In questa guida trovi i punti chiave per gestire al meglio il tuo negozio. Parleremo di:
-> Retail Model con le 7 aree del negozio
-> Retail Funnel il sistema per aumentare lo scontrino medio
-> Kpi e procedure per organizzare il negozio e il tuo team
Dental fluorosis is a condition caused by excessive ingestion of fluoride during tooth development that results in discolored tooth enamel. Signs include chalk-like spots or lines on teeth that can range from white to brown. It is commonly caused by fluoride from drinking water, toothpaste, and dietary supplements. The degree of discoloration is classified in a scale from normal to severe.
This document discusses the classification and types of periodontal instruments. It describes five main categories of instruments: probes, explorers, scaling/root planing/curettage instruments, periodontal endoscopes, and cleansing/polishing instruments. Under each category, it provides examples of specific instruments and outlines their purposes, basic characteristics, and uses in periodontal examinations and treatments. The document also covers principles of sharpening instruments to maintain a fine cutting edge.
This document discusses various behavior management techniques used in pediatric dentistry. It covers non-pharmacological techniques like minimizing wait times and ensuring adequate pain control. It also discusses pharmacological techniques like local anesthetics and oral/enteral medications. The main behavior management techniques discussed are communication, behavior shaping through desensitization and modeling, and behavior management through voice control, distraction, positive and negative reinforcement, and selective exclusion of parents. Specific techniques like tell-show-do, praise, and rewards are explained in detail. The goals of behavior management are also stated as gaining compliance and redirecting inappropriate behaviors while ensuring patient safety.
This document discusses endodontic diagnosis and treatment planning. It begins by introducing endodontics and describing common causes of pulpitis like decay, trauma, and infection. Signs and symptoms of pulpitis include tooth pain from hot/cold, pressure, and swelling. Diagnosis involves subjective questions to the patient and objective examination of the tooth. Diagnostic tests include percussion, palpation, thermal sensitivity testing, electric pulp testing, and radiographs. Based on the diagnostic findings, the dentist determines if the pulp is normal, inflamed with reversible or irreversible pulpitis, or non-vital. The treatment plan is tailored to the diagnosis but commonly involves accessing the root canal, cleaning and shaping it, and filling
This document discusses various oral habits and their management through appliances. It defines oral habits and notes that thumb sucking and tongue thrusting are common in young children. For thumb sucking, reminders and appliances can be used if the habit persists past age 4. described appliances for thumb sucking include the quad helix, bluegrass, palatal crib and hayrake. Tongue thrusting can be managed through speech therapy, mechanotherapy using beads or palatal cribs, and swallowing exercises. Lip habits and bruxism are also discussed along with their clinical features and treatment options like occlusal adjustments or bite guards.
1. Gothic arch tracing is a method to record mandibular border movements using an intraoral or extraoral tracing device. It produces a tracing resembling an arrowhead that indicates the position of centric relation.
2. Various factors can affect the accuracy of centric records in edentulous patients, including instability of records, resiliency of tissues, and materials and equipment used.
3. Different types of tracings provide information about condyle positioning and joint health, such as typical, flatform, and asymmetrical tracings. Proper evaluation of the gothic arch tracing is important.
This document provides guidelines for managing patients with medical disorders during orthodontic treatment planning and procedures. It discusses important considerations for various conditions including cardiovascular disease, hematological disorders, respiratory disease, neurological disorders, allergies, and more. Key recommendations include thoroughly reviewing a patient's medical history, maintaining high oral hygiene standards, minimizing stress, consulting physicians as needed, and being aware of potential medication interactions and risks from invasive procedures.
Dental fluorosis is a condition caused by excessive ingestion of fluoride during tooth development that results in discolored tooth enamel. Signs include chalk-like spots or lines on teeth that can range from white to brown. It is commonly caused by fluoride from drinking water, toothpaste, and dietary supplements. The degree of discoloration is classified in a scale from normal to severe.
This document discusses the classification and types of periodontal instruments. It describes five main categories of instruments: probes, explorers, scaling/root planing/curettage instruments, periodontal endoscopes, and cleansing/polishing instruments. Under each category, it provides examples of specific instruments and outlines their purposes, basic characteristics, and uses in periodontal examinations and treatments. The document also covers principles of sharpening instruments to maintain a fine cutting edge.
