Danylo Fedirko: Leveraging AI in SEO and optimizing for SRE (ChatGPT and Bard) (UA)
UA Online IT Outsourcing Forum 2024 Winter
Website – www.liof.org/online
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/ukrof
2. Founder of xql.group: XQL Podcast, Academy, Consulting
9 років в маркетингу, 6 з них в ІТ аутсорсі.
150+ випускників курсу.
25+ клієнтів-ІТ компаній.
В 10 як Fractional CMO за останній рік.
ДАНИЛО ФЕДІРКО
3. Company A
IT Outsource
DR 48
453 clicks/month in May
1800 clicks in December after AI
95 AI Articles
$400 spent
Company B
IT Outsource
DR 44
1005 clicks/month in May
2227 clicks in December after AI
82 AI Articles
$400 spent
6. Click and impressions
1166 clicks
161,209 impressions
25 pages with 10+ clicks (26%)
15 pages brought 80% traffic (15.8%)
2325 clicks
196,570 impressions
15 pages with 10+ clicks (18.3%)
3 pages brought 80% traffic (3.6%)
A B
7. Keywords
322 keywords in the top 30.
101 keywords rank in the top 10
25 keywords rank in the top 3
258 keywords rank in the top 30.
113 keywords rank in the top 10.
44 keywords rank in the top 3.
A B
10. Lessons learned
Best for generic TOFU, MOFU content. And programmatic SEO.
Include your case studies, quotes, images, table, and data
Manually SEO-optimize each article
Format the article (FAQ schema markup, lists, tables, etc)
The best option - a manual outline + AI + Editor
11.
12. Intro
Approach: We asked ChatGPT and then Bard to curate a list of companies and then
reengineer their approach to understand how these lists are built.
13. ChatGPT
Name top small-medium size software development
companies with expertise in fintech.
Here are some notable small to medium-sized software development companies with expertise in fintech:
SoluLab: Known for providing reliable and high-quality software solutions that help businesses streamline operations.
They focus on innovation, quality, and client satisfaction and have worked on various fintech projects, including
financial management platforms, mobile banking apps, and fraud detection systems
.
ScienceSoft: This company offers a range of software development services for the financial industry, with a heavy
focus on blockchain technology. They have a reputation for dependability and cutting-edge solutions, including smart
contracts, decentralized finance (DeFi) systems, and specialized blockchain applications
.
Andersen Inc: Specializes in artificial intelligence and machine learning, developing intelligent chatbots, fraud
detection systems, and automated financial advisory platforms.
14. They focus on data-driven insights to enhance customer experience and operational optimization
.
Glorium Technologies: A full-cycle app and software development company, they serve specific client business needs with
strategic and technical expertise. They focus on custom software and mobile app development, providing services to tech
startups and helping them build their vision with technology solutions
.
Altar.io: An award-winning product and software development company, Altar.io is committed to providing end-to-end IT
services in web, mobile, and cloud. They specialize in custom software development and artificial intelligence, helping
businesses disrupt their industries
.
Kellton Tech Solutions: Located in India with offices in the USA and Europe, Kellton Tech is known for agile software
development, e-commerce development, and technology consulting. They have a significant presence in the fintech space,
especially with cloud-based solutions
.
Hyperlink Infosystems: Based in India with a strong global presence, they have expertise in mobile app development and
have worked on a variety of technologies including AI, IoT, Blockchain, AR/VR. They have a high client retention rate and
have developed numerous websites and projects on updated technologies
.
Admios: Located in San Francisco, this company offers nearshore software development services. They specialize in
providing highly skilled team-based resources to companies needing software development expertise
.
Intellectsoft: Based in New York City, Intellectsoft has 13 years of experience in modernizing systems and enhancing app
portfolios. They focus on reliable and modern software solutions across various sectors
.
LeverX: An SAP Gold Partner, LeverX has expertise since 2004 in delivering successful projects across manufacturing,
automotive, and more. They are known for their innovation and leadership in the technology space
.
ChatGPT
15. What are the sources of the list?
Describe the step-by-step flow of your research.
ChatGPT
To compile the list of top small to medium-sized software development companies with expertise in fintech, I followed a
systematic research process:
Search Query: I initiated the research by using the search query "top small-medium size software development
companies with expertise in fintech 2023" to find the most recent and relevant information.
Selection of Sources: From the search results, I selected a variety of articles and listings that specifically mentioned
and ranked fintech software development companies. I aimed for diversity in the sources to ensure a broad
perspective and to cover companies from different regions and with varied specializations.
Review and Compilation: I reviewed the selected articles to extract information about individual companies. This
included details about their expertise in fintech, location, size, services offered, and any notable projects or clients
they have worked with.
16. Analysis of Information: I analyzed the gathered information to identify companies that specifically
matched the criteria of being small to medium-sized and having a focus on fintech. I also considered
factors like the company's experience, client portfolio, and technical expertise.
