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DEVELOPING A CONCEPT – Audience Analysis   Designer’s Name: Marina Berson
The project’s purpose and audience analyses   ,[object Object],[object Object],[object Object]
Analyzing the audience reaction and attitudes  ,[object Object],[object Object],[object Object],[object Object]
What will work and what will not work?  ,[object Object],[object Object],[object Object],[object Object]
AUDIENCE ANALYSIS WORK SHEET ,[object Object],[object Object]
Special needs and  constraints   of this particular audience   ,[object Object],[object Object],[object Object],[object Object],[object Object]
Examples of ideas and that are likely to work well  and the one  cause a negative reaction   ,[object Object],[object Object],[object Object]

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DEVELOPING A CONCEPT – Audience Analysis