The relationship between what search engines want, what users want and how users find things that they need online. How SEO, analytics and social media fit into the media landscape.
Wedding planing tool: Online invitations and paper products with monitoring a...Patrick von Ribbentrop
Beauty and convenience seldom go hand in hand. EventKingdom has though managed to combine the convenience of the internet with the beauty of paper. Design and personalization make EventKingdom's online post as personal as paper and thanks to the many helpful tools for senders and recipients also easier than email.
EventKingdom’s paper product offers fine printing & paper and additional benefits like combining paper and online, e.g. our wedding app. Enjoy online and paper making your life and that of your guests easier while still appreciating beauty.
LooseGrip is a small but effective social media agency founded in 2009. It is comprised of a network of digital marketing experts located around the US with expertise in design, development, strategy, and promotion. The agency focuses on social media and delivering impactful campaigns for its clients. While small, LooseGrip prides itself on being responsive and helping brands connect through social platforms.
CREDAI MCHI - Property Expo - Case Study - AGENCY09AGENCY09
CREDAI MCHI organised the 29th Property & Housing Finance Exhibition to showcase the newest and the biggest properties along with the projects leading the wave of innovative and affordable housing in MMR
The document provides tips for effectively editing one's own writing. It recommends taking time away from the writing before reviewing it to gain better perspective. When reviewing, the author should consider the purpose, requirements, intentions, structure, grammar, facts, and crediting. A schedule working backwards from the deadline is suggested. If time is short, techniques like reading aloud and rearranging sections can help identify problems.
Wedding planing tool: Online invitations and paper products with monitoring a...Patrick von Ribbentrop
Beauty and convenience seldom go hand in hand. EventKingdom has though managed to combine the convenience of the internet with the beauty of paper. Design and personalization make EventKingdom's online post as personal as paper and thanks to the many helpful tools for senders and recipients also easier than email.
EventKingdom’s paper product offers fine printing & paper and additional benefits like combining paper and online, e.g. our wedding app. Enjoy online and paper making your life and that of your guests easier while still appreciating beauty.
LooseGrip is a small but effective social media agency founded in 2009. It is comprised of a network of digital marketing experts located around the US with expertise in design, development, strategy, and promotion. The agency focuses on social media and delivering impactful campaigns for its clients. While small, LooseGrip prides itself on being responsive and helping brands connect through social platforms.
CREDAI MCHI - Property Expo - Case Study - AGENCY09AGENCY09
CREDAI MCHI organised the 29th Property & Housing Finance Exhibition to showcase the newest and the biggest properties along with the projects leading the wave of innovative and affordable housing in MMR
The document provides tips for effectively editing one's own writing. It recommends taking time away from the writing before reviewing it to gain better perspective. When reviewing, the author should consider the purpose, requirements, intentions, structure, grammar, facts, and crediting. A schedule working backwards from the deadline is suggested. If time is short, techniques like reading aloud and rearranging sections can help identify problems.
Search has evolved from simply entering keywords into a search box to find information online, to becoming embedded in many applications and devices. It now organizes the world's data and aims to return the most relevant results to user queries based on factors like keywords, metadata, links between pages, and individual search histories. Current trends include search becoming more personalized, location-aware, and social through integrating with platforms like apps, devices, and social media. The future of search is it becoming integrated into more areas like TV, music and local searches, and continuing to refine its understanding of user intent through semantic analysis.
1) Search has evolved from simply finding information online to being an integral part of many apps and services like Yelp and Siri.
2) Search engines like Google index the words and metadata on webpages to organize information and return relevant results, but still struggle with ambiguity in queries.
3) The future of search includes more personalized, location-based, real-time social and mobile search across different media and apps, with a goal of universal search across fragmented digital experiences.
This document provides an overview of Adam Broetje and his company Odd Dog Media. It discusses Adam's background, including his education at University of Colorado and 8 years of experience in digital marketing. It then outlines Odd Dog Media, which Adam founded in 2008 to provide holistic digital marketing services locally and internationally. The bulk of the document discusses modern marketing methods, focusing on tying together a website, search engine optimization, reviews, and social media to provide information to customers and drive them to convert on a company's website. It provides specific tips in these areas that businesses can implement today.
14 years ago we saw the launch of Google AdWords which started with just 350 advertisers! In 2013, Google surpassed $50 billion in total advertising revenue which equates to a little over 85% of their total revenue figures for that year making AdWords their main source of revenue.
Google place a big emphasis on their users and the how important the customer journey is to them. This is becoming more and more evident as the years go on and website owners really need to embrace this if they want to compete in this competitive advertising space.