This document discusses various behavior management techniques used in pediatric dentistry. It covers non-pharmacological techniques like minimizing wait times and ensuring adequate pain control. It also discusses pharmacological techniques like local anesthetics and oral/enteral medications. The main behavior management techniques discussed are communication, behavior shaping through desensitization and modeling, and behavior management through voice control, distraction, positive and negative reinforcement, and selective exclusion of parents. Specific techniques like tell-show-do, praise, and rewards are explained in detail. The goals of behavior management are also stated as gaining compliance and redirecting inappropriate behaviors while ensuring patient safety.
This document discusses endodontic diagnosis and treatment planning. It begins by introducing endodontics and describing common causes of pulpitis like decay, trauma, and infection. Signs and symptoms of pulpitis include tooth pain from hot/cold, pressure, and swelling. Diagnosis involves subjective questions to the patient and objective examination of the tooth. Diagnostic tests include percussion, palpation, thermal sensitivity testing, electric pulp testing, and radiographs. Based on the diagnostic findings, the dentist determines if the pulp is normal, inflamed with reversible or irreversible pulpitis, or non-vital. The treatment plan is tailored to the diagnosis but commonly involves accessing the root canal, cleaning and shaping it, and filling
This document discusses various oral habits and their management through appliances. It defines oral habits and notes that thumb sucking and tongue thrusting are common in young children. For thumb sucking, reminders and appliances can be used if the habit persists past age 4. described appliances for thumb sucking include the quad helix, bluegrass, palatal crib and hayrake. Tongue thrusting can be managed through speech therapy, mechanotherapy using beads or palatal cribs, and swallowing exercises. Lip habits and bruxism are also discussed along with their clinical features and treatment options like occlusal adjustments or bite guards.
1. Gothic arch tracing is a method to record mandibular border movements using an intraoral or extraoral tracing device. It produces a tracing resembling an arrowhead that indicates the position of centric relation.
2. Various factors can affect the accuracy of centric records in edentulous patients, including instability of records, resiliency of tissues, and materials and equipment used.
3. Different types of tracings provide information about condyle positioning and joint health, such as typical, flatform, and asymmetrical tracings. Proper evaluation of the gothic arch tracing is important.
This document provides guidelines for managing patients with medical disorders during orthodontic treatment planning and procedures. It discusses important considerations for various conditions including cardiovascular disease, hematological disorders, respiratory disease, neurological disorders, allergies, and more. Key recommendations include thoroughly reviewing a patient's medical history, maintaining high oral hygiene standards, minimizing stress, consulting physicians as needed, and being aware of potential medication interactions and risks from invasive procedures.
classification and configuration for fixed partial dentures/dental coursesIndian dental academy
The Indian Dental Academy is the Leader in continuing dental education , training dentists in all aspects of dentistry and
offering a wide range of dental certified courses in different formats.for more details please visit
www.indiandentalacademy.com
This presentation aims to shed light on the various aspects of the mandibular movement in the TMJ which is like a hinge axis. the presentation contains brief history, the various schools of thought regarding the validity and accuracy of locating the hinge axis. it talks about the various types of facebows and the various anterior and posterior points for reference employed by the arbitrary facebows.
Orthodontic appliance /certified fixed orthodontic courses by Indian dental a...Indian dental academy
The Indian Dental Academy is the Leader in continuing dental education , training dentists in all aspects of dentistry and offering a wide range of dental certified courses in different formats.
Indian dental academy provides dental crown & Bridge,rotary endodontics,fixed orthodontics,
Dental implants courses.for details pls visit www.indiandentalacademy.com ,or call
0091-9248678078
The document discusses Hu-Friedy's ultrasonic inserts for dental scaling. It describes the different types of inserts including Swivel, Streamline, Original Prophy, After Five, and Furcation inserts. The inserts come in 25kHz and 30kHz options and vary in tip size and shape for different applications. The document highlights features like ergonomic designs, water delivery options, and material composition. It provides guidance on power settings, use, care, and Hu-Friedy's satisfaction guarantee.
This document discusses facebow transfer and gothic arch tracing. It defines a facebow as an instrument used to record the spatial relationship of the maxillary arch to anatomic reference points, like the mandibular transverse horizontal axis, and transfer this relationship to an articulator. The document then provides a brief history of facebow development, noting pioneers like Hayes in 1887, Snow in 1899, and Gysi in 1908. It concludes by describing the two main types of facebows: arbitrary and kinematic.
