ComCap IRCE Presentation

CONFIDENTIAL
ComCap, LLC
CONFIDENTIAL
STRICTLY PRIVATE & CONFIDENTIAL
Guide to IRCE 2016
Selected operating companies and investors
June 2016
Mr. Aron Bohlig is Registered Representative of and Securities Products are offered through BA Securities, LLC. Neither party warranties the accuracy of the information herein and is subject to correction or amendment and should not be construed as
investment advice and may not be reproduced or distributed to any person. This presentation is for informational purposes only and does not constitute an offer, invitation or recommendation to buy, sell, subscribe for or issue any securities or a solicitation
of any such offer or invitation and shall not form the basis of any contract. Securities Products and Investment Banking Services are offered through BA Securities, LLC. Four Tower Bridge, 200 Barr Harbor Drive, Suite 400, W. Conshohocken, PA 19428.
484-412-8788 Member FINRA SIPC. Commera Capital LLC and BA Securities, LLC are separate and unaffiliated entities.
STRICTLY PRIVATE & CONFIDENTIAL
Complete presentation at: https://goo.gl/CNDN7N

CONFIDENTIAL
ComCap, LLC 2
Welcome to IRCE 2016!
 IRCE is one of the best global forums to network with CEOs and executives of early stage companies, technology
providers, commerce disruptors and established retailers and brands.
 ComCap is please to attend for the fourth year, and hopes that you find this guide informative and useful.
 ComCap is a premier boutique investment bank focused on the intersection of commerce and capital, with key
subsectors including B2C ecommerce, B2B SaaS, B2B services for retail (IT and marketing services, fulfillment and
logistics and call center), payments, mobile commerce and marketplaces.
 With offices in San Francisco and Europe, our firm works with mid-cap public companies on buyside initiatives and
public and private growth companies on financing and strategic M&A.
 In addition to being the only boutique focused on disruptive commerce models, we differentiate by bringing bulge
bracket techniques to emerging models, a strong and uncommon buyside/strategy practice, deep understanding of
industry drivers and synergy analyses, deep relationships across the sector and worldwide coverage with closed
transactions in the United States, Japan, China, ASEAN region, Western and Eastern Europe and Latin America.
 If you'd like to meet to discuss your strategic initiatives or if you would like to submit an addition for this package,
please contact either Aron or Uren:
Aron Bohlig
Managing Partner
M: 415-235-8270
E: aron@comcapllc.com
Uren Dhanani
Associate
M: 512-590-4989
E: uren@comcapllc.com

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ComCap, LLC 3
IRCE Attendee Landscape – Selected Operating Companies
Platform E-tailer
MajorPlayersAmountRaised
Seed
>$200m
Marketing Marketplace Point Solutions & Site
Infrastructure
Other
$150m
$100m
$50m
Technology & Payments Retailers & Brands
$10m
Analytics
Professional Services
Fraud Prevention
Reviews
Logistics
Site Management
Legend
Payments

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ComCap, LLC 4
Active ecommerce / digital retail investors
US
Stage
agnostic
Buyout /
Alternate
Early
stage
Late
stage
Strategic
International
Complete Investor Deck at https://goo.gl/a1GLVI

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ComCap, LLC
Software and
Service Leaders
Payments
& Fintech
End to end
Players
Global Logistics
Leaders
Agencies and
Systems
Integrators
Retailers and
Corporate VCs
eCommerce
Leaders
5
ComCap’s strategic partner landscape

