0601027 analysis of customer relationship managementSupa Buoy
Hi Friends
This is supa bouy
I am a mentor, Friend for all Management Aspirants, Any query related to anything in Management, Do write me @ supabuoy@gmail.com.
I will try to assist the best way I can.
Cheers to lyf…!!!
Supa Bouy
A CRM is a collection of people, processes, software, and internet capabilities that helps an
enterprise manage customer relationship effectively and systematically. The goal of CRM is to
understand and anticipate the needs of current and potential customer to increase customer
retention and loyalty while optimizing the way product and services are sold.
0601027 analysis of customer relationship managementSupa Buoy
Hi Friends
This is supa bouy
I am a mentor, Friend for all Management Aspirants, Any query related to anything in Management, Do write me @ supabuoy@gmail.com.
I will try to assist the best way I can.
Cheers to lyf…!!!
Supa Bouy
A CRM is a collection of people, processes, software, and internet capabilities that helps an
enterprise manage customer relationship effectively and systematically. The goal of CRM is to
understand and anticipate the needs of current and potential customer to increase customer
retention and loyalty while optimizing the way product and services are sold.
This chapter covers the basic introduction to Customer Relationship Management. It provides a conceptual foundation to CRM practices and implementation of the CRM
Driven by challenges on competition, rising customer expectation and shrinking
margins, banks have been using technology to reduce cost. Apart from competitive
environment, there has been deregulation as to rate of interest, technology intensive
delivery channel like Internet Banking, Tele Banking, Mobile banking and Automated
Teller Machines (ATMs) etc have created a multiple choice to user of the bank. The
banking business is becoming more and more complex with the changes emanating from
the liberalization and globalization. For a new bank, customer creation is important, but
an established bank it is the retention is much more efficient and cost effective
mechanism.
This chapter provides the basics of Electronic Customer Relationship Management and gives a clear idea about the e-CRM. It also gives the knowledge of changing perspective of the e-CRM practices
What is CRM? Why CRM is needed?
Technology Consideration of CRM, Steps Before Implementing CRM,Stages of Technology Implementation, Customer Intelligence, Customer Life Cycle Management, E-CRM, Frame Work of E-CRM, SIX “Es” IN E-CRM, E-CRM Architecture
This chapter covers the basic introduction to Customer Relationship Management. It provides a conceptual foundation to CRM practices and implementation of the CRM
Driven by challenges on competition, rising customer expectation and shrinking
margins, banks have been using technology to reduce cost. Apart from competitive
environment, there has been deregulation as to rate of interest, technology intensive
delivery channel like Internet Banking, Tele Banking, Mobile banking and Automated
Teller Machines (ATMs) etc have created a multiple choice to user of the bank. The
banking business is becoming more and more complex with the changes emanating from
the liberalization and globalization. For a new bank, customer creation is important, but
an established bank it is the retention is much more efficient and cost effective
mechanism.
This chapter provides the basics of Electronic Customer Relationship Management and gives a clear idea about the e-CRM. It also gives the knowledge of changing perspective of the e-CRM practices
What is CRM? Why CRM is needed?
Technology Consideration of CRM, Steps Before Implementing CRM,Stages of Technology Implementation, Customer Intelligence, Customer Life Cycle Management, E-CRM, Frame Work of E-CRM, SIX “Es” IN E-CRM, E-CRM Architecture
Consumer behaviour towards co-op banks-project reportAtul Gurav
Research topic assigned to our group as a part of Marketing Research Project
was “Customer Behaviour towards Co-operative Banks”. The objective of our
study was to understand customer behaviour as well as to understand whether
they are aware about the services and facilities offered by the Co-operative
Banks. The survey we conducted was confined to Karjat area, we reffered to
Five Co-operative banks and our sample size was 80.
Methodology used was Primary as well Secondary data. Type of study we
implemented was Exploratory as well as descriptive study. As per the Research
findings, many of the Respondents prefer co-operative banks over Nationalised
banks due to higher interest rate on deposits, preference given to local and
friendly approach of the bank towards their customers.So this clearly proves our
hypothesis is true.
