Money Matter Inc. is a wealth management company with branches in Punjab and Rajasthan, India. The document discusses strategies to improve sales at the Ludhiana and Chandigarh branches. It outlines internal strategies like conventions, incentives, and training, and external strategies like personal selling, customer service, and advertising. Employee surveys found that rewards, customer relations, and BOP (business on phone) were most effective. Suggestions to improve included more awareness campaigns, reduced pressure on employees, and better advertisement.

1. Sales improvement strategies of Money Matter Inc. in Ludhiana and Chandigarh Under the Guidance of:- Ms. Chitwan Bhutani Faculty Member, PCTE , Ludhiana Presented By :- Sachin Kumar Bassi MBA 2A

2. Insurance

3. Life Insurance Companies In India

4. Life insurance Companies in India 1. Bajaj Allianz Life Insurance Co. Ltd. 12.Shriram Life Insurance Co. Ltd. 2. Birla Insurance Co. Ltd. 13.Star Union Dai-ichi Life. 3. HDFC Standard Life Insurance Co. Ltd. 14.India First Life Insurance Co. Ltd. 4.ICICI Prudential Life Insurance Co. Ltd. 15.DLF Pramerica Life Insurance Co. Ltd. 5.Life Insurance Corporation of India. 16.Canara HSBC Oriental Bank of Commerce Life Insurance Co. Ltd. 6.Reliance Life Insurance Co. Ltd. 17.IDBI Fortis Life Insurance Co. Ltd. 7.Sahara India Life Insurance Co. Ltd. 18.Future Generali India Life Insurance Co. Ltd. 8.Tata AIG Life Insurance Co. Ltd. 19.Bharti AXA Life Insurance Co. Ltd. 9.Max New York Life Insurance Co. Ltd. 20.Kotak Mahindra Old Mutual Life Insurance Ltd. 10.AEGON Religare Life Insurance Co. Ltd. 21.Met Life India Insurance Co. Ltd. 11.ING Vysya Life Insurance Co. Ltd. 22.Aviva Life Insurance Co. India Ltd. & 23. SBI Life Insurance Co. Ltd

5. Market Share of Different Life Insurance Companies

6. General Insurance Companies In India

7. General Insurance Companies in India 1. Bajaj Allianz General Insurance Co. Ltd. 12. HDFC ERGO General Insurance Co. Ltd. 2. ICICI Lombard General Insurance Co. Ltd. 13. Export Credit Guarantee of India Ltd. 3. IFFCO Tokyo General Insurance Co. Ltd. 14. Agriculture Insurance Co. of India Ltd. 4. National Insurance Co. Ltd. 15. Star Health and Allied Insurance Co. Ltd. 5. New India Assurance Co. Ltd. 16. Apollo Munich Health Insurance Co. Ltd. 6. The Oriental Insurance Co. Ltd. 17. Future Generali India Insurance Co. Ltd. 7. Reliance General Insurance Co. Ltd. 18. Universal Sompo General Insurance Co. Ltd. 8. Royal Sundaram Alliance Insurance Co. Ltd. 19. Shriram General Insurance Co. Ltd. 9. Tata AIG General Insurance Co. Ltd. 20. Bharti AXA General Insurance Co. Ltd. 10. United India Insurance Co. Ltd. 21. Raheja QBE General Insurance Co. Ltd. 11. Cholamandalam M S General Insurance Co. Ltd. 22. SBI General Insurance Co. Ltd. & 23.Max Bupa Health Insurance Co. Ltd.

8. Market Share of Different General Insurance Companies

9. The Right Organization to Partner With

10. Historical Background of the Company Money Matter Inc. was started by Mr. Prem Pal Sharma in 2002 in Rajasthan. In Rajasthan they work under the name of Money Matter Wealth Advisors Pvt. Ltd. It has its head office in Delhi. It has six branches in Rajasthan. In Punjab, Money Matter Inc. start their services in 5 th September 2008. Right now they have four branches in Punjab. For Punjab Region they have their head office in Mohali .

