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IMPACT OF WTO 
ON 
HORTICULTURAL SECTOR OF INDIA 
KIREETI.K (F-2011-02-M)
INTRODUCTION
The WTO... In Brief 
•The result is assurance. Consumers and producers know that they can enjoy secure supplies and 
greater choice of the finished products, components, raw materials and services that they use. Producers 
and exporters know that foreign markets will remain open to them. The result is also a more prosperous, 
peaceful and accountable economic world. 
•By lowering trade barriers, the WTO’s system also breaks down other barriers between peoples and 
nations. 
•At the heart of the system — known as the multilateral trading system — are the WTO’s agreements, 
negotiated and ratified by a large majority of the world’s trading nations, and signed in their parliaments. 
•Their purpose is to help producers of goods and services, exporters, and importers conduct their 
business. 
•The goal is to improve the welfare of the peoples of the member countries
AGRICULTURE 
Negotiations on agriculture began in early 2000, under Article 20 of the WTO Agriculture Agreement. 
By November 2001 and the Doha Ministerial Conference, 121 governments had submitted a large 
number of negotiating proposals. 
The declaration reconfirms the long-term objective already agreed in the present WTO Agreement: to 
establish a fair and market-oriented trading system through a programme of fundamental reform. 
The programme encompasses strengthened rules, and specific commitments on government support 
and protection for agriculture. 
The purpose is to correct and prevent restrictions and distortions in world agricultural markets.
 India is naturally endowed with diverse and varied agroclimatic conditions and a vast reservoir of 
resources and soil regimes for growing a wide variety of crops for domestic consumption and 
export. 
 Added to this is the large community of knowledgeable farmers who have been able to adapt 
themselves to the changing requirements of growth and diversification dictated by the global 
scenario. 
Promotion of agricultural exports is looked upon as an important instrument for boosting growth in 
the rural and “real economy” and creating conditions for improving the returns to the farmers. 
 We are also aware that the Government of India’s EXIM POLICY (2007-2012) endeavours to give the 
necessary momentum and direction to the country’s export drive. 
 The world trade regime under the WTO has also opened up new export possibilities and new vistas 
for the farmers to earn higher values for their produce.
•The WTO, in fact the Agreement on Agriculture (AoA), provides new opportunities for export of 
agriculture products and, in this respect, India has yet to take advantage of the emerging 
opportunities to enlarge its trade, particularly with the widening of the global market. 
•India is good in producing fruits and vegetables (the second largest producer with 150 million 
tonnes), spices (world’s largest producer, with over 3 million tonnes). 
•Over the years, horticulture has emerged as one of the potential agricultural enterprise in 
accelerating the growth of economy. 
•Its role in the country's nutritional security, poverty alleviation and employment generation 
programmes is becoming increasingly important. 
• It offers not only a wide range of options to the farmers for crop diversification, but also provides 
ample scope for sustaining large number of Agro industries which generate huge employment 
opportunities. 
•At present, horticulture is Contributing 24.5% of GDP from 8% land area.
India’s share in world production being nearly 10 per cent in fruits and 14 per cent in vegetables. 
India produces 50 per cent of world’s mangoes, 19 per cent of banana, 36 per cent of cashew nut, 
more than 10 per cent of onion, 38 per cent of cauliflower, 28 per cent of green peas, etc. 
Despite all this, our share in the world exports of fruits and vegetables is only about 1 per cent. 
And it is only about 2 per cent of the fruits and vegetables produced in the country is processed 
and there is considerable potential to increase it to about 10 per cent. 
An area that emerges as highly potential for exports in the years ahead, among the agricultural 
exports, is the processed food products. 
The export of fresh fruits and vegetables and processed fruits and vegetables continue to remain a 
mere 6 per cent of the total value of exports, despite the institutional support to boost their exports, 
though there are indications of a steady rise in their exports. 
Even in developing countries such as Malaysia (80 per cent) and Thailand (30 per cent) it is very 
high. Similarly, value addition in India is estimated at 7 per cent as compared to 45 per cent in The 
Philippines and 23 per cent in China.
BASIC PRINCIPLES & ISSUES OF WTO
NON DISCRIMINATION 
A country should not discriminate its trading partner i.e. every member country will be granted the 
same status that is granted to Most Favoured Nation. It means that products made in member’s own 
country are not given any favourable treatment in comparison to the products which originated from 
other member countries and are imported into their territory. It includes that the procedures and 
standards which are applicable to the domestic industry will automatically be implied to the imported 
goods i.e., once a foreign good satisfies the conditions including payment of customs duty and/or other 
charges, it will be treated no less favourably in terms of taxes and measures with equivalent effect than 
domestic goods. 
RECIPROCITY 
The agreements administered by WTO are based on a balance of rights and obligations achieved 
through reciprocal exchange of market access commitments. The open trading system is to be 
based upon the rules for bringing competition.
MARKET ACCESS 
An important goal of the WTO is to facilitate the availability of the goods across the border. 
This agreement also helps in increasing the transparency under the trade regimes. 
Through this Agreement, the trade across the borders is only governed by imposition of tariffs while 
rest of the quantitative restrictions, such as quota are to be waived off in a phased manner. 
In order to exploit the marketing accessibility, competitiveness of a product with respect to its price 
and quality is a fundamental criteria.
FAIR COMPETITION 
The main objective of this principle is to discourage the unfair trade practices such as export 
subsidies and dumping of products at below cost to gain market share. 
It is being carried out through regulation of subsidies on export and imposition of anti-dumping 
duties.
AGREEMENT ON AGRICULTURE 
Agreement on Agriculture has 4 main components, namely: - 
· Concession and commitments on market access 
· Domestic support and export subsidies 
· The Agreement on sanitary & phytosanitory measures, and 
· Ministerial declaration concerning least developed and under developed countries
AOA 
However, the other subsidies which are also called green subsidies are presently being 
allowed under this agreement. 
The allowed subsidies are basically broad based in terms of research and pest and disease 
control, training services, extension services, marketing and promotion services, infrastructural 
services in order to exploit the market accessibility. 
After going through the agreement, it clearly comes out that in order to exploit the facilities 
being given in the above agreement, there is need to overcome the infrastructure inadequacy and 
other impediments to the large scale investments. 
Apart from this, it is necessary that post-harvest technologies for food processing and 
preservation should be promoted so as to bring about added value to the agriculture economy.
