CUTWATER ADVERTISING POWERPOINT
•Download as PPTX, PDF•
0 likes•51 views
Cutwater is an independently owned, full-service advertising agency founded in 2007 in San Francisco with 48 employees and an office in NYC. They work with clients across industries like Google, Brawny, Twitter, and Peet's Coffee. Services include social media management, integrated campaigns, production, design, and more. Notable campaigns include a Brawny towel ad focusing on the bigger truth of spills and a video for Peet's Coffee sharing their craft and commitment. Cutwater is currently searching for a Media Planner to implement digital campaigns, optimize platforms, work with influencers, and support TV campaigns.
Report
Share
Report
Share
Recommended
Certus Solutions Beacons Awards
The Certus Accelerate marketing campaign used a multi-channel approach including digital, social, and event marketing over six months to position Certus as a thought leader in cognitive computing. The campaign aimed to increase awareness of IBM Cognitive capabilities through digital content then drive customers to consider Certus's solutions by attending events. It followed prospects through the marketing funnel, starting with digital content to build awareness and preference before using events and digital nurturing to move customers toward sales. Metrics showed the campaign successfully generated pipeline and engaged customers across multiple channels.
CW Content Works - Our Credentials.
The document discusses how Content Works helps brands communicate their story to engage audiences. It explains that in the digital age, storybranding is necessary to connect with audiences who can easily opt out of messages. Content Works works with brands to identify their storybranding and communicate it across channels for powerful results. It then provides details about Content Works' services and team to demonstrate their experience in strategic communications.
Indolink
CJ Blue is an integrated marketing agency in Vietnam that was formed through the merger of Blue Group and CJ E&M in 2016. It owns various subsidiary companies focused on different aspects of marketing and media, including Indolink which provides digital marketing services. Indolink offers a full range of digital services such as communication strategy, creative design, web and app development, social media campaigns, media buying and PR. It has a team of over 30 experts across various digital marketing disciplines.
Follow The Prince Capabilities Deck
Follow The Prince is a full-service digital creative group that partners with clients to create organic brand identities and campaigns through various media. They leverage relationships with influential personalities and online influencers to benefit client brands. Their services include branded entertainment, content production, social media marketing, design, web development, and strategic campaign planning.
Awesomesauce Company Profile
Awesomesauce is an interactive social innovation agency that builds connected brands. They are a team of young brand activists who love to build, invent, draw and discuss. They innovate and explore the digital landscape to provide clients with shareable, technology-enabled ideas. Their services include social media management, web design, interactive applications, search engine marketing, mobile app development, and graphic design. They conceptualize campaigns that align across marketing channels and activate them through monitoring to achieve clients' objectives.
Girl Director Pp Presentaion 100%
This document provides a marketing plan for Girl Director, a company that provides pre-made commercials and full-service advertising solutions. It includes an analysis of the market environment and competitive landscape. The plan aims to boost brand awareness, complete a new company website, increase profits, and expand the catalog of pre-made commercials or "cleanskins" by focusing on digital marketing tactics like social media, partnerships, and building customer relationships. Key objectives are outlined as well as strategies, tactics, and an implementation and evaluation approach.
Living Your Brand Through Storytelling
This document provides information about Think Again Media, a company that creates digital and video content for corporate communications. They transform marketing messages into emotionally compelling video pieces. They have experience across industries in filmmaking, advertising, and interactive content. The document discusses how video and storytelling can be used to engage audiences and meet the increasing demand for online content. It highlights some of Think Again Media's work for clients like American University and T. Rowe Price, and encourages the reader to consider how telling their organization's stories through video could benefit their marketing and communications goals.
New Agency Models Drive Collaboration : IAB Keynote
The Next $50 Billion will come from media, ad tech & publishing being a part of the creative advertising idea. Learn about how Sunday Dinner inspires collaboration with partners through our process of Active Briefing.
Recommended
Certus Solutions Beacons Awards
The Certus Accelerate marketing campaign used a multi-channel approach including digital, social, and event marketing over six months to position Certus as a thought leader in cognitive computing. The campaign aimed to increase awareness of IBM Cognitive capabilities through digital content then drive customers to consider Certus's solutions by attending events. It followed prospects through the marketing funnel, starting with digital content to build awareness and preference before using events and digital nurturing to move customers toward sales. Metrics showed the campaign successfully generated pipeline and engaged customers across multiple channels.
