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ElasticON Global
Don Hsiao
Senior Product Manager -
Search, Honeywell
2
This presentation and the accompanying oral presentation contain forward-looking statements, including
statements concerning plans for future offerings; the expected strength, performance or benefits of our offerings;
and our future operations and expected performance. These forward-looking statements are subject to the safe
harbor provisions under the Private Securities Litigation Reform Act of 1995. Our expectations and beliefs in light of
currently available information regarding these matters may not materialize. Actual outcomes and results may differ
materially from those contemplated by these forward-looking statements due to uncertainties, risks, and changes in
circumstances, including, but not limited to those related to: the impact of the COVID-19 pandemic on our business
and our customers and partners; our ability to continue to deliver and improve our offerings and successfully
develop new offerings, including security-related product offerings and SaaS offerings; customer acceptance and
purchase of our existing offerings and new offerings, including the expansion and adoption of our SaaS offerings;
our ability to realize value from investments in the business, including R&D investments; our ability to maintain and
expand our user and customer base; our international expansion strategy; our ability to successfully execute our
go-to-market strategy and expand in our existing markets and into new markets, and our ability to forecast
customer retention and expansion; and general market, political, economic and business conditions.
Additional risks and uncertainties that could cause actual outcomes and results to differ materially are included in
our filings with the Securities and Exchange Commission (the “SEC”), including our Annual Report on Form 10-K for
the most recent fiscal year, our quarterly report on Form 10-Q for the most recent fiscal quarter, and any
subsequent reports filed with the SEC. SEC filings are available on the Investor Relations section of Elastic’s
website at ir.elastic.co and the SEC’s website at www.sec.gov.
Any features or functions of services or products referenced in this presentation, or in any presentations, press
releases or public statements, which are not currently available or not currently available as a general availability
release, may not be delivered on time or at all. The development, release, and timing of any features or functionality
described for our products remains at our sole discretion. Customers who purchase our products and services
should make the purchase decisions based upon services and product features and functions that are currently
available.
All statements are made only as of the date of the presentation, and Elastic assumes no obligation to, and does not
currently intend to, update any forward-looking statements or statements relating to features or functions of services
or products, except as required by law.
Forward-Looking Statements
3
Customer Success at
Honeywell with Elastic
Enterprise Search 
4
Agenda
 About Honeywell
 Framework of implementing Search at Honeywell
 Use Cases
 Learnings, Benefits, Pitfalls
 Our Results and Continuous Journey
Aerospace & Defense
Buildings &
Cities
Safety
Industrial &
Manufacturing
Chemicals &
Materials
Retail
Supply
Chain
1906
2020
Industries
$37B in
Revenue
Honeywell Businesses
Connected Enterprise / Forge
Aerospace Safety & Productivity
Building Technologies Performance Materials
20% AGR in
Software
Sales
Arc Flash PPE
Auxiliary Power Units
Intrusion detection
Face shield
Propulsion engines
Grounding equipment
Silicone Insulator
Electric insulating gloves
Batch process monitoring
Outage protection
Weather radar
Flight navigation
Thermal switches
Voltage detectors
Display electronic units
Diverse Set of Brands & Products
AS/RS Systems
Robotics
Lifeline systems
First aid
Commercial gas detection
Temperature screener
Portables gas detectors
Leak detectors
Body suits
Hard hats, helmets
Ear plugs, ear muffs
First responder gear
Sensors
Industrial automation
Process controls
Warehouse automation
Safety googles
Video surveillance
Building controls
HVAC management
Fire alarms & evacuation
Reagents & solvents
Respiratory protection
Refrigerants
Wheels & braking systems
Air & thermal systems
Satellite communication
Cabin connectivity
Adsorbents & Catalysts
Integrated avionics
50 100 1M
INDUSTRIES
Serving many
industries and sub-
industries
BRANDS
Known & unknown
related to Honeywell
PRODUCTS
Various products
and SKU’s available
for customers
Customers
How do we help customers find and buy our products
& services?
