The Consumer Electronics Show (CES) this year
played host to 150,000 visitors. They came to see a
collection of companies showcase their latest
products, services and technologies that they hope
and predict will make a splash in 2014...find out who did what, how and who walked away with the honors
OgilvyOne London's Digital Labs presents a comprehensive report about this year's Consumer Electronic Show that took place in Las Vegas. For the third year in a row, the London Labs attended the show with an aim to scan, scope out and bring back the latest and most exciting technologies and trends that will have most impact in the ever-expanding business and consumer technology market. These findings help inform the predictions we make for our clients about potential future commercial application, and the potential use of those trends within the Marketing and Communication space.
CES 2015 Highlights--Market Trend RecapIPG Media Lab
CES 2015 might have come and gone, but the market trends that we spotted two weeks ago at Las Vegas will have a lasting impact on the media and tech industry in the coming year. Here, we highlighted the following eight most important market trends we saw:
1. Connected cars are the next mobile platform
2. The smart home is getting relevant
3. Television and content
4. Virtual worlds and gaming integrate into reality
5. Wearables expand
6. “Selfies” go to new heights
7. People are the new cookies
8. Power is currency
For more videos and coverage of CES, please visit www.ipglab.com
To say it is difficult to see and do everything that CES has to offer is an understatement. In fact, the only easy part is consistently hitting 10,000+ steps on your tracker every day! But we were prepared, using our 2017 Fjord Trends as a guide, to uncover the most inspiring work and topics that will continue to evolve this coming year.
146-inch TVs. Autonomous electric cars. Smart homes. AR for the masses. A ping-pong playing robot. And voice-assisted and connected everything.
But what stood out among the 3,900 exhibiting companies stretched over 2.75 million square feet of exhibit space? And more importantly, what should you care about?
DigitasLBi brings you our CES 2018 Top 10 Toys & Trends, our annual compilation of the logical takeaways and insights that rose above the rest. It’s a mix of the CES stuff that wow’d, woo’d and is worthy of watching.
CES 2019 marked the 52nd anniversary of the world’s
largest consumer technology conference, featuring a
daunting 4,500 exhibiting companies stretched over
2.9 million square feet of exhibit space. Over 180,000
people attended, from over 155 countries.
We bring you the Top 10 Toys + Trends at CES 2019 —
our annual take on what rose above the rest and a
mix of the CES stuff that wow'd, woo'd and is worthy of
watching. Here’s to more innovation and exploration
in 2019.
12 Most Talked About Trends At CES 2014Stacy Minero
Covers the 12 biggest trend seen on the convention center floor of CES 2014. Trends covered include: UHD TVs, 4K Content, Interactive TV, Social TV, 3D Printing, Accelerating Autos, The Internet of Things, Connected Kitchens, and more. Whether you were on the floor in Las Vegas, or the conference room miles away, this slideshare will give you all you need to know about tech for the coming years.
CES 2018 Highlights from the DAN Innovation Council (A\NZ) Robert Tilt
CES 2018 has been and gone, and there was a *lot* on show - over 4,000 exhibitors. We've taken the time to cut through the rough and bring you out highlights across the key categories of smart cars, displays, digital assistants, mixed reality, robots and of course, the gadgets.
OgilvyOne London's Digital Labs presents a comprehensive report about this year's Consumer Electronic Show that took place in Las Vegas. For the third year in a row, the London Labs attended the show with an aim to scan, scope out and bring back the latest and most exciting technologies and trends that will have most impact in the ever-expanding business and consumer technology market. These findings help inform the predictions we make for our clients about potential future commercial application, and the potential use of those trends within the Marketing and Communication space.
CES 2015 Highlights--Market Trend RecapIPG Media Lab
CES 2015 might have come and gone, but the market trends that we spotted two weeks ago at Las Vegas will have a lasting impact on the media and tech industry in the coming year. Here, we highlighted the following eight most important market trends we saw:
1. Connected cars are the next mobile platform
2. The smart home is getting relevant
3. Television and content
4. Virtual worlds and gaming integrate into reality
5. Wearables expand
6. “Selfies” go to new heights
7. People are the new cookies
8. Power is currency
For more videos and coverage of CES, please visit www.ipglab.com
To say it is difficult to see and do everything that CES has to offer is an understatement. In fact, the only easy part is consistently hitting 10,000+ steps on your tracker every day! But we were prepared, using our 2017 Fjord Trends as a guide, to uncover the most inspiring work and topics that will continue to evolve this coming year.
146-inch TVs. Autonomous electric cars. Smart homes. AR for the masses. A ping-pong playing robot. And voice-assisted and connected everything.
But what stood out among the 3,900 exhibiting companies stretched over 2.75 million square feet of exhibit space? And more importantly, what should you care about?
DigitasLBi brings you our CES 2018 Top 10 Toys & Trends, our annual compilation of the logical takeaways and insights that rose above the rest. It’s a mix of the CES stuff that wow’d, woo’d and is worthy of watching.
CES 2019 marked the 52nd anniversary of the world’s
largest consumer technology conference, featuring a
daunting 4,500 exhibiting companies stretched over
2.9 million square feet of exhibit space. Over 180,000
people attended, from over 155 countries.
