The U.S. is the world's largest producer and consumer of poultry, accounting for about 25% of global production during 2006-2012. The highly integrated U.S. industry became more efficient over time but also faced challenges like high feed costs and lower domestic demand, hurting profitability. Exports grew to account for 19% of production by 2012 and the U.S. was the largest global exporter, though competition increased from countries like Brazil. Imports are negligible at 0.3% of consumption due to the scale and efficiency of U.S. production.