Various Suggestion are provided in the report like Bringing awareness in the
housewives as they drive the family, to start with the internet and mobile
banking facility, etc. There were even several limitations to our study we
conducted like Time constraints , area , respondents, language barrier, genuinity
of information, insecurity towards providing personal information like phone
number , name and address.
ghj nvbhcgh fghcfghc ghcg hgvh ghcgh ghhcv bjgvj ghgjgj hgchc fghcgh ghcgjhcg ngjhvj gjj ngvjfvj n gvjhcgj gcgjhcvcchv cfhch b hcgjhc gjj hjhcjcjc hccchc hcfhchc ncfghcfhcf 4545
455
6466
4646466
646
4543
5464
464646
46466
hjtyjtjku iu
r,
jymu
umt
cn utyuirt iuyi,y
ioy
i
yu
i
yu
ty
u
ty
u
tyu
ty
u
.
gi
ty
u
dr
u
ty
u.
t
u.
Slide share Institute for Quality Assurance London - QualityWorld Customer ...Dr. Ted Marra
Another classic article on Customer Focus - while a number of approaches have evolved over the years, the foundation elements remain unchanged. Again, many organisations 'talk a good game' when it comes customers, customer focus or customer centricity. But as we all know, 'talk is cheap' and 'talk' alone doesn't get the job done. One needs to understand the true requirements for being customer focused. One needs a 'strategic customer relationship management' system as discussed in other of my SlideShare uploads. Hopefully you will find that this article helps to continue to provide a 'directionally correct' viewpoint! Enjoy!
5 tips for customer experience transformationTarang Rai
Customer experience is not immobile, it’s a process that needs to be transformed with innovation. You need to keep on innovating customer experience by developing new product ideas, making processes and policies that are convenient for your users and creating new ways for customers to access value. So, what you deliver to our customers is not just enough, it’s how you deliver.
MBA Projects, synopsis, and synopsis of various regular as well as distance learning undergraduate and postgraduate courses for various institutions like SMU – Sikkim Manipal University, SMUDE, AIMA, AMITY, IGNOU, SCDL, JAMIA, AMU, JHU etc.
Notes
13 Teams
__
Average talent teams that get along well with each other are more productive than gifted teams that don’t get along. It doesn’t matter how well a team with low emotional intelligence is in control of the numbers. They can’t even decide what to try to do.
14 Stress
___
Difficulties at work and in our relationships put us under stress. Stress makes it difficult for us to find solutions to problems. When we can’t find solutions to problems, we get more stressed. To get rid of this dead end, we need to know how to manage our stressful situations.
15 Marriage
____
The secret of long and happy marriages is sincerity in your feelings. If your marriage was not built on this basis of intimacy from the very beginning, it will begin to crack over the years. Even small problems become unsolvable. You have to be emotionally open at the beginning of the road.
16 Leadership
______
Leadership does not mean dominance. Leading your colleagues to a common goal and making them believe in the reality of this purpose. Successful leaders are those who can keep their team’s motivation alive for many years. You have to make them desire the work to be done.
17. Emotions Are All Normal
___
Anger, hatred, love, happiness… You can understand when and under what circumstances these feelings will emerge by following yourself. You may have these feelings depending on how you interpret the events you encounter. The important thing is to be able to react independently of your feelings. You may find yourself making promises that you cannot keep because you are happy, or you may resort to violence when you are angry.
18/ Being able to Express Your Emotions
____
Not everyone’s level of empathy can be very good. You may be in a difficult situation immediately. You may feel bad, but people may not understand it. In these situations, you may need to express your feelings a little more directly.
19/You Are Not Your Emotions
______
Keep doing what you need to do, no matter how you feel. Success is achieved by people who cannot give up no matter what their feelings and thoughts are. Don’t let your feelings affect your actions.
20/ Timing
__
As soon as you feel a different emotion, try to think before you act. Because emotional intelligence moves faster than rational intelligence, it can make you act irrationally and make you say any unnecessary words.
Thanks for reading
~ 𝗧𝗼𝗻𝗴𝘀𝗮 𝗚𝘂𝘆
Book:- https://amzn.to/3XsVTz2.