We bring you the Top 10 Toys + Trends at CES 2019 —
our annual take on what rose above the rest and a
mix of the CES stuff that wow'd, woo'd and is worthy of
watching. Here’s to more innovation and exploration
in 2019.
12 Most Talked About Trends At CES 2014Stacy Minero
Covers the 12 biggest trend seen on the convention center floor of CES 2014. Trends covered include: UHD TVs, 4K Content, Interactive TV, Social TV, 3D Printing, Accelerating Autos, The Internet of Things, Connected Kitchens, and more. Whether you were on the floor in Las Vegas, or the conference room miles away, this slideshare will give you all you need to know about tech for the coming years.
CES 2018 Highlights from the DAN Innovation Council (A\NZ) Robert Tilt
CES 2018 has been and gone, and there was a *lot* on show - over 4,000 exhibitors. We've taken the time to cut through the rough and bring you out highlights across the key categories of smart cars, displays, digital assistants, mixed reality, robots and of course, the gadgets.
CES 2019: From Consumer Electronics to Connected ExperiencesHavas
This year marked the 52nd year of CES– one of the most highly anticipated product launch platforms in our industry. With 2.9MM square feet of exhibition space, over 4,500 exhibiting companies flocked to Las Vegas to showcase their brands and products to consumers across every market. There were over 188,000 attendees from all over the globe, including our Havas digital strategy team, who curated the most meaningful insights and takeaways for our clients and colleagues.
Since the launch of smartphones circa 2007, the level of expectation from CES increases each year as marketers and media practitioners seek the next game-changing technologies. While it may not have been home to the next iPhone, Google or Amazon disruptor (yet), CES 2019 went beyond gadgets, robots, and cool toys.
Certain key themes have remained of top interest over the years, and they continue to build momentum in the marketplace: smart homes, voice, retail, IoT — all of which ladder up to connected experiences. Connected devices have given brands unparalleled access to consumers by shortening the distance between the consumer and what they want to engage with or buy. Conversely, they have increased the distance between brands and the consumers as multiple connections also bring the challenge of holding their attention. Connected devices and consumers enable richer opportunities for brands only when the right ecosystem powers that opportunity. Furthermore, consumers expect to get what they want in their immediate context, at their precise moment of need.
For brands, this change in the power dynamic has raised the importance of effectively and efficiently interacting with consumers across each touchpoint. To be able to distinguish themselves and drive long-term loyalty valuable consumers, they need to build a long-lasting authentic connection. This is dependent on their ability to maintain a consistent and always-on presence in front of their consumers with or without paid media dollars or exposure. In a world where marketing dollars continue to shrink, that is no small feat; however, the mandate is quite clear: To deliver the best digital marketing solutions, brands must simply find the maximum outcome from their investments. And it is with this mandate in mind that we navigated CES 2019 to draw inspiration from what was showcased on the floor and build meaningful themes for our clients and partners to share in the boardroom.
CES, the Consumer Electronics Show, took place in Las Vegas, January 6th-9th 2015. We held our annual MEC@CES event, with 120 of our clients in attendance we created a thought leadership experience featuring inspiring presenters that gave us their view of what marketing in a connected world means for brands. We’ve condensed their POVs and the best of CES into 5 key takeaway trends – the MEC@CES 2015 Key Takeaways.
Last week, more than 3,900 exhibitors gathered in Las Vegas to showcase their latest technology innovations. With over 2.75 million square feet of exhibit space across Las Vegas, CES 2018 was the largest show floor in CES’ 51-year history.
Like years past, CES showcases everything from futuristic robots, autonomous vehicles, and artificial intelligence. This year, however, the true stand-outs were those who invested in real-life application.
We've put together our key takeaways from CES 2018, which cover the most groundbreaking trends and what they mean for brands, marketers, and consumers.
Want to Learn More About This Topic or Any Other?
Go to labs.psfk.com to learn more about accessing in-depth trend reports on industries, markets, and topics, database access, workshops, presentations and events.
Prior to the start of the new year we published our 2017 trend framework (http://engage.epsilon.com/top-trends-for-2017) this document sets the foundation for how we identify macro trend territories that have the highest probability of creating new behaviors and empower consumers through the lens of Connection, Cognition & Immersion in the near future.
CES 2017 was our first opportunity to further validate the territories but more importantly identify some of the key tech trends that will have a major impact on marketing over the next few years. In the attached document you will find an in-depth review of key trends such as the impact a connected product ecosystem and how Alexa Voice Services are quickly positioning to scale quickly through 3rd party integrations. You will also find examples of new types of interfaces and input devices that may further lead to an ambient computing future.
2017 is also the turning point from “everything will be connected” to everything will be cognified”. The impact of artificial intelligence will be a big topic in 2017 and Epsilon is uniquely positioned to capitalize (look for more on this topic on January 19th via an industry AI op-ed). CES validated the idea of pervasive cognition as well as advancements via contextual assistants and object recognition. The rapidly developing immersion ecosystem built on full sensory immersion, spatial freedom and alternative interfaces also caught our attention.
Kinetic a WPP Agency and the global leader in contextually connecting and activating audiences on the move, led a CES tour for both clients on the ground and around the world, through a Spectacles-powered livestream on Snapchat. Here are the top trends for brands.