Finally, the gain or loss to a country as a result of liberalisation will largely depend on achieving the 
market accessibility through providing the green box subsidies. 
Indian export basket consisting of agro-based products and manufacturing items suffers from 
considerable supply related problems. So far as the agro based products are concerned, the 
question of surplus is most critical. 
In case of manufacturing products, there are serious problems of competition relating to high cost, 
inefficiency in production, outdated technology, problems related to delivery schedule and product 
specification.
AGREEMENT ON SANITARY AND PHYTO-SANITARY (SPS) MEASURES 
The objective of this Agreement is to improve health or life of human, animal and plant and 
overall phyto-sanitary situations in all the member countries. 
This agreement states, that the measures should not be applied in a manner, which would result in 
a means of arbitrary or unjustifiable discrimination between the members. 
In other words, it means that the sanitary and phyto- sanitary measures applied by each 
member country should be based on scientific justification and to the extent possible, it should 
take into consideration, the international standards and guidelines already available. 
The major articles in the Agreement having an effect on the horticulture produce are as follows
ARTICLE 3 ON HARMONISATION 
This Article states to harmonise the sanitary and phyto-sanitary measures, which basically include 
levels of food additives, contaminants, pesticide residues, microbiological criteria and other related 
toxins with the international standards and guidelines. 
This process of harmonisation is crucial with respect to both exports and imports. 
This issue of harmonisation is also required when we enter into an equivalence agreement for 
exporting our goods into other countries.
ARTICLE 4 ON EQUIVALENCE 
Article 4 of the Agreement directs the WTO members to accept SPS measures of the other countries 
as equivalent even if these measures differ from their own or from those used by other countries 
trading in similar products, provided, the supplier country can demonstrate to the importing country 
that its measures achieve the importing country’s appropriate level of SPS protection. 
Under this Article, WTO members can also enter into bilateral or multi-lateral agreements on mutual 
recognition of equivalence of specified SPS measures. 
ARTICLE 5 ON SPS MEASURES TO BE BASED ON SCIENTIFIC EVIDENCE 
As per Article 5 of the Agreement, countries are required to ensure that the measures of SPS 
protection are based on risk assessment on the basis of available scientific evidence, production 
processes and environmental conditions.
ARTICLE 7 ON TRANSPARENCY 
According to Article 7 (transparency), all WTO members have an obligation to notify to the WTO 
committee, any changes in their SPS measures. 
ARTICLE 9 ON TECHNICAL ASSISTANCE 
As per Article 9, the WTO members are expected to facilitate technical assistance to other members 
especially the developing countries either bilaterally or through the relevant international 
organisations. 
ARTICLE 10 ON SPECIAL & DIFFERENTIAL TREATMENT 
As per Article 10 of the SPS Agreement, Special and Differential Treatment (SDT) is required to be 
provided to the developing countries, whereby, longer time frames for compliance with SPS measures 
are supposed to be provided by the developed countries.
PRODUCTS FACING SPS RELATED PROBLEMS 
MANGO AND GRAPE 
Japan, Australia and China have banned imports of mangoes and grapes from India on account of 
presence of certain fruit flies. China has imposed a ban on grapes for a species of fruit fly that does 
not even exist in India. 
It has taken more than five years to develop the protocols and inspite of this lifting of the ban is not 
anticipated in the near future. 
In the process, we are likely to lose a total of about 10 years before India can think of actually 
exporting these fruits to Japan. 
It is, informally learnt that these restrictions are actually a non tariff barrier to trade because of 
the commercial interest of Japanese companies in Philippines and Thailand, where they have 
their own mango orchards for meeting the Japanese demands. The Indian mangoes could reach 
Japanese market only in July 2006. 
COFFEE 
The European Union (EU) introduced a regulation prescribing unreasonably low levels of 
Octratoxin-A (OTA) in coffee.
. PESTICIDE RESIDUE PROBLEMS 
GRAPES 
The European Union (EU) has introduced regulations on pesticide residue levels in fruits and 
vegetables imported from different countries. 
Indian exporters are required to comply with the maximum pesticide residue levels for exporting 
their products to the EU. This problem has specially been faced in exporting grapes 
GHERKINS 
TEA AND SPICES 
HONEY 
While this appears to be an appropriate level of protection, the procedure of implementation is 
cumbersome.
FACTORS GOVERNING COMPETITIVENESS 
LACK OF RANGE OF VARIETIES 
 While a wide variety of germplasm is available in most of the horticultural commodities, varieties 
most suited for exports have not been adequately identified in several crops. 
 Work on developing export -oriented varieties and those suited for value addition needs to be 
given due priority 
PRE- HARVEST PRACTICES TO CONTROL POST HARVEST LOSSES 
 Several post harvest diseases and pests can be avoided with appropriate pre-harvest treatment. 
 Apart from this, pest infestation is also a problem, which is affecting the price realization of 
Indian produce in the market.
LOSS OF PRODUCE AT THE PRIMARY LEVEL 
 There is significant loss of produce at the primary production level as a result of inappropriate 
harvesting methods. 
 Efforts would be needed to popularize the same among the farmers. 
LACK OF ADHERENCE TO MATURITY INDICES 
 The maturity indices in most of the horticultural crops are either not available or not followed by 
the farmers resulting in harvesting of these crops at varied maturity levels 
 Hence, there is need to create awareness about the maturity indices of different horticultural 
commodities among the farmers both for catering the needs of export market and for 
marketing of produce in distant locations within the country.
LACK OF FACILITIES FOR PHYSICAL AND CHEMICAL TREATMENT AFTER HARVESTING 
 Several post harvest treatments are recommended for minimizing post harvest losses in different 
horticulture commodities. However, adequate facilities for large-scale treatment are not available 
at the farm level. 
LACK OF POST HARVEST INFRASTRUCTURE AND LOGISTICS 
 In order to maintain the quality of horticultural commodities there is need to develop proper 
infrastructure in terms of pre-cooling units, grading and packing houses in the producing 
areas.
NEW OPPORTUNITIES 
ORGANIC FARMING 
 While a wide variety of germplasm is available in most of the horticultural commodities, varieties 
most suited for exports have not been adequately identified in several crops. 