CUSTOMER RELATIONSHIP MANAGEMENT OF GIFT SHOP START UP IN WESTERN ODISHAParv Poddar
“CUSTOMER RELATIONSHIP MANAGEMENT OF GIFT SHOP START UP IN WESTERN ODISHA” is submitted for the award of the degree of M. Com to Government Autonomous college, Rourkela, Sundargarh embodies the result of bonafide research work carried by PARV PODDAR , having ROLL NO 19PCOM029 based on my own work carried out during the course of study
Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”
Moving Beyond Customer Experience Towards Customer EngagementSeymourSloan
In a changing market, we need to look at how customers are managed within businesses. For too long the debate was around experience, which ignored the richness of the opportunities available to really build relatioinships with customers. Rather, we suggest looking at the model from an engagement perspective and understanding how to make the relatioinship multi-way.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
Crm project
1. A PROJECT REPORT ON
CUSTOMER RELATIONSHIP MANAGEMENT
In
SRIFUTURISTIC SOLUTIONS
VIJAYAWADA
BY
N.SAI SUNEETHA
131FC01030
VIGNAN UNIVERSITY
2. Introduction:
The biggest management challenge in the new millennium of liberalization and globalization
for a business is to serve and maintain good relationship with the king – the customer. In the
past producers took their customers for granted, because at that time the customers were not
demanding nor had alternative source of supply or suppliers. But today there is a radical
transformation. The changing business environment is characterized by economic
liberalization, increasing competition, high consumer choice, demanding customer, more
emphasis on quality and value of purchase etc.
All these changes have made today’s producer shift from traditional marketing to modern
marketing. Modern marketing calls for more than developing a product, pricing it, promoting
it and making it accessible to target customer. It demands building trust, a binding force and
value added relationship with the customers.
The process of developing a cooperative and collaborative relationship between the buyer
and seller is called customer relationship management shortly called CRM. According to
Ashoka dutt head of Citi Bank “the idea of CRM is to know the individual customer
intimately, so that the company has a customized product ready for him even before he asks
for it.”
Aims of CRM
The CRM is a new technique in marketing where the marketer tries to develop long term
relationship with the customers to develop them as life time customers. CRM aims to make
the customer climb up the ladder of loyalty.
The company first tries to determine who are likely prospects i.e. the people who have a
strong potential interest in the product and ability to pay for it. The company hopes to
convert many of its qualified prospect into first time customers and then to convert those
first time customers into repeat customers. Then the company tries to convert these repeat
customers into clients – they are those people who buy only from the company in the
relevant product categories. The next challenge for the company is to convert these client
into advocates. Advocates are those clients who praise the company and encourage others
to buy from it.
The ultimate challenge is to convert these advocates into partners where the customers
and the clients work actively together to discover ways of getting mutual benefit.
3. Thus in CRM the key performance figure is not just current market share but share of life
time value by converting customers into partners.
In CRM the company tries to identify that small percentage (20%) of key account holders
who’s contribution to the company revenues is high (80%). So from this point of view, CRM
is also known as KEY ACCOUNT MANAGEMENT.
Why – customer relationship management
A satisfied customer in 10 years will bring 100 more customers to the company.
It costs 7 time more to attract a new customer than to serve an old one.
20% of the company’s loyal customers account for 80% of its revenues. (Pareto’s
principle).
The chances of selling to an existing customer are 1 in 2, the chances of selling to a
new customer are 1 in 16.
4. Eight ways to keep customers for life
1. Every part of the company’s marketing effort should be geared towards building lifetime
relationships.
2. People want to do business with friendly people. To have effective relations a friendly
attitude must permeate in the organization.
3. Information technology developments should be positively used to serve the customers.
4. The company should always be flexible to bend its rules and procedures in the client’s
favor.
5. The company should communicate with its customers even when it is not trying to sell
something.
6. The company can communicate and develop stronger customer bonding by providing
financial and social benefits.
7. The company should try to know all its customers including their lifestyles, hobbies, likes
and dislikes etc.
8. The company should make it a point to deliver more than what is promised.
5. How to introduce CRM in the company
There are four key steps for putting one to one marketing program
to work –
Step 1 : Identify your customers
To launch a one to one initiative the company must be able to locate and contact a fair
number of customers or at least a substantial portion of its valuable customers. It is crucial to
know the customer details as much as possible, not just their names or address, but their
habits, preferences and so forth.
