This document discusses information architecture (IA), which is the practice of structuring information for a purpose, such as on a website. IA involves organizing a site's content, creating a navigation system, and labeling information groups. It aims to allow users to easily find relevant content. IA is closely related to user experience design and aims to provide an intuitive experience. Key aspects of good IA include organization, labeling, navigation, and search systems. The document emphasizes that IA is important for meeting business needs and users' needs through an efficient and usable information structure.

2.  INTRODUCTION
 IA IN A NUTSHELL
 THE ROLE OF INFORMATION ARCHITECTURE
 WHY IA IS IMPORTANT IN BUSINESS
 CHARACTERISTICS OF GOOD INFORMATION
ARCHITECTURE
 SYSTEM ARCHITECTURE

3.  Information architecture is considered to have been
founded by Richard Saul Wurman.
 Information architecture is the practice structuring
information(knowledge or data) for a purpose. These
are often structured according to their context in user
interactions or larger databases.
 Information architecture is the art of organization of
information on a website, mobile or web application, so
using it the website will be simple and intuitive.

4. This term is closely tied to the concept of user
experience (UX), which is a collection of impressions
while using a digital product. Experience does not
end only at the time of interaction, but also after its
occurrence.

5.  The Information Architecture is more about the
structure of the entire website or application, while
the UX relates to the user impressions and
experiences.
 In practice IA is reduced to organizing information,
that is: categorizing content, creating a consistent
navigation, site map, and naming individual
content groups. It is also the skeleton of the whole
project, on the basic of which you create further
views, visual elements, interactions or functionality.

6.  IA allows the user to reach the content easily,
without much effort. The inadequate structure of
the app will discourage him and frustrate.
 The organization of information in an online
product itself depends on the user’s needs, but
also on business priorities For example , the
structure of the information in the case of a blog or
a landing page will look very different.

7.  The IA designer is a complement to the design
team. His main tasks are research, navigation, data
modelling and labelling. He often uses tools such
as card sorting, usability tests, stakeholders and
user interviews.
 The IA architecture is responsible for how a will
navigate through the web product and reach the
relevant information. The way in which users will
use an application or website depends largely on
how information is presented and organised.

8. In order to take care of a well-designed information
architecture, you should answer to questions:
 How do you organize and divide information?
 How do you present information?
 How do you communicate the way you navigate
through the app?
 How will the user navigate in the application?
 How will the user look for information?

9. The components that make up a good IA are:
 Organization system
 Labeling system
 Navigation system
 Searching system
In summary, a well-designed information
architecture is an intuitive and efficient user
experience. For this reason, not only UX skills are
necessary to create a good web product, IA skills
are equally important. Only then can it be possible to
create a project meeting the users’ needs.

10.  It should be able to search for right data and
information and locate the stored database.
 It should exchange business information properly,
data interchange and the interorganizational
exchange of business.
 A large volume of repetitive standard actions.
 Efficiency measured by productivity doing things
better.
 Effectiveness accomplished by broadening the
scope of individual tasks, jobs or processes within
an organization could never do before.
 Competitive advantage gained by the enterprise
doing better and new things for the customer.

11. “ An architecture description is a formal description
of a system, organized in a way that supports
reasoning about the structural properties of the
system. It defines the components or building blocks
and provides a plan from which products can be
procured ,and systems developed, that will work
together to implement the overall system. It thus
enables you to manage investment in a way that
meets (business) needs.”