 Work on developing export -oriented varieties and those suited for value addition needs to be 
given due priority 
PRE- HARVEST PRACTICES TO CONTROL POST HARVEST LOSSES 
 Several post harvest diseases and pests can be avoided with appropriate pre-harvest treatment. 
 Apart from this, pest infestation is also a problem, which is affecting the price realization of 
Indian produce in the market.
FACTORS GOVERNING COMPETITIVENESS 
LACK OF RANGE OF VARIETIES 
 While a wide variety of germplasm is available in most of the horticultural commodities, varieties 
most suited for exports have not been adequately identified in several crops. 
 Work on developing export -oriented varieties and those suited for value addition needs to be 
given due priority 
PRE- HARVEST PRACTICES TO CONTROL POST HARVEST LOSSES 
 Several post harvest diseases and pests can be avoided with appropriate pre-harvest treatment. 
 Apart from this, pest infestation is also a problem, which is affecting the price realization of 
Indian produce in the market.
WTO IMPACT: GLOBALISATION AND TRADE FOR DEVELOPMENT 
Between 1994 and 2003, we were busy finding faults with the WTO Agreement rather than paying 
attention to enhancing the productivity, quality, diversification, value addition and sustainability 
aspects of our agriculture. 
As a result, the mismatch between production and post-harvest technologies persists and the 
infrastructure for handling perishable commodities continues to be poor. 
The experience has, thus far, shown that WTO has no visible agenda for the resource-poor farming 
families. 
Globalisation has proved to be inherently asymmetric in its impact. 
Countries most dependent on export of primary commodities have not been able to derive benefit 
from a “free trade” regime. 
Rich nations are not prepared to phase out trade distorting subsidies and provide increased market 
access to predominantly agri- developing countries. 
Globalisation creates losers as well as winners, and entails risks as wells as providing 
opportunities.
EFFECTS AND IMPACTS OF WTO AND THEIR RELEVANCE TO 
INDIA’S HORTI-EXPORTS. 
1. There has been a growing divergence, not convergence of income levels, both between countries 
and people. 
2. Inequality among and within nations has widened. 
3.Assets and incomes are more concentrated and wage share fallen while profits share have risen. 
4.Capital mobility alongside labour immobility has reduced the bargaining power of the organised 
labour. 
5.The rise in unemployment and with more and more people working in the informal sector, has 
generated an excess supply of labour and depressed real wages.
MAJOR IMPORTING COUNTRIES 
PRODUCT GROUP MAJOR IMPORTING COUNTRIES 
Floriculture USA, The Netherlands, UK, Germany, Japan 
Fruits & Vegetable Seeds USA, Pakistan, Japan, Bangladesh, The Netherlands 
Fresh Onions Bangladesh, Malaysia, UAE, Sri Lanka, Bahrain 
Other fresh vegetables UAE, Nepal, UK, Saudi Arabia, USA 
Walnuts Spain, Germany, UK, Egypt, The Netherlands 
Fresh mangoes Bangladesh, UAE, Saudi Arabia, UK, Nepal 
Fresh Grapes The Netherlands, UK, UAE, Bangladesh, Germany 
Other fresh fruits Bangladesh, UAE, Nepal, Saudi Arabia, The Netherlands 
Dried & Preserved Veg Bangladesh, Sri Lanka, USA, UK, UAE 
Mango Pulp Saudi Arabia, The Netherlands, Yemen, UAE, Kuwait 
Pickles & Chutneys Russia, USA, France, Belgium, Spain 
Other processed fruits/Veg USA, Israel, Saudi Arabia, UK, the Nethrlands
WTO AND HORTICULTURE SECTOR IN H.P. 
Horticulture sector has a great potential for export. 
Export of Horticultural produce in H.P. can be concentrated on crops where Himachal has a 
comparative advantage in terms of climatic suitability for production of various traditional crops. 
Similarly we could also concentrate in exports of fruits and vegetables such as apples. pears, 
peaches, kiwis, almonds, apricots, some citrus fruits, and exotic vegetables grown 
organically, vegetable seeds, floriculture produce especially in the form of seeds and disease free 
cuttings. 
In conclusion they laid stress on the improvement of quality of products of industrial sector, 
proper implementation of the export strategies and negotiations with WTO.
ISSUES AND INTERESTS OF H.P. HORTICULTURE SECTOR 
IN INTERNATIONAL TRADE AND WTO REGIME 
HPMC has stressed upon the issues and concerns related to the export of fruits and fruit 
products from0Himachal Pradesh. 
They have also attempted a SWOT analysis for export from H.P., status of apple imported to 
India and exported from India, initiatives taken up by HPMC for export of Apple Juice 
Concentrate (AJC) and the steps taken and required by state to meet the challenges of WTO. 
H.P. produces around 36% of apples, which constitute around 81% of total fruit production in 
H.P. The area under apple cultivation has increased from 3, 025 ha in 1960-61 to 2, 08,154 ha. 
in 2010-11. The strengths under SWOT analysis included the suitable agro climatic conditions, 
clean & pollution free environment, good governance, locational advantage for export to 
neighboring countries, high literacy rate 83.78 % – educated and hard working farmers 
community, adopting latest technology, reforms in Agriculture Marketing set up, participation 
of private players, establishment of modern grading and packing facilities, CA stores, cool 
chain facilities in public and private sector, unique flora and fauna and introduction of globally 
accepted varieties of fruits
Continued… 
Weaknesses under SWOT analysis enlist the tough geographical situations, small 
fragmented holdings, dying old orchards, processing facility with old technology, inadequate 
Grading Packing/ CA capacity, poor rail and air connectivity, week logistic support, 
inadequate processing capacity, lack of vegetable processing facilities/ drying unit, knowledge 
deficit in international trade– need for training and capacity building. 
There are opportunities for the export of fruit crops like apple such as, setting up of markets in 
private sector/ farm markets/ consumer markets/ contract farming and direct farming, 
Introduction of single point levy system, farmers representation in boards and committees, 
import of better plant material, rejuvenation of old senile orchards, and the import and 
installation of modern infrastructure for grading / packing and other facilities.
Continued.. 
The Himachal Apple is being exported to the neighbouring countries like Bangladesh, Nepal, 
Indonesia, Vietnam and UAE. Therefore, we need to improve the quality of apples and to explore a 
good number of other nations where demand of Indian apple is good. 
