Unibind has been operating worldwide since 1979 and provides binding and personalization solutions for printed documents. It has over 600,000 machines sold in over 100 countries. The market for Unibind products includes end users needing to professionally present documents, as well as service suppliers and retailers. Unibind products are niche products protected by patents that improve document presentation and have no direct competition.
Project report on Consumer Awareness on recent changes in Packagingsai subham dey
This document discusses consumer awareness on changing product packaging styles. It begins with an acknowledgement and introduces the topic of evaluating consumer awareness of packaging changes. It then provides definitions of consumers and their rights. The document presents a case study on changing milk packaging styles, discussing packaging in plastic, paper, glass, and metal. It analyzes the pros and cons of each from the consumer perspective. The conclusion recommends metal containers as the best packaging alternative after weighing all factors. Overall, the document examines how packaging changes impact consumers and the importance of consumer awareness.
This document discusses being an informed consumer. It defines key terms like consumer and goods/services. It outlines the rights and responsibilities of consumers, including the right to safety, choice, and seeking redress. The document explains how to give feedback or complaints and steps to take if redress is unsuccessful, such as contacting the Consumers Association of Singapore. It also discusses lemon laws that protect against defective goods.
El documento describe diferentes fuentes de energía renovables como la solar, eólica, hidráulica y de biomasa. Explica que todas estas energías renovables se originan en última instancia de la radiación solar, ya sea directamente a través de la fotosíntesis o indirectamente a través del calentamiento desigual de la atmósfera y ciclo del agua. También enfatiza la importancia de usar la energía de manera eficiente para reducir la dependencia de los combustibles fósiles y mitigar el cambio climático.
El Doctorado en Arquitectura y Estudios Urbanos de la UC busca formar investigadores capaces de abordar problemas relacionados con el territorio, la ciudad y el paisaje. El programa ofrece 130 créditos de cursos y 170 créditos para la tesis. Sus líneas de investigación incluyen teoría e historia de la arquitectura y la ciudad, proyecto urbano y territorial, y gestión urbana y territorial.
Improving Schools: Reviews of National Policies for EducationEduSkills OECD
The OECD Improving Schools Reviews follow the OECD’s increasing efforts to strengthen education reform capacity across OECD and partner countries through different components: Tailoring comparative analysis and recommendations, engaging key stakeholders, and developing a reform action plan through the OECD Seminar for Leaders in Education Improvement.
International B2S Strategy Presentation - GPS Tracking SolutionVodafone
This document discusses the market opportunity for a school tracking solution globally. It finds that people in the US, India, UK, Canada, and Australia increasingly search for such solutions for children's safety. The largest potential markets are the US, India, and UK. The document outlines strategies for entering different market types, including emphasizing product features for challenger markets, customer experience for pacesetter markets, and cost savings for all. It recommends growing customers through content, social media, and referrals while measuring effectiveness through metrics like acquisition costs and customer lifetime value.
Project report on Consumer Awareness on recent changes in Packagingsai subham dey
This document discusses consumer awareness on changing product packaging styles. It begins with an acknowledgement and introduces the topic of evaluating consumer awareness of packaging changes. It then provides definitions of consumers and their rights. The document presents a case study on changing milk packaging styles, discussing packaging in plastic, paper, glass, and metal. It analyzes the pros and cons of each from the consumer perspective. The conclusion recommends metal containers as the best packaging alternative after weighing all factors. Overall, the document examines how packaging changes impact consumers and the importance of consumer awareness.
This document discusses being an informed consumer. It defines key terms like consumer and goods/services. It outlines the rights and responsibilities of consumers, including the right to safety, choice, and seeking redress. The document explains how to give feedback or complaints and steps to take if redress is unsuccessful, such as contacting the Consumers Association of Singapore. It also discusses lemon laws that protect against defective goods.
El documento describe diferentes fuentes de energía renovables como la solar, eólica, hidráulica y de biomasa. Explica que todas estas energías renovables se originan en última instancia de la radiación solar, ya sea directamente a través de la fotosíntesis o indirectamente a través del calentamiento desigual de la atmósfera y ciclo del agua. También enfatiza la importancia de usar la energía de manera eficiente para reducir la dependencia de los combustibles fósiles y mitigar el cambio climático.
El Doctorado en Arquitectura y Estudios Urbanos de la UC busca formar investigadores capaces de abordar problemas relacionados con el territorio, la ciudad y el paisaje. El programa ofrece 130 créditos de cursos y 170 créditos para la tesis. Sus líneas de investigación incluyen teoría e historia de la arquitectura y la ciudad, proyecto urbano y territorial, y gestión urbana y territorial.
Improving Schools: Reviews of National Policies for EducationEduSkills OECD
The OECD Improving Schools Reviews follow the OECD’s increasing efforts to strengthen education reform capacity across OECD and partner countries through different components: Tailoring comparative analysis and recommendations, engaging key stakeholders, and developing a reform action plan through the OECD Seminar for Leaders in Education Improvement.