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IRCE Attendees – Selected Operating Companies
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ComCap, LLC
IRCE Attendee Profiles – Platform
Company Profile Capabilities
AppLift
Provider of a mobile games marketing platform.
Founded: 2012 www.applift.com
Employees: 200 Revenue: N/A
HQ: Berlin, Germany Funds Raised: $20.0m
Latest Financing Round: $7.0m
Latest Financing Valuation: N/A
Services offered:
 The company's platform enables media partners to monetize their traffic with relevant game
offers on both iPhone operating system and Android through engaging formats.
 Offerings include Datalift and Publisher Network.
Customers List: GameLoft, King, eBay, Lyft, OLX, Rovio, Yandex, Lovoo, Yelp, Zynga,
Zalando
Key facts:
 IT grants the client access to over 35 ad exchanges in 150+ countries. It can deliver up to
300,000 installs a day for a single app.
 In 2015, the company acquired Appiris, Bidstalk and established an office in Japan.
Bigcommerce
Owns and operates ecommerce platform to manage an
online store, process orders, and sell products online
Founded: 2003 www.bigcommerce.com
Employees: 400+ Revenue: $70.0m
HQ: Austin, TX Funds Raised: $166.2m
Latest Financing Valuation: $254.1m
Services offered:
 Enterprise ecommerce for high-volume brands. It offers the best ROI in the industry.
 The BigCommerce Enterprise theme framework is the best solution available for building
fully customized ecommerce sites that engage and convert shoppers. To simplify
implementation and lower costs, it offer one-click integrations with ecommerce applications
Customers List: Cetaphil, Dorco, Duck Commander, Martha Stewart, Travelpro, Native Union,
Camelbak, Jose Maran, Akira, Jenis Splendid Ice Creams, Enjuku Racing & others
Key facts:
 Has offices in San Francisco, CA and Sydney, Australia. The company has supported
successfully a range of stores across 150 countries
 It has processed over $9 billion in sales through its platform. This includes sales by
thousands of mid-market brands using BigCommerce Enterprise, as well as relative
household names Camelbak and Toyota, all of which joined the company in 2015.
Broadleaf Commerce
Provides the best platform for customized commerce.
Founded: 2008
www.broadleafcommerce.com
Employees: 11-50 Revenue: N/A
HQ: Plano, TX Funds Raised: N/A
Latest Financing Round: N/A
Services offered:
 Enterprise eCommerce Platform - key features include shopping cart, offers & promotions,
CMS, product management, multi-currency, search & browse and others
 Services include quick start & training, team mentorship, implementation, feature
development, architecture assessment, and performance tuning
Customers List: The Container Store, Vology, Ganz eStore, Pep Boys, Luxottica, Telefonica,
EasyHome, PostOffice, NBME, ITSON, ETS, Datacenter Hawk
Key facts:
 Provides B2B and B2C eCommerce platform solutions to simplify the complexities of multi-
channel commerce and digital experience management.
 It is achieved while improving the functionality of the eCommerce channel and accelerating
their return on investment (ROI).The Broadleaf Commerce architecture leverages leading
open source Java technologies like the Spring Framework and Hibernate"
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CloudCraze
Provider of an enterprise based e-commerce platform.
Founded: 2009 www.cloudcraze.com
HQ: Deerfield, IL Funds Raised: N/A
Services offered:
 The company delivers enterprise class cross channel e-commerce built natively on the
Salesforce Platform and allows clients to share data, processes across e-commerce
platform all managed through the point and click Salesforce interface.
Customers List: MyCoke.com, AVID, Barry Callebaut, Ecolab, PonoMusic, Gilson, Coca-Cola,
Avid, ABInBev, Barry-Callebaut, Ecolab, GE, L’Oreal
Key facts:
 CloudCraze shares data and processes across eCommerce and CRM and it’s all easily
managed through the point-and-click Salesforce interface. The company's clients engage
customers with Commerce, Content and Community for a 360º view of the customer.
 It allows businesses to deploy mobile storefronts quickly, generate online revenue in weeks,
and easily scale for growth
CloudFlare
Provider of a platform for web performance and security.
Founded: 2009 www.cloudflare.com
Employees: 170 Revenue: $100m
(expected by the end
of 2015)
HQ: San Francisco, CA Funds Raised: $181.1m
Latest Financing Valuation: $3,187.0m
Services offered:
 The company develops a global network that optimizes the delivery of web pages so visitors
get the fastest page load times.
 Key platforms include CloudFlare CDN, CloudFlare optimizer, CloudFlare security,
CloudFlare analytics, Keyless SSL and CloudFlare applications
Customers List: Zendesk, Reddit, Digital Ocean, Okcupid, CJS CD-keys, Buzzlie, HostNet,
Calendars.com, Luxury Link, TEAL Networks, Zopim, CodeGuard, FounderLY
Key facts:
 Its network also serves hundreds of billions of page views per month; reaches 90% of the
world’s population in less than .23 seconds; sees more than 750M unique IPs per month
and has successfully defended against the largest DDoS attack publicly recorded.
Feedvisor
Offers algorithmic pricing and revenue intelligence platform
for online retailers
Founded: 2011 www.feedvisor.com
HQ: Tel Aviv, Israel Funds Raised: $13.0m
Services offered:
 The company offers a self-learning algorithm that automatically analyzes the competitive
environment, product demand and price elasticity function of every product and calculates
its optimum price according to the retailer’s specific business objectives.
 Products: algorithmic repricing, private label repricing and revenue intelligence
Customers List: N/A
Key facts:
 It power millions of pricing decisions daily; providing retailers with actionable insights to
maximize profitability and drive their business growth.
 Feedvisor’s customer base has grown by 250% and over $1 billion in GMV is managed on
the Feedvisor platform.
 Clients have seen results of up to 500% increase in sales and 40% increase in profit
margins. During 1Q 2015, the company managed $1 billion of customer sales.