The following issues were stressed: 
• Export Initiatives taken up by HPMC: HPMC has exported apples from Kinnaur to 
England and exports of Apple Juice concentrate (AJC) undertaken since 1990-91 to Germany, 
Holland, South Africa, European countries, USA and Ghana. “With latest upgradation of 
computerized grading packing lines HPMC will be able to export quality apples”. 
• Constraints in export of Apple Juice Concentrate: Lack of better technology, 
outdated plant and machinery and inadequate capacity to meet even domestic demand are the 
major constraints.
Continued.. 
Implications of WTO on Apple Industry: Imports of apple from USA, Australia, New Zealand 
and China have increased manifold during last few years. And apple import increased from 21,622 
M.T. in 2004-2005 to 134,577 M.T’s in 2010-2011.Thus, import duty on foreign apple should be put on 
the maximum bound rate as applicable on other fruits from the present rate. 
Apple should be declared as “special product”: As the apple industry operates under various 
difficulties and constraints of small scattered land holdings (0.3 to 1.20 h.a ) & physiological quality 
of apples in State is not comparable to that produced in advanced countries under favorable 
conditions employing mechanized and advanced scientific post harvest techniques, the apple 
should be declared as “ Special Product”. 
Few steps taken by the State to meet the challenges of WTO, which mainly include; 
Replacement of old and uneconomical plantations, import of virus free rootstock by Government; 
improved, high yielding and globally popular varieties, CA stores set up by HPMC; and packing 
houses of HPMC equipped with latest machinery to bring about standardization with assistance 
of APEDA. He recommended that the financial assistance could be sought from the revenue earned 
from carbon credits to develop the horticulture sector.
MAJOR CONSTRAINTS OF HORTI-EXPORT SECTOR 
(i) Lack of a broad raw material base in terms of the kinds and varieties of fruits and vegetables 
suitable in all respects for processing and their availability in commercial quantities at prices 
economical to the processing industry. Invariably, the cost of the raw material is high. 
(ii) Low productivity and poor quality of the produce as compared to the very high levels obtained in 
the advanced countries affect processing and none of the processing units work to full capacity 
utilisation. Much of the produce taken up for processing is devoid of the quality attributes or 
characteristics required for processing. 
(iii) Despite the WTO and the Agreement on Agriculture (which focuses primarily on reduction of 
tariffs, increased market access, reduction in Aggregate Measure of Support in the form of 
subsidies) subsidies continue as a result of which the expected gains have eluded developing 
countries like India. 
(iv) Imposition of non-tariff barriers like sanitary and phyto sanitary (SPS) conditions on imports 
from developing countries. Lack of awareness and knowledge about the SPS measures and quality 
standards required to be adopted by the processing industry and exporters. 
(v) Fruits and vegetables are generally constrained by poor price support, credit support and 
delivery system which affect processing. 
(vi) The quality of packaging is poor. Importing countries demand specific packaging for each 
produce and the use of bio-degradable materials resulting in high cost of packaging.
vii) The emergence of trading blocs in Asia, Europe and North America have also considerably affected 
India’s agri-export trade. 
(viii) Due to poor infrastructure in handling, transport, marketing and processing, horticulture, as an 
industry, has not grown in our country. Poor infrastructure, particularly transportation, road networks, 
and freight and cargo facilities, cold storage facilities, etc., coupled with inadequate post-harvest 
management affect the produce and products. 
(ix) Inadequate supply of power, water and research and development support add to the constraints. 
(x) The freight rates in India are reported to be around 50 to 100 per cent higher than those prevalent in 
some other countries which does very little to improve our competitiveness. 
(xi) It is the residual rather than the fresh produce that is often taken up for processing, which has a 
bearing on quality. 
(xii) Lack of a proper marketing strategy geared to meeting the raw material requirement of processing 
units and ensuring a sustainable export market for the processed products. 
(xiii) Poor and inconsistent quality of processed products and inadequate export promotion are some 
of the constraints plaguing the processing industry.
SUGGESTIONS FOR PROMOTING HORTICULTURE 
Infrastructure Development 
Marketing Strategy 
Contract Farming 
Market Access and Information 
Trade Related Intellectual Property Rights 
Credit Facilities 
Economies of scale
Traditional Vs Innovative 
Traditional mango Transportation 
methods are not ideally suited to 
effective food hygiene 
Innovative mango Transport 
methods 
hyy
Traditional Vs Innovative 
Traditional mango packing 
methods are not ideally suited to 
effective food hygiene 
Innovative mango packing methods 
hyy
Supply to Retail Supermarkets which are coming up with high pace
WHERE ARE LACUNAE ? 
 Fragmented land holding 
 Very poor backward and forward linkages 
 Poor infrastructure 
 Lack of post harvest Technology 
 Poor logistics 
 Supply Chain Management missing 
hyy
SUPPLY CHAIN MANAGEMENT 
 End use based production 
 Contract cultivation 
 Captive cultivation 
 Cluster approach in cultivation 
 Supply just in time-production logistics 
 Quality production 
 Post harvest technology application 
 Scientific storage 
hyy
END USE BASED PRODUCTION 
 Local market for table purpose 
 Long distance market within country 
 As raw material for processing and for definite product manufacture 
 Produce what market / consumer wants 
hyy
COMPETITIVENESS 
Key issues in supply chain………. 
Global and local competitiveness 
Quality competitiveness 
 Cost competitiveness 
hyy
QUALITY COMPETITIVENESS 
 Variety 
 Controlling quality during growth 
 Harvesting and Maturity standards 
 Post harvest handling 
 Post harvest treatments 
 Packaging and storage 
 Safety and Hygiene 
 Traceability 
hyy
QUALITY PRODUCTION 
 Variety 
 Season 
 Horticultural practices 
 Integrated water, nutrient, pest and disease, weed management 
 Training/Prunning 
 Growth regulators 
 Organic cultivation 
 Harvesting methods/maturity standards 
hyy
COST COMPETITIVENESS 
 Cost of production 
 Productivity 
 By-product and waste utilization 
 Off season production 
 Marketing logistics 
 Value addition 
 Presentation in market 
hyy
SUPPLY JUST IN TIME – LOGISTICS 
 Determine what buyer wants?- Variety, Quality, Stage of maturity 
 Determine when he wants?- Frequency 
 Determine how much he wants?- Quantity, Lot size, Duration 
 Determine how he wants?- Grading, Packaging, Transport mechanisms 
 Determine where he wants?- at farm, Port 
hyy
SERVICE PROVIDERS 
 Aggregators 
 Logistic support 
 Cold chain 
 Warehousing 
 Port handling 
 Credit facilitators 
 IT related services 
hyy
CONCLUSION
In conclusion, let us remember the quote from our eminent agricultural scientist, Dr M S 
Swaminathan, “India should ensure that all boxes in the WTO must be abolished, and trade 
distortion, and unfair practices must be spelt out clearly and factors governing sustainable livelihood 
should be recognised so that resource-poor, developing countries should be able to place 
restrictions on imports.”