International B2S Strategy Presentation - GPS Tracking SolutionVodafone
This document discusses the market opportunity for a school tracking solution globally. It finds that people in the US, India, UK, Canada, and Australia increasingly search for such solutions for children's safety. The largest potential markets are the US, India, and UK. The document outlines strategies for entering different market types, including emphasizing product features for challenger markets, customer experience for pacesetter markets, and cost savings for all. It recommends growing customers through content, social media, and referrals while measuring effectiveness through metrics like acquisition costs and customer lifetime value.
AIIP 2016: 60 Websites in 60 Minutes Handout 4/9/16Mark Goldstein
This is the handout for “60 Websites in 60 Minutes: Partnering with the Internet” presented at the Association of Independent Information Professionals (AIIP - http://www.aiip.org/) conference in Pittsburgh on 4/9/16 by Mark Goldstein, International Research Center and Marydee Ojala, Ojala Associates & Editor-in-Chief, Online Searcher Magazine. The companion slide deck is available at http://bit.ly/1SM2lXC.
Online services and web sites are essential to running a business, doing research, and discovering relevant information. In their rapid-fire style, Mark and Marydee covered some of the newest resource sites for information access, as well as ones they find most useful and important for running their businesses, and some fun ones they appreciate (as will you).
Del.icio.us es un servicio web que permite a los usuarios guardar, organizar y compartir enlaces de sitios web mediante la asignación de etiquetas o "tags". Los usuarios pueden ver los enlaces guardados por otros mediante las etiquetas comunes. Aunque las etiquetas son asignadas libremente, con el tiempo emergen categorizaciones consensuadas a medida que más personas participan.
Una visión global a modo de guía sobre los diferentes acuerdos internacionales existentes en materia de patentes. Esta visión global permitirá planificar y adaptar la inversión en protección de la invención a los objetivos geográficos y tiempos de comercialización
Este documento es una invitación a una boda que se llevará a cabo el 14 de julio de 2012 en Chicago entre Alfaalef y Fidel Alejandro. Los padres de los novios, las familias Castillo Vasquez y Flores Flores, quieren compartir su alegría por el próximo enlace matrimonial y esperan que puedan asistir para ser testigos de las bendiciones de Dios.
Estimado amigo, entiendo tu frustración con el técnico, pero la violencia solo genera más violencia. Lo más sabio es enfocarse en construir una sociedad de respeto entre todos. Ojalá esta situación sirva para promover conversaciones que prevengan el maltrato y fortalezcan los valores de igualdad.
Este documento describe los beneficios medicinales del apio. Explica que el apio contiene vitaminas, sales y minerales que lo hacen útil para tratar enfermedades de los riñones, la menstruación, la anemia, el reumatismo y más. También proporciona instrucciones para preparar un té de apio y sus usos para la obesidad, el colesterol alto y la presión arterial. Finalmente, concluye que el apio es uno de los mejores diuréticos naturales y tiene propiedades antiinflamatorias y
Bedair Attalla is an experienced finance manager seeking a new position. He has over 10 years of experience in accounting and finance roles for hotels. Most recently, he has worked as the finance manager for MADO Restaurants and Cafés LLC in Dubai since 2015. Prior to that, he held roles as chief accountant and various accounting roles for Hilton hotels in Egypt from 2008 to 2015. He has extensive experience in budgeting, financial reporting, auditing, and accounting systems. He received his accounting degree from Mansoura University in 2004.
Stefano Prola - IATA input in alias legal caseALIAS Network
This document discusses the perspective of airspace users and pilots on remotely piloted aircraft systems (RPAS) as new airspace users. It addresses issues around RPAS sharing airspace with other users, the possibility of dedicated airspace or overlaps/infringements. The document also notes that legal cases can raise awareness for airspace users, and insurers may play a safety role through safety management systems. Learning from new issues as the environment and maturity of RPAS operations evolves is also discussed.
El maestro de ceremonias, Ozu Yasujiro y su muy civil ayudante Lorenzo Torres...AtomSamit
El documento resume un libro de 340 páginas que analiza la película Primavera Tardía del director japonés Yasujiro Ozu. El libro explora cómo la estética zen influyó en el estilo de Ozu y cómo construyó un universo narrativo clásico a través de recursos formales. Analiza temas recurrentes en Ozu como la relación casi incestuosa entre padres e hijas y cómo esta traba la maduración de los personajes. El libro guía al lector a través de la película detallando elementos y rituales que config
El documento presenta una compañía de TI española que ofrece una variedad de servicios de consultoría, diseño de arquitectura, implementación de soluciones, formación, mantenimiento y soporte técnico. La compañía tiene 20 años de experiencia, oficinas en tres ciudades españolas, más de 60 especialistas y es socio de primer nivel de los principales fabricantes de TI. Su misión es ayudar a los clientes a garantizar el acceso continuo a su información crítica.