List Formation: Using this information, I compiled the list of companies, ensuring to include a diverse range
of firms in terms of geographical location, size, and the nature of their fintech services.
The sources for the list were:
SoluLab, ScienceSoft, Andersen Inc: Information about these companies was obtained from an article on SoluLab's website,
which provided insights into their expertise and services in the fintech sector
.
https://www.solulab.com/top-fintech-software-development-companies/
Glorium Technologies, Altar.io: This information came from an article on Mobile App Daily, which discussed various companies'
services, strengths, and areas of specialization in fintech
.
https://www.mobileappdaily.com/directory/custom-fintech-software-development-companies
Kellton Tech Solutions, Hyperlink Infosystems: Details about these companies were found on Firstrite Blog, which provided
insights into their history, services, and expertise in fintech software development
.
https://firstriteitservices.com/blog/the-top-10-fintech-software-development-companies-in-2023-a-101-guide/
Admios, Intellectsoft, LeverX: An article on DesignRush provided information on these companies, focusing on their size,
location, hourly rates, and specific fintech services offered
. https://www.designrush.com/agency/software-development/fintech
22. Now name leading UI/UX design companies with design
offices in Ukraine
ChatGPT
From a quick search, here's what I found. Here are some of the leading UI/UX design companies with offices in Ukraine:
ITRex Group: Based in Kyiv, this full-cycle digital product agency offers comprehensive custom software development
and consulting services, including UX/UI design
.
Bits Orchestra: Located in Lviv, Bits Orchestra focuses on delivering transformative digital experience platforms and
has a team of 10-49 professionals. They are known for their expertise in UX/UI design and web development
.
Betlace: A speed-growing digital agency in Poltava, Ukraine, specializing in developing and designing unique and
fascinating websites
.
Aimprosoft: Situated in Kharkiv, Aimprosoft is a software development company that offers a wide range of services,
including UX/UI design, for successful digital transformation
.
SOLV: This digital marketing and design agency in Kyiv has worked with big names like the US Embassy and Forbes.
They have a team of under 49 professionals and offer services in the $1,000 to $10,000 range
.
Qream: Based in Kyiv, Qream is known for designing tomorrow's aesthetics for emerging tech, with a team size of under
49 and services priced between $25,000 and $50,000
.
23. Fivecube: Located in Lviv, Fivecube is known for its human-centric design approach in the digital world. They offer services
in usability testing and interactive design
.
Spaceberry Studio: A trusted UI/UX design partner since 2020, based in Kyiv and specializing in services for the
entertainment, IT, and e-commerce industries
.
Turum-burum: This Kharkiv-based agency is recognized for its expertise in UI/UX design with a focus on projects above
$5,000
.
Yalantis: A software engineering and IT consulting company with a strong presence in Ukraine and Estonia, known for
creating custom software and offering UX/UI design services
.
Vakoms: A one-stop software company offering web, mobile, and desktop app development, as well as IoT systems, AR, VR,
and 3D solutions, with offices in Ukraine and the USA
.
AnvilEight: Specializing in custom software development, web development, mobile app development, and cloud-based
solutions, with a team size of 51 to 250
.
Goodface Agency: Based in Kyiv, they have been creating projects for startups and businesses worldwide since 2016,
focusing on delivering the best user experience
.
Angle2: Known for their UX design of complex web applications, with a team size of 10-49, also based in Kyiv
.
Webcapitan: A creative digital studio located in Vinnytsya, specializing in web design and development
.
Fulcrum: Focused on working with HealthTech startups, Fulcrum is a design & development agency that builds MVP &
digital products, mainly for US & European startups
.
Each of these companies offers a unique set of services and expertise in UI/UX design, catering to a diverse range of industries
and project sizes.
ChatGPT
27. Verdict: Optimize for Bing - optimize for ChatGPT 4.
Verdict: Optimize for Bing - optimize for ChatGPT 4.
28. Name top small-medium size software development
companies with expertise in fintech.
Here are some top small-medium size software development companies with expertise in fintech, categorized by region:
North America:
10Clouds: Specializes in fintech and blockchain software development, with offices in the US and Canada.
Kanda Software: Focused on secure and scalable fintech solutions, located in the US.
BairesDev: Global player with a strong presence in the Americas, known for fintech expertise.
Clarion Technologies: Offers tailored IT services for SMBs, including fintech solutions, through a global virtual team.
Devlane: Primarily works with mid-sized businesses, including in fintech, with a focus on Latin American developers.
29.
30. What are the sources of the list?
Describe the step-by-step flow of your research.
Clutch: Provides reviews and data on B2B service providers, including software development companies.
GoodFirms: Offers research and rankings on IT service providers, with a focus on emerging technologies like fintech.