CW Content Works - Our Credentials.
The document discusses how Content Works helps brands communicate their story to engage audiences. It explains that in the digital age, storybranding is necessary to connect with audiences who can easily opt out of messages. Content Works works with brands to identify their storybranding and communicate it across channels for powerful results. It then provides details about Content Works' services and team to demonstrate their experience in strategic communications.
Indolink
CJ Blue is an integrated marketing agency in Vietnam that was formed through the merger of Blue Group and CJ E&M in 2016. It owns various subsidiary companies focused on different aspects of marketing and media, including Indolink which provides digital marketing services. Indolink offers a full range of digital services such as communication strategy, creative design, web and app development, social media campaigns, media buying and PR. It has a team of over 30 experts across various digital marketing disciplines.
Follow The Prince Capabilities Deck
Follow The Prince is a full-service digital creative group that partners with clients to create organic brand identities and campaigns through various media. They leverage relationships with influential personalities and online influencers to benefit client brands. Their services include branded entertainment, content production, social media marketing, design, web development, and strategic campaign planning.
Awesomesauce Company Profile
Awesomesauce is an interactive social innovation agency that builds connected brands. They are a team of young brand activists who love to build, invent, draw and discuss. They innovate and explore the digital landscape to provide clients with shareable, technology-enabled ideas. Their services include social media management, web design, interactive applications, search engine marketing, mobile app development, and graphic design. They conceptualize campaigns that align across marketing channels and activate them through monitoring to achieve clients' objectives.
Girl Director Pp Presentaion 100%
This document provides a marketing plan for Girl Director, a company that provides pre-made commercials and full-service advertising solutions. It includes an analysis of the market environment and competitive landscape. The plan aims to boost brand awareness, complete a new company website, increase profits, and expand the catalog of pre-made commercials or "cleanskins" by focusing on digital marketing tactics like social media, partnerships, and building customer relationships. Key objectives are outlined as well as strategies, tactics, and an implementation and evaluation approach.
Living Your Brand Through Storytelling
This document provides information about Think Again Media, a company that creates digital and video content for corporate communications. They transform marketing messages into emotionally compelling video pieces. They have experience across industries in filmmaking, advertising, and interactive content. The document discusses how video and storytelling can be used to engage audiences and meet the increasing demand for online content. It highlights some of Think Again Media's work for clients like American University and T. Rowe Price, and encourages the reader to consider how telling their organization's stories through video could benefit their marketing and communications goals.
New Agency Models Drive Collaboration : IAB Keynote
The Next $50 Billion will come from media, ad tech & publishing being a part of the creative advertising idea. Learn about how Sunday Dinner inspires collaboration with partners through our process of Active Briefing.
Jan Kein Do the right thingmarketing for startups
This document provides marketing advice for startups. It begins with an introduction of the author and emphasizes the importance of marketing for startups. It then discusses various digital marketing channels including content marketing, video marketing, SEO, social media marketing, email marketing, and webinars. Traditional channels like media, conferences, and partnerships are also covered. Specific tools are recommended for each channel. The document provides examples of successful marketing campaigns and concludes with recommendations to nail the product value, have a marketing plan, set goals, maintain marketing expenses, and market every day with an innovative approach.
SE2016 Marketing&PR Jan Keil "Do the right thing marketing for startups"
Event: #SE2016
Stage: Marketing&PR
Data: 3 of September 2016
Speaker: Jan Keil
Topic: Do the right thing marketing for startups
INHACKING site: https://inhacking.com
SE2016 site: http://se2016.inhacking.com/
Moon Media infokit
This document provides information about Moon Media, a digital advertising agency. It summarizes their services such as social media marketing, search engine optimization, website design, and paid advertising on platforms like Facebook and Google. Case studies are presented showing how Moon Media helped clients like a ski resort, real estate agent, and concert venue increase engagement, leads, and sales through optimized digital marketing strategies. Testimonials praise Moon Media for their talent, energy, innovation, client focus, and delivering great results on time.
CK Consulting Creds Final Oct 2016
Camille Krupa Consulting provides marketing services such as brand development, website design, digital and print advertising campaigns. The document outlines four case studies: 1) Developing brand guidelines for Firefighters Without Borders to reflect their mission as a training rather than firefighting organization. 2) Using social media like Facebook and Instagram to build awareness for Firefighters Without Borders and increase volunteers and funds. 3) Working with a craft brewery to measure marketing ROI and optimize their budget. 4) Redesigning the website for Firefighters Without Borders to improve their online presence and make it easier for people to donate or volunteer.