New Floor for Olympia Fields Police Garage, New Janitor closet for Chicago Food Pantry, New Floor for Crystal Lake High School locker room. New floor for a tractor trailer.
Je mehr Kraftwerke eine Zelle hat, umso mehr und schneller verbrennt sie Energie, auch im Ruhezustand. Ein spezielles Hoehenlufttraining kurbelt die Regeneration und den Stoffwechsel der Zellen an.
ZELLKRAFT™ ist eine ganz besondere Trainingsmethode, die in den mikroskopisch kleinen Kraftwerken der 70 Billionen Zellen ihre spezielle Wirkung entfaltet. Egal, welche Gesundheitsziele man verfolgt (mehr Energie, Abnehmen, Konzentration, Fitness, Entspannung, Hautbild): Das spezielle ZELLKRAFT™-Training beschleunigt alle Effekte auf zellulärer Ebene. Es gibt sozusagen einen richtigen „Stoffwechsel-Booost“.
Este documento habla sobre la importancia de prepararse para emergencias que pueden afectar a la familia. Recomienda que las familias realicen un plan familiar que incluya identificar amenazas, elaborar un plan de evacuación, preparar morrales de emergencia y realizar simulacros. También incluye varios formatos para que las familias llenen con información relevante como datos de los miembros, riesgos en la vivienda, punto de encuentro y rutas de evacuación. El objetivo es que las familias estén mejor preparadas para responder
0 Bienvenida A La Asignatura Roger Ricardo RíOs RamíRezchepapu
Este documento presenta un tutorial sobre el proceso de investigación científica. Incluye la presentación del curso, la competencia que busca desarrollar, y un resumen del contenido temático que comprende los enfoques cuantitativo y cualitativo de la investigación, el proceso de investigación cuantitativa y cualitativa, y los procesos mixtos. También presenta la estructura requerida para el perfil de investigación que deben elaborar los estudiantes como parte del curso.
Este documento describe la situación de los jóvenes dominicanos y evalúa las políticas de juventud en la República Dominicana entre 1990-1995. Primero, analiza las características de la juventud dominicana, incluyendo definiciones, perfil demográfico, educación, empleo, migración, estilos de vida y participación política. Luego, examina las políticas de juventud en términos de legislación, gastos gubernamentales, y las instituciones involucradas como la Dirección General de Políticas para la Juvent
Las Claves para Gestionar Proyectos de Sistemas de InformaciónSolutions DAT
La Gestión Integrada de Proyectos, con todo tipo de detalles paso a paso, y con un lenguaje claro y entendible, tanto por técnicos como no técnicos, desde la vertiente del Cliente y del Proveedor.
El documento presenta el cronograma de exposiciones para el curso de literatura peruana del 29 de octubre al 3 de diciembre de 2012, incluyendo las obras, autores y expositores asignados para cada fecha, así como las indicaciones para la realización de las exposiciones.
Semmelweis - hand hygiene scanner to prevent HAI infectionsFerenc Nagy
UNIQUE CAPABILITIES
Immediate evaluation of hand rubbing
technique
Software-based, objective, personalized feedback on hand hygiene
Validated, evidence-based technology
Personalized training and audit service
Fully customizable reporting system
Fostering technologically-induced behavioral change
This document introduces Circumfusion, an exclusive B2B networking platform for the manufacturing industries and manufacturing services. It provides details about Circumfusion's founders, purpose, benefits, target customers, competitors, and team. Specifically, Circumfusion aims to increase visibility, help locate suppliers and find new leads, and save time and money for sourcing and sales professionals in manufacturing. It segments industries and will initially target manufacturing services and industrial product manufacturers. The document outlines how Circumfusion differs from other B2B sites in its industry focus and capabilities.
The document defines and classifies products. It discusses that a product can be anything tangible or intangible offered to satisfy needs. Products are classified based on use as consumer or industrial products. Consumer products are further divided into convenience products, shopping products, unsought products and specialty products based on how consumers purchase them. Industrial products include materials and parts, capital items and supplier services. The document also discusses classification based on differentiation and durability.
AIIP 2016: 60 Websites in 60 Minutes Handout 4/9/16Mark Goldstein
This is the handout for “60 Websites in 60 Minutes: Partnering with the Internet” presented at the Association of Independent Information Professionals (AIIP - http://www.aiip.org/) conference in Pittsburgh on 4/9/16 by Mark Goldstein, International Research Center and Marydee Ojala, Ojala Associates & Editor-in-Chief, Online Searcher Magazine. The companion slide deck is available at http://bit.ly/1SM2lXC.