• Marketing & e-commerce sites with global & localized searches
• Search on product information, orders / invoices, pricing & availability
How do we help customers find support for our
products & services?
• Portal sites for industries with customized content
• Managing cases created through customer service
• Search on technical publications, case studies, white-papers, and
knowledge articles
What we do?
Use Cases
• Information needed to serve customers is stored across multiple canonical data sources
(Salesforce, SAP, Cloud, Adobe)
• Aggregation of schema fields using meta-engines, document API to index multiple sources, and standardized
communication using JSON & RESTful APIs
Use Cases
• Customers don’t know the exact phrase to find something
• Query_suggestion API with relevance tuning applied across multiple fields, synonym API to produce similar search
results using different search terms
Use Cases
• Better understand what search results customers actually go to
• Clickthrough & analytics API to capture keyword clicks, clickthrough pages, and tagging
Use Cases
• Customized global / local search and search results based on bespoke search criteria
• Search API with customized weightage applied to search criteria, nested filters
Use Cases
• Easily browse through different product & content categories
• Search API with facets, hierarchical facets, and grouping
Learnings, Benefits & Pitfalls
• Implementation can be very quick
• Technical teams should have good experience using JSON, RESTful APIs, and tools like Postman
• Automate, automate, automate – grow & learn using the Elasticsearch console but move toward
integrating front-end development with App Search APIs
• Increased scale - internal marketing teams can manage their own curation, synonyms, relevance
tuning through console
• Prototype – Reference UI to build filter / facet views
“Content is the reason search began in the
first place”
Lee Olden, CEO of TopRank Marketing
Results & Next Steps
• Generating revenue of $410B through on-line channels
• Serving 12MM documents through 2.6MM API calls to 170 engines
• Migration of existing Swiftype to Elastic Enterprise Search and monitoring with ELK Stack
• More memory / storage capacity, availability on multiple cloud providers, across multiple regions/
zones
23
Thank You!

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Customer success at Honeywell with Elastic Enterprise Search

  • 1. 1 ElasticON Global Don Hsiao Senior Product Manager - Search, Honeywell
  • 2. 2 This presentation and the accompanying oral presentation contain forward-looking statements, including statements concerning plans for future offerings; the expected strength, performance or benefits of our offerings; and our future operations and expected performance. These forward-looking statements are subject to the safe harbor provisions under the Private Securities Litigation Reform Act of 1995. Our expectations and beliefs in light of currently available information regarding these matters may not materialize. Actual outcomes and results may differ materially from those contemplated by these forward-looking statements due to uncertainties, risks, and changes in circumstances, including, but not limited to those related to: the impact of the COVID-19 pandemic on our business and our customers and partners; our ability to continue to deliver and improve our offerings and successfully develop new offerings, including security-related product offerings and SaaS offerings; customer acceptance and purchase of our existing offerings and new offerings, including the expansion and adoption of our SaaS offerings; our ability to realize value from investments in the business, including R&D investments; our ability to maintain and expand our user and customer base; our international expansion strategy; our ability to successfully execute our go-to-market strategy and expand in our existing markets and into new markets, and our ability to forecast customer retention and expansion; and general market, political, economic and business conditions. Additional risks and uncertainties that could cause actual outcomes and results to differ materially are included in our filings with the Securities and Exchange Commission (the “SEC”), including our Annual Report on Form 10-K for the most recent fiscal year, our quarterly report on Form 10-Q for the most recent fiscal quarter, and any subsequent reports filed with the SEC. SEC filings are available on the Investor Relations section of Elastic’s website at ir.elastic.co and the SEC’s website at www.sec.gov. Any features or functions of services or products referenced in this presentation, or in any presentations, press releases or public statements, which are not currently available or not currently available as a general availability release, may not be delivered on time or at all. The development, release, and timing of any features or functionality described for our products remains at our sole discretion. Customers who purchase our products and services should make the purchase decisions based upon services and product features and functions that are currently available. All statements are made only as of the date of the presentation, and Elastic assumes no obligation to, and does not currently intend to, update any forward-looking statements or statements relating to features or functions of services or products, except as required by law. Forward-Looking Statements