We are seeing more and more organic algorithm updates being launched, with many sites being hit by manual and algorithmic penalties. Googles stance on this is that they are trying to make the SERPs better and deliver more relevant results for their customers. Some would say that this is true, but the cynic in me believes that this is also being done to line Google’s pockets with more ££££. As sites get hit with penalties and their rankings and traffic diminishes, they need to change tact and step up their paid search marketing campaigns to recoup some of the lost traffic and revenue.
In this presentation, Samantha looks at why SEO’s need to pay attention to PPC and why PPCs need to pay attention to SEO. The two marketing channels should work in harmony together. At the end of the presentation you will understand how you can capitalise on some of the latest paid search initiatives and get an insight into some predictions on where paid search is heading in the coming years.
http://www.pointit.com - This presentation covers the basics of local search engine optimization (Local SEO). You'll learn what local search is, where search engines look for local data, and how to optimize local accounts.
Charla sobre seguridad y privacidad en aplicaciones web hecha por Chema Alonso en la DotNet Conference Madrid 2018. Puedes ver la charla en vídeo en: http://www.elladodelmal.com
This document discusses how to optimize local search engine results and leverage location-based mobile apps. It recommends businesses claim and enhance their Google+ Local listings with photos, information, and reviews. It also suggests optimizing for deep granular local content by researching a business's history and local landmarks. The document advises using location-based mobile apps like Apple Maps, Yelp, and Foursquare to provide photos, check-ins, and incentives to engage local customers on their mobile devices. QR codes displayed on-site can also help drive traffic to optimized Google+ Local listings.
Actionable Local SEO Tips - RizeCon - Nathan HawkesArcane Marketing
Totally not all inclusive, but a great start to helping your local SEO presence. Information about SEO and why it's still critical in 2018. Google My Business set up, citations, content, video, etc...This is especially important if you want to appear in the local maps on Google search.
Clubbr is a proposed mobile app that allows users to see live photos and videos from venues to know what the atmosphere is like inside before deciding to go. This helps solve the problems of venues being too crowded, having an unwanted DJ, or outdated online reviews. The app aims to provide a more real-time view inside venues and earn revenue from venue advertisements, ticket commissions, concert ads, and business consulting. It projects over $100 million in annual revenue by 2027 if it captures 10% of the US nightlife market.
This document discusses methods for evaluating research quality and ethics in data analysis. It describes key aspects of good research such as being organized, objective, controlled, and empirical. Good research topics are within a line of research, relevant to the real world, possible to conduct, and meaningful. When analyzing data, analysts should use a consistent method, consider the ethical implications of decisions, and protect data quality and confidentiality. The document also identifies potential risks to ethics like prioritizing professional needs over ethics.
This document discusses interviews and focus groups used in qualitative research. It defines key terms like exhaustive and mutually exclusive, and triangulation. It provides guidance on good interview techniques including establishing rapport and taking thorough notes. Focus groups are described as a type of group interview used to evaluate products, typically with 4-6 participants who are actual users. The document outlines best practices for preparing, conducting, and analyzing focus groups, including reserving space, preparing stimuli and questions, paying attention to group dynamics, and thematically coding and reporting results.
This document defines key terms and concepts related to data ethics and outlines potential risks and guidelines. It discusses how decisions have ethical implications and should be made consistently. It defines terms like data, data scientist, data quality, signal, noise, and algorithms. It also outlines statistical concepts and potential risks like the ludic fallacy, naïve interventionism, and narrative fallacy. The document concludes by stating analysts should not provide explanations beyond their abilities, should explain methods and limitations, protect confidential information, avoid conflicts of interest, and use the scientific method.
White paper from Elon Media Analytics students. Blogging and microblogging is a key image-management strategy for athletes and teams. This paper describes some best practices for using Twitter analytics to optimize social media efforts in sports.
Social media can be a time-consuming, but worthwhile way for non-profits to engage with their constituencies. Learn practical tips from this white paper from Elon Media Analytics students.
This whitepaper from Elon Media Analytics students examines how smaller-budget cinema productions can use Snapchat as a way to generate buzz about upcoming films.
This whitepaper from Elon Media Analytics describes how more traditional news organizations can use the Snapchat social media platform for story telling and to engage potential younger audiences.
This white paper discusses how public relations can use Snapchat's Discover feature to improve brands. It notes that Snapchat Discover reaches over 60 million active users, mainly millennials and older smartphone users. The paper explains how businesses can create video content on Discover to engage audiences, build their brand image, and humanize the brand. It recommends that public relations consistently provide new content and exclusive rewards to maintain user engagement with the Discover feature in order to drive brand awareness, recognition, and loyalty.