THANK 
YOU 
KIREETI.K (F-2011-02-M)

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IMPACT OF WTO ON HORTICULTURAL SECTOR OF INDIA

  • 1. IMPACT OF WTO ON HORTICULTURAL SECTOR OF INDIA KIREETI.K (F-2011-02-M)
  • 2.
  • 4. The WTO... In Brief •The result is assurance. Consumers and producers know that they can enjoy secure supplies and greater choice of the finished products, components, raw materials and services that they use. Producers and exporters know that foreign markets will remain open to them. The result is also a more prosperous, peaceful and accountable economic world. •By lowering trade barriers, the WTO’s system also breaks down other barriers between peoples and nations. •At the heart of the system — known as the multilateral trading system — are the WTO’s agreements, negotiated and ratified by a large majority of the world’s trading nations, and signed in their parliaments. •Their purpose is to help producers of goods and services, exporters, and importers conduct their business. •The goal is to improve the welfare of the peoples of the member countries
  • 5. AGRICULTURE Negotiations on agriculture began in early 2000, under Article 20 of the WTO Agriculture Agreement. By November 2001 and the Doha Ministerial Conference, 121 governments had submitted a large number of negotiating proposals. The declaration reconfirms the long-term objective already agreed in the present WTO Agreement: to establish a fair and market-oriented trading system through a programme of fundamental reform. The programme encompasses strengthened rules, and specific commitments on government support and protection for agriculture. The purpose is to correct and prevent restrictions and distortions in world agricultural markets.
  • 6.  India is naturally endowed with diverse and varied agroclimatic conditions and a vast reservoir of resources and soil regimes for growing a wide variety of crops for domestic consumption and export.  Added to this is the large community of knowledgeable farmers who have been able to adapt themselves to the changing requirements of growth and diversification dictated by the global scenario. Promotion of agricultural exports is looked upon as an important instrument for boosting growth in the rural and “real economy” and creating conditions for improving the returns to the farmers.  We are also aware that the Government of India’s EXIM POLICY (2007-2012) endeavours to give the necessary momentum and direction to the country’s export drive.  The world trade regime under the WTO has also opened up new export possibilities and new vistas for the farmers to earn higher values for their produce.
  • 7. •The WTO, in fact the Agreement on Agriculture (AoA), provides new opportunities for export of agriculture products and, in this respect, India has yet to take advantage of the emerging opportunities to enlarge its trade, particularly with the widening of the global market. •India is good in producing fruits and vegetables (the second largest producer with 150 million tonnes), spices (world’s largest producer, with over 3 million tonnes). •Over the years, horticulture has emerged as one of the potential agricultural enterprise in accelerating the growth of economy. •Its role in the country's nutritional security, poverty alleviation and employment generation programmes is becoming increasingly important. • It offers not only a wide range of options to the farmers for crop diversification, but also provides ample scope for sustaining large number of Agro industries which generate huge employment opportunities. •At present, horticulture is Contributing 24.5% of GDP from 8% land area.
  • 8. India’s share in world production being nearly 10 per cent in fruits and 14 per cent in vegetables. India produces 50 per cent of world’s mangoes, 19 per cent of banana, 36 per cent of cashew nut, more than 10 per cent of onion, 38 per cent of cauliflower, 28 per cent of green peas, etc. Despite all this, our share in the world exports of fruits and vegetables is only about 1 per cent. And it is only about 2 per cent of the fruits and vegetables produced in the country is processed and there is considerable potential to increase it to about 10 per cent. An area that emerges as highly potential for exports in the years ahead, among the agricultural exports, is the processed food products. The export of fresh fruits and vegetables and processed fruits and vegetables continue to remain a mere 6 per cent of the total value of exports, despite the institutional support to boost their exports, though there are indications of a steady rise in their exports. Even in developing countries such as Malaysia (80 per cent) and Thailand (30 per cent) it is very high. Similarly, value addition in India is estimated at 7 per cent as compared to 45 per cent in The Philippines and 23 per cent in China.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15. BASIC PRINCIPLES & ISSUES OF WTO
  • 16. NON DISCRIMINATION A country should not discriminate its trading partner i.e. every member country will be granted the same status that is granted to Most Favoured Nation. It means that products made in member’s own country are not given any favourable treatment in comparison to the products which originated from other member countries and are imported into their territory. It includes that the procedures and standards which are applicable to the domestic industry will automatically be implied to the imported goods i.e., once a foreign good satisfies the conditions including payment of customs duty and/or other charges, it will be treated no less favourably in terms of taxes and measures with equivalent effect than domestic goods. RECIPROCITY The agreements administered by WTO are based on a balance of rights and obligations achieved through reciprocal exchange of market access commitments. The open trading system is to be based upon the rules for bringing competition.
  • 17. MARKET ACCESS An important goal of the WTO is to facilitate the availability of the goods across the border. This agreement also helps in increasing the transparency under the trade regimes. Through this Agreement, the trade across the borders is only governed by imposition of tariffs while rest of the quantitative restrictions, such as quota are to be waived off in a phased manner. In order to exploit the marketing accessibility, competitiveness of a product with respect to its price and quality is a fundamental criteria.
  • 18. FAIR COMPETITION The main objective of this principle is to discourage the unfair trade practices such as export subsidies and dumping of products at below cost to gain market share. It is being carried out through regulation of subsidies on export and imposition of anti-dumping duties.
