This document discusses the characteristics, elements, and steps of conducting research. It addresses the qualifications of researchers and common errors in research. Specific sections cover communication research, its developments and limitations, types of communication research, and both quantitative and qualitative research techniques. The overall document provides an overview of how to properly design and carry out research studies.

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3. CHARACTERISTICS OF RESEARCH:

4. CHARACTERISTICS OF RESEARCH:
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5. CHARACTERISTICS OF RESEARCH:
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6. CHARACTERISTICS OF RESEARCH:
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7. CHARACTERISTICS OF RESEARCH:

8. CHARACTERISTICS OF RESEARCH:

9. CHARACTERISTICS OF RESEARCH:
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10. CHARACTERISTICS OF RESEARCH:
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11. ELEMENTS OF RESEARCH:
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12. ELEMENTS OF RESEARCH:
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13. ELEMENTS OF RESEARCH:
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14. ELEMENTS OF RESEARCH:

15. ELEMENTS OF RESEARCH:
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16. ELEMENTS OF RESEARCH:

17. QUALIFICATIONS OF A RESEARCHER
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18. STEPS IN CONDUCTING RESEARCH:
1. OBSERVATIONS AND FORMATION OF THE TOPIC
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2. HYPOTHESIS

19. STEPS IN CONDUCTING RESEARCH:
3. CONCEPTUAL DEFINITION
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4. OPERATIONAL DEFINITION

20. STEPS IN CONDUCTING RESEARCH:
5. GATHERING OF DATA
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6. ANALYSIS OF DATA

21. STEPS IN CONDUCTING RESEARCH:
7. DATA INTERPRETATION
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8. CONCLUSION

22. COMMON ERRORS AND DIFFICULTIES:
1. POPULATION SPECIFICATION
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2. SAMPLING

23. COMMON ERRORS AND DIFFICULTIES:
3. SELECTION
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4. NON-RESPONSIVE
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24. COMMON ERRORS AND DIFFICULTIES:
5. MEASUREMENT

25. COMMUNICATION RESEARCH
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26. DEVELOPMENTS IN COMMUNICATION RESEARCH:
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De La Salle – Lipa • College of Education Arts and Sciences • Multimedia Department

27. LIMITATIONS AND CHALLENGES:
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28. TYPES OF COMMUNICATION RESEARCH:
1. SOCIAL SCIENCE
2. PROPRIETY RESEARCH

29. RESEARCH TECHNIQUES:
 QUANTITATIVE
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30. RESEARCH TECHNIQUES:
 QUALITATIVE
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