Eruption problems /certified fixed orthodontic courses by Indian dental academy Indian dental academy
This document discusses dental eruption and problems with eruption from the Indian Dental Academy website. It provides information on the mechanisms, etiology, diagnosis, and treatment of eruption problems. The key points are:
- Tooth eruption is a complex process involving root development, periodontium establishment, and functional occlusion.
- Problems can occur at any phase of eruption due to ectopic tooth position, obstacles in the eruption path, or failures in the eruption mechanisms.
- Common causes of delayed eruption are local factors like scarring, supernumerary teeth, and systemic factors such as nutrition deficiencies, endocrine disorders, cerebral palsy, and genetic syndromes.
- Accurate
Presentation is about dental articulator as design, records required, advantages, disadvantages and movements available for each type. Also some information about face-bow.
This article describes a modified one-step putty-wash impression technique that uses vacuum-formed resin sheets as spacers. The resin sheets are vacuum formed on a diagnostic cast to create spacers that are placed in the mouth during the impression to control the thickness of the light-body material. The putty material is used to make an impression of the teeth and spacers together. Then the spacers are removed and the light-body material is used to wash the definitive impression. This technique aims to control the thickness of the light body and minimize the disadvantages of a standard one-step technique.
Dental plaque is a soft, colorless deposit that forms on teeth. Plaque control through mechanical and chemical removal is essential for maintaining good oral health. Various brushing techniques and interdental aids can be used for mechanical plaque control. Chemical control involves mouthwashes and other agents that have antimicrobial properties. Together, mechanical and chemical methods help remove plaque and prevent periodontal disease.
This document discusses Down syndrome (DS), providing details on its diagnosis, characteristics, and management. It describes the key physical features of DS, including upward slanting eyes, small ears, short neck, short broad hands, and wide space between the first and second toes. It outlines common health issues associated with DS such as congenital heart defects, gastrointestinal problems, hearing problems, thyroid issues, and developmental delays. It explains that DS is caused by trisomy of chromosome 21 and describes the different genetic subtypes. The document stresses the importance of early intervention programs for managing DS and improving development.
Indian Dental Academy: will be one of the most relevant and exciting training center with best faculty and flexible training programs for dental professionals who wish to advance in their dental practice,Offers certified courses in Dental implants,Orthodontics,Endodontics,Cosmetic Dentistry, Prosthetic Dentistry, Periodontics and General Dentistry.
03 01 01_45-(flasking and processing complete denture)Serag Amer
This document discusses the flasking process for fabricating complete dentures. It describes the materials and techniques used, including the compression molding process of investing the master cast and wax denture set-up in dental stone inside a denture flask. It also briefly covers microwave and injection molding processing techniques. The key steps of boil out, packing of acrylic, curing, deflasking, and remounting are outlined. Remounting allows correction of any occlusal errors from the processing.
This document provides an overview of important anatomical landmarks in the maxilla for complete dentures. It discusses extraoral landmarks like the vermilion border and nasolabial angle. Intraoral landmarks include the labial and buccal frenums, vestibules, hamular notch, and fovea palatinae. The maxilla has primary and secondary stress bearing areas, as well as relief areas that should not be loaded. Landmarks help determine the limits and extensions of denture borders to maximize retention while avoiding interferences with underlying structures.
New Technologies in Caries Diagnosis: The Canary System in Pediatric PracticeDr Marielle Pariseau
Shifting from a surgical approach in Dentistry to one of risk management and meaningful prevention because we know that when a lesion is left to extend until a filling is needed, the clinical opportunity for effective prevention is lost.
The document discusses the key steps in complete denture construction including diagnosis and examination, primary and secondary impressions, master cast fabrication, record blocks, jaw relation records, denture base fabrication, wax try-in, and denture insertion. Important factors to consider during the impression making process include ensuring adequate coverage of denture bearing surfaces, border seal, and fine tissue detail capture to provide retention, support, and stability.
This document describes various periodontal instruments used in examining, cleaning, and surgically treating the gums and supporting structures of the teeth. It provides details on the uses, designs, and techniques associated with probes, scalers, curettes, and other instruments. Periodontal probes are used to measure pocket depths and assess bone loss, while scalers, curettes, files and other instruments remove calculus, root surface irregularities, and diseased tissue either above or below the gumline. The document also mentions specialty instruments like endoscopes, periotreivers, and sonic/ultrasonic devices that aid in visualization and cleaning.