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ComCap, LLC
Freestyle Solutions
Provider of multi-channel software solutions for
ecommerce, catalog, DRTV, and point-of-sale businesses
in the United States
Founded: 1986 www.freestylesolutions.com
Employees: 51-200 Revenue: $11.6m
HQ: Totowa, NJ Funds Raised: N/A
Services offered:
 The company offers Mail Order Manager (M.O.M.) software, a catalog management system
which provides solutions in the areas of entering and importing orders, processing orders,
handling customer inquiries by phone and email, managing fulfillment and shipping, and
maintaining warehouses and inventory.
 It also provides M.O.M. Enterprise Edition, a solution for direct marketing or online
business; and SiteLINK, an integrated Web commerce solution.
Customers List: 1800 flowers.com, Capresso, Carbon 2 Cobalt, Caswell - Massey, Moscot,
Nuwave, Heluva Good, Cheaper Than Dirt!, Pulsetv.com, Zeeberry, UTZ Quality Foods, Rachel
Roy
Key facts:
 Over 2,000 customers benefit from its software solutions. Its clients engage over a million
shoppers daily, generating up to $250 million in annual orders.
Freightos
Developer of a sales-automation platform for freight
vendors.
Founded: 2011 www.freightos.com
HQ: Mongkok, Hong Kong Funds Raised: $23.3m
Services offered:
 The company offers a cloud-based, freight-forwarding automation system that enables
freight vendors to upload complex contracts and generate multi-modal, multi-leg freight
quotes.
 Offers solutions such as forwarders & carriers, enterprise shippers, instant freight quotes
and ecommerce shipping.
Customers List: CEVA, Krestel Global Logistics, CP World, Apex Logistics, Hesnault, Nippon
Express, Sysco, Marks & Spencer, Transmodal, Morrison Express, JSI, Interworld Freight,
Clarke Global Logistics
Key facts:
 Freightos automates the quoting process for some of the world's largest freight companies
delivering the benefits of increased revenue and reduced cost and optimize their operations.
 The pricing plans include Freightos Marketplace, Freightos Accelerate and Content
Management Services.
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ComCap, LLC
FreshingStock
A U.S.-based fast growing eCommerce returns processing
platform
Founded: 2014 www.freshingstock.com
HQ: Cranberry Township, PA Funds Raised: N/A
Services offered:
 Provide complete and cutting- edge solutions to tackling one of the biggest headaches of
online business: returns. Re-commerce services include RMA management, revalidation,
refurbish, in-depth repairing, re- merchandize, repackage, relabel, resell, warranty claim,
and data analysis among many other services
Customers List: N/A
Key facts:
 It has helped over 800 Amazon / eBay / Aliexpress / Wish / Newegg marketplace sellers,
who are from 27 countries and regions such as China, HK, Taiwan, India, German, Israel,
Mexico and others and recovered over $3m for clients from more than 200,000 returned
products
GoECart
Provides a multi-channel e-commerce suite that helps
execute entire online business on one single system using
single data source.
Founded: 2000 www.GoECart.com
HQ: Bridgeport, CT Funds Raised: N/A
Services offered:
 GoECart 360, an unified ecommerce suite that combines award-winning ecommerce
storefront technology with enterprise-class order and inventory management, fulfilment and
warehouse management, customer relationship management (CRM), and other
Customers List: Ewam, Nekoosa, Echelon, Irving, SoccerPro, GameQuest.com, My Wedding
Reception Ideas, TippyToad, Bruno Magli
Key facts:
 The company serves clients across various industries such as apparel and accessories,
flowers, gifts and collectibles, consumer electronics, furniture, home goods and furnishings,
food and wine, office supplies, high-technology, sporting goods, manufacturing, non-profit,
business-to-business (b2b)
Insite Software
Provider of ecommerce services and shipping platforms for
manufacturers and distributors.
Founded: 2004 www.insitesoft.com
HQ: Minneapolis, MN Funds Raised: $17.6m
Services offered:
 Insitecommerce, a business to business ecommerce platform for organizations in the
manufacturing, distribution and retail industry
 InsiteShip, a shipping software which synchronizes customers and order data, pick tickets,
shipment information and tracking numbers and stores them in the system of record.
Customers List: Jet Edge, Natori, Braun Ability, Canarm, The Royal Mint, GNC, EMCO,
Bransco, ATCC, Hisco, Merial Corporation
Key facts:
 In 2015, the company raised funds to continue the momentum of its growth with strategic
investments in its products, data-driven applications, and services to meet the needs of its
expanding customer base.
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ComCap, LLC
Kaizen Platform
A full-service digital customer experience optimization
platform that scales data-driven creativity.
Founded: 2013 http://kaizenplatform.com
Employees: 50+ Revenue: N/A
Services offered:
 Kaizen Platform transforms the way testing, experience optimization, and personalization is
conducted
 An enterprise-grade marketing technology with powerful tools and user-friendly design
 A full-service technology + optimizer marketplace model to save labor costs, scale creativity,
increase personalization, and drive measurable ROI.
 Services include implementation, hosting, fulfilment and client services.
Customers List: Nestle, Dannon, Japan Airlines, SitePoint and Yahoo!
Key facts:
 Currently, the company has over 200 clients and specializes in recruiting, real estate,
finance, and online classifieds sites.
 Has focused mostly on enterprise customers, but plans to launch a new subscription model
to make its platform available to smaller organizations, like non-profits and startups.
Lightspeed POS
Developer of retail business software.
Founded: 2005 www.lightspeedhq.com
HQ: Montreal, Canada Funds Raised: $144.0m
Services offered:
 The company's software integrates sales, inventory and purchasing processes to serve
customers.
 Offerings include Lightspeed OnSite, a restaurant POS and ecommerce POS
Customers List: Ashley Meier Linens | Interiors, Urban Bonfire, Georgia Theatre, Vic North,
Lawrence, North Star Machines à Piastres, Shepherd & Dog, Poches & Files, Le Cheese, Brink
Cycleworks, Gateway Church Bookstore
Key facts:
 The company has 36,000 customers transacting $12 billion dollars annually.
 More than 250 certified partners worldwide and growing everyday.
Newgistics
Provides omni-channel commerce software and technology
services for retailers and brands in the US and
internationally.
Founded: 1999 www.newgistics.com
Employees: 501-1,000 Revenue: $182.8m
HQ: Coppell, TX Funds Raised: N/A
Services offered:
 Digital Commerce: commerce, technology, consulting, development & integration, hosting &
managed commerce and end-to-end commerce
 Fulfilment: pick & pack and kitting
 Shipping and returns management
Customers List: West Marine, Mulberry, GILT, Cleanboutique.com, Chico's, Deckers Brands,
LBrands, One Kings Lane, GHD, JustFab
Key facts:
 The company has partnered with SAP Hybris, Fastly, Demandware, Fluid, New Relic,
Manhattan Associates, U.S. Postal Service and others
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ComCap, LLC
PrestaShop
Developer of ecommerce open-source software.
Founded: 2007 www.prestashop.com
HQ: Paris, France Funds Raised: $14.8m
Services offered:
 Provides more than three hundred built-in features for managing product listing, payments,
shipping, manufacturers and suppliers.
Customers List: Creed Perfumes, Sky Lantern, What Goes Around NYC
Key facts:
 An open-source ecommerce solution powering more than 250,000 stores worldwide.
 PrestaShop’s ecommerce software is downloaded 3,500+ times per day, translated into 65
languages and remains the preferred online business solution for countless web agencies
and developers in more than 209 countries.
Tipalti Solutions
Provider of online payment services.
Founded: 2010 www.tipalti.com
HQ: Chicago, IL Funds Raised: $13.0m
Services offered:
 Develops a cloud-based platform that automates mass payouts and allows its users to pay
any vendor, partner and customer at any time and place.
Customers List: Twitter, GoDaddy, Touch of Modern, Vimeo, Chartboost, Disqus, GoPro
Key facts:
 Tipalti streamlines and automates the way companies make payments to their suppliers,
partners, publishers, and crowd.
 Tipalti is the only supplier payment automation solution to streamline all phases of the
payment management work flow in one holistic cloud platform.
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IRCE Attendee Profiles – Analytics
App Annie
Provides analytics and market data intelligence tools and
services for application publishers and developers
Founded: 2010 www.appannie.com
Services offered:
 Include Market Data Intelligence, Store Stats & ASO, App Store Analytics, Advertising
Analytics and In-App Analytics.
Customer List: LinkedIN, Google, Glu, Criteo, Tencent, UBISoft, Warner Brothers, Samsung
Electronics, King, KAYAK, Trulia, Rovio, DeNA, Cheetah Mobile, Rakuten, IAC, Microsoft,
Redpoint
Key facts:
 Offers free analytics tools automate painful manual data tasks
 The company expects to have over 500 employees by the end of 2016 and has 500,000
registered members
 The company will utilise the new funds for its rapid growth; acquisition is not a main strategy
but one of the tools to achieve growth strategy
Kiss Metrics
Provider of web analytics product for blogs, websites and
web applications
Founded: 2008 www.kissmetrics.com
Employees: Approx. 60 Revenue: N/A
Services offered:
 The company offers an end-to-end analytics service or as an ad-hoc complement to an
existing analytics infrastructure.
 The company's analytics and conversion products include Analyze and Engage
Customer List: Mention, Lucid chart, NITRO, Pagerduty, ECWID, Appaloosa
Key facts:
 The company focuses on helping marketers in improving their performance
 Its powerful analytics and conversion optimization solutions, used by more than 800
customers
 Has three plans: start-up, growth and power.
OnRamp Technologies (Channel IQ)
Provider of online retail intelligence solutions to
manufacturers, distributors, and retailers worldwide.
Founded: 1993 www.channeliq.com
Services offered:
 Offers online price monitoring, competitive price monitoring, domain name monitoring,
authorized retailer verification, intellectual property protection, retailer directory,
unauthorized sales monitoring, paid search brand protection, and case management.
Customer List: N/A
Key facts:
 Provides real-time, online promotion and pricing information, enabling customers to handle
channel issues and competitive situations.

