The client, a leading events company in the construction and oil & gas sectors, faced challenges such as lack of multi-lingual support and accurate contact information. Datamatics provided solutions by conducting multi-layer research, sharing findings for client feedback, and maintaining ongoing communication to identify potential leads. As a result, they successfully generated 20,000 attendees for an event in Korea and developed a targeted account database for events across various geographies.

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About Client
 Leading Events Industry hosting events for Construction and Oil & Gas sector.
Challenge
 Absence of multi-lingual capabilities.
 Inability to find accurate contact information, including base location and email addresses.
 Incompetence on industry know-how and subject mater expertise.
 Limited presence of Oil and Gas Industry, e.g. Korea.
 Lack of presence in business networking sites, e.g. China.
Solution
 Identified potential leads through multi layer sample research.
 Sample research findings were shared with the Client for feedback.
 Alternate job titles and departments were shared for approval.
 Calls were arranged with Client on alternate days to update and discuss alternative approaches.
 Weekly tracker was shared with client for progress updates.
Benefit
 For a single event in Korea, Datamatics generated 20,000 attendees, 2,000 delegates, 3,500 exhibitors &
15,000+ visitors within 4 months.
 Battled the language barrier issue and enabled successful events in new and difficult geographies.
With their continuous
support in database
management, we have
generated a database of
targeted accounts for
events in multiple
geographies.
— Data Marketing
Manager, Leading Events
Company For
Construction, Oil & Gas
Sector
Multi-lingual database creation