11. Quick Facts Incorporated on 5 th September 2008. Presence in Punjab and Rajasthan. 6 offices with 60 professionals and 100 Business associates. Our Locations: Mohali (Punjab) Sri Ganganagar (Rajasthan) AnupGarh (Rajasthan) Suratgarh (Rajasthan) Ramsinghpur (Rajasthan) Ludhiana (Punjab) Upcoming Branches: Jalandhar (Punjab) NawanShahar (Punjab) Amritsar (Punjab) Panchkula (Haryana)

12. We create value through focus & discipline… Vision Enabling Success, Enriching Lives, Spread Smiles Mission To create superior value in financial sectors. Growth Acquire and Transform Improve

13. Pillars Values Caring ; Honesty ; Passion ; Team Work ; Disciplined Professionalism Right People Organizational Alignment Execution Discipline Processes Right People Organizational Alignment Execution Discipline Processes

14. Money Matter Inc. Differentiators Opportunity in India Customer Needs Business Model Career & Growth Prospects

15. Money Matter Inc. - Key Value Differentiation Great Leadership Passionate, Balanced, Disciplined Customer-centric Business Relationship and Product Positioning Want to be a Leader in having Number of customer & Mass Self-employed segments

16. India - A Key Market for Money Matter Inc. Provides MMI with access to one of the most rapidly growing economies. Large under and un-served segments. Availability of talent, lower cost technology, and steadily improving infrastructure. Foreign Direct Investment inflows expected to double. Increasing levels of foreign trade. Growing global integration.

17. Focus on Customer, Not Product . . . Not a Product Program, . . . instead a Customer Program Understand financial needs and key expectations. Evaluating the customer as a whole, not just for a product. Product features are designed for the specific segment.

18. Career Progression & Future Opportunities

19. Management Team

20. Introduction to Particular Branch “ Money Matter Inc. wants to be the Preferred Partner for all Financial Needs of the Customer” Objective

21. Products This is basically a wealth Management unit deals in all the almost all investment option present in market. They give there services in Insurance Demat Account Mutual Funds Bonds Share Debenture Corporate FDs & Corporate Loan. Gold

22. The Companies associated with Branch In Life Insurance In General Insurance 1) Tata AIG 1) Tata AIG General Insurance 2) Kotak Life Insurance 2) Reliance General Insurance 3) Aviva Life Insurance 3) Bajaj Allianz General Insurance 4) ICICI Prudential 4) Royal Sundram 5) LIC 5) United 6) Bajaj Allianz 6) National 7) Birla Sun Life 7) Oriental 7) HD FC Standard Life 8) New India 8) SBI Life 9) Iffco Tokyo 9) Reliance Life 10) Star Health 10) Star Health

23. Organization Chart of Training Unit

24. Departments There are two departments in Money matter Inc. Sales 2) Human Resource HOD- Mr. Bikramjeet Singh HOD- Ms. Navjeet Kaur Objectives of Sales Department:- Objectives of HR Department:-

25. 1 2 3 5 Year Goal Achieve market share of 5% (top own-branch players) within target segment Serve a satisfied customer base of ~2 million customers Be the best employer in financial services industry in India, attracting diverse talent due to its unique business model and wide product range

26. SWOT Analysis of Money Matter Inc.

27. Role of the Advisor Works with you to discover your personal financial objectives. Assesses your entire financial situation. Designs a customized investment plan . Screens the industry. Works with those providers to implement your customized investment plan. Monitors the providers and replaces . Provides education and guidance . Celebrates with you when things go well.

28. Title Sales improvement strategies of Money Matter Inc. in Ludhiana and Chandigarh

29. Objectives

30. Strategies for improving sales Internal Conventions(Tours) Incentive Programs Reward and Recognition On Roll From Off Roll Training and Development

31. Contd….. External Personal Selling Customer Relation Customer Services Roiling Market Catalogs Hoardings Cards and Advertisements BOP

32. Research Methodology Introduction: Research is an academic activity and as such the term should be used in technical sense. RESEARCH DESIGN: Descriptive research design is used for collecting primary data.

33. SAMPLING DESIGN SAMPLING TECHNIQUE Convenient Sampling technique. UNIVERSE All the employees working in Money Matter Inc. POPULATION All the employees of Money Matter Inc. who are in sales department in Ludhiana city and Chandigarh. SAMPLING SIZE – 70 employees were respondents.