Online services and web sites are essential to running a business, doing research, and discovering relevant information. In their rapid-fire style, Mark and Marydee covered some of the newest resource sites for information access, as well as ones they find most useful and important for running their businesses, and some fun ones they appreciate (as will you).
Del.icio.us es un servicio web que permite a los usuarios guardar, organizar y compartir enlaces de sitios web mediante la asignación de etiquetas o "tags". Los usuarios pueden ver los enlaces guardados por otros mediante las etiquetas comunes. Aunque las etiquetas son asignadas libremente, con el tiempo emergen categorizaciones consensuadas a medida que más personas participan.
Una visión global a modo de guía sobre los diferentes acuerdos internacionales existentes en materia de patentes. Esta visión global permitirá planificar y adaptar la inversión en protección de la invención a los objetivos geográficos y tiempos de comercialización
Este documento es una invitación a una boda que se llevará a cabo el 14 de julio de 2012 en Chicago entre Alfaalef y Fidel Alejandro. Los padres de los novios, las familias Castillo Vasquez y Flores Flores, quieren compartir su alegría por el próximo enlace matrimonial y esperan que puedan asistir para ser testigos de las bendiciones de Dios.
Estimado amigo, entiendo tu frustración con el técnico, pero la violencia solo genera más violencia. Lo más sabio es enfocarse en construir una sociedad de respeto entre todos. Ojalá esta situación sirva para promover conversaciones que prevengan el maltrato y fortalezcan los valores de igualdad.
Este documento describe los beneficios medicinales del apio. Explica que el apio contiene vitaminas, sales y minerales que lo hacen útil para tratar enfermedades de los riñones, la menstruación, la anemia, el reumatismo y más. También proporciona instrucciones para preparar un té de apio y sus usos para la obesidad, el colesterol alto y la presión arterial. Finalmente, concluye que el apio es uno de los mejores diuréticos naturales y tiene propiedades antiinflamatorias y
Bedair Attalla is an experienced finance manager seeking a new position. He has over 10 years of experience in accounting and finance roles for hotels. Most recently, he has worked as the finance manager for MADO Restaurants and Cafés LLC in Dubai since 2015. Prior to that, he held roles as chief accountant and various accounting roles for Hilton hotels in Egypt from 2008 to 2015. He has extensive experience in budgeting, financial reporting, auditing, and accounting systems. He received his accounting degree from Mansoura University in 2004.
Stefano Prola - IATA input in alias legal caseALIAS Network
This document discusses the perspective of airspace users and pilots on remotely piloted aircraft systems (RPAS) as new airspace users. It addresses issues around RPAS sharing airspace with other users, the possibility of dedicated airspace or overlaps/infringements. The document also notes that legal cases can raise awareness for airspace users, and insurers may play a safety role through safety management systems. Learning from new issues as the environment and maturity of RPAS operations evolves is also discussed.
El maestro de ceremonias, Ozu Yasujiro y su muy civil ayudante Lorenzo Torres...AtomSamit
El documento resume un libro de 340 páginas que analiza la película Primavera Tardía del director japonés Yasujiro Ozu. El libro explora cómo la estética zen influyó en el estilo de Ozu y cómo construyó un universo narrativo clásico a través de recursos formales. Analiza temas recurrentes en Ozu como la relación casi incestuosa entre padres e hijas y cómo esta traba la maduración de los personajes. El libro guía al lector a través de la película detallando elementos y rituales que config
El documento presenta una compañía de TI española que ofrece una variedad de servicios de consultoría, diseño de arquitectura, implementación de soluciones, formación, mantenimiento y soporte técnico. La compañía tiene 20 años de experiencia, oficinas en tres ciudades españolas, más de 60 especialistas y es socio de primer nivel de los principales fabricantes de TI. Su misión es ayudar a los clientes a garantizar el acceso continuo a su información crítica.
New Floor for Olympia Fields Police Garage, New Janitor closet for Chicago Food Pantry, New Floor for Crystal Lake High School locker room. New floor for a tractor trailer.
Je mehr Kraftwerke eine Zelle hat, umso mehr und schneller verbrennt sie Energie, auch im Ruhezustand. Ein spezielles Hoehenlufttraining kurbelt die Regeneration und den Stoffwechsel der Zellen an.
ZELLKRAFT™ ist eine ganz besondere Trainingsmethode, die in den mikroskopisch kleinen Kraftwerken der 70 Billionen Zellen ihre spezielle Wirkung entfaltet. Egal, welche Gesundheitsziele man verfolgt (mehr Energie, Abnehmen, Konzentration, Fitness, Entspannung, Hautbild): Das spezielle ZELLKRAFT™-Training beschleunigt alle Effekte auf zellulärer Ebene. Es gibt sozusagen einen richtigen „Stoffwechsel-Booost“.