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OpinionLab
Provider of voice of customer (VOC) listening technologies
in the United States and internationally
Founded: 1999 www.opinionlab.com
Services offered:
 Website feedback; data-collection services, such as survey modules, event-driven comment
cards and surveys, and survey invitations
 Mobile feedback that allows its customers to make improvements to mobile Websites,
mobile applications, stores, personnel, and products.
Customer List: Walmart, Bank of America, Ford Motor Company
Key facts:
 Empowers client to leverage the Voice of Customer to make smarter and faster business
decisions.
 Enabling client to give customers a voice from within their customer experience, completely
on their terms, capturing rich context regarding their feedback, and then applying advanced
analytics to take real-time and targeted action.
Optimizely
Provides businesses with the ability to conduct A/B testing,
in which two versions of a page can be compared on the
basis of performance.
Founded: 2010 www.optimizely.com
Employees: 400 Revenue: $75.9m
Services offered:
 Makes customer-experience optimization software for companies.
 The firm's offering includes a testing product for websites (both desktop and mobile), as well
as a testing solution for iOS apps.
Customer List: Sony, Trulia, Salesforce, CNN, Crate and Barrel, Microsoft Store, Priceline,
REVOLVE and Virgin America.
Key facts:
 Optimizely is the number one most adopted optimization platform among the Alexa Top
10,000 Websites.
Quantcast
A digital advertising company specialized in audience
measurement and real-time advertising.
Founded: 2006 www.quantcast.com
Services offered:
 Processes real-time data at the intersection of commerce and culture, providing useful,
actionable insights for brands and publishers.
Customer List: American Express, Buzzfeed, Accuweather, Sprint
Key facts:
 Quantcast data centers process more than 800,000 transactions per second and the
company states that it produces accurate audience measurement to over 100 million web
destinations

