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DEMONSTRATING VALUE
“Not everything that can be counted counts
and not everything that counts can be
counted”.
Albert Einstein
WHAT IS DEMONSTRATING VALUE?
 A framework of information that identifies and
measures the organization’s social, financial and
organizational objectives.
 A composition of information that contributes to
your decision-making process.
 A presentation of information that is interesting and
compelling to the audience.
www.demonstratingvalue.org
DEMONSTRATING VALUE LENSES
INFORMATION PARAMETERS:
 Business performance
 Numbers, trends and key business elements of your
enterprise.
 e.g. Net revenues, sales activity
 Mission performance
 Information, stories on how your enterprise is supporting the
mission, vision, values of the organization.
 e.g. Environmental practices, program activity
 Organization sustainability
 Identifies and measures the resources that are being
developed to meet your objectives in the long-run.
 e.g. Level of management skills, team development practises.
WHAT IS THE RIGHT INFORMATION?
 It can be easily interpreted and communicated by
others.
 It is reasonable to gather and maintain.
 It represents both qualities of the change (how
well), in addition to the quantities (how much).
WHAT IS THE RIGHT INFORMATION?
 It is insightful and supports your decision making
process.
 The information can be compared from one year
the next or to industry standards.
 The information is precise and can be validated.
 The findings are interesting both to the organization
and external viewers.
BUSINESS PERFORMANCE MEASURES
 Customers, Marketing, Sales
 Customer/market development
 Value of sales
 Financial Management
 Revenues/Expenses
 Profits (compare gross revenue with net revenues)
 Cash flow
 Operations
 Production Efficiency
 New programs/services/products
 Safety
MISSION PERFORMANCE MEASURES
 Mission, Vision and Values
 How is the activity is contributing to the social objectives
of the organization and or the social enterprise?
 What supports (if any) are being provided that would
most likely not be available to a for-profit for the same
type of enterprise ?
 What are the outcomes of the supports that are being
provided, to individuals, the organization and the
community?
ORGANIZATIONAL SUSTAINABILITY MEASURES
 Human Capital
 Describe the skill development of the people involved in the
social enterprise.
 Organizational Capital
 Illustrate the systems & practices required to get things done
& do them well & consistently.
 Financial Capital
 Demonstrate the financial health of the organization.
 Social Capital
 Identify the number & quality of the S.E.’s relationships.
 Intellectual Capital
 Explain the knowledge assets of the organization e.g. ideas,
inventions, general knowledge, designs & processes.
STEPS IN THE DV PROCESS
 Enterprise Mapping.
 Identify the information collection process.
 Create a Blueprint document.
 Design Social Enterprise Snapshot.
 Monitor & revise the Snapshot as required.
STEP 1: ENTERPRISE MAPPING
 Map a picture of what the enterprise does and
wants to do. Include:
 Who are the stakeholders?
 What are the goals?
 What activities need to be measured?
 What information is essential in knowing whether goals
are reached?
 The selected information is then prioritized and
linked with who needs to know & be shown this
information.
STEP 2: IDENTIFY THE INFORMATION
COLLECTION PROCESS
 Determine how the information needs will be met.
 What are the key indicators?
 How will the info be gathered?
 How often will it be gathered?
 Focus on information that will go into the snapshot.
 Develop an action plan and timeline around
information collection.
STEP 3: DEVELOP AN INFORMATION
BLUEPRINT
 The Blueprint is a document that shows:
 The summary & overview of your specific goals.
 The activities and outcomes linked to the goals.
 The specific information you need to measure
performance and communicate the results.
 How the information will be tracked and monitored.
STEP 4: DESIGN SOCIAL ENTERPRISE
SNAPSHOT
 The snapshot is the actual reporting document/tool.
Steps to prepare include:
 Determine how will the snapshot be used.
 Identify the format & structure of the snapshot.
 Determine the software that will be used to develop the
snapshot.
 Word, Excel, Crystal Reports and Xcelcius.
STEP 5: MONITOR AND REVISE THE
SNAPSHOT AS REQUIRED.
