Over the past four years, I've collaborated extensively with pharmaceutical companies and engaged in various digital initiatives within the e-health sector. This experience has afforded me a deep understanding of the transformative role technology plays in the healthcare and pharma industries. Today, clinics have hundreds of applications that streamline processes for patients, doctors, and administrative staff alike. These range from patient care to diet management, and even extend to organizational logistics, all thanks to advancements in IT. Particularly, these applications are revolutionizing areas like clinical trials and medical research, facilitating the testing of new medications and the continuous study of existing treatments. The beauty of digital applications lies in their ability to gather rich data from a broader participant base without the necessity of physical presence, which is a game-changer for patients with mobility issues. Moreover, the rise of telemedicine and mobile health apps exemplifies how technology is not just supporting but also spearheading improvements in patient care and clinical guidelines. This evolution is paving the way for more precise, timely, and cost-effective medical research and drug development. Historically, data collection in this field was a manual, paper-based process that required extensive travel and face-to-face interactions to meet demographic quotas and gather necessary information. Today, we have applications that integrate panel management, project tracking, and data analysis in one seamless interface, tailored to each pharmaceutical company's specific needs, and also many other sectors (like market research). To sum up, this is about digital strategies addressing the challenges of the e-health sector and pharmaceutical industry.