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QuBit Digital
Developer of website-optimization software.
Founded: 2010 www.qubit.com
HQ: London, UK Funds Raised: $74.8m
Services offered:
 Provides marketers the tools to understand their visitors, and personalize their online
presence to drive conversions in real time.
Customer List: Topshop, Thomas Cook, Farfetch, Shop Direct, DFS, Sofa.com, Scott Dunn,
Moss, Maplin, Jet2, and Jimmy Choo.
Key facts:
 Qubit currently works across Europe and the Americas
 QuBit Digital has received over $74.8m from Goldman Sachs, Sapphire Ventures, Accel
Partners, Balderton Capital, and Salesforce Ventures.
Reflektion
Developer of a retail analytics platform.
Founded: 2012 www.reflektion.com
HQ: San Mateo, CA Funds Raised: $27.8m
Services offered:
 Provides a Predictive Analytics Platform and easily deployable solutions for retailers and
brands
Customer List: Disney, Converse, Uniqlo, Godiva, O'Neill Clothing and Oriental Trading
Key facts:
 Retailers use Reflektion to capture and respond to real-time individual shopper intent,
increasing conversions and revenue by 20%+
 The company is backed by leading investors including Intel Capital and Nike.
 Reflektion is the 2015 winner of Shop.org’s Digital Commerce Startup of the Year award.
RJMetrics
Developer of business intelligence software delivered as a
service over the Internet.
Founded: 2008 www.rjmetrics.com
HQ: Philadelphia, PA Funds Raised: $22.8m
Services offered:
 Offers big data analytics to small and midsize businesses.
 Provides hosted business intelligence software to online businesses.
Customer List: Hootsuit, Sprig, Food 52, Bevel, Choxi, Chubbies, Grana
Key facts:
 Assist online businesses make smarter decisions with their data.
 Develops software to help online businesses measure, manage, and monetize better.
 RJMetrics was founded in 2008 by Robert J. Moore and Jake Stein, colleagues at a leading
technology-focused private equity and venture capital firm.

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ComCap, LLC
Segment
Provider of an analytics API that lets developers integrate
once and then send their data to any analytics service.
Founded: 2012 www.segment.com
HQ: San Francisco, CA Funds Raised:$44.6m
Services offered:
 Provides a single hub for customer data. Collect your customer data in one place, send it
anywhere.
Customers List: Draftking, Intuit, Foxtel, Venture beat, Rdio
Key facts:
 provide a single API to track customer data across multiple devices and channels, and send
it to third-party tools, internal systems, or a SQL database with the flip of a switch.
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ComCap, LLC 17
IRCE Attendee Profiles – etailers
Blitsy
The most modern and comprehensive site for crafters
looking to buy the supplies they need to turn ideas into
finished projects
Founded: 2009 www.blitsy.com
Services offered:
 Provides DIYers and hardcore crafters the ability to shop, learn and become inspired to turn
their ideas into finished projects.
Customer List: N/A
Key facts:
 The latest funding will be used to grow Blitsy into a global player in the arts and crafts retail
space.
 With a customer repurchase rate of nearly 90%, and sales to crafters in more than 70
countries, an international expansion of its efforts is a logical next step for the DIY hub
 It operates in a total of 19 markets, primarily in Germany but also in Europe, the United
States and Asia
BucketFeet
Manufacturer of artist designed footwear
Founded: 2007 www.bucketfeet.com
Services offered:
 The company offers a range of designer shoes for men, women and children to choose from
their online store.
 All the manufacturing and distribution is handled by BucketFeet, and artists walk away with
a minimum of $250 as a down-payment and $1/shoe sold.
Customer List: N/A
Key facts:
 Works with over 20,000 artists from 100 countries.
 Its network includes artists in every medium: painters, graphic designers, graffiti writers,
street artists, photographers, and others
Dogeared
Designs and manufactures jewelry
Founded: 1991 www.dogeared.com
HQ: Culver City, CA Funds Raised: N/A
Services offered:
 The company's offerings include necklaces, bracelets, earrings, rings and others
Customer List: N/A
Key facts:
 In 2016, the company plans to establish its first retail store in California. Visitors to the store
will be able to use Dogeared’s in-store app to create their own customized “Create With
Heart” necklace, which will be ready in minutes.
 The store will also carry items, including home accessories and art from local designers

