Established in 2002, MediGain is a full-service revenue cycle management company, providing IT solutions and professional services to medical practices, clinics, hospitals and other specialty providers to help them navigate an increasingly complex reimbursement environment. With more than 1,000 employees, three quarters of which provide services including medical billing, coding, collections, financial analysis, and more--MediGain knows their way around numbers. So, in 2012, after a recent acquisition had prompted the company to evaluate their lines of business, they took a hard look at the numbers in their BI department--and immediately knew it was time to make some changes. Hobbled with a legacy on-premise analytics system, MediGain’s 18 person BI team was struggling to produce reports for clients that kept pace with company and client expectations. Without the ability to automate reporting, team members were limited to producing ad hoc manual reports on a monthly basis--leaving them prone to error and slowing clients’ ability to take action on the data. The numbers didn’t lie, their current model wasn’t scalable or sustainable.

1. AT A GLANCE
Delivering Big Gains to Medical
Providers with Analytics
Taking a Look at the Numbers of Healthcare
Financial Analytics
Established in 2002, MediGain is a full-service revenue cycle management company,
providing IT solutions and professional services to medical practices, clinics, hospitals and
other specialty providers to help them navigate an increasingly complex reimbursement
environment. With more than 1,000 employees, three quarters of which provide services
including medical billing, coding, collections, financial analysis, and more--MediGain
knows their way around numbers. So, in 2012, after a recent acquisition had prompted the
company to evaluate their lines of business, they took a hard look at the numbers in their
BI department--and immediately knew it was time to make some changes. Hobbled with
a legacy on-premise analytics system, MediGain’s 18 person BI team was struggling to
produce reports for clients that kept pace with company and client expectations. Without
the ability to automate reporting, team members were limited to producing ad hoc manual
reports on a monthly basis--leaving them prone to error and slowing clients’ ability to take
action on the data. The numbers didn’t lie, their current model wasn’t scalable or sustainable.
Ian Maurer, who had recently been brought on as Director of IT and Business Intelligence,
saw the opportunity to innovate. Said Maurer, “MediGain doesn’t just provide revenue
management services, we provide domain expertise in healthcare information technology.
We recognized that re-engineering the way we deliver financial analytics wouldn’t just
improve satisfaction, it would allow us to pioneer new ways in which providers can utilize
billing data to drive financial growth.”
Marrying Form with Function in One Beautiful,
High-Performing Package
Maurer began investigating cloud-based business intelligence solutions that could solve
their current need, and scale with their business as they developed new categories of
financial analytics products and services. Power and usability were paramount to his
evaluation. Said Maurer, “We wanted a solution that was not just robust enough to process
data from dozens of online and and offline systems, but intuitive enough to be accessible
and useful to people with different levels of technical proficiency--from our in-house team
to users on the client-side.” He needed it to be easy to implement, without bringing on
a slew of developers. Beyond that, he didn’t want to manage a bunch of point solution
vendors. Maurer explained, “GoodData has it all: an end-to-end platform, a hyper-intuitive
interface, rapid deployability, and it’s secure. Not to mention, an incredible services team
that serves as an extension of our development group.”
MediGain signed with GoodData. Thirty days later, they signed up their first customer for
their new, advanced analytics package--delivering on-demand access for the first time to
branded client data portals, in combination with new advisory services from MediGain’s
client service management team to assist providers with interpreting and taking action on
the data. “We went from telling clients what happened, to telling them what’s happening,
1© 2015 GoodData Corporation. All rights reserved.
Company: MediGain,
1,000 employees
Customer Since: 2014
Solution: Powered by GoodData
Use Case: Revenue
Management Analytics
Favorite Metric: Month to
Date Goals
Best Feature: Geocharts to
Evaluate Patient Concentration
Results:
►► Successfully routed in data
from >300 different systems,
combining it with CRM data
for a complete view of
customers’ revenue pipeline
►► Onboarded their first
customers within 30 days,
with a new system ramped
every 60 days.
►► Captured operational
efficiencies by automating
BI, while increasing
reporting accuracy and
customer satisfaction
►► Created opportunities to
launch additional product
offerings, including predictive
cash flow analytics
►► Recognized as a strategic
source of financial macro
indicators related to the
medical practice industry
GO O D DATA CUS TOMER S TOR Y | MEDIGAIN

2. “GoodData has it all: an
end-to-end platform,
a hyper-intuitive
interface, rapid
deployability, and it’s
secure. Not to mention,
an incredible services
team that serves as
an extension of our
development group.”
Ian Mauer
Director of IT and BI,
Medigain
team@gooddata.com 415-200-0186 @gooddataGet in touch.
G O O D D ATA C U S T O M E R S T O R Y | M E D I G A I N
...continued
gooddata.com
Medigain Dashboard.
All data has been genericized.
why, and what they should do about it. It’s night and day, the level of services we are able
to deliver to customers with enhanced financial analytics delivered via GoodData’s business
intelligence platform.” Clients quickly onboarded, at a rate of one every 15 days--driving
additional sales growth for MediGain and increasing satisfaction for customers. The biggest
challenge they had was navigating the complexity of adding many data sources with
different models, while still maintaining HIPAA compliance--a concern MediGain solved with
a double ETL process that involves de-identifying patient data from more than 350 practice
management systems instances before loading it into GoodData’s secure system.
Driving Top-Line Revenue Growth Internally,
and for Customers
Implementing GoodData has completely changed the way in which MediGain and its clients
integrate financial data into company performance planning. MediGain’s BI and client service
management teams spend less time gathering the data, and more time using it to drive client
growth. “We have a whole new value prop for customers now in terms of analytics,” Maurer
went on to say, “With full insight into billing and CRM data in near real time, we’re able to
tell clients where they are in relation to goals and help them adjust their course accordingly.”
Beyond billing, data is being used to help clients better negotiate payment rates and terms with
insurance providers; reallocate resources based on the performance of unique diagnosis codes;
keep track of patient acquisition trends; and evaluate new business locations and opportunities.
And MediGain isn’t stopping there. Next on the radar? Predictive cash flow analytics.
Maurer concluded, “Implementing GoodData has moved us into a new category as an RCM
provider. It’s a key differentiator for us in the market, and a major part of our forward-looking
strategy to continue to build our reputation as an innovator in the space.”