  • 19. AGREEMENT ON AGRICULTURE Agreement on Agriculture has 4 main components, namely: - · Concession and commitments on market access · Domestic support and export subsidies · The Agreement on sanitary & phytosanitory measures, and · Ministerial declaration concerning least developed and under developed countries
  • 20. AOA However, the other subsidies which are also called green subsidies are presently being allowed under this agreement. The allowed subsidies are basically broad based in terms of research and pest and disease control, training services, extension services, marketing and promotion services, infrastructural services in order to exploit the market accessibility. After going through the agreement, it clearly comes out that in order to exploit the facilities being given in the above agreement, there is need to overcome the infrastructure inadequacy and other impediments to the large scale investments. Apart from this, it is necessary that post-harvest technologies for food processing and preservation should be promoted so as to bring about added value to the agriculture economy.
  • 21. Finally, the gain or loss to a country as a result of liberalisation will largely depend on achieving the market accessibility through providing the green box subsidies. Indian export basket consisting of agro-based products and manufacturing items suffers from considerable supply related problems. So far as the agro based products are concerned, the question of surplus is most critical. In case of manufacturing products, there are serious problems of competition relating to high cost, inefficiency in production, outdated technology, problems related to delivery schedule and product specification.
  • 22. AGREEMENT ON SANITARY AND PHYTO-SANITARY (SPS) MEASURES The objective of this Agreement is to improve health or life of human, animal and plant and overall phyto-sanitary situations in all the member countries. This agreement states, that the measures should not be applied in a manner, which would result in a means of arbitrary or unjustifiable discrimination between the members. In other words, it means that the sanitary and phyto- sanitary measures applied by each member country should be based on scientific justification and to the extent possible, it should take into consideration, the international standards and guidelines already available. The major articles in the Agreement having an effect on the horticulture produce are as follows
  • 23. ARTICLE 3 ON HARMONISATION This Article states to harmonise the sanitary and phyto-sanitary measures, which basically include levels of food additives, contaminants, pesticide residues, microbiological criteria and other related toxins with the international standards and guidelines. This process of harmonisation is crucial with respect to both exports and imports. This issue of harmonisation is also required when we enter into an equivalence agreement for exporting our goods into other countries.
  • 24. ARTICLE 4 ON EQUIVALENCE Article 4 of the Agreement directs the WTO members to accept SPS measures of the other countries as equivalent even if these measures differ from their own or from those used by other countries trading in similar products, provided, the supplier country can demonstrate to the importing country that its measures achieve the importing country’s appropriate level of SPS protection. Under this Article, WTO members can also enter into bilateral or multi-lateral agreements on mutual recognition of equivalence of specified SPS measures. ARTICLE 5 ON SPS MEASURES TO BE BASED ON SCIENTIFIC EVIDENCE As per Article 5 of the Agreement, countries are required to ensure that the measures of SPS protection are based on risk assessment on the basis of available scientific evidence, production processes and environmental conditions.
  • 25. ARTICLE 7 ON TRANSPARENCY According to Article 7 (transparency), all WTO members have an obligation to notify to the WTO committee, any changes in their SPS measures. ARTICLE 9 ON TECHNICAL ASSISTANCE As per Article 9, the WTO members are expected to facilitate technical assistance to other members especially the developing countries either bilaterally or through the relevant international organisations. ARTICLE 10 ON SPECIAL & DIFFERENTIAL TREATMENT As per Article 10 of the SPS Agreement, Special and Differential Treatment (SDT) is required to be provided to the developing countries, whereby, longer time frames for compliance with SPS measures are supposed to be provided by the developed countries.
  • 26. PRODUCTS FACING SPS RELATED PROBLEMS MANGO AND GRAPE Japan, Australia and China have banned imports of mangoes and grapes from India on account of presence of certain fruit flies. China has imposed a ban on grapes for a species of fruit fly that does not even exist in India. It has taken more than five years to develop the protocols and inspite of this lifting of the ban is not anticipated in the near future. In the process, we are likely to lose a total of about 10 years before India can think of actually exporting these fruits to Japan. It is, informally learnt that these restrictions are actually a non tariff barrier to trade because of the commercial interest of Japanese companies in Philippines and Thailand, where they have their own mango orchards for meeting the Japanese demands. The Indian mangoes could reach Japanese market only in July 2006. COFFEE The European Union (EU) introduced a regulation prescribing unreasonably low levels of Octratoxin-A (OTA) in coffee.
  • 27. . PESTICIDE RESIDUE PROBLEMS GRAPES The European Union (EU) has introduced regulations on pesticide residue levels in fruits and vegetables imported from different countries. Indian exporters are required to comply with the maximum pesticide residue levels for exporting their products to the EU. This problem has specially been faced in exporting grapes GHERKINS TEA AND SPICES HONEY While this appears to be an appropriate level of protection, the procedure of implementation is cumbersome.
  • 28. FACTORS GOVERNING COMPETITIVENESS LACK OF RANGE OF VARIETIES  While a wide variety of germplasm is available in most of the horticultural commodities, varieties most suited for exports have not been adequately identified in several crops.  Work on developing export -oriented varieties and those suited for value addition needs to be given due priority PRE- HARVEST PRACTICES TO CONTROL POST HARVEST LOSSES  Several post harvest diseases and pests can be avoided with appropriate pre-harvest treatment.  Apart from this, pest infestation is also a problem, which is affecting the price realization of Indian produce in the market.
  • 29. LOSS OF PRODUCE AT THE PRIMARY LEVEL  There is significant loss of produce at the primary production level as a result of inappropriate harvesting methods.  Efforts would be needed to popularize the same among the farmers. LACK OF ADHERENCE TO MATURITY INDICES  The maturity indices in most of the horticultural crops are either not available or not followed by the farmers resulting in harvesting of these crops at varied maturity levels  Hence, there is need to create awareness about the maturity indices of different horticultural commodities among the farmers both for catering the needs of export market and for marketing of produce in distant locations within the country.
  • 30. LACK OF FACILITIES FOR PHYSICAL AND CHEMICAL TREATMENT AFTER HARVESTING  Several post harvest treatments are recommended for minimizing post harvest losses in different horticulture commodities. However, adequate facilities for large-scale treatment are not available at the farm level. LACK OF POST HARVEST INFRASTRUCTURE AND LOGISTICS  In order to maintain the quality of horticultural commodities there is need to develop proper infrastructure in terms of pre-cooling units, grading and packing houses in the producing areas.