Observations and insights on #MWC17 trends and technologies from Kinetic, the global leader in contextually connecting and activating audiences on the move.
Retail Safari annual wrap up of the 2015 Consumer Electronics Show (CES) which provides an overview of the involvement of the tech giant companies as well as a summary of the emerging tech trends and retail innovations.
Pete Wassell (Augmate): AR Smart Glasses and the Industrial IoTAugmentedWorldExpo
A talk from the Work Track at AWE USA 2017 - the largest conference for AR+VR in Santa Clara, California May 31- June 2, 2017.
Pete Wassell (Augmate): AR Smart Glasses and the Industrial IoT
Industry 4.0 presents a unique opportunity for machines and humans to communicate with each other. We are seeing a combination of technologies at the edge of IoT where human workers are getting predictive maintenance notifications and alerts for better operations in manufacturing. The convergence of machine sensors, big data, and artificial intelligence tied to AR Smart Glasses creates an augmented worker needed for this next industrial revolution. Companies will see unprecedented efficiency gains with digital transformation in this sector.
http://AugmentedWorldExpo.com
Mobile World Congress 2019: 6 Key Factors that Will Change the PresentHavas
Imagine a horse-drawn cart traveling along a stony track. At this point, we pose three questions. What speed could it be going at? What is the load that it can take? How long might it take to accelerate? Now imagine a large five-lane motorway, full of powerful cars, with almost instantaneous acceleration. Here we again pose the three questions above. The difference in the answers is the essence of the Mobile World Congress.
Havas Media Group Spain reports back from this year's event and looks at how 5G is going to change the way we understand connectivity and opens up a world of possibilities. Machines will have more autonomy and the challenge will be in seeing how the human-machine combination will lead us to a more sustainable and connected future.
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?Mutual Mobile
Presentation is via Jen Quinlan, Senior Director of Marketing, Mutual Mobile and J.P. Gownder, Vice President, Forrester Research for presentation at South by Southwest (SXSW) Interactive Festival 2014.
Media and agencies are plagued with tunnel vision. They are stuck thinking about mundane use cases for wearables like Glass that are reminiscent of first phase mobile apps.
Wake up. Wearable tech has the potential for more impact than what brands are talking about. Let’s instead explore more complex use cases and look into how wearable tech can drastically improve lives of people with disabilities or special needs.
In this session we will explore how Glass and other wearables can unlock new possibilities for people with vision issues, hearing issues, or decreased mobility of their limbs. We’ll share real users’ stories, explore how wearable tech may address their needs, and look at what’s possible today versus looking into the future.
Last week an estimated 80,000 makers, thinkers and innovators gathered for Mobile World Congress (MWC) held in Barcelona, to experience the newest technologies and mobile products from around the world. Exhibitors showcased the next wave in wearables, smartphones, tablets, as well as the connected home and car.
There were some exciting announcements centred around high speed data access, digital payments and infrastructure elements which all have the potential to impact the role of mobility in brand communication.
We create 5 key takeaways about this year's MWC.
The Consumer Electronics Show (CES) is the worlds leading Technology confrnece held at the start of the year. VCCP have pulled together its thoughts on what this could mean for Advertisers and Brands over the next 6-12 months.
StoryTech's CES 2015 Recap for MarketersAndy Maskin
At CES 2015 we saw an explosion of technologies aligned with what we call a meta-trend, "The Internet of Me." Within this idea are rapidly developing technology trends that will change the way we live our lives in the years to come. There are trends directly related to content consumption and mindshare, which has an obvious and direct impact on the way marketers reach and influence consumers. There are also trends that will ignite fascinating lifestyle changes for consumers, powered by new technologies.These trends challenge marketers to get creative about how to reach consumers, perhaps influencing them by becoming part of their lives and enabling real utility.
CES 2019: From Consumer Electronics to Connected ExperiencesHavas
This year marked the 52nd year of CES– one of the most highly anticipated product launch platforms in our industry. With 2.9MM square feet of exhibition space, over 4,500 exhibiting companies flocked to Las Vegas to showcase their brands and products to consumers across every market. There were over 188,000 attendees from all over the globe, including our Havas digital strategy team, who curated the most meaningful insights and takeaways for our clients and colleagues.
Since the launch of smartphones circa 2007, the level of expectation from CES increases each year as marketers and media practitioners seek the next game-changing technologies. While it may not have been home to the next iPhone, Google or Amazon disruptor (yet), CES 2019 went beyond gadgets, robots, and cool toys.
Certain key themes have remained of top interest over the years, and they continue to build momentum in the marketplace: smart homes, voice, retail, IoT — all of which ladder up to connected experiences. Connected devices have given brands unparalleled access to consumers by shortening the distance between the consumer and what they want to engage with or buy. Conversely, they have increased the distance between brands and the consumers as multiple connections also bring the challenge of holding their attention. Connected devices and consumers enable richer opportunities for brands only when the right ecosystem powers that opportunity. Furthermore, consumers expect to get what they want in their immediate context, at their precise moment of need.