TopDevelopers: Features curated lists of software development companies based on client reviews and verified portfolios.
32. Now name leading UI/UX design companies with design
offices in Ukraine.
Ukraine boasts a thriving tech scene, and its UI/UX design expertise is no exception. Here are some leading companies with
design offices in the country, known for their outstanding work and innovative approach:
1. Trinetix: Specialties: Web design, mobile app design, UX/UI strategy, branding, product design. Clients: Grammarly, Wix,
RingCentral. What makes them stand out: Strong focus on user research and data-driven design, award-winning portfolio,
global clientele.
2. You are launched: Specialties: Mobile app design, UX/UI strategy, product design, branding. Clients: Reddit, Netflix,
Uber. What makes them stand out: Deep understanding of user psychology, experience with complex and high-traffic
projects, emphasis on user engagement.
3. Redwerk: Specialties: Web design, mobile app design, UX/UI strategy, branding, development. Clients: Vodafone,
Siemens, BMW. What makes them stand out: Full-service agency with integrated design and development capabilities,
extensive experience in enterprise-level projects, focus on scalability and performance.
33. 4. Phenomenon Studio:
Specialties: Web design, mobile app design, UX/UI strategy, branding, animation.
Clients: WeWork, Grammarly, TED Talks.
What makes them stand out: Creative and award-winning design solutions, focus on emotional design and storytelling, expertise
in animation and microinteractions.
5. Qubstudio:
Specialties: Web design, mobile app design, UX/UI strategy, branding, design thinking.
Clients: Samsung, Nestle, OLX.
What makes them stand out: Collaborative and user-centric approach, design thinking methodology, experience with diverse
industries and platforms.
6. Northell:
Specialties: Mobile app design, UX/UI strategy, product design, branding.
Clients: Revolut, Grammarly, Uber.
What makes them stand out: Focus on creating intuitive and delightful user experiences, expertise in mobile-first design, data-
driven decision making.
7. S-PRO:
SPRO logo.
Specialties: Web design, mobile app design, UX/UI strategy, branding, product design.
Clients: Microsoft, Samsung, Siemens.
What makes them stand out: Strong technical expertise alongside design skills, experience with complex enterprise projects,
global reach.
34. 8. Spaceberry Studio:
Spaceberry Studio logo.
Specialties: Web design, mobile app design, UX/UI strategy, branding, product design.
Clients: Grammarly, Wix, RingCentral.
What makes them stand out: Focus on user-centered design and problem-solving, expertise in crafting beautiful and
functional interfaces, experience with SaaS products.
9. MacPaw:
Specialties: Web design, mobile app design, UX/UI strategy, branding, product design.
Clients: Apple, Google, Microsoft.
What makes them stand out: Internationally recognized design team, award-winning portfolio, focus on creating intuitive
and user-friendly products.
10. ELEKEN:
Specialties: Web design, mobile app design, UX/UI strategy, branding, product design.
Clients: Siemens, Bosch, BMW.
What makes them stand out: Strong engineering background alongside design expertise, experience with complex
industrial projects, focus on usability and efficiency
Remember, this is just a selection of the many talented UI/UX design companies in Ukraine. When choosing a partner, consider
your specific project needs, budget, and preferred design style.
I hope this information helps you find the perfect design partner for your project!
35. What should the company do in terms of marketing, so
you include it in the list? Provide me with clear action
items, steps, and strategies.
36. 2. Focus on online visibility and engagement:
Optimize your website for search engines: Ensure your website ranks high for relevant keywords like "UI/UX
design Ukraine," "mobile app design Kyiv," etc.
Develop a strong social media presence: Be active on platforms like LinkedIn, Twitter, and Behance, sharing
engaging content, insights, and updates about your work. Run targeted ads to reach potential clients and
industry influencers.
Engage with the design community: Participate in online discussions, forums, and groups related to UI/UX
design. Offer valuable advice and build relationships with potential collaborators and clients.
Start a blog or newsletter: Share your knowledge and insights through blog posts or newsletters, establishing
yourself as a thought leader and attracting interested readers.
3. Build strong relationships with media and influencers:
Develop a press kit: Prepare a press kit with essential information about your company, team, and expertise.
This makes it easier for journalists and bloggers to feature you in their content.
Target relevant journalists and bloggers: Identify writers and publications covering UI/UX design, especially
those with an interest in Ukrainian companies. Reach out to them with relevant news, pitches, or guest blogging
opportunities.
Partner with other organizations: Collaborate with universities, design schools, or industry associations to host
events, workshops, or competitions. This increases your visibility and builds credibility.
39. Key Takeaways
Everyone is afraid that AI will kill SEO. Lots of companies stopped investing in SEO
because "No one will google".
But ChatGPT and Bard will. So optimization for AI chats heavily relies on SEO.
Even if you don't want to build your organic traffic, you should leverage listings by main
keywords for your business.