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JORGE ALBERTO FUENTES ZAPATA
LOCATION: MERIDA, MEXICO
CELLPHONE/WHATSAPP: +52 9991868630
EMAIL: fntj0086@gmail.com
EDUCATION
Degrees
● July 2019 – Bachelor of Business Administration (Swiss Management Center University)
● May 2015 – Ontario College Diploma in Business Management, with Hons. (Humber College Institute of Technology
and Advanced Learning)
Continuing Education Programs
● July 2019 – Managerial Competencies (Universidad del Valle de México)
Certifications
● Digital Marketing Certification (Hubspot Academy)
● Agile Project Management (Coursera)
● Hubspot Sales Software Certification (Hubspot Academy)
● Hubspot Marketing Software Certification (Hubspot Academy)
● PPC Fundamentals Certificate (SEMRush Academy)
● Digital Marketing for SMBs (SEMRush Academy)
● Google Analytics Individual Qualification (Google)
● Google Ads Display Certification (Google)
● Google Ads Video Certification (Google)
● Google Ads Measurement Certification (Google)
● Google Ads Search Certification (Google)
● Google Ads Shopping Certification (Google)
● Inbound Marketing Certification (HubSpot Academy)
● Buzan Certification in Mind Mapping with Life Purpose Specialization (The Buzan Organization/Universidad
TecMilenio)
WORK EXPERIENCE
● January 2022 - Present - Digital Marketing Consultant at Uhuru Network Texas LLC
● PPC Management and marketing automation for B2B and SaaS companies, through the use of Google
Ads, Facebook Ads, LinkedIn Ads, and Hubspot.
● December 2021 - January 2022 - Marketing Strategist at Céntrico Digital (Acquired by Uhuru Network)
● Responsible for providing support to the PPC and Hubspot automation management initiatives for the
company’s B2B clients.
● March 2021 – November 2021 – Founder and Insurance Agent at PrimeroTuPatrimonio.com
● Licensed as Insurance Agent Level “A” and implemented brokerage of auto insurance policies for Quálitas.
● June 2015 – November 2021 – Marketing Coordinator at Azteca Inflables S.A. de C.V.
● Create ads and manage the marketing and advertising campaign budgets.
● Administrate and implement marketing campaigns across online platforms including Google Ads, Facebook
Ads, LinkedIn Ads, Instagram, Twitter, Email marketing, Vivanuncios, Segundamano, MercadoLibre.
● Generate and create marketing performance reports.
● Use competitive research tools to monitor changes in the industry and evaluate our SEO and SEM through
benchmarking.
● Social media management across all relevant profiles and networks.
● February 2020 – November 2021 – Paid Online Tutor at Course Hero Inc.
● Specialized in the subjects of Business, Management, and Entrepreneurship
● January 2020 – July 2020 – Social Service (Volunteer) at Instituto Yucateco de Emprendedores (IYEM)
● January 2016 – December 2017 – International Advisory Board Member of the Wheels of Hope Rising Foundation
● In charge of the Zero Hunger Better Life Program (ZHBL)
● Evaluate the viability of programs in Mexico and Nigeria.
● Create social media awareness and marketing campaigns for fundraising and new donors’ involvement.
● Helped create the marketing campaign that gave us the “Hero Award 2017” by PeaceJam Foundation in
the “Best Up and Coming Peacemaker” category.
