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CONVERSATIONAL
ARCHITECTURE
A WAY OF DESCRIBING CONTEXTUAL APPLICATIONS
WHO’S LOREN?
TECH GUY
FOUNDER AT AXILENT
MAKER OF ACE: THE
ADAPTIVE CONTEXT ENGINE
FORMER DIRECTOR OF
TECH AT HUGE AND AI
CONTEXT
IT’S WHAT’S FOR BREAKFAST, LUNCH AND DINNER.
Mobile Sensors
Location
Data
Social

Media
Context
NO LANGUAGE
HARD TO DISCUSS
PROBLEM SPACE
DECISIONS STUCK IN
DISCIPLINARY ROLES
HOLDS BACK PROGRESS
WE NEED A
METAPHOR
AN ABSTRACTION TO KICK
START THE CONVERSATION
Natural Language Conversation
Multi-directional

Multi-modal

Multi-channel
CONVERSATIONAL
ARCHITECTURE
CONVERSATIONAL
ARCHITECTURE
VISUAL
EXPRESSION
CAVE Language
CONVERSATIONAL ARCHITECTURE VISUAL EXPRESSION
Whiteboard / Napkin /
Presentation -friendly

Methodology Neutral

Scales Up / Down

Useful Across Disciplines
Data
Context
Modal
Response
Tablet User Article
Reading Habits
Location Data
User Periodically
Abandons Articles
Conditional
Reader
Reading at this
location from 8pm
to 11pm
Reader is
at Home
String of contiguous
locations from 7am to 8am
Reader is on
commuter train
Conditional
Reader
Reader is
at Home
!
Full Versions
of Articles
Conditional
Reader
Reader is on
commuter train
!
Abridged Versions
of Articles
DATA
WHAT DOES THE APPLICATION KNOW?
Device SensorData Data
Source
User
Input
Facebook “Likes”
CONTEXT
WHAT INFERENCES CAN THE APPLICATION MAKE?
✓ . .
Persona Affinity Goal Environment Sentiment
“PAGES” Analysis
User Reads
Articles
User Predominantly
Reads Business and
Magazine Sections
Category
Loyalist
MODAL RESPONSE
HOW WILL THE APPLICATION RESPOND, BASED ON ITS INFERRED KNOWLEDGE?
Rule Functionality Style Content Content
Policy
!
Sensitive to
Cold
Below 72
degrees
Raise to
72 degrees
Control implies
“warming”
EXAMPLE: PICK UP MILK
SINCE YOU’RE NEAR THE STORE, WHY NOT PICK UP MILK? YOU’RE ALMOST OUT.
Smart Phone Location Data
Smart Fridge
Fridge Inventory
Milk down to
10%, or is expired
You need milk
Within 300 ft of grocery
store, and you need milk
Alert: “You’re near the
store, and you need
milk. Pick up some now.”
EXAMPLE: FLASH SALE FOR JUST YOU
YOU’RE A BARGAIN HUNTER, YOU LIKE THESE SHOES, HERE’S 10% OFF JUST FOR YOU.
User sorts list
of products
Products sorted
by price: lowest
to highest
Persona:
Value Shopper
Store Inventory
System
Overstocked
Products
User views
product detail
page
Repeated viewings
of same product
User affinity
for product
A value shopper has
affinity for an
overstocked product
Flash Sale
on Product
Announce
flash sale
Exciting!
EXAMPLE: GET TO THE POINT
SOMETIMES YOU JUST WANT THE GIST, SOMETIMES YOU WANT THE FULL VERSION
Tablet User Article
Reading Habits
Location Data
User Periodically
Abandons Articles
Conditional
Reader
Reading at this
location from 8pm
to 11pm
Reader is
at Home
String of contiguous
locations from 7am to 8am
Reader is on
commuter train
Conditional
Reader
Reader is
at Home
!
Full Versions
of Articles
Conditional
Reader
Reader is on
commuter train
!
Abridged Versions
of Articles
CAVE-LANGUAGE.AXILENT.COM
@LORENDAVIE
LOREN@AXILENT.COM

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Conversational Architecture: World IA Day 2016 NYC

  • 1. CONVERSATIONAL ARCHITECTURE A WAY OF DESCRIBING CONTEXTUAL APPLICATIONS
  • 2. WHO’S LOREN? TECH GUY FOUNDER AT AXILENT MAKER OF ACE: THE ADAPTIVE CONTEXT ENGINE FORMER DIRECTOR OF TECH AT HUGE AND AI
  • 3. CONTEXT IT’S WHAT’S FOR BREAKFAST, LUNCH AND DINNER. Mobile Sensors Location Data Social Media Context
  • 4. NO LANGUAGE HARD TO DISCUSS PROBLEM SPACE DECISIONS STUCK IN DISCIPLINARY ROLES HOLDS BACK PROGRESS
  • 5. WE NEED A METAPHOR AN ABSTRACTION TO KICK START THE CONVERSATION
  • 9. CAVE Language CONVERSATIONAL ARCHITECTURE VISUAL EXPRESSION Whiteboard / Napkin / Presentation -friendly Methodology Neutral Scales Up / Down Useful Across Disciplines Data Context Modal Response
  • 10. Tablet User Article Reading Habits Location Data User Periodically Abandons Articles Conditional Reader Reading at this location from 8pm to 11pm Reader is at Home String of contiguous locations from 7am to 8am Reader is on commuter train Conditional Reader Reader is at Home ! Full Versions of Articles Conditional Reader Reader is on commuter train ! Abridged Versions of Articles
  • 11. DATA WHAT DOES THE APPLICATION KNOW? Device SensorData Data Source User Input Facebook “Likes”
  • 12. CONTEXT WHAT INFERENCES CAN THE APPLICATION MAKE? ✓ . . Persona Affinity Goal Environment Sentiment “PAGES” Analysis User Reads Articles User Predominantly Reads Business and Magazine Sections Category Loyalist
  • 13. MODAL RESPONSE HOW WILL THE APPLICATION RESPOND, BASED ON ITS INFERRED KNOWLEDGE? Rule Functionality Style Content Content Policy ! Sensitive to Cold Below 72 degrees Raise to 72 degrees Control implies “warming”
  • 14. EXAMPLE: PICK UP MILK SINCE YOU’RE NEAR THE STORE, WHY NOT PICK UP MILK? YOU’RE ALMOST OUT. Smart Phone Location Data Smart Fridge Fridge Inventory Milk down to 10%, or is expired You need milk Within 300 ft of grocery store, and you need milk Alert: “You’re near the store, and you need milk. Pick up some now.”
  • 15. EXAMPLE: FLASH SALE FOR JUST YOU YOU’RE A BARGAIN HUNTER, YOU LIKE THESE SHOES, HERE’S 10% OFF JUST FOR YOU. User sorts list of products Products sorted by price: lowest to highest Persona: Value Shopper Store Inventory System Overstocked Products User views product detail page Repeated viewings of same product User affinity for product A value shopper has affinity for an overstocked product Flash Sale on Product Announce flash sale Exciting!
  • 16. EXAMPLE: GET TO THE POINT SOMETIMES YOU JUST WANT THE GIST, SOMETIMES YOU WANT THE FULL VERSION Tablet User Article Reading Habits Location Data User Periodically Abandons Articles Conditional Reader Reading at this location from 8pm to 11pm Reader is at Home String of contiguous locations from 7am to 8am Reader is on commuter train Conditional Reader Reader is at Home ! Full Versions of Articles Conditional Reader Reader is on commuter train ! Abridged Versions of Articles