  • 31. NEW OPPORTUNITIES ORGANIC FARMING  While a wide variety of germplasm is available in most of the horticultural commodities, varieties most suited for exports have not been adequately identified in several crops.  Work on developing export -oriented varieties and those suited for value addition needs to be given due priority PRE- HARVEST PRACTICES TO CONTROL POST HARVEST LOSSES  Several post harvest diseases and pests can be avoided with appropriate pre-harvest treatment.  Apart from this, pest infestation is also a problem, which is affecting the price realization of Indian produce in the market.
  • 32. FACTORS GOVERNING COMPETITIVENESS LACK OF RANGE OF VARIETIES  While a wide variety of germplasm is available in most of the horticultural commodities, varieties most suited for exports have not been adequately identified in several crops.  Work on developing export -oriented varieties and those suited for value addition needs to be given due priority PRE- HARVEST PRACTICES TO CONTROL POST HARVEST LOSSES  Several post harvest diseases and pests can be avoided with appropriate pre-harvest treatment.  Apart from this, pest infestation is also a problem, which is affecting the price realization of Indian produce in the market.
  • 33. WTO IMPACT: GLOBALISATION AND TRADE FOR DEVELOPMENT Between 1994 and 2003, we were busy finding faults with the WTO Agreement rather than paying attention to enhancing the productivity, quality, diversification, value addition and sustainability aspects of our agriculture. As a result, the mismatch between production and post-harvest technologies persists and the infrastructure for handling perishable commodities continues to be poor. The experience has, thus far, shown that WTO has no visible agenda for the resource-poor farming families. Globalisation has proved to be inherently asymmetric in its impact. Countries most dependent on export of primary commodities have not been able to derive benefit from a “free trade” regime. Rich nations are not prepared to phase out trade distorting subsidies and provide increased market access to predominantly agri- developing countries. Globalisation creates losers as well as winners, and entails risks as wells as providing opportunities.
  • 34. EFFECTS AND IMPACTS OF WTO AND THEIR RELEVANCE TO INDIA’S HORTI-EXPORTS. 1. There has been a growing divergence, not convergence of income levels, both between countries and people. 2. Inequality among and within nations has widened. 3.Assets and incomes are more concentrated and wage share fallen while profits share have risen. 4.Capital mobility alongside labour immobility has reduced the bargaining power of the organised labour. 5.The rise in unemployment and with more and more people working in the informal sector, has generated an excess supply of labour and depressed real wages.
  • 35. MAJOR IMPORTING COUNTRIES PRODUCT GROUP MAJOR IMPORTING COUNTRIES Floriculture USA, The Netherlands, UK, Germany, Japan Fruits & Vegetable Seeds USA, Pakistan, Japan, Bangladesh, The Netherlands Fresh Onions Bangladesh, Malaysia, UAE, Sri Lanka, Bahrain Other fresh vegetables UAE, Nepal, UK, Saudi Arabia, USA Walnuts Spain, Germany, UK, Egypt, The Netherlands Fresh mangoes Bangladesh, UAE, Saudi Arabia, UK, Nepal Fresh Grapes The Netherlands, UK, UAE, Bangladesh, Germany Other fresh fruits Bangladesh, UAE, Nepal, Saudi Arabia, The Netherlands Dried & Preserved Veg Bangladesh, Sri Lanka, USA, UK, UAE Mango Pulp Saudi Arabia, The Netherlands, Yemen, UAE, Kuwait Pickles & Chutneys Russia, USA, France, Belgium, Spain Other processed fruits/Veg USA, Israel, Saudi Arabia, UK, the Nethrlands
  • 36. WTO AND HORTICULTURE SECTOR IN H.P. Horticulture sector has a great potential for export. Export of Horticultural produce in H.P. can be concentrated on crops where Himachal has a comparative advantage in terms of climatic suitability for production of various traditional crops. Similarly we could also concentrate in exports of fruits and vegetables such as apples. pears, peaches, kiwis, almonds, apricots, some citrus fruits, and exotic vegetables grown organically, vegetable seeds, floriculture produce especially in the form of seeds and disease free cuttings. In conclusion they laid stress on the improvement of quality of products of industrial sector, proper implementation of the export strategies and negotiations with WTO.
  • 37. ISSUES AND INTERESTS OF H.P. HORTICULTURE SECTOR IN INTERNATIONAL TRADE AND WTO REGIME HPMC has stressed upon the issues and concerns related to the export of fruits and fruit products from0Himachal Pradesh. They have also attempted a SWOT analysis for export from H.P., status of apple imported to India and exported from India, initiatives taken up by HPMC for export of Apple Juice Concentrate (AJC) and the steps taken and required by state to meet the challenges of WTO. H.P. produces around 36% of apples, which constitute around 81% of total fruit production in H.P. The area under apple cultivation has increased from 3, 025 ha in 1960-61 to 2, 08,154 ha. in 2010-11. The strengths under SWOT analysis included the suitable agro climatic conditions, clean & pollution free environment, good governance, locational advantage for export to neighboring countries, high literacy rate 83.78 % – educated and hard working farmers community, adopting latest technology, reforms in Agriculture Marketing set up, participation of private players, establishment of modern grading and packing facilities, CA stores, cool chain facilities in public and private sector, unique flora and fauna and introduction of globally accepted varieties of fruits
  • 38. Continued… Weaknesses under SWOT analysis enlist the tough geographical situations, small fragmented holdings, dying old orchards, processing facility with old technology, inadequate Grading Packing/ CA capacity, poor rail and air connectivity, week logistic support, inadequate processing capacity, lack of vegetable processing facilities/ drying unit, knowledge deficit in international trade– need for training and capacity building. There are opportunities for the export of fruit crops like apple such as, setting up of markets in private sector/ farm markets/ consumer markets/ contract farming and direct farming, Introduction of single point levy system, farmers representation in boards and committees, import of better plant material, rejuvenation of old senile orchards, and the import and installation of modern infrastructure for grading / packing and other facilities.
  • 39. Continued.. The Himachal Apple is being exported to the neighbouring countries like Bangladesh, Nepal, Indonesia, Vietnam and UAE. Therefore, we need to improve the quality of apples and to explore a good number of other nations where demand of Indian apple is good. The following issues were stressed: • Export Initiatives taken up by HPMC: HPMC has exported apples from Kinnaur to England and exports of Apple Juice concentrate (AJC) undertaken since 1990-91 to Germany, Holland, South Africa, European countries, USA and Ghana. “With latest upgradation of computerized grading packing lines HPMC will be able to export quality apples”. • Constraints in export of Apple Juice Concentrate: Lack of better technology, outdated plant and machinery and inadequate capacity to meet even domestic demand are the major constraints.
