The document presents a study on sales promotion through recruiting financial consultants for HDFC Standard Life Insurance. It discusses objectives of studying available insurance products and competitors. A questionnaire was used to understand awareness and interest in insurance products and working as a consultant. Key findings include that many people are unaware of HDFC as a brand in rural areas and want health insurance options. The study recommends increasing awareness programs, offering more policies, improving after-sales service and paying commissions faster to boost sales.

1. COMPREHENSIVE STUDY ON SALES PROMOTION THROUGH RECRUITEMENT OF FINANCIAL CONSULTANT IN HDFC SLIC PRESENTED BY- Prabhat mani tripathi

13. Conclusion