For brands, this change in the power dynamic has raised the importance of effectively and efficiently interacting with consumers across each touchpoint. To be able to distinguish themselves and drive long-term loyalty valuable consumers, they need to build a long-lasting authentic connection. This is dependent on their ability to maintain a consistent and always-on presence in front of their consumers with or without paid media dollars or exposure. In a world where marketing dollars continue to shrink, that is no small feat; however, the mandate is quite clear: To deliver the best digital marketing solutions, brands must simply find the maximum outcome from their investments. And it is with this mandate in mind that we navigated CES 2019 to draw inspiration from what was showcased on the floor and build meaningful themes for our clients and partners to share in the boardroom.
CES, the Consumer Electronics Show, took place in Las Vegas, January 6th-9th 2015. We held our annual MEC@CES event, with 120 of our clients in attendance we created a thought leadership experience featuring inspiring presenters that gave us their view of what marketing in a connected world means for brands. We’ve condensed their POVs and the best of CES into 5 key takeaway trends – the MEC@CES 2015 Key Takeaways.
Last week, more than 3,900 exhibitors gathered in Las Vegas to showcase their latest technology innovations. With over 2.75 million square feet of exhibit space across Las Vegas, CES 2018 was the largest show floor in CES’ 51-year history.
Like years past, CES showcases everything from futuristic robots, autonomous vehicles, and artificial intelligence. This year, however, the true stand-outs were those who invested in real-life application.
We've put together our key takeaways from CES 2018, which cover the most groundbreaking trends and what they mean for brands, marketers, and consumers.
Want to Learn More About This Topic or Any Other?
Go to labs.psfk.com to learn more about accessing in-depth trend reports on industries, markets, and topics, database access, workshops, presentations and events.
Prior to the start of the new year we published our 2017 trend framework (http://engage.epsilon.com/top-trends-for-2017) this document sets the foundation for how we identify macro trend territories that have the highest probability of creating new behaviors and empower consumers through the lens of Connection, Cognition & Immersion in the near future.
CES 2017 was our first opportunity to further validate the territories but more importantly identify some of the key tech trends that will have a major impact on marketing over the next few years. In the attached document you will find an in-depth review of key trends such as the impact a connected product ecosystem and how Alexa Voice Services are quickly positioning to scale quickly through 3rd party integrations. You will also find examples of new types of interfaces and input devices that may further lead to an ambient computing future.
2017 is also the turning point from “everything will be connected” to everything will be cognified”. The impact of artificial intelligence will be a big topic in 2017 and Epsilon is uniquely positioned to capitalize (look for more on this topic on January 19th via an industry AI op-ed). CES validated the idea of pervasive cognition as well as advancements via contextual assistants and object recognition. The rapidly developing immersion ecosystem built on full sensory immersion, spatial freedom and alternative interfaces also caught our attention.
Kinetic a WPP Agency and the global leader in contextually connecting and activating audiences on the move, led a CES tour for both clients on the ground and around the world, through a Spectacles-powered livestream on Snapchat. Here are the top trends for brands.
Observations and insights on #MWC17 trends and technologies from Kinetic, the global leader in contextually connecting and activating audiences on the move.
Retail Safari annual wrap up of the 2015 Consumer Electronics Show (CES) which provides an overview of the involvement of the tech giant companies as well as a summary of the emerging tech trends and retail innovations.
Pete Wassell (Augmate): AR Smart Glasses and the Industrial IoTAugmentedWorldExpo
A talk from the Work Track at AWE USA 2017 - the largest conference for AR+VR in Santa Clara, California May 31- June 2, 2017.
Pete Wassell (Augmate): AR Smart Glasses and the Industrial IoT
Industry 4.0 presents a unique opportunity for machines and humans to communicate with each other. We are seeing a combination of technologies at the edge of IoT where human workers are getting predictive maintenance notifications and alerts for better operations in manufacturing. The convergence of machine sensors, big data, and artificial intelligence tied to AR Smart Glasses creates an augmented worker needed for this next industrial revolution. Companies will see unprecedented efficiency gains with digital transformation in this sector.
http://AugmentedWorldExpo.com
Mobile World Congress 2019: 6 Key Factors that Will Change the PresentHavas
Imagine a horse-drawn cart traveling along a stony track. At this point, we pose three questions. What speed could it be going at? What is the load that it can take? How long might it take to accelerate? Now imagine a large five-lane motorway, full of powerful cars, with almost instantaneous acceleration. Here we again pose the three questions above. The difference in the answers is the essence of the Mobile World Congress.
Havas Media Group Spain reports back from this year's event and looks at how 5G is going to change the way we understand connectivity and opens up a world of possibilities. Machines will have more autonomy and the challenge will be in seeing how the human-machine combination will lead us to a more sustainable and connected future.
SXSW 2014 | Wearable Tech: Game Changer for People with Disabilities?Mutual Mobile
Presentation is via Jen Quinlan, Senior Director of Marketing, Mutual Mobile and J.P. Gownder, Vice President, Forrester Research for presentation at South by Southwest (SXSW) Interactive Festival 2014.
Media and agencies are plagued with tunnel vision. They are stuck thinking about mundane use cases for wearables like Glass that are reminiscent of first phase mobile apps.
Wake up. Wearable tech has the potential for more impact than what brands are talking about. Let’s instead explore more complex use cases and look into how wearable tech can drastically improve lives of people with disabilities or special needs.