Extractionsinorthodontics ug-130701154008-phpapp02 (1)Moosa Ahmed
The document discusses extraction in orthodontic treatment. It provides reasons for extraction such as to relieve crowding or correct skeletal problems. It discusses alternatives to extraction like arch expansion or jaw surgery. It describes different types of extractions like balancing, compensating, serial extractions. Factors influencing extraction choice are discussed like arch length discrepancy, tooth condition, malposition. Common teeth extracted are first premolars to relieve crowding in the front. Conditions for extracting other teeth like incisors, canines, molars are outlined.
selective grinding 1/cosmetic dentistry course by Indian dental academyIndian dental academy
Indian Dental Academy: will be one of the most relevant and exciting training center with best faculty and flexible training programs for dental professionals who wish to advance in their dental practice,Offers certified courses in Dental implants,Orthodontics,Endodontics,Cosmetic Dentistry, Prosthetic Dentistry, Periodontics and General Dentistry.
demonstration of Oral manifestation of rheumatic diseasesEman Hassona
This document summarizes several inflammatory rheumatic diseases and their potential oral manifestations. It discusses Sjogren's syndrome and how it can cause dry mouth, salivary gland swelling, and an increased risk of lymphoma. Rheumatoid arthritis is described as potentially involving the temporomandibular joints and increasing risk of periodontal disease. The spondyloarthropathies can cause dry mouth and oral ulceration. Systemic sclerosis may result in a mask-like facial appearance and increased cancer risk. Systemic lupus erythematosus can lead to palatal ulcers and gingival lesions. Mixed connective tissue disease exhibits features of other conditions. Dermatomyositis and polymyosit
8 consigli per migliorare il tuo eCommerce: scopri la Free Masterclass Ninja ...Ninja Academy
Giovanni Cappellotto, docente Ninja Academy, illustra insieme a PrestaShop le best practice dei migliori eCommerce. Prossimi Corsi: http://www.ninjacademy.it/corsi/marketing/
classification and configuration for fixed partial dentures/dental coursesIndian dental academy
The Indian Dental Academy is the Leader in continuing dental education , training dentists in all aspects of dentistry and
offering a wide range of dental certified courses in different formats.for more details please visit
www.indiandentalacademy.com
This presentation aims to shed light on the various aspects of the mandibular movement in the TMJ which is like a hinge axis. the presentation contains brief history, the various schools of thought regarding the validity and accuracy of locating the hinge axis. it talks about the various types of facebows and the various anterior and posterior points for reference employed by the arbitrary facebows.
Orthodontic appliance /certified fixed orthodontic courses by Indian dental a...Indian dental academy
The Indian Dental Academy is the Leader in continuing dental education , training dentists in all aspects of dentistry and offering a wide range of dental certified courses in different formats.
Indian dental academy provides dental crown & Bridge,rotary endodontics,fixed orthodontics,
Dental implants courses.for details pls visit www.indiandentalacademy.com ,or call
0091-9248678078
The document discusses Hu-Friedy's ultrasonic inserts for dental scaling. It describes the different types of inserts including Swivel, Streamline, Original Prophy, After Five, and Furcation inserts. The inserts come in 25kHz and 30kHz options and vary in tip size and shape for different applications. The document highlights features like ergonomic designs, water delivery options, and material composition. It provides guidance on power settings, use, care, and Hu-Friedy's satisfaction guarantee.
This document discusses facebow transfer and gothic arch tracing. It defines a facebow as an instrument used to record the spatial relationship of the maxillary arch to anatomic reference points, like the mandibular transverse horizontal axis, and transfer this relationship to an articulator. The document then provides a brief history of facebow development, noting pioneers like Hayes in 1887, Snow in 1899, and Gysi in 1908. It concludes by describing the two main types of facebows: arbitrary and kinematic.
Eruption problems /certified fixed orthodontic courses by Indian dental academy Indian dental academy
This document discusses dental eruption and problems with eruption from the Indian Dental Academy website. It provides information on the mechanisms, etiology, diagnosis, and treatment of eruption problems. The key points are:
- Tooth eruption is a complex process involving root development, periodontium establishment, and functional occlusion.
- Problems can occur at any phase of eruption due to ectopic tooth position, obstacles in the eruption path, or failures in the eruption mechanisms.
