketing
Creating mobile application promotion strategy
Mobile Apps promotion
27. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
12.Content
Marketing
What is Content Marketing?
Introduction to content marketing
The objective of content marketing
Content marketing 7 step strategy building process
18 types of content with examples How to write great
compelling content
Keyword research for content ideas
Optimizing content for search engines
Discussing authority blog
Steps towards developing authority blog
Ways to monetizing authority blog
How to market your content?
Debate- Doesn’t great content just spread by itself
Understanding second customer
Importance of the second customer
How to increase the second customer
Understanding online influencers
10 ways to connect with online influencers
5 unique ways to write magnetic headlines
180 examples of magnetic headlines
How to increase opt-in email list with content marketing
with examples Case study on content marketing
28. contact us
today
info@martinamotwani.
com
www.lmartinamotwani.
com/course
13. Online
Reputation
Management
What is online reputation
management?
Why online reputation management
is need of hour
Understanding ORM scenario
How to deal with criticism online
10 Online reputation management
Commandments
15 ways to create positive brand im
age online Understanding tools for
monitoring online reputation Step
by step guide to overcome negative
online reputation Best examples of
online reputation management