Este documento habla sobre la importancia de prepararse para emergencias que pueden afectar a la familia. Recomienda que las familias realicen un plan familiar que incluya identificar amenazas, elaborar un plan de evacuación, preparar morrales de emergencia y realizar simulacros. También incluye varios formatos para que las familias llenen con información relevante como datos de los miembros, riesgos en la vivienda, punto de encuentro y rutas de evacuación. El objetivo es que las familias estén mejor preparadas para responder
0 Bienvenida A La Asignatura Roger Ricardo RíOs RamíRezchepapu
Este documento presenta un tutorial sobre el proceso de investigación científica. Incluye la presentación del curso, la competencia que busca desarrollar, y un resumen del contenido temático que comprende los enfoques cuantitativo y cualitativo de la investigación, el proceso de investigación cuantitativa y cualitativa, y los procesos mixtos. También presenta la estructura requerida para el perfil de investigación que deben elaborar los estudiantes como parte del curso.
Este documento describe la situación de los jóvenes dominicanos y evalúa las políticas de juventud en la República Dominicana entre 1990-1995. Primero, analiza las características de la juventud dominicana, incluyendo definiciones, perfil demográfico, educación, empleo, migración, estilos de vida y participación política. Luego, examina las políticas de juventud en términos de legislación, gastos gubernamentales, y las instituciones involucradas como la Dirección General de Políticas para la Juvent
Las Claves para Gestionar Proyectos de Sistemas de InformaciónSolutions DAT
La Gestión Integrada de Proyectos, con todo tipo de detalles paso a paso, y con un lenguaje claro y entendible, tanto por técnicos como no técnicos, desde la vertiente del Cliente y del Proveedor.
El documento presenta el cronograma de exposiciones para el curso de literatura peruana del 29 de octubre al 3 de diciembre de 2012, incluyendo las obras, autores y expositores asignados para cada fecha, así como las indicaciones para la realización de las exposiciones.
Semmelweis - hand hygiene scanner to prevent HAI infectionsFerenc Nagy
UNIQUE CAPABILITIES
Immediate evaluation of hand rubbing
technique
Software-based, objective, personalized feedback on hand hygiene
Validated, evidence-based technology
Personalized training and audit service
Fully customizable reporting system
Fostering technologically-induced behavioral change
This document introduces Circumfusion, an exclusive B2B networking platform for the manufacturing industries and manufacturing services. It provides details about Circumfusion's founders, purpose, benefits, target customers, competitors, and team. Specifically, Circumfusion aims to increase visibility, help locate suppliers and find new leads, and save time and money for sourcing and sales professionals in manufacturing. It segments industries and will initially target manufacturing services and industrial product manufacturers. The document outlines how Circumfusion differs from other B2B sites in its industry focus and capabilities.
The document defines and classifies products. It discusses that a product can be anything tangible or intangible offered to satisfy needs. Products are classified based on use as consumer or industrial products. Consumer products are further divided into convenience products, shopping products, unsought products and specialty products based on how consumers purchase them. Industrial products include materials and parts, capital items and supplier services. The document also discusses classification based on differentiation and durability.
This document contains a marketing report on Albocalendar, which is a combined calendar and photo album product. It includes a SWOT analysis, PEST analysis, and discussion of the 4Ps (Product, Price, Placement, Promotion). The SWOT analysis identifies strengths like being multipurpose and cost effective, weaknesses like being useless after one year, and opportunities and threats. The PEST analysis examines the political, economic, social and technological factors. Details are provided on product design and features, pricing strategies, distribution channels, and promotional activities. Segmentation targets professionals, managers, students and homemakers based on occupation.
The document discusses marketing strategies for a new pin touch pen drive product. It aims to target educated urban professionals and students who will use the pen drive daily with mobile devices, tablets, and computers. The marketing mix will include competitive pricing, distributing through retailers and dealers to reach customers, and promotional activities like print and outdoor advertising. The objectives are to gain customer loyalty and market leadership through a unique, high-quality product that fulfills technology needs.
The document discusses key concepts related to products and services. It defines a product as anything that can satisfy a want or need, including physical goods, services, ideas, and experiences. Products pass through distinct stages in their life cycle: introduction, growth, maturity, and decline. New products are developed through processes like idea generation, concept development and testing, and commercialization. Individual product decisions involve attributes, branding, packaging, labeling, and support services. A company's product mix encompasses its various product lines and items. Services have unique characteristics like intangibility, inseparability, variability, and perishability that influence marketing strategies.
This report summarizes Subhadeep Dasgupta's live project working with Samsung Electronics. The project involved working at a Croma electronics store in Baner, Pune. At the store, Subhadeep helped customers in the TV department, answering questions and promoting Samsung TVs. Over the course of eight days, Subhadeep learned how to interact with customers, gained knowledge of Samsung's products, and improved his communication and decision-making skills. The project provided real-world experience in sales, customer service, and operating within a competitive market.