- Common causes of delayed eruption are local factors like scarring, supernumerary teeth, and systemic factors such as nutrition deficiencies, endocrine disorders, cerebral palsy, and genetic syndromes.
- Accurate
Presentation is about dental articulator as design, records required, advantages, disadvantages and movements available for each type. Also some information about face-bow.
This article describes a modified one-step putty-wash impression technique that uses vacuum-formed resin sheets as spacers. The resin sheets are vacuum formed on a diagnostic cast to create spacers that are placed in the mouth during the impression to control the thickness of the light-body material. The putty material is used to make an impression of the teeth and spacers together. Then the spacers are removed and the light-body material is used to wash the definitive impression. This technique aims to control the thickness of the light body and minimize the disadvantages of a standard one-step technique.
Dental plaque is a soft, colorless deposit that forms on teeth. Plaque control through mechanical and chemical removal is essential for maintaining good oral health. Various brushing techniques and interdental aids can be used for mechanical plaque control. Chemical control involves mouthwashes and other agents that have antimicrobial properties. Together, mechanical and chemical methods help remove plaque and prevent periodontal disease.
This document discusses Down syndrome (DS), providing details on its diagnosis, characteristics, and management. It describes the key physical features of DS, including upward slanting eyes, small ears, short neck, short broad hands, and wide space between the first and second toes. It outlines common health issues associated with DS such as congenital heart defects, gastrointestinal problems, hearing problems, thyroid issues, and developmental delays. It explains that DS is caused by trisomy of chromosome 21 and describes the different genetic subtypes. The document stresses the importance of early intervention programs for managing DS and improving development.
Indian Dental Academy: will be one of the most relevant and exciting training center with best faculty and flexible training programs for dental professionals who wish to advance in their dental practice,Offers certified courses in Dental implants,Orthodontics,Endodontics,Cosmetic Dentistry, Prosthetic Dentistry, Periodontics and General Dentistry.
03 01 01_45-(flasking and processing complete denture)Serag Amer
This document discusses the flasking process for fabricating complete dentures. It describes the materials and techniques used, including the compression molding process of investing the master cast and wax denture set-up in dental stone inside a denture flask. It also briefly covers microwave and injection molding processing techniques. The key steps of boil out, packing of acrylic, curing, deflasking, and remounting are outlined. Remounting allows correction of any occlusal errors from the processing.
This document provides an overview of important anatomical landmarks in the maxilla for complete dentures. It discusses extraoral landmarks like the vermilion border and nasolabial angle. Intraoral landmarks include the labial and buccal frenums, vestibules, hamular notch, and fovea palatinae. The maxilla has primary and secondary stress bearing areas, as well as relief areas that should not be loaded. Landmarks help determine the limits and extensions of denture borders to maximize retention while avoiding interferences with underlying structures.
New Technologies in Caries Diagnosis: The Canary System in Pediatric PracticeDr Marielle Pariseau
Shifting from a surgical approach in Dentistry to one of risk management and meaningful prevention because we know that when a lesion is left to extend until a filling is needed, the clinical opportunity for effective prevention is lost.
The document discusses the key steps in complete denture construction including diagnosis and examination, primary and secondary impressions, master cast fabrication, record blocks, jaw relation records, denture base fabrication, wax try-in, and denture insertion. Important factors to consider during the impression making process include ensuring adequate coverage of denture bearing surfaces, border seal, and fine tissue detail capture to provide retention, support, and stability.
This document describes various periodontal instruments used in examining, cleaning, and surgically treating the gums and supporting structures of the teeth. It provides details on the uses, designs, and techniques associated with probes, scalers, curettes, and other instruments. Periodontal probes are used to measure pocket depths and assess bone loss, while scalers, curettes, files and other instruments remove calculus, root surface irregularities, and diseased tissue either above or below the gumline. The document also mentions specialty instruments like endoscopes, periotreivers, and sonic/ultrasonic devices that aid in visualization and cleaning.