34. Method Of Data Collection PRIMARY DATA METHOD OF PRIMARY DATA COLLECTION The method followed in obtaining the primary data was through the structured questionnaire and schedule SECONDARY DATA METHOD OF SECONDARY DATA COLLECTION: Journals and Magazines Internet

35. Data interpretation

36. Sex of the employees working in the Money Matter inc. Table 4.1 Sex No of responses Percentage Male 46 66 Female 24 34 Total 70 100

37. Salary of the employees working in Money Matter Inc. Table 4.2 Salary No of responses Percentage < 10000 24 36 10000 - 20000 28 42 20000> 14 22 Total 66 100

38. The time the employee is with the money matter Inc. Graph 4.3

39. Experience of the employee with money matter Inc Graph 4.4

40. The internal sales strategies are used by company and is known to employees Graph 4.5

41. The external sales strategies are used by company and is known to employees Graph 4.6

42. The effective sales improvement strategies according to the employees Graph 4.7

43. The effective sales improvement strategies according to the employees Graph 4.8

44. The effective sales improvement strategies according to the employees Table 4.9

45. Rank according to preferences .which is the most effective sales improvement strategies. Graph 4.10

46. The Internal and External Sales Strategies employee Use The Most Most of the employees think that the BOP is the good strategy . The internal and external sales strategies that are liked by the employees are the rewards, conventions, incentives, customer relation, training and development, customer services. Most of the employees believe in the personal selling so as to increase the marketing relation with the employees and it increases the incentives so as to get the money as in the reward. Some of the employees like to increase the advertisement .

47. The sales improvement strategies motivates you most Graph 4.11

48. According to employee thinking which is more important Graph 4.12

49. Facing Any Problem Regarding the Sales Improvement Graph 4.13

50. Problems Facing By You Regarding the Sales Improvement Strategies Most of the employees did not respond but the employees who responds to the problem says some similar kind of the answers among which the common were that the targets give by the companies are very high and are very difficult to achieve, moreover they are saying that the management should do the face to face interaction with the employees and whenever possible should be in contact with them, some of the employees think that the improper advertisement is the main drawback for the company ,some employees were not even satisfied and were saying that the pressure is very much and the management does not support.

51. Whether the Management Is Doing Good to Increase the Sales Strategies Graph 4.14

52. Suggestions to Improve the Sales Improvement Strategies To create awareness among the customers , Proper advertisement and to win the faith of customer. Awareness of the product. Research and development be effecting more advertisement of money matters. Improve communication with the employees and the customers. More concentration on increasing awareness among investors . Reduce pressure on sales team. Fewer targets should be given to sales team. More men more money means more persons should be recruited .Less `documents should be demanded. Focus on increasing awareness. Incentives should be given more.

53. Suggest Any Sales Improvement Strategies Advertisement Rewards and Recognition Awareness among the customer Charge less Improve marketing strategy Time reduction Promotion Less pressure

54. Limitation Of The Study 1. Respondents can hide the real information. 2. Time. 3. Sample size cannot always represent the whole population. 4. Balance sheet not provided. 5. Personal biases and prejudices of the employees 6.Telephonic conversion almost half of the respondents because of their field work 7. Contacts numbers of the employees were not given

55. Findings Employees are not satisfied with the management of the company Employees wants advertisement so that at the time of the selling the customer should be aware about it Employees are satisfied with the company growth Employees want to request the company so as to lessen the targets given to them as this is very hard to achieve for them

56. Suggestions To strengthen the initiatives that are much needed to reach out more public and to improve its existing performance, the following can be done. Good distribution network Awareness. Less pressure on employees

57. Contd….. Employees of the Money Matter can also be given more training about Products, as this will help them to explain and guide the customers better. Motivation, immediate rewards and better incentive packages can also help them to do better. Advertisement.

58. Conclusion The company is growing at very fast stage due to its employees sales force The sales force of the company is very less which leads to smaller sample size The company is giving various benefits to its employee As because of the broker company it deals in third party amalgamation Money matter inc. launches various incentives programmers as with the combined of the companies dealing with it.

60. Thank you