How To Build Your Own Content Marketing Plan
Content marketing is a huge buzzword. But what doesn't it really mean for your business. And how do you find the resources and the budget to execute a content marketing strategy today?
In this presentation, delivered at MarketingProfs B2B Forum, I provide the 7 key factors to content marketing success. I outline a roadmap that any business can follow to achieve content marketing success. I demonstrate how you can deliver the content your buyers need at each stage of their journey, and I explain how focusing on subscribers can be the key to success.
Download the presentation and reach out to me for more details or to get your own customized content marketing strategy.
Digital Marketing Services Provider in india
Shark Sense Digital is the best Performance Marketing Service provider company in India offering SEO Services, PPC Management & Optimization Services, Digital Marketing Services, Campaign Strategy Development, Creative Strategy, Demand Generation, Asset & Content Development, Attribution & Conversion in India.
Accelerating International Growth with Perectly Tuned Communications
The document outlines Maverick's approach to developing effective branding and communications strategies for ambitious B2B companies seeking international growth. It discusses preparing foundations like understanding audiences and objectives. It then covers developing a communications plan, rethinking brand identity and visual style, creating brand materials like compelling copy, images and videos. It also discusses building a customer-centric website and sales supports to nurture engaged prospects. The overall approach involves 9 stages from preparing the ground to ongoing evolution.
Breakfast creative credentials.October 2015
Breakfast is a branding agency that specializes in great brand thinking, creative effectiveness, and enduring client relationships. They believe every brand can have a higher purpose that connects deeply with customers. Through intelligent application of ideas and a caring approach, they help clients' businesses by transforming brands. Some of their work includes rebranding Allied Healthcare to mobilize expertise in home healthcare, defining the essence of Cotes du Rhone wine to make it a fast growing brand, and creating a brand style guide for caffe Nero's global expansion. Their goal is to turn customers into fans and fans into evangelists for their clients' brands.
Supporting Your Internal Communications with Proteus
Learn how we at Proteus can help support you and your company with your employee engagement & internal communications. You'll learn how we have helped some major brands from Lloyds Banking Group and Great Western Railway to Ryder & Minster Law
Ruth White-Cabbell_VG_Final
This document provides details of the candidate's marketing experience and accomplishments:
- At Cisco, they developed a lead nurturing program using online content that generated $42.2 million in estimated pipeline in a single quarter.
- For NetApp, they oversaw the overall partner and advocate social media strategy, including social strategy and execution for events that earned over 1 million social impressions and thousands of blog post views per event.
- They developed marketing and content for a cloud-based recovery product for AWS that won a 2016 award for Best New Product/Service of the Year.
- While at Cisco, their programs averaged $10 million in estimated pipeline per quarter with partners, exceeding the ROI target.
Capabilities Deck
Bridges is a creative agency based in North Carolina that serves clients in the Southeast. The agency was founded in 2011 and offers services including branding, videography, graphic design, web development, and social media strategies. Bridges works with a variety of clients from small businesses to large organizations. They take a customer-centric approach to understand each client's target audience and create work that will appeal directly to customers. Pricing is determined based on the scope of work required and level of depth for each individual project.
EarlyWMC Creds Deck
EarlyWMC is a full-service marketing agency that was co-founded by Neal Fullman and Laurence Alexander to provide outsourced marketing solutions for companies. They aim to help clients accelerate sustainable commercial growth faster than if working alone. EarlyWMC provides strategic planning, creative services, digital marketing, public relations, and other services through flexible resourcing models. Their goal is to help clients achieve exponential market penetration and growth through outcome-focused solutions aligned with strategic goals and return on investment.
Thảm tập yoga tpe cao cấp
Cloverads is a Vietnamese integrated marketing agency located in Ho Chi Minh City that offers digital, public relations, and branding services. They have a skilled team of marketers, designers, and client managers led by experienced professionals. The document provides an overview of Cloverads' culture, services, process, and examples of work they have done for clients in various industries.