In this session we will explore how Glass and other wearables can unlock new possibilities for people with vision issues, hearing issues, or decreased mobility of their limbs. We’ll share real users’ stories, explore how wearable tech may address their needs, and look at what’s possible today versus looking into the future.
Last week an estimated 80,000 makers, thinkers and innovators gathered for Mobile World Congress (MWC) held in Barcelona, to experience the newest technologies and mobile products from around the world. Exhibitors showcased the next wave in wearables, smartphones, tablets, as well as the connected home and car.
There were some exciting announcements centred around high speed data access, digital payments and infrastructure elements which all have the potential to impact the role of mobility in brand communication.
We create 5 key takeaways about this year's MWC.
The Consumer Electronics Show (CES) is the worlds leading Technology confrnece held at the start of the year. VCCP have pulled together its thoughts on what this could mean for Advertisers and Brands over the next 6-12 months.
StoryTech's CES 2015 Recap for MarketersAndy Maskin
At CES 2015 we saw an explosion of technologies aligned with what we call a meta-trend, "The Internet of Me." Within this idea are rapidly developing technology trends that will change the way we live our lives in the years to come. There are trends directly related to content consumption and mindshare, which has an obvious and direct impact on the way marketers reach and influence consumers. There are also trends that will ignite fascinating lifestyle changes for consumers, powered by new technologies.These trends challenge marketers to get creative about how to reach consumers, perhaps influencing them by becoming part of their lives and enabling real utility.
>>MEC @ Mobile World Congress 2015
[wpp.com 09.03.15]
MWC has become the world’s biggest and only truly global mobile event. This year, 1900 exhibitors convened in Barcelona to showcase the next wave in wearables, smartphones, and tablets, as well as the connected home and car. But MWC 2015 doesn’t just focus on hardware, the truly exciting announcements centred around high speed data access, digital payments, and a host of other infrastructure elements. All of which have the potential to change how we live, work, and play, all over again.
http://www.wpp.com/wpp/marketing/digital/mec-at-mobile-congress-week-2015/
Catch the highlights from MWC16 in this quick recap. Learn about everything that happened at Mobile World Congress, including new virtual reality devices, the latest developments in IoT, and much, much more.
MWC 2015 - A Recap of the Key Announcements, Highlights and TrendsDMI
Mobile World Congress 2015 was the best and most exciting congress to date. It showed how mobility is transforming every industry, our infrastructure, society and our daily lives. This is a full recap covering all the key themes from this year; the big device launches, Internet of Things, wearables, personalised consumer experiences based on big data, 5G, AdTech, analytics, privacy and security, and more.
Let us know in the comments if we missed anything from the event that was important to you; is there a key trend, technology or company that you think should have been included?
For one week each year Sin City plays host to the next-generation of innovations and technologies before they’re introduced to the marketplace. This year, more than 200,000 attendees came to CES to walk through 2.5 million square feet of trade show space to see the latest drones, connected cars, TVs and smartphones, and even a VR device that gives you the sensation of flying through the sky like a superhero.
Y&R sent some of our brightest minds to take in the sights and sounds of CES 2016. Here’s what they had to say:
Digital Lab CES Recap -- Everything Brands and Marketers Need To KnowBBDO
CES 2015 has come to an end. Check out what we've learned – and see what is most relevant for brands and marketers – in the Digital Lab's official recap.
A recap and insights from CES 2014 from the Cake Group and Havas Media: includes insights around wearable technology; 4K displays, robotics; the connected home the intersection of fashion & tech; connected cars; immersive entertainment and tech marketers.
Havas Media explores the latest in technology, content and media at the 2014 International Consumer Electronic Shows in Las Vegas.
Top trends include the 1) Sensor Economy, 2) Wearable Tech, 3) Multi platform TV Ecosystem, 4) Driverless and Connected Cars 5) 3D Printing and 6) Robotics and Artificial Intelligence. Featuring the top trends as identified by our teams at Havas Digital, Havas Media, Mobext, Cake, Havas WW, along with Brian Cooley, Editor at large at CNET.
The 2016 CES Report: The Trend Behind the Trend360i
Hot off the press, we’re bringing you our annual CES recap report. Our team scoured the showroom floor, and explored the week's hottest topics in social media, to bring you the best of the 2016 International Consumer Electronics & Technology Show.
Similar to Consumer Electronic Show 2014 Ogilvy London Labs Report (20)
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
IoT and OT Threat Landscape Report 2023Prayukth K V
Sectrio's IoT and OT threat landscape report 2023 gives you a comprehensive view of the emerging threats, risks, hacker groups, APTs and other cyber risks to IoT and OT-based deployments and infrastructure.
The detailed report does a deep dive into IoT and OT security aspects such as:
* How the evolving OT cyber threat environment impacts sectors such as manufacturing, defense, maritime, utilities and energy and pharmaceutical manufacturing
* Where are cyber threat emerging from and how are they impacting the threat environment?
