1. Gender
I have chosen to aim my magazine at both genders to reach a wider
market, so I have questioned roughly the same amount of male and
female 14-19 year olds. Male 11
Female 10
Genders
Male
Female
2. Age Groups
The people I have aimed my magazine at are around ages 14-19 as
this is the categories which I have given my questionnaire to and
can relate the information they have given me to my magazine
pages.
Below 14 0
14-16 10
17-19 7
20+ 3
Age Groups
Below 14
14-16
17-19
20+
3. Mainstream/underground music
From my results I have found out that people who are fans of rock
music magazines will prefer more mainstream bands featured in
the magazine although the results although it was closely tied
between the two options so therefore I will ensure to include both
mainstream and less known bands in my magazine to cater for the
two audiences.
Preference of Mainstream and Underground Music
Mainsteram 10
Underground 9
Mainsteram
Underground
4. Prices
My results indicate that people would rather pay £1 to £1.50 all
together for the magazine. I chose these price ranges because
most magazines are around £2-£3 and I wanted to beat the
competitors with a cheaper price although needs to be profitable.
Price
Less than £1.00 4 Desired Price Range
£1.00 - £1.50 8
£1.51 - £2.00 5
More than £2.00 2
Less than
£1.00
£1.00 - £1.50
£1.51 - £2.00
More than
£2.00
5. Special Offers Yes
No
12
8
From my results I can see that special offers will increase the
chance of a person buying the magazine as a majority although
could be a rare feature because there is only 4 people between
each answer for the question. For the people that said yes to the
special offers they mostly said things such as posters, free cd’s and
discounts for gig tickets or other products.
Would like to see special Offers people would like to see
offers 6
5
4
3
Yes
2
No
1
0
competitions posters cd discounts gigs
6. Offers they look for
Those who would like to see special offers in the magazine have
chosen specific offers which they would consider to be appealing. I
would ensure to use some of these offers in my magazine if I had an
offer on that week of the issue.
offers
Competitions 1 Offers people would like to see
6
Posters 3
5
cd 5 4
discounts 1 3
gigs 2 2
1
0
competitions posters cd discounts gigs
7. Frequency of Magazine
For the frequency of the magazine most people said they would
prefer a weekly or a monthly issue as they are only separated by
one vote. For the price which was the post popular this magazine
must be a weekly due to the running costs, if the magazine was a
monthly one then it would require more content and be more
expensive and when planning my magazine I will be sure to keep
the weekly frequency in mind with the length of the magazine etc.
Weekly 9 Mgazine frequency preference
Month 8
Quarterly 3
Weekly
Month
Quarterly
8. First thing people look for…
The first things people look for on a magazine cover is very distinct and is the
most popular answer. They look for the featured bands inside the magazine
which are displayed on the cover in image or text form. From this I have come to
the conclusion that people won’t want to buy magazines when their favourite
bands aren’t in it so I must refer to popular bands of the audience which fit with
the rock/metal genre and use them. The next most popular feature was the
articles which is important. Keeping them interesting and the titles so they are
informative and enticing.
New bands 2
Featured bands 16 First thing people look for in a
Free stuff 3 magazine
articles 6
colours
images 5
colours 4 images
articles
Free stuff
Featured bands
New bands
0 5 10 15 20
9. Colours
In my results I found out that black was a popular choice which is
also a convention of the rock/metal genres. Other colours which
may be used are red and white, these can make up my colour
scheme of my magazine for every issue and fit with the genre.
Yellow 1 Colour ideas
red 4
blue 1
black 7
white 5
Yellow
red
blue
black
white
10. Popular bands
In my questionnaire I have chosen to ask for favourite bands so that
I can find a common subgenre or bands which are very similar to
each other in effort to attract and appeal to the audience. Most of
the bands are rock/metal but with varied subgenres ranging from
classic rock to metalcore. I will have to make sure to cater for all
music fans with different subgenres in rock/metal.
3
2
1
0