Extractionsinorthodontics ug-130701154008-phpapp02 (1)Moosa Ahmed
The document discusses extraction in orthodontic treatment. It provides reasons for extraction such as to relieve crowding or correct skeletal problems. It discusses alternatives to extraction like arch expansion or jaw surgery. It describes different types of extractions like balancing, compensating, serial extractions. Factors influencing extraction choice are discussed like arch length discrepancy, tooth condition, malposition. Common teeth extracted are first premolars to relieve crowding in the front. Conditions for extracting other teeth like incisors, canines, molars are outlined.
selective grinding 1/cosmetic dentistry course by Indian dental academyIndian dental academy
Indian Dental Academy: will be one of the most relevant and exciting training center with best faculty and flexible training programs for dental professionals who wish to advance in their dental practice,Offers certified courses in Dental implants,Orthodontics,Endodontics,Cosmetic Dentistry, Prosthetic Dentistry, Periodontics and General Dentistry.
demonstration of Oral manifestation of rheumatic diseasesEman Hassona
This document summarizes several inflammatory rheumatic diseases and their potential oral manifestations. It discusses Sjogren's syndrome and how it can cause dry mouth, salivary gland swelling, and an increased risk of lymphoma. Rheumatoid arthritis is described as potentially involving the temporomandibular joints and increasing risk of periodontal disease. The spondyloarthropathies can cause dry mouth and oral ulceration. Systemic sclerosis may result in a mask-like facial appearance and increased cancer risk. Systemic lupus erythematosus can lead to palatal ulcers and gingival lesions. Mixed connective tissue disease exhibits features of other conditions. Dermatomyositis and polymyosit
8 consigli per migliorare il tuo eCommerce: scopri la Free Masterclass Ninja ...Ninja Academy
Giovanni Cappellotto, docente Ninja Academy, illustra insieme a PrestaShop le best practice dei migliori eCommerce. Prossimi Corsi: http://www.ninjacademy.it/corsi/marketing/
Smart target retail formazione e consulenzaPAOLO COGNOLI
L’attuale contesto di mercato della distribuzione commerciale è caratterizzato da un elevato grado di dinamicità e di complessità legato ai cambiamenti nei comportamenti di consumo che hanno determinato a loro volta la necessità di perseguire tre obiettivi fondamentali:
sviluppare il fatturato e fidelizzare i clienti, valorizzando il punto vendita per far vivere al cliente un’esperienza di spesa soddisfacente e gratificante (shopping experience vs e-commerce)
ridurre i costi ottimizzando le risorse disponibili per garantirsi una marginalità sostenibile nel tempo
valorizzare il proprio posizionamento commerciale distintivo ed essere capaci di innovarlo del tempo.
Ma questi obiettivi non sono altro che l’altra faccia della medaglia delle competenze del MESTIERE DEL COMMERCIANTE, che rappresenta il bagaglio base di conoscenze e di attitudini comune a chiunque lavori nel punto vendita, a prescindere dal reparto in cui opera.
Smart target formazione e consulenza x gd e doPAOLO COGNOLI
presentazione dei swervizi di consulenza e formazione per le aziende della grande dsitribuzione e della distribuzione organizzata e del commercio in generale; di aprticolare rilievo la parte relativa ai servizi di consulenza per l'utilizzo di metodologie innovative cone il business design, il design trainining e l'analisi organizzativa
SMarketing nelle aziende B2B: moda o opportunità?Gabriella Mazzon
https://www.intingo.it/smarketing-nelle-aziende-b2b/
Per SMarketing si intende l’allineamento tra le vendite e il marketing B2B volto a incrementare e migliorare la collaborazione e i risultati finali. Vediamo come avvicinarsi allo Smarketing con un primo semplice percorso fatto di 4 passi.
Nato nel 2009 dall’iniziativa dell’ing. Luigi Lanotte e di un gruppo di professionisti specializzati nella consulenza aziendale strategica, lo Studio Lanotte Consulting si propone di affiancare il management aziendale e fornire gli strumenti più adatti ad analizzare il mercato, verificare le minacce e le opportunità, valutare la soddisfazione dei clienti e redigere business plan per meglio operare nel mercato, offrire quindi una consulenza strategica a 360°.
Le aziende a cui principalmente si rivolge la consulenza aziendale sono:
- le start-up, aiutandole a presentarsi nella maniera più efficace ai principali interlocutori del mercato (fra cui gli istituti di credito per la richiesta di finanziamenti) e a definire il mercato di riferimento;
-le Piccole e Medie Imprese, proponendo delle soluzioni innovative per potersi rilanciare sul mercato, entrare in nuovi canali distributivi e focalizzare i propri obiettivi;
-gli imprenditori e i professionisti che abbiano bisogno di una guida per poter meglio definire le proprie strategie di penetrazione nel mercato e quindi aumentare i profitti.