  • 3. 3 Customer Success at Honeywell with Elastic Enterprise Search 
  • 4. 4 Agenda  About Honeywell  Framework of implementing Search at Honeywell  Use Cases  Learnings, Benefits, Pitfalls  Our Results and Continuous Journey
  • 5. Aerospace & Defense Buildings & Cities Safety Industrial & Manufacturing Chemicals & Materials Retail Supply Chain 1906 2020 Industries $37B in Revenue Honeywell Businesses Connected Enterprise / Forge Aerospace Safety & Productivity Building Technologies Performance Materials 20% AGR in Software Sales
  • 6. Arc Flash PPE Auxiliary Power Units Intrusion detection Face shield Propulsion engines Grounding equipment Silicone Insulator Electric insulating gloves Batch process monitoring Outage protection Weather radar Flight navigation Thermal switches Voltage detectors Display electronic units Diverse Set of Brands & Products AS/RS Systems Robotics Lifeline systems First aid Commercial gas detection Temperature screener Portables gas detectors Leak detectors Body suits Hard hats, helmets Ear plugs, ear muffs First responder gear Sensors Industrial automation Process controls Warehouse automation Safety googles Video surveillance Building controls HVAC management Fire alarms & evacuation Reagents & solvents Respiratory protection Refrigerants Wheels & braking systems Air & thermal systems Satellite communication Cabin connectivity Adsorbents & Catalysts Integrated avionics
  • 7. 50 100 1M INDUSTRIES Serving many industries and sub- industries BRANDS Known & unknown related to Honeywell PRODUCTS Various products and SKU’s available for customers Customers
  • 8. How do we help customers find and buy our products & services? • Marketing & e-commerce sites with global & localized searches • Search on product information, orders / invoices, pricing & availability How do we help customers find support for our products & services? • Portal sites for industries with customized content • Managing cases created through customer service • Search on technical publications, case studies, white-papers, and knowledge articles
  • 10. Use Cases • Information needed to serve customers is stored across multiple canonical data sources (Salesforce, SAP, Cloud, Adobe) • Aggregation of schema fields using meta-engines, document API to index multiple sources, and standardized communication using JSON & RESTful APIs
  • 11.
  • 12. Use Cases • Customers don’t know the exact phrase to find something • Query_suggestion API with relevance tuning applied across multiple fields, synonym API to produce similar search results using different search terms
  • 13.
  • 14. Use Cases • Better understand what search results customers actually go to • Clickthrough & analytics API to capture keyword clicks, clickthrough pages, and tagging
  • 15.
  • 16. Use Cases • Customized global / local search and search results based on bespoke search criteria • Search API with customized weightage applied to search criteria, nested filters
  • 17.
  • 18. Use Cases • Easily browse through different product & content categories • Search API with facets, hierarchical facets, and grouping
  • 19.
  • 20. Learnings, Benefits & Pitfalls • Implementation can be very quick • Technical teams should have good experience using JSON, RESTful APIs, and tools like Postman • Automate, automate, automate – grow & learn using the Elasticsearch console but move toward integrating front-end development with App Search APIs • Increased scale - internal marketing teams can manage their own curation, synonyms, relevance tuning through console • Prototype – Reference UI to build filter / facet views
  • 21. “Content is the reason search began in the first place” Lee Olden, CEO of TopRank Marketing
  • 22. Results & Next Steps • Generating revenue of $410B through on-line channels • Serving 12MM documents through 2.6MM API calls to 170 engines • Migration of existing Swiftype to Elastic Enterprise Search and monitoring with ELK Stack • More memory / storage capacity, availability on multiple cloud providers, across multiple regions/ zones