Crisis Management

1. Training Session
on
Crisis
Management

2. Training Guideline
• Definitions of Crisis Management.
• Types of Crisis.
• Crisis Management Matrix.
• Crisis Management Strategy.
• Crisis Management Planning.
• Crisis management Overview.
• Principal of Crisis Management.
• Crisis communication strategy.
• Related Team
• Developing Competency
• Competency Development Model
• Management Review
• Exercise

3. Crisis management is the process by which an
organization deals with a disruptive and
unexpected event that threatens to harm the
organization or its stakeholders. It is considered
to be the most important process in public
relations. Three elements are common to a crisis:
(a) a threat to the organization,
(b) the element of surprise, and
(c) a short decision time public relations
Definitions of Crisis Management

4. 1. Natural disaster- Earthquakes, Fire, Tornadoes
,Hurricanes floods , Tsunamis, Storms.
2. Technological crises- Human application of
Science and Technology
3. Confrontation– Worker unrest, picketing, sit-ins,
ultimatums, blockade of buildings, and disobeying
authority.
4. Organizational Misdeeds- Crises of skewed
management values, Crises of deception, and Crises of
management misconduct
5. Workplace Violence- violence against employees
inside organizational grounds.
6. Rumors- False information.
Types of Crisis

5. Crisis Management Matrix

6. Crisis Management Strategies

7. Crisis Management Plan

8. Recognition of Issues
Stakeholder Analysis
Recognition of Issues
Stakeholder Analysis
Technical Strategy
Comms Strategy
Technical Strategy
Comms Strategy
Information AssemblyInformation Assembly
ImplementationImplementation
MonitoringMonitoring
Mobilisation & Set UpMobilisation & Set Up
What’s Happening
What Could Happen
What’s Happening
What Could Happen
What’s Needed
On Site / Off Site
What’s Needed
On Site / Off Site
Getting It ThereGetting It There
Casualties / Evacuees
Community
Casualties / Evacuees
Community
Emergency Management Crisis Management
INCIDENT MANAGEMENT
TEAM (IMT)
CRISIS MANAGEMENT
TEAM (CMT)
Involved Stakeholders
- Relatives; Community;
Government; Media
Involved Stakeholders
- Relatives; Community;
Government; Media
Support Needs /ActionSupport Needs /Action
FeedbackFeedback
ResolutionResolution
Clean Up & InvestigationClean Up & Investigation
Emergency OverEmergency Over
Crisis Management Overview

9. ASSESS
PLAN
DELEGATE
Correspond

10. Preserving Immediate Credibility
Information Assembly
Developing the Plan
Implementing & Controlling the Plan
Aftermath of a Crisis
Identify
Assess
Control
Recover
Principals of Crisis Management

11. • Type
• Importance
• Company
• Incident
• Impact
• Are we clean?
• Responsible/Liable?
• Can we help?
• Who?
• How?
• Competence
• Training
• Record message
• Monitor reception
• Gauge results
Collate Information
Assess Position, Identify Questions
Choose Medium and Spokesman
Go Out With Message
Listen to Audience/Answer Concerns
Identify Audiences & Interests
Crisis Communication Strategies

12. Crisis
Recovery
Team
FPR
Support
Contractors
Local
Third Party
Support
IT Support
Top MGT
Engagement
Related Team

13. Developing Competencies

14. Competency development Model

15. Management Review

16. DEBRIEF S
Learning points
Reminders
Actions
CRISIS MANAGEMENT EXERCISES –
ADDRESS BROADER ISSUES & LINKS
LIVE EXERCISES – SEE HOW THE
PARTS FIT TOGETHER
ROLE PLAY DESKTOP EXERCISES
– SCRIPTED EVENTS & ISSUES
FIELD EXERCISES - SCENARIO
DRIVEN > 40 MINS
WEEKLY SESSION – REMINDERS OF
THE BASICS, MAINLY INDIVIDUALS
CMT
ECT
ECT
OSC
OSC
Emergency
Management
Command
&Control
INTERNAL FEEDBACK
MAIN ACTIONS TRACKED
ON DATABASE
Exercise to Develop Competency

17. THAN
K YOU