Le aree di consulenza aziendale, partendo sempre da un’attenta analisi dei bisogni del cliente e un’analisi del mercato di riferimento, si propongono di offrire i più adeguati strumenti di marketing e gestione aziendale per un’ottimizzazione delle risorse e del portfolio clienti e prodotto. Lo spirito che anima i professionisti che compongono lo studio Lanotte consulting è quello di mettere al centro dei propri obbiettivi il successo dell’azienda cliente.
Come interveniamo
Check up aziendale
Ascolto ed analisi dei bisogni del cliente
Analisi della concorrenza
Definizione del tipo di intervento, insieme al management aziendale, redazione di un business plan
Accompagnamento dell’azienda nella fase di intervento, monitoraggio delle attività
Che cosa ci contraddistingue
Analisi e proposizione di interventi a 360°
Linguaggio concreto, semplice ed immediato
Ricerca della massima efficienza dell’investimento, proporzionato alle dimensioni dell’azienda.
Sito internet: http://www.lanotteconsulting.it
Il sentiero della sostenibilita' per piccoli imprenditoriPAOLO COGNOLI
Workshop e seminari su
come mappare la tenuta del posizionamento marketing e migliorare e innovare la propria attività commerciale in un mercato in cambiamento
(per piccoli imprenditori)
Presentazione servizi Impera Consulting - Consulenza direzionale
1. Strategia d'impresa
- Business model innovation (Business Model Canvas, Value proposition canvas, Lean Canvas)
- Business planning
- Budgeting
- Contabilità analitica, analisi costi/volumi/profitto, analisi di scenario (what..if, make or buy)
- Reporting direzionale (Balanced Scorecard)
2. Marketing management
- Sviluppo strategia e piani marketing
- Analisi di mercato
- Analisi della customer satisfaction
- Creazione e sviluppo brand
- Creazione del marketing mix
- Strategia di digital marketing e social media marketing
3. Finanza aziendale
- Studio della metodologia di finanziamento più consona per il tipo d'attività
- Creazione di campagne reward, donation o Equity Crowdfunding
- Partecipazione a Bandi POR-FESR
- Supporto ottenimento fondi ministeriali, regionali e finanziamenti invitalia
- Supporto ottenimento fondi imprenditoria femminile e giovanile
- Supporto finanziamento mediante fondo di garanzia e microcredito
- Business angels network e startup competition
4. Startup coach
Sostegno a 360 gradi nell'avviamento di nuove iniziative imprenditoriali e startup innovative.
Webinar: Le funzioni del marketing per un'impresa B2B. Le Basi.L'Ippogrifo®
Contenuti Webinar:
-le vere funzioni del marketing;
-i risultati che ti devi attendere dal marketing;
-le situazioni che il marketing deve generare.
Grazie a questo materiale avrai le idee ancora più chiare e potrai lavorare più serenamente con il marketing della tua impresa.
Intervista a Matteo Murtas, Group Category Manager, BU Modern Trade - HeinekenFree Your Talent
Il Trade Marketing e l’importanza della flessibilità - Intervista a Matteo Murtas, Group Category Manager, BU Modern Trade - Heineken. Intervista a cura di Carla Sinisi, Giulia Galli e Alessandro Castellone - Programma “Retail Your Talent” 2016-2017
Come creare una pagina facebook per un negozio: GUIDA PASSO A PASSOCliento School
Guida passo a passo su Come creare una pagina Facebook per un negozio.
+ il link alla lezione" Facebook per negozio 8 errori e suggerimenti" dove troverai informazioni utili per iniziare ad usare facbook al top.
Eccoti idee per vetrine estive originali e soprattutto facili da mettere in pratica!
Troverai molti spunti e il link diretto all'intervista ad un esperto vetrinista pronto a darti consigli su come allestire una vetrina estiva.
Allestimento vetrina festa della mamma - 8 idee da mettere in praticaCliento School
Se hai bisogno di idee per l'allestimento della vetrina per la festa della mamma, eccoti 8 idee pratiche + il link alla guida gratuita con le #40 tecniche e idee per creare un negozio da urlo.
COME ALLESTIRE UNA VETRINA? 9 REGOLE & 13 IDEECliento School
Non sai come allestire una vetrina di un negozio? questa mini-guida ti aiuterà a darti le basi per creare una vetrina che attiri clienti. Con 9 regole e 13 consigli potrai anche tu fare una vetrina che stupisca.