The document discusses several media sectors including film, photography, print, advertising, and online. It provides details on what each sector involves, their governing bodies, key people and products, and examples of jobs one could obtain working in each industry. The sectors covered are film, photography, print, advertising, and online and details are given about what each involves and examples of jobs within each.
This document provides guidance on conducting a market study for a new culinary business venture. It discusses the importance of market research to understand the business environment and reduce risks. It outlines a step-by-step process for conducting market research, including discovering the market and key actors, performing interviews and surveys, analyzing data, and considering environmental factors like trends, regulations, suppliers, and market size and growth. Examples of regional market studies for different culinary business types like pizza places, pancake shops, and restaurants are also listed.
The document discusses analyzing a company's marketing environment. It defines environmental management as predicting and influencing external factors to achieve organizational objectives. The purpose is to effectively plan future activities, develop successful transactions with customers, and identify new opportunities. The document outlines both the micro-environment (suppliers, intermediaries, customers, competitors, publics) and macro-environment (political, economic, socio-cultural, technological, natural forces). It discusses analyzing demographic trends and the impacts of consumerism and environmentalism on marketing strategy.
effect of demonetization on real estate businessAman Ahuja
The document is a 28-page report on the effect of demonetization on the real estate business in India. It discusses how demonetization impacted real estate companies and consumers. It provides background on the types of real estate properties and the Indian real estate industry. The report focuses on the impact at a particular real estate company, Select CITYWALK, located in New Delhi. It analyzes how demonetization affected the company's cash reserves, construction activities, and sales. The internship involved understanding Select CITYWALK's operations and competitors, analyzing social media activities, and evaluating the effect of events on foot traffic.
The document defines and discusses various concepts related to products. It begins by defining a product as anything that can satisfy a want or need and is offered in the market for acquisition or consumption. It then discusses different classifications of products such as consumer vs industrial products, convenience vs shopping vs unsought vs specialty products, differentiated vs undifferentiated goods, durable vs non-durable goods, and more. The document also covers key product decisions including branding, packaging, labeling, and product mix. It discusses the product life cycle and levels of a product from the core benefit to the augmented product.
The document discusses different types and classifications of products. It defines a product and provides definitions from various experts. It then discusses different levels of products from the core product to augmented levels. Products are classified based on whether they are consumer or industrial, and consumer products are further divided into convenience products, shopping products, unsought products and specialty products. Industrial products include materials and parts, capital items and suppliers/services. The document also discusses product differentiation, durability and the stages of the product life cycle.
This document outlines units for a marketing management course, including marketing concepts, product decisions, pricing decisions, physical distribution decisions, promotion decisions, and consumer behavior. It focuses on physical distribution decisions, defining distribution channels and discussing their importance and functions. It describes different types of marketing channels for consumer goods, business goods, and services. It also examines factors that affect channel choice, including product factors like purchase frequency and perishability, as well as market factors like customer profiles and market size.
The document discusses product life cycles and product development. It notes that there are four stages in a product life cycle: introduction, growth, maturity, and decline. It also discusses two approaches to product development - modifying existing products and developing new products. Branding is defined as differentiating a product through things like names, symbols, or designs. The key advantages of branding for both producers and consumers are creating product recognition and assurance of quality.
Featured interview - Jürgen Schmitz, Country Director Consumer Imaging Group ...Nigel Wright Group
Canon, the Japanese multinational corporation, is a leading
provider of consumer and industrial imaging products and
solutions around the world. Its products are diverse and
include optical and medical applications, cameras, camcorders, photocopiers, steppers and printers.
This book offers you a short cut for the marketing exams. It contains frequently asked 580 questions, out of a question bank of over 1600 questions. I have reviewed whole syllabuses of many marketing courses in Diploma to Undergraduate level and have included questions on fundamental concepts and terms that are tested in a marketing exam.
I have purposely avoided questions that are easy and not tested frequently to bring down the load on students to study on marketing MCQs. Hence, this book will take away a big burden on students in reading the whole syllabus, sifting, selecting important questions from big question banks and memorizing all of them.
In addition to helping students in answering MCQs, this book provides a revision of the whole syllabus offered in a marketing course. Therefore, the knowledge gathered by answering MCQs in this book will surely help the student to write short and essay type answers as well with confidence.
The document proposes establishing a company website for Luciere to address issues with physical stores not providing full product specifications and insufficient customer support. Key points:
- A website would provide full specifications and 24/7 online customer support to better satisfy customers.
- It would cost around $67,000 to set up initially and require a computer, internet connection, website hosting, domain name, construction software, printer, camera, and hit counter.
- The website would feature the company logo, mission, address, hotlines, support, products, stores, news, and featured items. Customers could browse, compare specs, and get online help.