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MeUndies
MeUndies is a lifestyle brand that is transforming the way
people perceive and purchase their basics.
Founded: 2011 www.meundies.com
HQ: Culver City, CA Funds Raised: $10.4m
Services offered:
 As a vertically integrated, direct-to-consumer company, it performs all activities ranging from
design and manufacturing, to marketing and web design & development, to fulfilment and
shipping, and delivery
 It also makes other products like sweaters, sweat pants, t-shirts, and hats.
Customer List: N/A
Key facts:
 In 2014, the company saw a 400% growth in revenue
 It is a luxury undergarment business aimed at the younger demographic
Power Equipment Direct
An online retail company.
Founded: 2002
powerequipmentdirect.co
m
HQ: Bolingbrook, IL Funds Raised: N/A
Services offered:
 Operates ten niche web sites selling different types of outdoor power equipment, including
air compressors, chainsaws, electric generators, log splitters, lawn mowers, snow blowers,
sump pumps, water pumps and accessories.
Customer List: N/A
Key facts:
 On March 8, 2013 Power Equipment Direct launched its thirteenth niche web store, String
Trimmers Direct. This site sells a variety of string trimmers and accessories.
 In May 2015 Power Equipment Direct acquired eComfort.com, a direct to consumer online
store in the heating and cooling (HVAC) industry
Really Good Stuff
Supplier of classroom products and teaching tools.
Founded: 1992 www.reallygoodstuff.com
HQ: Monroe, CT Funds Raised: N/A
Services offered:
 Providing products and services that help teachers make a difference in children’s lives.
 A one-stop shop for supplying entire schools and districts with bulk purchases at discount
prices.
Customer List: N/A
Key facts:
 Designed specifically for teachers by teachers.
 Fun and creative teaching tools for today’s childcare providers, preschool and classroom
teachers, and school / district administrators.

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Trunk Club
Provider of online clothing for men
Founded: 2009 www.trunkclub.com
Employees: N/A Revenue: $53.0m
Services offered:
 A personalized clothing service for men, offering designer clothing to customers without any
of the hassles of shopping in stores or online.
Customer List: Audiokarma, Berricle Jewelry, Movies Online, SupplyBox.ca
Key facts:
 Offers in person personal shopping appointments as well by phone and email
 Once the clothes are shipped, the customers have 10 days to try everything on and return
what they don’t like
U.S. TOY
Provider of affordable, safe, and fun novelty toys, carnival
prizes, and party supplies.
Founded: 1953 www.ustoy.com
HQ: Chicago, IL Funds Raised: N/A
Services offered:
 Engages in the development and sale of carnival / party and seasonal decorations, novelty
toys, stuffed animals, and balloons
Customer List: N/A
Key facts:
 Quantcast data centers process more than 800,000 transactions per second and the
company states that it produces accurate audience measurement to over 100 million web
destinations
Zazzle
Zazzle operates a platform for custom products. Its
technology enables individuals, professional artists, and
brands to create and offer products in various categories,
Founded: 2005 www.zazzle.com
HQ: N/A Funds Raised: $46m
Services offered:
 Zazzle’s rapidly expanding product base covers every topic imaginable and includes t-shirts,
business cards, invitations, in addition to a variety of custom gifts.
Customer List: N/A
Key facts:
 Zazzle claims to have over 300 million unique products listed on the site.
 In 2005, Google investors John Doerr and Ram Shriram invested US$16 million into the
business.

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IRCE Attendee Profiles – Marketing
Acceleration Partners
A digital strategy and affiliate marketing firm focused on
online customer acquisition for e-commerce companies
Founded: 2007
www.accelerationpartners.com
Employees:11-50 Revenue: N/A
HQ: Needham, MA Funds Raised: N/A
Services offered:
 Affiliate marketing, paid social, paid search, display targeting, search engine optimization,
site migrations and digital strategy.
Customers List: Adidas, eBay Partner Network, Franklin Sports, Reebok, Shutterfly, Stella &
Dot, Target, Tea Collection, Tiny Prints, and Warby Parker.
Key facts:
 The company has partnered with over 200 brands to create customer acquisition programs
that deliver real profits.
 It has offices in Boston, New York, San Francisco and Chicago
 It offers high quality performance marketing programs whether it’s through affiliate
marketing, organic search, paid marketing, or other channels
AgilOne
A predictive marketing platform that offers better customer
profiles, predictive analytics and integrated marketing
campaigns.
Founded: 2006 www.agilone.com
Employees: Approx. 120 Revenue: $13.5m
HQ: Mountain View, CA Funds Raised: $41.0m
Services offered:
 Offerings include data integration & data quality, built-in predictive models, analytics
reporting, campaign design and campaign execution.
 Offers turnkey connectors to ESPs, its own webtag, integrations with ecommerce and tag
management systems, and self-service and full-service data integration options to ensure
easily and automatically collect all customer data in one place.
Customers List: Traeger, 100% Pure, Shaklee, Mavi Jeans, The Body Shop, Jonathan Adler,
Arcelik, Dylan's Candy Bar, Vineyard Vines, Vosges, Uncommon Goods, Moosejaw
Key facts:
 Has over 150 amazing customers, and has helped create over 525 million personalized
consumer experiences. It helps retailers deliver omni-channel experiences in order to
increase customer loyalty and profitability.
Americaneagle.com
A web design and web marketing company with deep roots
in custom web applications and ecommerce.
Founded: 1995 www.americaneagle.com
HQ: Des Plaines, IL Funds Raised: N/A
Services offered:
 Its services include web design & development, ecommerce, digital strategy consulting,
hosting & security, integration, mobile, post-launch support, and A/B testing
Customer List: Stuart Weitzman, Metlife Stadium, WeatherTech, Portillo's, Dekker Vaccum
Technologies, Chevron, LACBA, Bforged, Wilson Trophy Company, Reinders, Spectrum Credit
Union, ACTwireless, Merchants Fleet Management
Key facts:
 Over $1bn online transactions through its data centres and has 80,000 sq.ft. combined
office space nationally
 Has completed more than 12,000 online solutions in nearly every industry, from small and
mid sized businesses to Fortune 500 companies
 It has presence across the US, Buenos Aires and London