Meet Eucalypt: a collaborative content marketing agency
This document describes the services of a collaborative content marketing agency. They believe in a content-first approach to build brands through compelling content and design. They develop customized, measurable marketing plans for each client focused on their goals and budget. The agency collaborates closely with clients, scales up with specialized resources as needed, and focuses on long-term relationships. They provide content development, marketing funnel strategies, and help with product launches and raising awareness. Recent clients include universities, tech startups and enterprises.
Expert marketing
The document discusses the services of a virtual marketing agency that specializes in the food industry. They promise high quality services at lower costs than full-time employees. The agency has experience in integrated marketing strategies, social media, design, public relations, and working with multiple business channels in the food industry. They provide examples of work developing marketing plans and strategies for large food brands.
Meetings Marketing: How the Tried and True Complement the New
Presentation provides information on how to market a meeting using direct mail, email, social media and advertising. Samples are from the association industry.
Pursuit Communications 2020 Brocure
WHY US?
Our value is helping businesses connect with their people or their customers.
Our communications always have a purpose. To increase awareness. Generate enquiries. Change behaviour. Grow sales. Or win business.
We start with your message. We develop it. We test it. We refine it. Only then do we decide on the best channels to reach your audience.
Then we measure it.
Messages matter. Results count
1500 1530 Fiona Shepherd and Sinead Woodley, April Six
This document provides an overview of a marketing strategy and campaign for a technology company. It introduces the marketing chefs developing the strategy and outlines key challenges facing marketers. It then details the objectives, target audiences, and integrated marketing approach including content, campaigns, and measurement of success. Throughout it uses cooking and recipe metaphors to structure the strategic planning.
Cee whip 2015-capes_deck_dm_v3 (1)
C/W/I/P is a digital agency based in Atlanta, Georgia that specializes in content creation, strategy, and digital marketing. They take an anthropological approach to understand audiences and connect clients' brands. Their services include content audits, digital and content strategy, customer-centric content production, and measurement and optimization. C/W/I/P offers creative capabilities like visual design, copywriting, and video storytelling as well as digital capabilities including web development, UX design, and social media marketing. They follow a project flow process of research, strategy, design, production, and optimization to help clients connect with audiences.
CEE-WHIP_2015_CAPES_DECK_DM_v3 (1)
C/W/I/P is a digital agency based in Atlanta, Georgia that specializes in content creation, strategy, and digital marketing. They take an anthropological approach to understand audiences and connect clients' brands. Their services include content audits, digital and content strategy, customer-centric content production, and measurement and optimization. C/W/I/P offers creative capabilities like visual design, copywriting, and video storytelling as well as digital capabilities including web development, UX design, and social media marketing. They follow a project flow process of research, strategy, design, production, and optimization to help clients connect with audiences.
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.More Related Content
Similar to CUTWATER ADVERTISING POWERPOINT
Jan Kein Do the right thingmarketing for startups
This document provides marketing advice for startups. It begins with an introduction of the author and emphasizes the importance of marketing for startups. It then discusses various digital marketing channels including content marketing, video marketing, SEO, social media marketing, email marketing, and webinars. Traditional channels like media, conferences, and partnerships are also covered. Specific tools are recommended for each channel. The document provides examples of successful marketing campaigns and concludes with recommendations to nail the product value, have a marketing plan, set goals, maintain marketing expenses, and market every day with an innovative approach.
SE2016 Marketing&PR Jan Keil "Do the right thing marketing for startups"
Event: #SE2016
Stage: Marketing&PR
Data: 3 of September 2016
Speaker: Jan Keil
Topic: Do the right thing marketing for startups
INHACKING site: https://inhacking.com
SE2016 site: http://se2016.inhacking.com/
Moon Media infokit
This document provides information about Moon Media, a digital advertising agency. It summarizes their services such as social media marketing, search engine optimization, website design, and paid advertising on platforms like Facebook and Google. Case studies are presented showing how Moon Media helped clients like a ski resort, real estate agent, and concert venue increase engagement, leads, and sales through optimized digital marketing strategies. Testimonials praise Moon Media for their talent, energy, innovation, client focus, and delivering great results on time.
CK Consulting Creds Final Oct 2016
Camille Krupa Consulting provides marketing services such as brand development, website design, digital and print advertising campaigns. The document outlines four case studies: 1) Developing brand guidelines for Firefighters Without Borders to reflect their mission as a training rather than firefighting organization. 2) Using social media like Facebook and Instagram to build awareness for Firefighters Without Borders and increase volunteers and funds. 3) Working with a craft brewery to measure marketing ROI and optimize their budget. 4) Redesigning the website for Firefighters Without Borders to improve their online presence and make it easier for people to donate or volunteer.