- Implementing the website is recommended to improve Luc
1. The document outlines Samsung's corporate identity, background, strengths, weaknesses, opportunities, and threats. It also discusses Samsung's reputation through its charity events and scandals.
2. Samsung aims to restore its reputation by launching a campaign during and after the COVID-19 pandemic to support students and hospitals in Ho Chi Minh City through donations.
3. The campaign aims to present Samsung's positive image in supporting the community and government during difficult times, as well as improve its reputation regarding past product issues.
CHAPTER 2 INDUSTRY AND COMMERCE - NIOS X BUSINESS STUDIES
Classification of Business activities – Industry and Commerce
• Industry and its types
• Commerce – Trade and its Auxiliaries
• E-commerce-Meaning and Advantages
This document discusses the scope of business, including industry and commerce. It covers the different types of industries - extractive, genetic, constructive, manufacturing, and service. It also discusses the different types of commerce - internal and external trade, as well as aids to trade such as transportation, insurance, warehousing, banking, and advertising. Finally, it defines a business system as interconnecting all parts of an organization to work together to achieve strategies and objectives like improved performance, meeting customer expectations, consistent results, employee engagement, and reduced costs and increased profits.
2. 1. Who is Unibind
2. The market for Unibind products
3. Characteristics of this Unibind market
The Business Opportunity
3. Unibind is a worldwide operating brand since 1979
for the presentation of printed documents and photos
through bundling and personalization.
The drive behind the brand is the Peleman family.
1. Who is Unibind
4. 1939 Foundation of the company Peleman in Puurs
1976 Flooded factory: owned by Guido and Carla Peleman
1979 Foundation of Unibind Limited Cyprus
Development of the 1st patented Unibind products
1985 Introduction of the Unibind 45
1986 Building of the first plant
in Rijksweg Puurs
1988 Building of the pyramid
1993 Development of the SteelCover
1. Who is Unibind
5. 1997 Start in the group of Brigitte Peleman
1998 Foundation Peleman Industries Inc. Alpharetta USA
1999 Start in the group of Esmeralda Peleman
2006 Introduction of PhotoBook
2010 Development of CaseMaking systems
2012 Introduction of The UniCover System
2013 Introduction of The UniFoilPrinter
2014 Start of the Unibind Grant Program
1. Who is Unibind
6. More than 600.000 machines sold worldwide
More than 1.100.000.000 covers sold worldwide
Present in more than 100 countries
Specialised HQ in Belgium, Cyprus, China and USA
Production and warehouse of 17.500 m2 or 175.000 sq ft.
Daily production capacity of
1.000.000 UniCover Flex and
120.000 UniCover Hard & PhotoBooks
1. Who is Unibind
7. The crisis 2008 – 2013 has changed our society.
People expect instant response and result
People like to touch and feel important documents
People print in limited quantities
People like personalized documents
POD needs personalized hard covers in full color
Number of SME’s is increasing
More importance for environmental considerations
It is the DNA of Unibind to produce and sell
instantaneous solutions for important documents
in limited quantities with a personalized touch
1. Who is Unibind
8. Office Retail
Office & Photo
Book applications
Unibind Limited
Cyprus
UMC
Unibind Manufacturing Ltd.
Cyprus
PBE
Peleman Industries nv
Belgium
PAM
Peleman Industries Inc.
USA
1. Who is Unibind
9. 1. Who is Unibind
2. The market for Unibind products
3. Characteristics of this Unibind market
The Business Opportunity
10. The market for Unibind products is any environment where
the quality presentation of printed documents is needed.
Unibind goes to 3 main markets:
1. The End-user, who will use the Unibind products to
present his project in the best possible way.
2. The Service Suppliers for printed documents, who
will use the Unibind products to make more money.
3. The Retail, who offers Unibind products, which are
matured to be requested by the end-user spontaneously.
2. The Market for Unibind products
11. The decision of buying and using the Unibind product can be
taken by these two persons:
The assistant who is preparing the documents:
the products must be easy to use, fast and reliable
The decision maker (CEO, mrkt or sales manager, ...)
They must present their documents professionally
to improve their image,
to boost their results,
to accelerate their career.
2.1 The Market of the End-user
12. In our new digital world many presentations are done on a
laptop or a tablet.
After the presentation of the project on the screen, it is
important to leave the images printed and bound with the
customer-prospect to defend the project in absence of the
concerned manager.
With the Unibind bound documents
the message will be present during the discussions,
even if the sales person is physically absent.