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ComCap, LLC 21
BizArk Electronic Commerce Co.,Ltd
A marketing services provider in China.
Founded: 2010 www.thebizark.com
HQ: Changzhou, China Funds Raised: $50.0m
Services offered:
 Offers an integrated solution for overseas marketing that reduce intermediate links, built a
one-stop solution for our customers
Customer List: N/A
Key facts:
• Specializes in the fields of foreign trade and ecommerce.
Brafton
Owner and operator of a content marketing company.
Founded: 2008 www.brafton.com
HQ: Boston, MA Funds Raised: N/A
Services offered:
 The company provides blogs, graphics, social content and marketing consultancy and
develops content strategies for businesses.
Customer List: Appian, Poolman
Key facts:
 Its consultants and in-house editorial teams serve over 700 customers and counting.
Emarsys North America
Emarsys provides B2C Marketing Cloud technology to over
1,500 leading companies.
Founded: 2000 http://emarsys.com
Employees: 500-1,000 Revenue: N/A
HQ: Vienna, Wien Funds Raised: $33.0m
Services offered:
 The platform includes true personalization, data collection & unified profile, marketing
automation, cross channel execution, reporting & insights and enhance - marketplace
Customer List: eBay, Canon, Aman Resorts, Britannia Hotels, Lesara, Rakuten, Blue-
tomato.com, The Conran Shop, Prezzyboz.com, Topps Tiles, Thomas Sabo, UniCredit, Volvo,
WorldShop Lufthansa, Mytheresa.com
Key facts:
 Raised funds to expand globally. Prior, to raising the funds, the company had operations in
11 countries, and annual revenue of €30.0m - €35.0m
LiveIntent
A web platform that offers full-service e-mail advertising
services for marketers and publishers.
Founded: 2009 www.liveintent.com
HQ: New York, NY Funds Raised: $65.1m
Services offered:
 The company operates an online platform enabling newsletter publishers to monetize their
product in real time.
Customers List: Yellowstone Country Montana, The Grommet, InteractiveOne,
FlightNetwork.com, Reader's digest
Key facts:
 The LiveIntent platform helps over 450 top brands deliver marketing and advertising
messages to over 110MM unique, engaged people each month, in emails sent by 750 top
US publishers and brands to their loyal subscribers.
 In 2015, the company raised funds to build out the platform and expand globally.

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ComCap, LLC 22
Localytics
Provider of an analytics and marketing platform for mobile
and web applications.
Founded: 2009 www.localytics.com
HQ: Boston, MA Funds Raised: $59.7m
Services offered:
 The company provides a software that integrates application marketing tools like push, in-
app and email marketing with an analytics platform to enable businesses to leverage real-
time user data to run automated, personalized marketing campaigns and improve user
engagement and retention.
 Its brings together user insights, smart targeting, and marketing automation to power great
engagement across the lifecycle.
 It has services packages that will give the client the mobile engagement edge with its
customers demand.
 It is available on iOS, Android, Windows 8, Windows Phone, Blackberry and HTML 5
Customers List: ESPN, Fox, HBO, OLA, Periscope, Skype, AVIS, Salesforce.com, Hasbro,
A&E, Zipcar and The New York Times
Key facts:
 The company’s platform is used in more than 37,000 apps on more than 2.7 billion devices
by companies.
 Also has offices in San Francisco and London. It reaches more than 6,000 customers and
120 billion data points monthly.
Money Mailer
Money Mailer provides direct mailing campaigns.
Founded: 1979 www.moneymailer.com
HQ: Garden Grove, CA Funds Raised: N/A
Services offered:
 Provider of direct mail advertising services for businesses.
 Delivering money saver coupons
Customer List: N/A
Key facts:
 Money Mailer reaches over 17 million households with money saving offers in the mail,
online, and with mobile applications.
 Money Mailer, Entrepreneur Magazine’s #1 advertising services franchise for 2010 is also
ranked one of Inc. Magazine’s 5,000 Fastest Growing Private Companies.
Next Performance
Provider of online performance marketing services.
Founded: 2007 www.nextperf.com
HQ: Paris, France Funds Raised: $23.0m
Services offered:
 Offers dynamic retargeting, real-time user analytics and bidding solutions for advertisers.
Customer List: N/A
Key facts:
 The company has more than 1,000 clients worldwide (France, Brazil, Germany,US, Italy
and others)
 By providing intelligent user analysis and dynamic media creation for clients, Nextperf also
generate expanding revenue streams for their extensive network of publishers.