 Get feedback from your audience.
 Streamline, refine and improve existing systems
(accounting , record keeping, surveying , data
management).
 Develop new systems according to priorities
outlined in the Blueprint.
 Refine and improve the Snapshot
TRUE COST ACCOUNTING
 To realize the true cost of a social enterprise it is
important to differentiate between the different costs
and contributions you incur.
 Components of True Cost Accounting:
 Direct Business Costs
 Indirect Costs
 Social Costs
 In-Kind Contributions
 Subsidies & Grants
 Hidden Costs
WHY USE TRUE COST ACCOUNTING?
 To be concise about:
 The profitability of the enterprise.
 Pricing your products and/or service.
 Determining your breakeven point.
 Identifying the appropriate funding needs.
 Evaluating the enterprise correctly.
 Recognizing the social costs of the enterprise.
TYPES OF COSTS
 Direct Costs – traced directly to a particular activity, can
be assigned to that activity relatively easily & with a high
degree of accuracy. (supervision directly related to
product or service production)
 Fixed Costs – costs that will not vary in the short-term or
within a defined range of activity. (rent/utilities).
 Variable Costs – Costs that vary in direct relation to the
level of activity.
 Indirect Costs – Costs integral to running the business
but are not readily tied to a particular
activity.(administration, banking charges)
TYPES OF COSTS CONTINUED.
 Social Costs – Premium or additional costs
incurred above core business costs.
 Additional Supervisor time
 Wastage
 Lower level of employee productivity
 Organic ,locally grown food or heritage seeds
 Hidden Costs & Contributions – Resources used/costs
incurred that are not directly paid for by the enterprise.
 Office supplies
 Volunteer time
STEPS FOR TRUE COST ACCOUNTING
 Enter data from Income Statement.
 Identify & quantify hidden costs & contributions.
 Identify & quantify social Costs.
 Prepare & review adjusted statement & summary
reports.
www.demonstratingvalue.org
DEMONSTRATING VALUE TRAINING
Michele Cherot
Phone: 250-368-5316 ext 214
Email: mcherot@commmunityskillscentre.com

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Demonstrating value

  • 1. DEMONSTRATING VALUE “Not everything that can be counted counts and not everything that counts can be counted”. Albert Einstein
  • 2. WHAT IS DEMONSTRATING VALUE?  A framework of information that identifies and measures the organization’s social, financial and organizational objectives.  A composition of information that contributes to your decision-making process.  A presentation of information that is interesting and compelling to the audience. www.demonstratingvalue.org
  • 4. INFORMATION PARAMETERS:  Business performance  Numbers, trends and key business elements of your enterprise.  e.g. Net revenues, sales activity  Mission performance  Information, stories on how your enterprise is supporting the mission, vision, values of the organization.  e.g. Environmental practices, program activity  Organization sustainability  Identifies and measures the resources that are being developed to meet your objectives in the long-run.  e.g. Level of management skills, team development practises.
  • 5. WHAT IS THE RIGHT INFORMATION?  It can be easily interpreted and communicated by others.  It is reasonable to gather and maintain.  It represents both qualities of the change (how well), in addition to the quantities (how much).
  • 6. WHAT IS THE RIGHT INFORMATION?  It is insightful and supports your decision making process.  The information can be compared from one year the next or to industry standards.  The information is precise and can be validated.  The findings are interesting both to the organization and external viewers.
  • 7. BUSINESS PERFORMANCE MEASURES  Customers, Marketing, Sales  Customer/market development  Value of sales  Financial Management  Revenues/Expenses  Profits (compare gross revenue with net revenues)  Cash flow  Operations  Production Efficiency  New programs/services/products  Safety
  • 8. MISSION PERFORMANCE MEASURES  Mission, Vision and Values  How is the activity is contributing to the social objectives of the organization and or the social enterprise?  What supports (if any) are being provided that would most likely not be available to a for-profit for the same type of enterprise ?  What are the outcomes of the supports that are being provided, to individuals, the organization and the community?