* Regional cyber threat environment analysis across Europe, APAC, Middle East, Americas and Africa
* How are hackers using Artificial Intelligence to develop new malware, conduct scans and automate cyberattacks
* The Chinese cyber conveyor belt and its implications for you
* Security gaps that hackers and APT groups are exploiting
* How are CISOs responding to cyber threats
* What are APT actors targeting and how are they collaborating to achieve common goals
* How are hackers monetizing the stolen data
* Extensive information on APT actors from Russia, Iran, China, Pakistan and North Korea
Sectrio brought out the first global IoT and OT security report in 2018 and has been bringing out such reports every year. Unlike other cybersecurity vendors who do not have access to global cyber threat intelligence harvested from their own sources, Sectrio's threat intelligence is gathered from its own threat intelligence farm that is currently up and running in over 80 countries (excluding dark honeypots that are mobile and present in level A hotspots). Do not miss out on this report.
The full report can be downloaded from https://sectrio.com/iot-security-reports/2023-ot-iot-threat-landscape-report/
How do you market products and services that are based on new tech? How do you drive adoption, scale and customer experience? How can you reach audiences in tough markets while keeping the cost per lead low? How do you market IoT, Blockchain and AI based products? Find out in this deck. I have used real life use cases and examples here.
State of the internet of things (IoT) market 2016 editionPrayukth K V
2015 was the year IoT gained legitimacy.
Businesses budged off a “start small think big” mindset.
In 2016, they’re building IoT into future strategies and
business models. Companies across all industries now
have IoT squarely on their radar. The worldwide Internet
of Things market spend will grow from $591.7 billion
in 2014 to $1.3 trillion in 2019 with a compound annual
growth rate of 17%. The installed base of IoT endpoints
will grow from 9.7 billion in 2014 to more than 25.6 billion
in 2019, hitting 30 billion in 20201.
Architecture for India's Smart Cities projectPrayukth K V
India is working towards having 100 smart cities in the near future. The thrust is on leveraging smart solutions and strategies that enable cities to use technology, information and data to improve infrastructure, deliver better civic amenities, services and governance to citizens. This Smart Cities Architecture can serve as primer for this effort.
The Fintech 100 includes leading 50 fintech
companies across the globe, and the most intriguing
50 ‘emerging stars’ – exciting new fintechs with bold,
disruptive and potentially game-changing ideas –
expanding on the success of last year’s list. Presented here strictly for academic purposes...
Drones and the Internet of Things: realising the potential of airborne comput...Prayukth K V
This paper focuses on services and applications provided to mobile users using airborne computing infrastructure. Concepts such as drones-as-a-service and flyin,fly-out
infrastructure, and note data management and system
design issues that arise in these scenarios are discussed. Issues of Big Data arising from such applications, optimising the configuration of airborne and ground infrastructure to provide the best QoS and QoE, situation-awareness, scalability, reliability, scheduling for efficiency, interaction with users and drones using physical annotations are outlined.
Evolving a wearables marketing strategy in 2015Prayukth K V
How marketers can work towards integrating wearables such as Apple Smartwatch, Googles Glass and personal healthcare devices into their marketing gameplan
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
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Consumer Electronic Show 2014 Ogilvy London Labs Report
1. CES 2014 : 7-10th January
CES2014
Consumer Electronic Show
Ogilvy London Labs Report
By Will Harvey
@WilliamEdHarvey
Every year in January, the world's media, tech. and channels of consumer engagement. Ogilvy prides
innovation sectors descend on Las Vegas for what itself on its willingness and ability to do just that,
is now the planet's largest electronics show.
and this year's show this was very notable, as a
number of our global agency offices came
The Consumer Electronics Show (CES) this year
together to cover the event under #OgilvyCES!
played host to 150,000 visitors. They came to see a
collection of companies showcase their latest
Ogilvy London happily present our findings
products, services and technologies that they hope from CES 2014.
and predict will make a splash in 2014.
Factoids about this year's show :
Ogilvy London Labs attended the show for the
third year in a row. Our aim : to scan, scope out
and bring back the latest and most exciting
technologies and trends that will have most impact
in the ever-expanding business and consumer
tech. market. Our findings then inform the
predictions we make for our Clients about
potential future commercial application, and the
potential use of those trends within the Marketing
and Communication space.
2.2 m sq. ft. of space.
150k+ Attendees across 4 days.
3,200 Exhibitors. #CES2014 used 256k+ times.
2.88 Billion reach.
Top performing brands on Twitter :
Samsung, Sony, LG, Logitech, Playstation
Top 5 trends talked about :
4KTV res., Wearable, Smart Gadgets,. 3DP, 'The
Internet of things'.
It's vital to stay ahead within this ever-evolving
landscape. To explore new and alternative
1
@WilliamEdHarvey
2. CES 2014 : 7-10th January
Trends
Big in 2014
Cloud computing
Nothing new you might think, but this year at CES
a number of services were announced that show
the future is bright for cloud computing. Sony stole
the stage early on, with the announcement of
'Playstation Now'. A service where all the
processing offered traditionally via games consoles
can be remotely streamed directly to to your
television, console free!. Youtube showcased a
similar offer. A 4K streaming service was also
announced by Netflix, on offer later this year.
Apparently, the service will require very small
internet capacity to pull down large amounts of
data from their own cloud servers.
Biometrics
Following the 2013 release of iPhone 5s, with its
surprise inclusion of touch iD technology,
(a fingerprint scanner on your 'phone) the
development and effect of Biometrics had an even
larger presence this year. Various companies
showed technology that allowed you to unlock,
interact and store your biological information.
