1. Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme

2. Visit us online at www.cu-factor.com Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme

4. Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme

7. Working Together Page Communication Cultural Influences Company Structure Work Interaction CU-FACTOR presentation v1.0 © 2008 Johan van Hamme

8. Communication Page Culture Language Knowledge Language Tone Communication Style Handshake CU-FACTOR presentation v1.0 © 2008 Johan van Hamme

9. Legend Communication Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme Communication Verbal and behavioral style Culture The level of feeling comfortable with and being used to having contacts across international borders (local or inter-continental) Language knowledge To have the ability and the goodwill to listen, speak, understand and write “foreign” languages Language tone The loudness and emphasis given to verbal expression Handshake The frequency of using handshakes for greetings and/or decision purposes, this is interpreted differently in certain cultures and societies Communication style The means of providing comments and level of openness for dialogue

10. Cultural Influences Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme Day Starts Dress Style Appearance Value Punctuality Lunch/ Dinner Gift Habits

11. Legend Cultural Influences Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme Cultural influences Appearance and working-day specifics Day starts The classical office starting hours (from 6.30 AM up to 9.00 AM) Dress style The kind of clothes people wear in the office and the message that is sent out (e.g. status, job role) Appearance value The importance given on “looks” and “image” Punctuality The need and the importance of being on time, can vary greatly across cultures and regions Lunch/Dinner The habits and importance attached on culinary aspect Gift habits The frequency and significance of giving/receiving presents

12. Company Structure Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme Organization Orientation Flexibility Networking Importance

13. Legend Company Structure Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme Company structure Organizational styles and their influences Organization The company structure commonly used, “lived with” and accepted Orientation The social climate expressed by the balance between results and employee-welfare Networking importance The impact of “knowing people” and “personal interaction” Flexibility The ease to adapt the management style to various alternative scenarios

14. Work Interaction Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme Speed of Trust Program Analysis Decision Making Time to Decide Importance of Rules Style Uncertainty Level

15. Legend Work Interaction Page CU-FACTOR presentation v1.0 © 2008 Johan van Hamme Work interaction Business process considerations Speed of trust The rate at which people build up confidence with others Program analysis The methodology and level of detail used in the decision-making process Decision making The center of power and commonly used decision processes Time to decide The speed at which a well-balanced decision is reached and taken Importance of rules The level of existing rules and the practice of “live by the rules” Style The means of behavior and style of business people Uncertainty level the level of conservatism and degree of risk (and avoidance)