Step 2 : Differentiating your customers
Customers are different in two principal ways; they represent different levels of value and
have different needs. Once the company identifies its customers differentiating them will
help the company to focus its efforts to gain the most advantage with the most valuable
customers.
Step 3: Interacting with the customer
Interaction is also a crucial component of a successful CRM initiative. It is important to
remember that interaction just not occur through marketing and sales channels, customer
interact in many different ways with many different areas of the organization so to foster
relationship all the areas of the organization must be accessible to the customer.
Step 4: Customize your enterprise’s behavior
Ultimately to lock a customer into a relationship a company must adapt some aspect of its
behavior to meet customer’s individually expressed needs this might mean mass
customizing a manufactured product or it might involve tailoring some aspect of the service
surrounding the product.
6. Significance of the study
The CRM (customer relationship management) is an integrated effort to strengthen the
network of relationship for the mutual benefit of both the parties. The biggest
management challenge in the new millennium of liberalization and globalization for a
business is to maintain good relationship with the king – the customer. This study is of great
significance because
A 5% increase in the customer retention will increase the profit up to 125%.
It costs seven times more to attract a new customer than to serve an old one.
20% of the company’s loyal customers account for the 80% of its revenues.
To study on customer relationship management would enable the researcher to
know about the CRM practices adopted in the textile industry.
Review of the existing literature:
With the available literature we can summarize CRM in the words of various authors as
follows-
“According to Shani and Chalarani – Customer Relationship Management marketing can
be defined as “ an integrated effort to identify, maintain and build up a network with the
individual customers and to continuously strengthen the network for the mutual benefit
of both parties, through interactive, individualized and value added contracts over a long
period of time”.
In the words of Lekha
“CRM aims at delivering better products and value to the customers through better
understanding of his needs.”
7. Conceptualization
Sri futuristic solution is web designing company has to maintain good relations with its
customers. They have to retain the customers for a long time to avail the benefit of their
relations. The customer relationship management is one of the effective tool to identify,
establish and maintain relationship with the customers. With the help of this research we
are going to identify the importance of CRM in textile industry.
Objectives of Customer Relationship Management
1. To study the current practices of CRM.
2. To find out the impact of CRM on the profitability of the organization.
3. To study the factors affecting the CRM practices.
4. To study the role of information technology in CRM.
Research Methodology
A research design is simply a plan for study in collecting and analyzing the data. It helps the
researcher to conduct the study in an economical method and relevant to the problem.
Research methodology is a systematic way to solve a research problem. The methodology
should combine economy with efficiency.
Research design
The study conducted here is exploratory cum descriptive.
Scope of the study
The scope of the study is confined to Company for reaching the target customers
8. Collection of the data
There are two types of data.
Primary data – primary data is that data which is collected for the first time. These data
are basically observed and collected by the researcher for the first time. I have used
primary data for my project work.
Secondary data – secondary data are those data which are primarily collected by the
other person for his own purpose and now we use these for our purpose secondly.
Data collection
Data is collected through schedule.
9. SRIFUTURISTIC SOLUTIONS COMPANY PROFILE :
Sri Futuristic Solutions is a team of skilled professionals whose combined vision and enterprise led to the
evolution of a company. Futuristic is a force with professionally managed organization dedicated to the cause
of providing customized, cost-effective solutions to diverse clientele.
Sri Futuristic Solutions is more than your average agency, we care about products being beautiful and usable.
We take pride in delivering only the best.
We're a close team of creatives, designers & developers who work
together to create beautiful, engaging digital experiences.
We've worked with many startups and companies by helping them create web products, from idea to launch.
Our proven strategy and process helps us approach and execute projects to ensure client satisfaction and
measurable results.
In the recent past we have branched out into imparting Web / Software Development, Abroad Education
Consultancy Services and National Education Consultancy Services executing each assigned task with strict
adherence to a set Quality Control regimen, ensuring that only the best is delivered whether in terms of
Software Solutions, National and International Education.