A whitepaper from Elon Media Analytics Students. This paper describes some of the benefits of using Google Analytics to plan web content for small businesses.
Search has evolved from simply entering keywords into a search box to find information online, to becoming embedded in many applications and devices. It now organizes the world's data and aims to return the most relevant results to user queries based on factors like keywords, metadata, links between pages, and individual search histories. Current trends include search becoming more personalized, location-aware, and social through integrating with platforms like apps, devices, and social media. The future of search is it becoming integrated into more areas like TV, music and local searches, and continuing to refine its understanding of user intent through semantic analysis.
1) Search has evolved from simply finding information online to being an integral part of many apps and services like Yelp and Siri.
2) Search engines like Google index the words and metadata on webpages to organize information and return relevant results, but still struggle with ambiguity in queries.
3) The future of search includes more personalized, location-based, real-time social and mobile search across different media and apps, with a goal of universal search across fragmented digital experiences.
This document provides an overview of Adam Broetje and his company Odd Dog Media. It discusses Adam's background, including his education at University of Colorado and 8 years of experience in digital marketing. It then outlines Odd Dog Media, which Adam founded in 2008 to provide holistic digital marketing services locally and internationally. The bulk of the document discusses modern marketing methods, focusing on tying together a website, search engine optimization, reviews, and social media to provide information to customers and drive them to convert on a company's website. It provides specific tips in these areas that businesses can implement today.
14 years ago we saw the launch of Google AdWords which started with just 350 advertisers! In 2013, Google surpassed $50 billion in total advertising revenue which equates to a little over 85% of their total revenue figures for that year making AdWords their main source of revenue.
Google place a big emphasis on their users and the how important the customer journey is to them. This is becoming more and more evident as the years go on and website owners really need to embrace this if they want to compete in this competitive advertising space.
We are seeing more and more organic algorithm updates being launched, with many sites being hit by manual and algorithmic penalties. Googles stance on this is that they are trying to make the SERPs better and deliver more relevant results for their customers. Some would say that this is true, but the cynic in me believes that this is also being done to line Google’s pockets with more ££££. As sites get hit with penalties and their rankings and traffic diminishes, they need to change tact and step up their paid search marketing campaigns to recoup some of the lost traffic and revenue.
In this presentation, Samantha looks at why SEO’s need to pay attention to PPC and why PPCs need to pay attention to SEO. The two marketing channels should work in harmony together. At the end of the presentation you will understand how you can capitalise on some of the latest paid search initiatives and get an insight into some predictions on where paid search is heading in the coming years.
http://www.pointit.com - This presentation covers the basics of local search engine optimization (Local SEO). You'll learn what local search is, where search engines look for local data, and how to optimize local accounts.
Charla sobre seguridad y privacidad en aplicaciones web hecha por Chema Alonso en la DotNet Conference Madrid 2018. Puedes ver la charla en vídeo en: http://www.elladodelmal.com
This document discusses how to optimize local search engine results and leverage location-based mobile apps. It recommends businesses claim and enhance their Google+ Local listings with photos, information, and reviews. It also suggests optimizing for deep granular local content by researching a business's history and local landmarks. The document advises using location-based mobile apps like Apple Maps, Yelp, and Foursquare to provide photos, check-ins, and incentives to engage local customers on their mobile devices. QR codes displayed on-site can also help drive traffic to optimized Google+ Local listings.
Actionable Local SEO Tips - RizeCon - Nathan HawkesArcane Marketing
Totally not all inclusive, but a great start to helping your local SEO presence. Information about SEO and why it's still critical in 2018. Google My Business set up, citations, content, video, etc...This is especially important if you want to appear in the local maps on Google search.
Clubbr is a proposed mobile app that allows users to see live photos and videos from venues to know what the atmosphere is like inside before deciding to go. This helps solve the problems of venues being too crowded, having an unwanted DJ, or outdated online reviews. The app aims to provide a more real-time view inside venues and earn revenue from venue advertisements, ticket commissions, concert ads, and business consulting. It projects over $100 million in annual revenue by 2027 if it captures 10% of the US nightlife market.
This document discusses methods for evaluating research quality and ethics in data analysis. It describes key aspects of good research such as being organized, objective, controlled, and empirical. Good research topics are within a line of research, relevant to the real world, possible to conduct, and meaningful. When analyzing data, analysts should use a consistent method, consider the ethical implications of decisions, and protect data quality and confidentiality. The document also identifies potential risks to ethics like prioritizing professional needs over ethics.