2.1 The Market of the End-user
13. This market segment of End-users is driven by
image (professional look)
time saving and
ease of use
Other important drivers are also:
networking
prestige
honour
service
2.1 The Market of the End-user
14. End-user customers are identified in 4 groups
A - SME Service Companies
B - Large Companies
C - Government
D - Education and Training
2.1 The Market of the End-user
15. A. SME Companies selling services:
accountancy and auditors
consultancy and marketing
engineering and designers
real estate, building constructors, architects
notaries and lawyers
financial and insurance agencies
hospitals
2.1 The Market of the End-user
16. B. Large Companies who sell products:
Production companies and wholesalers
Distribution companies
Importers of products and systems,
Medical companies
2.1 The Market of the End-user
17. C. The Government:
PR departments of the head of state and ministers,
ministries: defence, interior affairs, justice,
economy, education, foreign affairs and
the foreign embassies,
the local administrations like provinces, regions,
cities and villages,
the semi-governmental organizations like:
public transport, post services, etc.
2.1 The Market of the End-user
18. D. Education and Training:
schools and teachers
universities and professors
training centres
research centres etc.
2.1 The Market of the End-user
19. It is extremely important that the first contact with these
companies is initiated with the responsible person for
Sales & marketing
or
Communication
Never establish a meeting with the purchase manager,
who evaluates on price and not on utility and prestige.
2.1 The Market of the End-user
20. The list of applications is nearly unlimited.
Through the highly qualified Unibind presentation
every printed document will increase in importance.
2.1 The Market of the End-user
21. APPLICATIONS
Company Presentations Customer Files Graphs/Plans / Charts Lectures Papers
Financial Reports Market Analysis Statistics/Charts Book Repairs
Year End Reports Catalogues Inspection Reports Books
Inventory Lists Projects Presentation Installation Manuals Limited Editions
Budgets Offers Proposals Technical Manuals Magazines
Procedures Sales Contracts Instruction Manuals Archiving
Legal Documents Sales Presentations Service Manuals School Books
Agreements Contracts Sales Quotations Training Manuals Seminar Brochures
Directories Price Lists Newsletters Student Courses
Employee Handbook Product Descriptions Property Photographs Thesis
2.1 The Market of the End-user
22. The Service suppliers for printed documents
will use the Unibind products
to make more money
to increase their business
This category makes a business out of
printing and finishing of documents for customers.
The core targets of this segment are
copy shops in the street, in the superstore,
in the library, in the college, in the hotels, etc.
digital printing service centres
in-house printers of major companies.
2.2 The Market of Service Suppliers
23. The market of the Retail
This market requires very special products with
Special design
Special materials
Special packaging
with cross-border price and delivery agreements.
2.3 The Market of the Retail
24. Local retail chains of supermarkets can be approached
with local conditions.
The deals with the international chains like Kodak, Fuji,
Walgreens, CVS, DM, etc. must be guided and
coordinated from the headquarters of Unibind.
These products are not presented in this presentation
2.3 The Market of the Retail
25. 1. Who is Unibind
2. The market for Unibind products
3. Characteristics of this Unibind market
The Business Opportunity
26. 1. All Unibind products protected by patents
2. Unibind products are a niche product
3. Unibind and his competitors, both with history
3. Characteristics of the market
27. A patent protects the quality of a product
A patent protects for 20 years in every country
where the patent is granted
All the Unibind products are patented in nearly all
economic important countries
3.1 Unibind Patents
28. The Unibind Commitment
Unibind prevent competitors from using the same
technological qualities through worldwide patents.
The Distributor Commitment
The Unibind customer will keep on ordering Unibind
covers as long as the Unibind distributor gives a good
service to the Unibind customer.
3.1 Unibind Patents
29. 1. All Unibind products protected by patents
2. Unibind products are a niche product
3. Unibind and his competitors, both with history
3. Characteristics of the market
30. The Unibind products for
binding and personalizing of documents and photos
are perceived as “niche-products” in the office and
digital printing market
A niche product can only be successful if it is
protected by patents
distributed in a very large geographical market
3.2 Unibind poduct = niche product
31. A niche product means that
the Unibind products are not the talk of every day
people can do business without such a system
Negative:
Few spontaneous requests from prospects
Positive:
A customer will not search for another supplier
It is difficult to make a customer
but it is also difficult to lose the customer
if the service is correct
3.2 Unibind poduct = niche product
32. 1. All Unibind products protected by patents
2. Unibind products are a niche product
3. Unibind and his competitors, both with history
3. Characteristics of the market
33. The Strategy of Unibind is
to improve the presentation
of the documents of the user through binding.
Through this Strategy Unibind has
no competition in the office.
For Unibind the binding process is a resource
to improve the message of the user
The colleagues in the world market are no competition
because they focus on binding of documents,
the binding process is their goal.
3.3 Unibind and its competitors
34. The worldwide patents of the qualities of the products
have placed Unibind in a unique position,
by eliminating nearly all immediate competition.
Covers with hot-melt glue: in the mid-80 < 20 producers
today Powis FastBack, CoverBind and some locals
Plastic rings and wire binding producers are
GBC, Renz, Esselte, Wire-O and some locals
3.3 Unibind and its competitors