6. “Communication is transfer of information
from one person to another, whether or not it
elicits confidence. But the information
transferred must be understandable to the
receiver”
G.G. Brown
7. Definitions of Communication:
• Communication is meaningful interaction.
• Communication is information sharing.
• Communication is a link force.
• Communication is understanding.
• Communication is fundamental requisite of
life.
8. Important Characteristics
of Communication
• It is a 2-way process.
• Communication process happens between or among two or
more parties. (Sender and Receiver)
• Communication involves exchange of ideas, feelings,
information, thoughts, and knowledge.
• Communication involves mutuality of understanding
between Sender and Receiver.
• There are two types of Communication i.e., Verbal and Non-
Verbal Communication.
20. 1. The process of sharing official information
with others who need to know it.
2. According to the prescribed patterns
depicted in an organization chart.
3. Also known as line of command.
4. Flows through formal channel.
FORMAL
COMMUNICATION
23. INFORMAL
COMMUNICATION
1. Base of informal relation between two or
more people.
2. Also known as grapevine.
3. Not planned and organized.
4. May be both official or personal
5. Based on friendship or acquaintance.
27. Speaking is considered the best way to coherently and
quickly communicate information, yet problems can still
exist with orally transmitted messages unless effective
speaking skills are developed.
Forms of oral communication:-
Face to Face
communication Telephone
communication
Interview
28. Merits of Oral Communication
• Easy
• Effective
• Instant feedback
• Facility for informal communication
• Cheaper
29. Demerits of Oral Communication
• Lack of proof
• Lack of Authenticity
• Time consuming
30. Using written language or words to convey a message is another
prevalent type of communication. The prehistoric use of
pictographs, prior to the creation of alphabets, is the earliest
known form of written communication.
Forms of written communication:-
31. Merits of Written Communication
• Authenticity
• Proof for Future Reference
• Communication to Distance Places
32. Demerits of Written Communication
• Costly
• Overemphasis of Formalization
• Lack of Secrecy
33. Gestures are another one of the types of nonverbal
communication. They can add warmth and personality to a
conversation. This is an easy way to show that you are
listening to, understanding, and connecting with the
speaker.
NON-VERBAL COMMUNICATION
34. Types of Non-Verbal Communication
• Paralinguistic
• Kinesics
Facial expression
Eye movement
posture
• Haptics
• Appearance
• Iconic
• Olfactory
35. Picture can provide powerful visual image , as
suggested by the proverb “A picture is worth a
thousand words ”. Pictorial communication include
pictures , graphs, diagrams, charts etc. to
communicate with others.
PICTORIAL
43. Studying the communication process & types are
important because you coach, coordinate,
counsel, evaluate, and supervise throughout this
process. It is the chain of understanding that
integrates the members of an organization from
top to bottom, bottom to top, and side to side.
CONCLUSION
44. “Think like a wise man but
communicate in the language of
the people.”
William Butler Yeats