Manned by a strong and talented team of Software experts and backed by decades of collective experience,
we have the capability and know-how to employ the latest technologies and tools to provide unmatched
service to customers. We are, in fact, equipped to deploy skilled personnel to offshore locations, to carry out
user assignments on a global framework
OUR PHILOSOPHY
Great products are not only aesthetically pleasing but also easy to use. We believe that apps and websites
should not only be eye catching but actually provide a great user experience that users will remember.
OUR HISTORY
Sri Futuristic Solutions was founded in 2008, we've had the privilege to work with great companies and
startups. Our team has rapidly grown since then, today we're more than 5 team members across our
locations.
At first we started out as a web design agency but have now grown to offer Application product design and
Software development as well.
10. Our Mision
We are a company that has a mission to provide you with the best of web design and development
services. We aim at helping you create the optimum website which will offer your rival and
competition websites the competition they need.
Sri Futuristic Solutions has initiated to help business enterprises achieve efficiency and effectiveness by
taking them into the e-world, being partners in e-revolution. Since then, everyday we have gfor greater rown,
evolved and metamorphosed to the present, gained in size as well as knowledge, attempting heights.
Our Vision
Our vision lies in satisfying all your web development needs so that your company gets the identity
it deserves in the corporate and internet world. To help you create a website that you are
comfortable with, you can not only choose from the various packages we have to offer you, but we
can also give you a web design proposal that will surely fit the fixed budget that you specify.
The choice of the model depends of your preferences, particularities of your business organizing and the type
of service you wish. The business models can be determined basing on several issues.
Depending on which service you need and on your special requirements and preferences we can offer several
business models that suit your requirements and budget.
We are one of the most professional and experienced web designing companies in Andhrapradesh. We can
help you define your needs and fulfill those needs. Working with us, you will experience the best web design
development services.
SOFTWARE DEVELOPMENT
Our mission is to empower business people from around the world to reach their full potential. We aspire to be
renowned for our capacity to assist our customers in becoming more competitive, in a world where businesses
transact at an unprecedented speed. Futuristic develops and markets productivity software addressed to small
and medium-sized businesses and home-office entrepreneurs.
Web Design Development
We've the proven experience and expertise in designing website that succeed by bringing in enquiries, which
generate sales and are an asset to your business. As a website design division we offer a full-circle approach
in website design & web development where the actual web designing effort covers only 40% of the entire
project pie. Our website designing services covers strategic planning, business intelligence, creative,
application development, product / service promotion & solution maintenance. Most of our time goes in
understanding your business objectives, defining the problem and finally designing the best possible solution.
At this knowledge age, knowledge is the key and our knowledge base in latest web designing India
technologies, search engine algorithm, global web designing practices etc makes the end product
contemporary and futuristic. Your website can offer you the best return for your investment.
We understand the every company has a unique requirement when it comes to web designing. Where our
responsibility is to project that uniqueness and make the website stand out from its competition. Unlike a run-
of-the-mill website designing we make it a point to deliver a distinctive look to your website. Our web
designing experts ensures that your website is search engine friendly, aesthetically appealing and user
friendly
11. Our engagement can add value at any stage of a lifecycle:
Designing of a new website
Redesignorrevampingof anexistingwebsite
Maintenance & management of an existing website
Web Design Services include:
Website Content Planning & Drafting
Product Photography
Designing Flash Intros & Animations
HML codclientsing & Java Scripting
SERVICES
Software Development
Our mission is to empower business people from around the world to reach their full potential. We aspire to be
renowned for our capacity to assist our customers in becoming more competitive, in a world where businesses
transact at an unprecedented speed. Futuristic develops and markets productivity software addressed to small
and medium-sized businesses and home-office entrepreneurs.
Web Design Development
We've the proven experience and expertise in designing website that succeed by bringing in enquiries, which
generate sales and are an asset to your business. As a website design division we offer a full-circle approach
in website design & web development where the actual web designing effort covers only 40% of the entire
project pie. Our website designing services covers strategic planning, business intelligence, creative,
application development, product / service promotion & solution maintenance. Most of our time goes in
understanding your business objectives, defining the problem and finally designing the best possible solution.