How To Build Your Own Content Marketing Plan
Content marketing is a huge buzzword. But what doesn't it really mean for your business. And how do you find the resources and the budget to execute a content marketing strategy today?
In this presentation, delivered at MarketingProfs B2B Forum, I provide the 7 key factors to content marketing success. I outline a roadmap that any business can follow to achieve content marketing success. I demonstrate how you can deliver the content your buyers need at each stage of their journey, and I explain how focusing on subscribers can be the key to success.
Download the presentation and reach out to me for more details or to get your own customized content marketing strategy.
Digital Marketing Services Provider in india
Shark Sense Digital is the best Performance Marketing Service provider company in India offering SEO Services, PPC Management & Optimization Services, Digital Marketing Services, Campaign Strategy Development, Creative Strategy, Demand Generation, Asset & Content Development, Attribution & Conversion in India.
Accelerating International Growth with Perectly Tuned Communications
The document outlines Maverick's approach to developing effective branding and communications strategies for ambitious B2B companies seeking international growth. It discusses preparing foundations like understanding audiences and objectives. It then covers developing a communications plan, rethinking brand identity and visual style, creating brand materials like compelling copy, images and videos. It also discusses building a customer-centric website and sales supports to nurture engaged prospects. The overall approach involves 9 stages from preparing the ground to ongoing evolution.
Breakfast creative credentials.October 2015
Breakfast is a branding agency that specializes in great brand thinking, creative effectiveness, and enduring client relationships. They believe every brand can have a higher purpose that connects deeply with customers. Through intelligent application of ideas and a caring approach, they help clients' businesses by transforming brands. Some of their work includes rebranding Allied Healthcare to mobilize expertise in home healthcare, defining the essence of Cotes du Rhone wine to make it a fast growing brand, and creating a brand style guide for caffe Nero's global expansion. Their goal is to turn customers into fans and fans into evangelists for their clients' brands.
Supporting Your Internal Communications with Proteus
Learn how we at Proteus can help support you and your company with your employee engagement & internal communications. You'll learn how we have helped some major brands from Lloyds Banking Group and Great Western Railway to Ryder & Minster Law
Ruth White-Cabbell_VG_Final
This document provides details of the candidate's marketing experience and accomplishments:
- At Cisco, they developed a lead nurturing program using online content that generated $42.2 million in estimated pipeline in a single quarter.
- For NetApp, they oversaw the overall partner and advocate social media strategy, including social strategy and execution for events that earned over 1 million social impressions and thousands of blog post views per event.
- They developed marketing and content for a cloud-based recovery product for AWS that won a 2016 award for Best New Product/Service of the Year.
- While at Cisco, their programs averaged $10 million in estimated pipeline per quarter with partners, exceeding the ROI target.
Capabilities Deck
Bridges is a creative agency based in North Carolina that serves clients in the Southeast. The agency was founded in 2011 and offers services including branding, videography, graphic design, web development, and social media strategies. Bridges works with a variety of clients from small businesses to large organizations. They take a customer-centric approach to understand each client's target audience and create work that will appeal directly to customers. Pricing is determined based on the scope of work required and level of depth for each individual project.
EarlyWMC Creds Deck
EarlyWMC is a full-service marketing agency that was co-founded by Neal Fullman and Laurence Alexander to provide outsourced marketing solutions for companies. They aim to help clients accelerate sustainable commercial growth faster than if working alone. EarlyWMC provides strategic planning, creative services, digital marketing, public relations, and other services through flexible resourcing models. Their goal is to help clients achieve exponential market penetration and growth through outcome-focused solutions aligned with strategic goals and return on investment.
Thảm tập yoga tpe cao cấp
Cloverads is a Vietnamese integrated marketing agency located in Ho Chi Minh City that offers digital, public relations, and branding services. They have a skilled team of marketers, designers, and client managers led by experienced professionals. The document provides an overview of Cloverads' culture, services, process, and examples of work they have done for clients in various industries.