From the use of retinal scanning web cameras,
through to finger print recognition home security
systems. This whole area of development raises a
number of controversial matters in turn, of course.
The technology needs to be 100% spook proof, for
example, to legislate for potential identity theft by
the use of stolen bio data.
Sensorisation
One of the largest changes in technology that
permeated almost all aspects of the show was the
evolution and increased sophistication of sensors in
our devices. Environments now can capture
information about us on a daily/hourly basis. The
growth of and therefore scope & affordability of
sensors means they are becoming a standard offer
“In the not too distant future you will
have driver-facing cameras that will
measure your current status, offer you
a service.. : chilled out music if you're
stressed or direct you to local coffee if
you're tired”
Peter Corcoran - ICCE
in personal tech. Motion sensors measure our
movement, GPS checks our location, touch data
our interactions and speech sensors now
understand our languages. Large amounts of
physical data, and therefore information can now
be processed and analysed at lightning speed. So,
greater insights into our daily habits mean greater
understanding of our personal behaviour,
experiences and preferences. That can be
harnessed and the data analysis will inform specific,
accurate targeting of spends.
Tablets
The tablet was everywhere this year, an everincreasing threat to more traditional hardware
formats. Since the introduction of the 1st iPad in
2010, almost 200 million tablets were sold in 2013
alone! (Up 64% from 2012). They have almost
become the preferred tool for domestic use.
Portability, simplicity and a wide range of
functions : browsing, education, content streaming
make them an obvious choice. A key part now of
the '2nd screen' environment at home, brands and
manufacturers explored the possibilities of more
engaging and rewarding domestic multi-screen
experiences.
Samsung brought to market various 'Pro'
tablets, through to simpler 8-12 inch displays, with
more power and functionality than most home
current home computers are able to offer.
On show
This year all the big
players presented a
host of new hardware
and software aimed
at the consumer
market for 2014
2
@WilliamEdHarvey
3. CES 2014 : 7-10th January
Wearable Tech
"Sensor based hardware
is here. With wearables
monitoring and
understanding our
behaviour. They
anticipate what we are
going to do before we do
it"
Without a doubt, the biggest trend this
year at CES was 'Wearable Tech'. It
featured in many talks and was
showcased throughout all the
exhibition spaces. Here are our
highlights from this year's offerings in
this exciting area.
Heads up Display
Almost all the talk and buzz about
wearable tech at CES was the 'Heads
up display' element. Something of
intense interest to a massive range of
exhibitors. Heads up display refers to
over-eye technology which displays
digital information in front of you,
screen free. You can access emails,
messages, pictures and even browse the
web. Since the announcement of
Google Glass in early 2013, dozens,
possibly hundreds of companies have
been exploring this exciting, almost
Sci-fi aspect of the tech market.
Walking the floor of all the halls this
year, it seemed almost everyone was
sporting pairs of glasses of some kind.
Still in beta testing GG it is not expected
to launch to market 'til mid to late 2014.
It's undoubtedly one to watch, offering
us an insight into the future of
interaction with data through tech. 'me
toos' will inevitably follow.
Sonny Vu - Misfit Wearables
being, you're able to be informed
immediately about your body and
performance. LG and Sony also made
announcements about their entry to the
market this year, which all look good,
creating more competitive options for
the end users.
Smart Watch
Activity Tracker
Nike Fuelband paved the way for a very
interesting new market back in 2012.
The explosion and diversity in digital
personal activity monitors was still
visible all over CES 2014.
From Jawbone to Fitbit flex etc., there is
almost a wholesale move now towards
digi. fitness trackers from the traditional
methods of monitoring. Having easy
access to live data from your tracker:
steps, distance, energy usage and well
The biggest trend in wearable Tech this
year was smart watches. Samsung
launched Galaxy gear in 2013, a
number of manufacturers of course
followed, launching alternative products
in 2014. It's a very exciting space. All are
looking at 'watch' devices, handling e
pay, GPS, Camera, alerts and even the
capability of 'ekeys' for homes and cars.
It's a completely logical space to move
into. Watches have been routinely worn
and relied on since the 15th century.
Ocitilus Rift
Virtual Reality a reality?
Last year we managed to get our hands
on one of the early developer versions of
'Oculus rift'. at CES2014 they showcased
of the new version 'Crystal Cove'.
Virtual reality a Reality
Oculus Rift's Virtual reality headset, used by
a number of Exhibitors this year.
3
Virtual reality enables 'transportation' to
a digital environment and alternative
reality. 'Crystal Cove' actually captured
the prestigious 'Best in show' award .They
seem to have ironed out many problems
other manufacturers have had for users to
date. Vertigo and nausea were an issue
previously.
However, the functional inspiration &
development of offerings this year really
drew from science fiction. Dick Tracy,
Star Trek, Inspector gadget even. So
many elements all on your wrist now !!
Health sensors
Evolving rapidly from 2013, the Digital
health sector was very evident this year.
The 'Digital Health Summit' showcased
the evolution in this market. From health
sensors for the elderly monitoring heart
and breathing performance, vibrating
wrist bands reminding Alzheimer
sufferers to take medication on time.
Intel made a bold move this year,
showcasing a smart 'babygro' with
integrated micro computer 'Edison' the
size of a SD card. It monitors breathing
rate, temperature and sleep pattern, all
monitored via a smartphone.