  • 40. Continued.. Implications of WTO on Apple Industry: Imports of apple from USA, Australia, New Zealand and China have increased manifold during last few years. And apple import increased from 21,622 M.T. in 2004-2005 to 134,577 M.T’s in 2010-2011.Thus, import duty on foreign apple should be put on the maximum bound rate as applicable on other fruits from the present rate. Apple should be declared as “special product”: As the apple industry operates under various difficulties and constraints of small scattered land holdings (0.3 to 1.20 h.a ) & physiological quality of apples in State is not comparable to that produced in advanced countries under favorable conditions employing mechanized and advanced scientific post harvest techniques, the apple should be declared as “ Special Product”. Few steps taken by the State to meet the challenges of WTO, which mainly include; Replacement of old and uneconomical plantations, import of virus free rootstock by Government; improved, high yielding and globally popular varieties, CA stores set up by HPMC; and packing houses of HPMC equipped with latest machinery to bring about standardization with assistance of APEDA. He recommended that the financial assistance could be sought from the revenue earned from carbon credits to develop the horticulture sector.
  • 41. MAJOR CONSTRAINTS OF HORTI-EXPORT SECTOR (i) Lack of a broad raw material base in terms of the kinds and varieties of fruits and vegetables suitable in all respects for processing and their availability in commercial quantities at prices economical to the processing industry. Invariably, the cost of the raw material is high. (ii) Low productivity and poor quality of the produce as compared to the very high levels obtained in the advanced countries affect processing and none of the processing units work to full capacity utilisation. Much of the produce taken up for processing is devoid of the quality attributes or characteristics required for processing. (iii) Despite the WTO and the Agreement on Agriculture (which focuses primarily on reduction of tariffs, increased market access, reduction in Aggregate Measure of Support in the form of subsidies) subsidies continue as a result of which the expected gains have eluded developing countries like India. (iv) Imposition of non-tariff barriers like sanitary and phyto sanitary (SPS) conditions on imports from developing countries. Lack of awareness and knowledge about the SPS measures and quality standards required to be adopted by the processing industry and exporters. (v) Fruits and vegetables are generally constrained by poor price support, credit support and delivery system which affect processing. (vi) The quality of packaging is poor. Importing countries demand specific packaging for each produce and the use of bio-degradable materials resulting in high cost of packaging.
  • 42. vii) The emergence of trading blocs in Asia, Europe and North America have also considerably affected India’s agri-export trade. (viii) Due to poor infrastructure in handling, transport, marketing and processing, horticulture, as an industry, has not grown in our country. Poor infrastructure, particularly transportation, road networks, and freight and cargo facilities, cold storage facilities, etc., coupled with inadequate post-harvest management affect the produce and products. (ix) Inadequate supply of power, water and research and development support add to the constraints. (x) The freight rates in India are reported to be around 50 to 100 per cent higher than those prevalent in some other countries which does very little to improve our competitiveness. (xi) It is the residual rather than the fresh produce that is often taken up for processing, which has a bearing on quality. (xii) Lack of a proper marketing strategy geared to meeting the raw material requirement of processing units and ensuring a sustainable export market for the processed products. (xiii) Poor and inconsistent quality of processed products and inadequate export promotion are some of the constraints plaguing the processing industry.
  • 43. SUGGESTIONS FOR PROMOTING HORTICULTURE Infrastructure Development Marketing Strategy Contract Farming Market Access and Information Trade Related Intellectual Property Rights Credit Facilities Economies of scale
  • 44. Traditional Vs Innovative Traditional mango Transportation methods are not ideally suited to effective food hygiene Innovative mango Transport methods hyy
  • 45. Traditional Vs Innovative Traditional mango packing methods are not ideally suited to effective food hygiene Innovative mango packing methods hyy
  • 46. Supply to Retail Supermarkets which are coming up with high pace
  • 47. WHERE ARE LACUNAE ?  Fragmented land holding  Very poor backward and forward linkages  Poor infrastructure  Lack of post harvest Technology  Poor logistics  Supply Chain Management missing hyy
  • 48. SUPPLY CHAIN MANAGEMENT  End use based production  Contract cultivation  Captive cultivation  Cluster approach in cultivation  Supply just in time-production logistics  Quality production  Post harvest technology application  Scientific storage hyy
  • 49. END USE BASED PRODUCTION  Local market for table purpose  Long distance market within country  As raw material for processing and for definite product manufacture  Produce what market / consumer wants hyy
  • 50. COMPETITIVENESS Key issues in supply chain………. Global and local competitiveness Quality competitiveness  Cost competitiveness hyy
  • 51. QUALITY COMPETITIVENESS  Variety  Controlling quality during growth  Harvesting and Maturity standards  Post harvest handling  Post harvest treatments  Packaging and storage  Safety and Hygiene  Traceability hyy
  • 52. QUALITY PRODUCTION  Variety  Season  Horticultural practices  Integrated water, nutrient, pest and disease, weed management  Training/Prunning  Growth regulators  Organic cultivation  Harvesting methods/maturity standards hyy
  • 53. COST COMPETITIVENESS  Cost of production  Productivity  By-product and waste utilization  Off season production  Marketing logistics  Value addition  Presentation in market hyy
  • 54. SUPPLY JUST IN TIME – LOGISTICS  Determine what buyer wants?- Variety, Quality, Stage of maturity  Determine when he wants?- Frequency  Determine how much he wants?- Quantity, Lot size, Duration  Determine how he wants?- Grading, Packaging, Transport mechanisms  Determine where he wants?- at farm, Port hyy
  • 55. SERVICE PROVIDERS  Aggregators  Logistic support  Cold chain  Warehousing  Port handling  Credit facilitators  IT related services hyy
  • 57. In conclusion, let us remember the quote from our eminent agricultural scientist, Dr M S Swaminathan, “India should ensure that all boxes in the WTO must be abolished, and trade distortion, and unfair practices must be spelt out clearly and factors governing sustainable livelihood should be recognised so that resource-poor, developing countries should be able to place restrictions on imports.”
  • 58. THANK YOU KIREETI.K (F-2011-02-M)