At this knowledge age, knowledge is the key and our knowledge base in latest web designing India
technologies, search engine algorithm, global web designing practices etc makes the end product
contemporary and futuristic. Your website can offer you the best return for your investment.
We understand the every company has a unique requirement when it comes to web designing. Where our
responsibility is to project that uniqueness and make the website stand out from its competition. Unlike a run-
of-the-mill website designing we make it a point to deliver a distinctive look to your website. Our web
designing experts ensures that your website is search engine friendly, aesthetically appealing and user
friendly
12. Our engagement can add value at any stage of a lifecycle:
Designing of a new website
Redesign or revamping of an existing website
Maintenance & management of an existing website
Web Design Services include:
Website Content Planning & Drafting
Product Photography
Designing Flash Intros & Animations
HTML Codclientsing & Java Scripting
We are focused mainly two areas they are
Software Development
Web Designing
14. Theme of the study
Meaning:
Customer relationship management (CRM) is a system for managing a company's interactions
with current and future customers. It often involves using technology to organize, automate, and
synchronize sales, marketing, customer service, and technical support.
Definitionof CRM :
The definition of the CRM ( Customer Relationship Management ) encloses two concepts,
the CRM refers to the strategy of the business address to the client as well as every
computing application , including the software and the hardware known as front office.
They are necessary to process, to analyze and expose the outcome information to measure
and feed the developed strategy of the enterprise.
There are many definitions about the CRM that express the essence of the before one,
hereafter are explained some of them:
CRM consists on an strategy of the organization, it is focused on the efforts of knowing the
customers, detecting their needs, increasing the grade of satisfaction and their loyalty to the
enterprise , also raising the profitability or the benefits of the costumer to the business. All
this is made by means of the extracted information by the customers from the different ways
of communication.
CRM refers to those applications in which the enterprise can use in order to administer all
the aspects of the encounters with the customers. A CRM system can enclose all this things,
from the technology to collect dates in the telephonic calls of the sale area, to the web
places of self service where costumers can learn about the products and their buy, also
about the analysis of the customers and administrative system.
CRM is a general strategy that allows the enterprise to be in contact in an efficient way with
their customers. Therefore, the CRM solutions include the technology of the information( TI)
together with the telephony in order to be able to identify , to attract and to increase the
retention of loyal customers through the administration of the mentioned reason.
The CRM is a generic concept in which are denominated diversity of solutions of hardware
and software that are offering us today in the market , and it is centralised in what this
enterprises name the " front office " which integrates the areas of sale, of marketing, of
publicity, of internet etc.To conclude, is the new computing generation and it is focussed in
the solutions of the business, because jus few time ago this enterprises of hardware and
software offered in this field just isolated products. The difference is that nowadays have
been obtained complete solutions.
15. Advantages of CRM:
The advantages of carrying out a proper business CRM are many and varied:
- First of all, it is a good way to expand the customer's portfolio. By contacting
prospects, it is most likely that many of them are interested in the company
activity, in its products and services. It is obvious that if the company does not
initiate a processto go towards the customer,then the customerwill not come to
the company, unless he experiments a specific and urgent need.
Naturally, CRM offers the advantage of gaining customer loyalty. As stated
above, loyalty is less costly for a company and the loyal customer becomes a
professional recommendation of the company and its services. Furthermore, the
company can promote the work it has done for its customers in order to approach
prospects. It is always more convincing to present a work carried out rather than
to rely on our own theoretical expertise.
A good CRM associated with a good tool ensures companies to have a good view
over the list of customers and prospects, to know where it stands with relationship
management, when to contact them again, etc. Furthermore, an improved
customer and prospect insight ensures a better and more targeted communication.
CRM also ensures enhanced productivity. By fostering customer's loyalty, the
company spends less time acquiring new customers and saves then time on other
projects.
Loyalty to our customers
Conclusion and recommendations :
The cross functional analysis revealed that a gap exists between the perception of the
organizations employees and the perception of the customers' on the prime objectives of
CRM. The organizations employees and its customer are on two extremes. The employees
perceive that customers are satisfied, are loyal and trust the company , whilst customers
appear to disagree on this, as the analysis show that customers believe that there is more
room for improvement.