Meet Eucalypt: a collaborative content marketing agency
This document describes the services of a collaborative content marketing agency. They believe in a content-first approach to build brands through compelling content and design. They develop customized, measurable marketing plans for each client focused on their goals and budget. The agency collaborates closely with clients, scales up with specialized resources as needed, and focuses on long-term relationships. They provide content development, marketing funnel strategies, and help with product launches and raising awareness. Recent clients include universities, tech startups and enterprises.
Expert marketing
The document discusses the services of a virtual marketing agency that specializes in the food industry. They promise high quality services at lower costs than full-time employees. The agency has experience in integrated marketing strategies, social media, design, public relations, and working with multiple business channels in the food industry. They provide examples of work developing marketing plans and strategies for large food brands.
Meetings Marketing: How the Tried and True Complement the New
Presentation provides information on how to market a meeting using direct mail, email, social media and advertising. Samples are from the association industry.
Pursuit Communications 2020 Brocure
WHY US?
Our value is helping businesses connect with their people or their customers.
Our communications always have a purpose. To increase awareness. Generate enquiries. Change behaviour. Grow sales. Or win business.
We start with your message. We develop it. We test it. We refine it. Only then do we decide on the best channels to reach your audience.
Then we measure it.
Messages matter. Results count
1500 1530 Fiona Shepherd and Sinead Woodley, April Six
This document provides an overview of a marketing strategy and campaign for a technology company. It introduces the marketing chefs developing the strategy and outlines key challenges facing marketers. It then details the objectives, target audiences, and integrated marketing approach including content, campaigns, and measurement of success. Throughout it uses cooking and recipe metaphors to structure the strategic planning.
Cee whip 2015-capes_deck_dm_v3 (1)
C/W/I/P is a digital agency based in Atlanta, Georgia that specializes in content creation, strategy, and digital marketing. They take an anthropological approach to understand audiences and connect clients' brands. Their services include content audits, digital and content strategy, customer-centric content production, and measurement and optimization. C/W/I/P offers creative capabilities like visual design, copywriting, and video storytelling as well as digital capabilities including web development, UX design, and social media marketing. They follow a project flow process of research, strategy, design, production, and optimization to help clients connect with audiences.
CEE-WHIP_2015_CAPES_DECK_DM_v3 (1)
C/W/I/P is a digital agency based in Atlanta, Georgia that specializes in content creation, strategy, and digital marketing. They take an anthropological approach to understand audiences and connect clients' brands. Their services include content audits, digital and content strategy, customer-centric content production, and measurement and optimization. C/W/I/P offers creative capabilities like visual design, copywriting, and video storytelling as well as digital capabilities including web development, UX design, and social media marketing. They follow a project flow process of research, strategy, design, production, and optimization to help clients connect with audiences.
Similar to CUTWATER ADVERTISING POWERPOINT (20)
SE2016 Marketing&PR Jan Keil "Do the right thing marketing for startups"
SE2016 Marketing&PR Jan Keil "Do the right thing marketing for startups"
Accelerating International Growth with Perectly Tuned Communications
Accelerating International Growth with Perectly Tuned Communications
Supporting Your Internal Communications with Proteus
Supporting Your Internal Communications with Proteus
Meet Eucalypt: a collaborative content marketing agency
Meet Eucalypt: a collaborative content marketing agency
Meetings Marketing: How the Tried and True Complement the New
Meetings Marketing: How the Tried and True Complement the New
1500 1530 Fiona Shepherd and Sinead Woodley, April Six
1500 1530 Fiona Shepherd and Sinead Woodley, April Six
Recently uploaded
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Boost Your Instagram Views Instantly Proven Free Strategies.pptx
Join Performance Car Exclusive to drive the finest supercars, engineered with advanced materials and cutting-edge technology for peak performance.
https://instblast.com/instagram/free-instagram-views
Boost Your Instagram Views Instantly Proven Free Strategies.
Supercars use advanced materials and tech for top-speed performance. Join Performance Car Exclusive to experience driving excellence.
https://instblast.com/instagram/free-instagram-views
Advanced Storytelling Concepts for Marketers
Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
There is a common misunderstanding that the so-called “soft skills” of marketing such as language and art are unmeasurable and subjective, but while the objective measures of market research are merely 100 years old, the rules of aesthetics have been perfected over the last 2,500 years.
Great story construction is a skill that requires significant knowledge and practice. This presentation will be a review of the ancient art of story construction.