This document discusses interviews and focus groups used in qualitative research. It defines key terms like exhaustive and mutually exclusive, and triangulation. It provides guidance on good interview techniques including establishing rapport and taking thorough notes. Focus groups are described as a type of group interview used to evaluate products, typically with 4-6 participants who are actual users. The document outlines best practices for preparing, conducting, and analyzing focus groups, including reserving space, preparing stimuli and questions, paying attention to group dynamics, and thematically coding and reporting results.
This document defines key terms and concepts related to data ethics and outlines potential risks and guidelines. It discusses how decisions have ethical implications and should be made consistently. It defines terms like data, data scientist, data quality, signal, noise, and algorithms. It also outlines statistical concepts and potential risks like the ludic fallacy, naïve interventionism, and narrative fallacy. The document concludes by stating analysts should not provide explanations beyond their abilities, should explain methods and limitations, protect confidential information, avoid conflicts of interest, and use the scientific method.
White paper from Elon Media Analytics students. Blogging and microblogging is a key image-management strategy for athletes and teams. This paper describes some best practices for using Twitter analytics to optimize social media efforts in sports.
Social media can be a time-consuming, but worthwhile way for non-profits to engage with their constituencies. Learn practical tips from this white paper from Elon Media Analytics students.
This whitepaper from Elon Media Analytics students examines how smaller-budget cinema productions can use Snapchat as a way to generate buzz about upcoming films.
This whitepaper from Elon Media Analytics describes how more traditional news organizations can use the Snapchat social media platform for story telling and to engage potential younger audiences.
This white paper discusses how public relations can use Snapchat's Discover feature to improve brands. It notes that Snapchat Discover reaches over 60 million active users, mainly millennials and older smartphone users. The paper explains how businesses can create video content on Discover to engage audiences, build their brand image, and humanize the brand. It recommends that public relations consistently provide new content and exclusive rewards to maintain user engagement with the Discover feature in order to drive brand awareness, recognition, and loyalty.
A whitepaper from Elon Media Analytics Students. This paper describes some of the benefits of using Google Analytics to plan web content for small businesses.
The number of subscribers increased 17% in February from 26,172 to 31,498, with 371 re-subscribing after lapsing for over 6 months. While the increase seems large, data should be presented clearly and concisely to provide meaningful context and avoid numerical fallacies. Only include as many details as needed to understand the key trends, avoiding excessive numbers or percentages that can confuse readers.
This document provides tips for writing effective emails like a professional. It recommends (1) including a meaningful subject line and appropriate greeting to provide context, (2) sticking to one idea per short paragraph and using transitions to make the email easy to use, and (3) considering the entire group audience, proofreading carefully, and avoiding insincerity when communicating to use resources wisely.
This document provides small business secrets for content strategy success. It recommends starting with basic questions about why you are creating content and who your audience is. It also suggests knowing your media and capacity before planning your content work. The document then offers tips for getting content ideas, managing them, scheduling creation, getting work done, learning and improving. It ends with quick tips about maintaining a routine, only starting what you can sustain, and reusing content over time on different platforms.
Facebook Fan Page Profits to boost your profits today!Rohit Gupta
Discover how to turn your Facebook Fan Page into a powerful tool for generating profits! Whether you're an entrepreneur, marketer, or small business owner, learn proven strategies to engage your audience, increase followers, and monetize your fan page effectively. From content creation and engagement tactics to advertising and conversion optimization, unlock the secrets to maximizing your business's success on Facebook. Start leveraging your fan page to boost your profits today!
Using Playlists to Increase YouTube Watch TimeSocioCosmos
Discover how to use playlists to keep viewers engaged and increase your watch time.
https://www.sociocosmos.com/product-category/youtube/youtube-comments/
Discover essential SEO Google tools to boost your website's performance, from Google Analytics and Search Console to Keyword Planner and Page Speed Insights.
Learn more: https://elysiandigitalservices.com/seo-google-tools/
TACKLING ILLEGAL LOGGING: PROBLEMS AND CHALLENGESAJHSSR Journal
ABSTRACT: Illegal logging poses significant environmental, economic, and social challenges worldwide. This
research explores the problems associated with illegal logging in the present and future, shedding light on the
multifaceted nature of this issue and the accompanying challenges faced by governments, organizations, and
communities. The study employs a comprehensive literature review to analyze the current state of illegal
logging, its causes, and its consequences. It examines the environmental impact of deforestation, including
biodiversity loss, habitat degradation, and climate change. The researchers identify the challenges faced in
combating illegal logging in the present and anticipate future obstacles. It considers illegal logging networks'
complex and elusive nature, the limited enforcement capacity, and the need for international cooperation and
coordination. The study also examines the adoption and effectiveness of policies, regulations, and technological
advancements in curbing illegal logging practices in Davao City.