Conflicting scenes and delayed reaction
time of movement to actual display
caused problems previously, but have
been ironed out.
The addition of position tracking data
sent to a headset, allows people to move
their head in multiple directions now, and
happens in the virtual world
instantaneously. This opens up the
possibility of properly transporting
people to virtual, created environments
not available in reality. eg Historic
moments, remote locations all now
become accessible and enjoyable.
@WilliamEdHarvey
4. CES 2014 : 7-10th January
"With consumer devices coming to market
already able to shoot in 4K, this means
that user-generated content is embracing
the format before broadcasters are! They
need to play catchup"
Stefan Mozar - IEEE CE Society
The future of TV @ home
From 4K to Flexible displays
If you attended CES in 2013 you would have noticed: it was
the year of 3D. A number of the large manufacturers
showcasing their 'latest and greatest' line of 3D offerings.
This year a distinct lack of 3D TVs on show on stands in
favour of the roll out of 4K and flexible screens.( more of
why later..)
4K (or Ultra High Definition) refers to the quality of the
footage on screen, with 4 times the pixels compared to
traditional HD ( only 1000 pixels) compared to 4K
At CES '13, a handful of stands showcased the technology
but '14 brought one of biggest trends of the entire show. Big
problem we could foresee when looking at 4D ( as with 3D
last year) - a lack of enough content available . However,
what differs and could make a huge difference to the success
and uptake of for 4K are the 4K streaming services being
mooted by the likes of Netflix and youtube . Both are
bringing services online some time this year. This will boost
the uptake of the format for domestic consumers as content
shifts to 'on demand', away from linear broadcasting format
consumption. Programmes such as 'House of cards' are due
4
to be shot in 4K. This also has a dramatic effect on
production costs as it is far lower than to make the jump to
shoot content in 3D.
The wider release of curved and flexible displays were
another big trend on show. The tech development has
moved on leaps and bounds since '13. A real, tangible move
towards affordability and durability of the physical
technology. Samsung for example have brought to market
curved screens that create a more immersed experience for
the viewer when looking centre on, plus they have managed
to reduce the amount of glare experienced.
A very interesting prototype on show was a responsive,
curved display that actually varied its curve automatically
depending on how many and at what angle people were
looking at the display. If one person was watching TV it
flexes automatically to create a more personal immersed
viewing experiences, with a group of viewers watching sport
for example, it flattened and tracked people's faces looking at
the screen to accommodate a wider audience.
@WilliamEdHarvey
5. CES 2014 : 7-10th January
Connected home
Update
A dramatic integration of digital tech. will move
into our physical work and domestic lives over the
next couple of years. It started with smart 'phones
then onto smart watches, and we've seen a large
amount of development and diversity in those
markets. Without a doubt, the space that we will
see leaps and bounds in next is the smart home
phone when you approach it, to 'Skybell' - a
smart door bell with built-in camera that when
pressed sends a picture to the mobile of the home
owner to approve. There are enormous
possibilities but, of course, a number of serious
hurdles to be got over regarding safety and how
secure it is to hackers.
Appliances
Nest
Last year saw the integration of micro computers
and screens into fridges and dishwashers. This
time 'round we were surrounded by home
appliances becoming connected to the internet
( not just our 'phones!). From taking simple
objects such as Irons you can turn off remotely
( useful for those OCD-ers amongst us..) to
connected worktops that have displays that pull
up the latest cook books and helpful tips
depending on what stage of cooking you're at. So
many offer great opportunities for cooking and
white goods brands to push exclusive content /up
to date recipes etc., to users. This space is
showing great growth, especially in bringing
greater safety, practicality & functions to our
home appliances.
Security
Less in the limelight at this year's show, but
something we feel is a very important is the
growing sector of connected security systems.
From start up 'August smart lock' that you are
able to unlock and open your door with your
Connected serfaces
As part of the
Hotpoint stand, their
projection of where
the connected
surfaces could go
5
Just days after CES this year, a major
announcement was made regarding one of the
up and coming players in the 'Connected home'
space. Nest, (best known for having the
beautifully simple connected thermostat and most
recently 'Nest Protect' that senses smoke, co2,
heat, light and motion and you control via gesture
and notifications to your smart phone) have been
bought by google for $3.2billion. It's set off a
frenzy on the web regarding what it means for
connected home future as it signifies the search
giant's ambition in that space..
Ecosystem
Taking all of this into consideration,
manufacturers, start-ups and search players all
point to interests in its future but it's in a state of
flux. What this means at the moment for the
consumer is overwhelming confusion. The end
user that just wants all in one controls at home.
An app for your lights, one to check your food
levels in your fridge, one to control your heating
put your washing on....Recognising this, an
exciting move has been from utility companies, to
make it as simple as possible, producing open
ecosystems for these multiple connected devices
to be controlled in one place.
British Gas has continued interest in the
connected home : smart energy meters, piloting
connected security systems in the UK market.
Time Warner cable are offering intelligent home
services controllable from any mobile device on
the go. The ecosystem is going to play a key role
in how the connected home evolves, and
simplification and consolidation of the tech for
the consumer is all-important.
@WilliamEdHarvey