What is a Creative Technologist?
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An introduction to the role of creative technologist. Creative technologists take a creative, strategic and people-centric view of technology to understand which technologies are impacting upon human behaviour.
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What is a Creative Technologist?
- 1. Creative Technologist An introduction to the role Simon Whatley © 2013 Foolproof Limited @whatterz
- 2. “Technology brings us choices, possibilities and freedoms we’ve never experienced before. Technology also brings with it the baggage of responsibility.” Kevin Kelly © 2013 Foolproof Limited @whatterz
- 3. What is a creative technologist? © 2013 Foolproof Limited @whatterz
- 4. A Creative Technologist sits at the intersection between experience design, technology and business. © 2013 Foolproof Limited @whatterz
- 5. Creative technologists take a creative, strategic and people-centric view of technology to understand which technologies are impacting upon human behaviour. © 2013 Foolproof Limited @whatterz
- 6. Foolproof ’s Creative Technologist monitors the behavioural and technological trends that are set to shape modern life and advises on the implications to our client’s business and their customers. © 2013 Foolproof Limited @whatterz
- 7. Why do we need a creative technologist? © 2013 Foolproof Limited @whatterz
- 8. Rapid advancements in technology are bringing about tremendous disruption in our business. © 2013 Foolproof Limited @whatterz
- 9. Moore’s Law: the number of transistors on integrated circuits doubles approximately every 18 months to two years. © 2013 Foolproof Limited @whatterz
- 10. The mouse, 1968 © 2013 Foolproof Limited @whatterz
- 11. The personal computer, 1977 © 2013 Foolproof Limited @whatterz
- 12. The laptop, 1982 © 2013 Foolproof Limited @whatterz
- 13. The first smartphone, 1994 © 2013 Foolproof Limited @whatterz
- 14. The first usable smartphone, 2007? © 2013 Foolproof Limited @whatterz
- 15. The definitive voice interface, 1964? © 2013 Foolproof Limited @whatterz
- 16. The first usable voice interface, 2011? © 2013 Foolproof Limited @whatterz
- 17. Diffusion of innovations © 2013 Foolproof Limited @whatterz
- 18. Hype cycle © 2013 Foolproof Limited @whatterz
- 19. What are some examples of creative technology? © 2013 Foolproof Limited @whatterz
- 20. Alphabet
- 21. Instaprint
- 22. MaKey MaKey
- 23. What is the role of a creative technologist? © 2013 Foolproof Limited @whatterz
- 24. Technology Creative Technologist Customer © 2013 Foolproof Limited Business @whatterz
- 25. What skills do I bring to the role? © 2013 Foolproof Limited @whatterz
- 26. • Synthetic – the ability to combine existing information in novel ways • Analytic – the ability to recognise and evaluate novel ideas • Practical – the ability to communicate ideas, make and test concepts © 2013 Foolproof Limited @whatterz
- 27. What is the role of Foolproof ’s creative technologist? © 2013 Foolproof Limited @whatterz
- 28. Thinking Foolproof ’s Creative Technologist Making © 2013 Foolproof Limited Doing @whatterz
- 29. Thinking This represents 25% of the role • Learning about new and emerging technologies • Bringing new technologies to the creative process • Providing thought leadership around behavioural trends • Sharing knowledge through authoritative voice activities • Engaging with industry experts • Leading strategic thinking around technology © 2013 Foolproof Limited @whatterz
- 30. Making This represents 25% of the role • Experimenting with technology to gain a deeper understanding of its place in the world • Creating mock-ups that demonstrate creative ideas • Writing code and making functional prototypes • Observing how new technology shapes behaviour © 2013 Foolproof Limited @whatterz
- 31. Doing This represents 50% of the role and includes • Collaborating with design, development and UX • Delivering projects either in a lead or support role • Supporting client relationships • Briefing delivery teams on trends and technology • Evangelising the Foolproof Group © 2013 Foolproof Limited @whatterz
- 32. What are example case studies from Foolproof ? © 2013 Foolproof Limited @whatterz
- 33. Samsung mobile trends © 2013 Foolproof Limited @whatterz
- 34. Mecca responsive web redesign © 2013 Foolproof Limited @whatterz
- 35. Google “Super-Sync Sports” © 2013 Foolproof Limited @whatterz
- 36. Samsung education piece © 2013 Foolproof Limited @whatterz
- 37. Going Mobile © 2013 Foolproof Limited @whatterz
- 38. What’s in a creative technologist’s tool bag? © 2013 Foolproof Limited @whatterz
- 39. MakerBot
- 40. Raspberry Pi
- 41. Thinking • • • • • • • Research companies Events Blogs Periodicals Podcasts Email lists Industry experts © 2013 Foolproof Limited @whatterz
- 42. Making • • • • • Web frameworks and online platforms Technology APIs Product APIs and services Physical prototyping platforms Software, a.k.a. ‘other’ © 2013 Foolproof Limited @whatterz
- 43. What are the initiatives on the horizon? © 2013 Foolproof Limited @whatterz
- 44. Device lab
- 45. Code club
- 46. Maker shed
- 47. Data hub
- 48. Thank you for listening © 2013 Foolproof Limited @whatterz
- 49. Questions? © 2013 Foolproof Limited @whatterz
- 50. Contact Simon Whatley Creative Technologist simon.whatley@foolproof.co.uk +44 (0)20 7336 4742 Foolproof Limited Harella House 90-98 Goswell Road London EC1V 7DF +44 (0)20 7336 4700 © 2013 Foolproof Limited @whatterz