LANGUAGES
● English (Fluent)
● Spanish (Native)
TOOLS
● Microsoft Office
● Google Suite
● Slack
● Google Ads
● Google Analytics
● Facebook Ads (BM, Business Suite, IG)
● LinkedIn Ads
● Trello
● Google Data Studio
● Google Tag Manager
● SEMRush
● SEOQuake
● MailChimp
● Hubspot
● Jira
● Google My Business
● Canva
● Klaviyo
● Apollo.io
● Ahrefs
● Pardot
2

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CV - MARKETING - JORGE ALBERTO FUENTES ZAPATA

  • 1. JORGE ALBERTO FUENTES ZAPATA LOCATION: MERIDA, MEXICO CELLPHONE/WHATSAPP: +52 9991868630 EMAIL: fntj0086@gmail.com EDUCATION Degrees ● July 2019 – Bachelor of Business Administration (Swiss Management Center University) ● May 2015 – Ontario College Diploma in Business Management, with Hons. (Humber College Institute of Technology and Advanced Learning) Continuing Education Programs ● July 2019 – Managerial Competencies (Universidad del Valle de México) Certifications ● Digital Marketing Certification (Hubspot Academy) ● Agile Project Management (Coursera) ● Hubspot Sales Software Certification (Hubspot Academy) ● Hubspot Marketing Software Certification (Hubspot Academy) ● PPC Fundamentals Certificate (SEMRush Academy) ● Digital Marketing for SMBs (SEMRush Academy) ● Google Analytics Individual Qualification (Google) ● Google Ads Display Certification (Google) ● Google Ads Video Certification (Google) ● Google Ads Measurement Certification (Google) ● Google Ads Search Certification (Google) ● Google Ads Shopping Certification (Google) ● Inbound Marketing Certification (HubSpot Academy) ● Buzan Certification in Mind Mapping with Life Purpose Specialization (The Buzan Organization/Universidad TecMilenio) WORK EXPERIENCE ● January 2022 - Present - Digital Marketing Consultant at Uhuru Network Texas LLC ● PPC Management and marketing automation for B2B and SaaS companies, through the use of Google Ads, Facebook Ads, LinkedIn Ads, and Hubspot. ● December 2021 - January 2022 - Marketing Strategist at Céntrico Digital (Acquired by Uhuru Network) ● Responsible for providing support to the PPC and Hubspot automation management initiatives for the company’s B2B clients. ● March 2021 – November 2021 – Founder and Insurance Agent at PrimeroTuPatrimonio.com ● Licensed as Insurance Agent Level “A” and implemented brokerage of auto insurance policies for Quálitas. ● June 2015 – November 2021 – Marketing Coordinator at Azteca Inflables S.A. de C.V. ● Create ads and manage the marketing and advertising campaign budgets. ● Administrate and implement marketing campaigns across online platforms including Google Ads, Facebook Ads, LinkedIn Ads, Instagram, Twitter, Email marketing, Vivanuncios, Segundamano, MercadoLibre.
  • 2. ● Generate and create marketing performance reports. ● Use competitive research tools to monitor changes in the industry and evaluate our SEO and SEM through benchmarking. ● Social media management across all relevant profiles and networks. ● February 2020 – November 2021 – Paid Online Tutor at Course Hero Inc. ● Specialized in the subjects of Business, Management, and Entrepreneurship ● January 2020 – July 2020 – Social Service (Volunteer) at Instituto Yucateco de Emprendedores (IYEM) ● January 2016 – December 2017 – International Advisory Board Member of the Wheels of Hope Rising Foundation ● In charge of the Zero Hunger Better Life Program (ZHBL) ● Evaluate the viability of programs in Mexico and Nigeria. ● Create social media awareness and marketing campaigns for fundraising and new donors’ involvement. ● Helped create the marketing campaign that gave us the “Hero Award 2017” by PeaceJam Foundation in the “Best Up and Coming Peacemaker” category. LANGUAGES ● English (Fluent) ● Spanish (Native) TOOLS ● Microsoft Office ● Google Suite ● Slack ● Google Ads ● Google Analytics ● Facebook Ads (BM, Business Suite, IG) ● LinkedIn Ads ● Trello ● Google Data Studio ● Google Tag Manager ● SEMRush ● SEOQuake ● MailChimp ● Hubspot ● Jira ● Google My Business ● Canva ● Klaviyo ● Apollo.io ● Ahrefs ● Pardot 2