We will discuss:
• Rhetoric – The art of effective communication
• The Socratic Method – You cannot teach, but you can persuade people to learn
• Plato’s Cave – You sell products, but you market ideas
• Aristotle’s Six Dramatic Elements – The secret recipe for marketing stories
This is for senior marketers who are tasked with creating effective narratives or guiding others in the process. By the end of the session, attendees will have gained the knowledge needed to work storytelling into all phases of the buyer’s journey.
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
A guide for making the Best Restaurant Advertising Campaigns with demographics, data analytics, and digital advertising for measurable results.
How to Maximize Sales Using Social Commerce
Discover the best practices and strategies on using social commerce to grow your business and drive sales.
在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样
学校原件一模一样【微信：741003700 】《(英国UWS毕业证书)西苏格兰大学毕业证学位证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
Amazing and On Point - Ramon Ray, USA TODAY
Amazing and On Point - Ramon Ray, USA TODAYDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Influencer Marketing Master Class - Alexis Andreasik
Influencer Marketing Master Class - Alexis AndreasikDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.No Cookies, No Problem - Steve Krull, Be Found Online
No Cookies, No Problem - Steve Krull, Be Found OnlineDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"PickUp_conversational AI_Capex, Inc._20240610
PickUp, Improve conversions with scenario-based conversational AI.
Get admission in various courses and boost your employment opportunities.
Learn various courses and get employment opportunities.
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organizationFrom Subreddits To Search: Maximizing Your Brand's Impact On Reddit
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
PickUp_conversational AI_Capex, Inc._20240611
PickUp, Improve conversions with scenario-based conversational AI.
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your businessStory Telling Master Class - Jennifer Morilla
Story Telling Master Class - Jennifer MorillaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.Recently uploaded (20)
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis Yu
Practical Progress from a Theory by Steven Kingpdf
Practical Progress from a Theory by Steven Kingpdf
Boost Your Instagram Views Instantly Proven Free Strategies.pptx
Boost Your Instagram Views Instantly Proven Free Strategies.pptx
Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
Influencer Marketing Master Class - Alexis Andreasik
Influencer Marketing Master Class - Alexis Andreasik
No Cookies, No Problem - Steve Krull, Be Found Online
No Cookies, No Problem - Steve Krull, Be Found Online
Get admission in various courses and boost your employment opportunities.
Get admission in various courses and boost your employment opportunities.
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
CUTWATER ADVERTISING POWERPOINT
- 2. History of Cutwater • Cutwater was founded in 2007 by Chuck McBride. • Based in San Francisco, California with a satellite office in NYC. • Cutwater is an Independently owned, full-service advertising agency. • Cutwater currently has 48 employees and are on the lookout for new potential team members.
- 3. Clients Google Brawny Twitter Axos Bank Unison Russell Stover Smitten Ice Cream Edelman Financial Engines Ray-Ban Sunrun Peet's Coffee & Tea Jeep American Giant Lenscrafters European Wax Center Box Feeding America Levi's Ubisoft MDsave
- 4. Services Offered by Cutwater Also specializing in: Social media management, Integrated campaigns, Production, Design strategy, Measurement and analytics, Project management, Content performance & Optimization, and Search engine optimization.
- 6. Cutwater's Famous Video Advertisements Brawny "Chili" | Peet's Coffee First Mantra Video Main goal was to get Brawny back on track with an inherent truth that would drive into culture and increase sales. So rather than treating Brawny towels like a typical household cleaning CPG assignment, we sought the bigger truth when it comes to spills and messes: That our customers are much bigger than their messes. The Peet’s Coffee story is a genuine, interesting story of craftsmanship, passion and commitment, we just had to tell the world about it and reclaim their history as The Original Craft Coffee.
- 7. Cutwater is currently searching for a Media Planner Implement digital media campaigns across multiple biddable platforms such as Facebook, LinkedIn, and programmatic display/video platforms. Act as point between client, agency, and vendor during campaign set-up and reporting Optimize daily digital media campaigns across a variety of platforms Work with Influencers to develop and deliver content for clients that can be used across social channels. Support TV campaigns by managing trafficking, implementation, and reconciliation with TV networks. Excel / PPT Facebook ads manager Google ads Trafficking experience Being able to communicate a thought/ idea within a group setting Time management skills Adaptable hard working attitude Required skills Job Description (1.5+ Years of Experience in Media Planning and Buying) If interested contact Cutwater @: careers@cutwatersf.com