  • 9. ORGANIZATIONAL SUSTAINABILITY MEASURES  Human Capital  Describe the skill development of the people involved in the social enterprise.  Organizational Capital  Illustrate the systems & practices required to get things done & do them well & consistently.  Financial Capital  Demonstrate the financial health of the organization.  Social Capital  Identify the number & quality of the S.E.’s relationships.  Intellectual Capital  Explain the knowledge assets of the organization e.g. ideas, inventions, general knowledge, designs & processes.
  • 10. STEPS IN THE DV PROCESS  Enterprise Mapping.  Identify the information collection process.  Create a Blueprint document.  Design Social Enterprise Snapshot.  Monitor & revise the Snapshot as required.
  • 11. STEP 1: ENTERPRISE MAPPING  Map a picture of what the enterprise does and wants to do. Include:  Who are the stakeholders?  What are the goals?  What activities need to be measured?  What information is essential in knowing whether goals are reached?  The selected information is then prioritized and linked with who needs to know & be shown this information.
  • 12. STEP 2: IDENTIFY THE INFORMATION COLLECTION PROCESS  Determine how the information needs will be met.  What are the key indicators?  How will the info be gathered?  How often will it be gathered?  Focus on information that will go into the snapshot.  Develop an action plan and timeline around information collection.
  • 13. STEP 3: DEVELOP AN INFORMATION BLUEPRINT  The Blueprint is a document that shows:  The summary & overview of your specific goals.  The activities and outcomes linked to the goals.  The specific information you need to measure performance and communicate the results.  How the information will be tracked and monitored.
  • 14. STEP 4: DESIGN SOCIAL ENTERPRISE SNAPSHOT  The snapshot is the actual reporting document/tool. Steps to prepare include:  Determine how will the snapshot be used.  Identify the format & structure of the snapshot.  Determine the software that will be used to develop the snapshot.  Word, Excel, Crystal Reports and Xcelcius.
  • 15. STEP 5: MONITOR AND REVISE THE SNAPSHOT AS REQUIRED.  Get feedback from your audience.  Streamline, refine and improve existing systems (accounting , record keeping, surveying , data management).  Develop new systems according to priorities outlined in the Blueprint.  Refine and improve the Snapshot
  • 16. TRUE COST ACCOUNTING  To realize the true cost of a social enterprise it is important to differentiate between the different costs and contributions you incur.  Components of True Cost Accounting:  Direct Business Costs  Indirect Costs  Social Costs  In-Kind Contributions  Subsidies & Grants  Hidden Costs
  • 17. WHY USE TRUE COST ACCOUNTING?  To be concise about:  The profitability of the enterprise.  Pricing your products and/or service.  Determining your breakeven point.  Identifying the appropriate funding needs.  Evaluating the enterprise correctly.  Recognizing the social costs of the enterprise.
  • 18. TYPES OF COSTS  Direct Costs – traced directly to a particular activity, can be assigned to that activity relatively easily & with a high degree of accuracy. (supervision directly related to product or service production)  Fixed Costs – costs that will not vary in the short-term or within a defined range of activity. (rent/utilities).  Variable Costs – Costs that vary in direct relation to the level of activity.  Indirect Costs – Costs integral to running the business but are not readily tied to a particular activity.(administration, banking charges)
  • 19. TYPES OF COSTS CONTINUED.  Social Costs – Premium or additional costs incurred above core business costs.  Additional Supervisor time  Wastage  Lower level of employee productivity  Organic ,locally grown food or heritage seeds  Hidden Costs & Contributions – Resources used/costs incurred that are not directly paid for by the enterprise.  Office supplies  Volunteer time
  • 20. STEPS FOR TRUE COST ACCOUNTING  Enter data from Income Statement.  Identify & quantify hidden costs & contributions.  Identify & quantify social Costs.  Prepare & review adjusted statement & summary reports. www.demonstratingvalue.org
  • 21. DEMONSTRATING VALUE TRAINING Michele Cherot Phone: 250-368-5316 ext 214 Email: mcherot@commmunityskillscentre.com