Keywords -Problems and Challenges, Cultural Disruptions, Anticipate future problems.
CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...AJHSSR Journal
ABSTRACT: Security plays an important role in human life and endeavors. Securing information and
disseminating are critical challenges in the present day. This study aimed at identifying innovative technologies
that aid cybercrimes and can constitute threats to cybersecurity in North Central (Middle Belt) Nigeria covering
its six States and the FCT Abuja. A survey research design was adopted. The researchers employed the use of
Google form in administering the structured questionnaire. The instruments were faced validated by one expert
each from ICT and security. Cronbach Alpha reliability Coefficient was employed and achieved 0.83 level of
coefficient. The population of the study was 200, comprising 100 undergraduate students from computer science
and Computer/Robotics Education, 80 ICT instructors, technologists and lecturers in the University and
Technical Colleges in the Middle Belt Nigeria using innovative technologies for their daily jobs and 20 officers
of the crime agency such as: Independent Corrupt Practices Commission (ICPC) andEconomic and Financial
Crimes Commission (EFCC). Three research purposes and questions as well as the hypothesis guided the study
on Five (5) point Likert scale. Data collected were analyzed using mean and standard deviation for the three
research questions while three hypotheses were tested using t-test at 0.05 level of significance. Major findings
revealed that serious steps are needed to better secure the cybers against cybercrimes. Motivation, types, threats
and strategies for the prevention of cybercrimes were identified. The study recommends that government,
organizations and individuals should place emphasis on moral development, regular training of its employees,
regular update of software, use strong password, back up data and information, produce strong cybersecurity
policy, install antivirus soft and security surveillance (CCTV) in offices in order to safeguard its employees and
properties from being hacked and vandalized.
KEYWORDS: Cybersecurity, cybercrime, cyberattack, cybercriminal, computer virus, Virtual Private Networks
(VPN).
ChatGPT 4o for social media step by step Guide.pdfalmutabbil
In this comprehensive guide, we'll delve into the exciting world of ChatGPT and explore
its practical applications for social media success. Learn how to craft captivating posts
that resonate with your audience, leverage automation to save precious time, and utilize
ChatGPT's analytical prowess to stay ahead of the curve.
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On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...AJHSSR Journal
ABSTRACT: Salman Rushdie’s novels are humorous books about serious times. His cosmopolitanism and
hybrid identity allowed him access to multiple cultures, religions, languages, dialects, and various modes of
writing. His style is often classified as magic realism, blending the imaginary with the real. He draws
inspiration from both English literature and Indian classical sources. Throughout his works, there is a lineage of
‘bastards of history’, a carnival of shameful characters scrolling all along his works. Rushdie intertwines fiction
with reality, incorporating intertextual references to Western literature in his texts, and frequently employing
mythology to explore history. This paper focuses on Rushdie’s three novels: Midnight’s Children, Shame, and
Haroun and the Sea of Stories, analyzing his postmodern storytelling techniques that aim to explore human
vices and follies while offering socio-political criticism.
KEYWORDS : Magic Realism, Rushdie, Satire, Storytelling, Transfictional Identities
7. GOOGLE TIPS - 2
Search for:
Recipes (ingredients, then recipes in left panel)
Numbers in a range (chanel purse $120…$500)
Number conversions (celsius to fahrenheit)
Time (time Sochi)
Currency (usd in rubles)
Weather (weather Elon)
Scores (team name gives scores and schedules)
Package tracking (just put number)
Math answers (put in equation)
Location (put in zip code)
8. PEOPLE WANT TO DO THINGS
• Talk to friends
• Be entertained
• Find a significant other
• Buy things
9. COMPANIES WANT TO MAKE $
• The freemium model – You
get a teaser, full functionality
costs
• The advertising model –
Mass messages for a mass
audience
• The smart advertising model
– Targeted based on user
behaviors
10. HOW TO MAKE MONEY
• Traffic
• Engagement
• Conversion
• Evangelism
11. HOW TO GET TRAFFIC
• Direct traffic
• Habit
• Social media
• Search
12. HOW TO TELL IF YOU SUCCEED
• Analytics
• Surveys
• Goals
Editor's Notes
Links to sites like Wikipedia…increasingly found in search.
Search evolves continuously to try to anticipate people’s needs. Here’s some things you can do in a google search.
Examples of each? Snapchat,netflix, Tinder, Amazon
Freemium – LinkedIn pro, vimeo pro
Awareness, consideration, preference, action, loyalty, advocacy (Rogers, Columbia Business School)