Creating Effective Visuals

This document discusses the purpose and effective use of visuals. It explains that visuals can convey information more effectively than words alone and enhance written text. When creating visuals, the author advises considering your audience and objectives. Visuals should complement but not distract from the main message. Tables and graphs are recommended for organizing data in a clear, comparable way. The document concludes that using visuals can improve understanding and make information more engaging for audiences.