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OwnerIQ
OwnerIQ provides online advertising solutions and
marketing channels for brands, retailers and
manufacturers.
Founded: 2006 www.owneriq.com
Employees:201-500 Revenue: $2.2m
Services offered:
 Provides online advertising solutions and marketing channels for brands, retailers, and
manufacturers
Customer List: Acer, LG, Step 2, Music Store Live
Key facts:
 The largest, most transparent, second-party audience marketplace of its kind, bringing the
richest pool of shopping data to digital display. It aggregates over 1 Billion + online shopping
behaviors each month from retailers
 OwnerIQ "the Q" was recently named in the 2015 Ad Age BtoB Best Awards, Boston
Business Journal's Hottest Tech Companies to Watch, and Editor's Choice Award from
Shopper Marketing Magazine.
Return Path
Provider of an email marketing service that works on both
the sending and receiving sides of email in order to help
commercial email senders get more email delivered to the
inbox.
Founded: 1999 www.returnpath.com
Services offered:
 Offers companies with a data platform, SaaS-based products, and professional services to
promote and protect their brands.
Customers List: N/A
Key facts:
 Provides a program that enables senders to diagnose email deliverability and prevent
rendering failures by improving and maintaining email sending reputations.
 Strategy Mapper, Frequency Finder, and Subject Line Optimizer are apps developed to
optimize the performance of email marketing campaigns.
Sailthru
Provider of technology for automated personalized
marketing.
Founded: 2008 www.sailthru.com
HQ:New York, NY Funds Raised: $48.0m
Latest Financing Round: $20.0
Services offered:
 Provides personalized marketing communication technology that aggregates and analyzes
disparate user data sets for enterprises.
Customers List: Bustedtees, Amaro, The-clymb, Cambio, Chemist-direct
Key facts:
 Provides an API-based (Application Programming Interface) e-mail service for behavioral
tracking and content selection service.
 Recognized for its industry-leading practices promoting consumer privacy and security by
the Online Trade Association (OTA) and is on their 2013 Honor Roll.

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ComCap, LLC 24
Siteworx
Operates as an interactive agency that provides Web
content management solutions.
Founded: 2002 www.siteworx.com
HQ: Reston, VA Funds Raised: N/A
Services offered:
 Web and mobile solutions ranging from design to technology that focuses on various areas,
such as digital engagement and alignment, mobile Websites and mobile applications,
application development, and Web analytics consulting
Customers List: Kennametal, RSM, ACN
Key facts:
 Has offices in San Francisco, CA, Los Angeles, CA, Atlanta, GA, Cary, NC, Chicago, IL,
Rochester, NY and New York, NY
 Key Partner: Adobe, Hybris, Sitecore, EPI, Hippo, Amazon web services, Translations.com,
Atlassian, eLogic
Smarter HQ
Provider of a marketing automation and analysis suite.
Founded: 2010 www.smarterhq.com
HQ: Indianapolis, IN Funds Raised: $18.3m
Services offered:
 Provide a customer intelligence marketing platform which enables marketers to execute
personalized cross-channel messages.
 Provides a platform that allows multi-channel retailers to bolster customer lifetime value by
creating relevant and effective customer experiences.
Customers List: Eddie Bauer, Finish Line, Chico’s, Value City Furniture, Golfsmith
Key facts:
 Helps retailers find, engage, and monetize their customers to drive more frequent,
consistent, and profitable cross-channel marketing conversations.
Steel House
Provider of a data-driven advertising software.
Founded: 2009 www.steelhouse.com
HQ: Culver City, CA Funds Raised:$63.5m
Services offered:
 Provides a remarketing platform for advertisers to target and reach their visitors and
customers.
 Delivering innovative, performance-based advertising solutions to brands, agencies, and
direct marketers.
Customer List: Yumi Kim, Folica, Creative Labs, Evo
Key facts:
 Works with premium brands world-wide using the SteelHouse Advertising Suite, a cloud-
based advertising platform, to create the ultimate personalized brand-customer experience
for marketers.
 SteelHouse reaches more than 170 million consumers a month, across hundreds of the
world’s largest brands.

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ComCap, LLC 25
Tealium
Provider of web analytics and digital marketing software.
Founded: 2008 www.tealium.com
HQ: San Diego, CA Funds Raised:
$77.9m
Services offered:
 Sells enterprise tag management and marketing software.
Customer List: Cathay Pacific Airways, Domino’s Pizza, HanesBrands, Kimberly-Clark and the
United States Postal Service
Key facts:
 Tealium has been named to the Inc. 5000, which recognizes the fastest-growing private
companies in the U.S.
Trinity Insight
Provides eCommerce consulting and Internet marketing
services.
Founded: 2005 www.trinityinsight.com
HQ: Philadelphia, PA Funds Raised: N/A
Services offered:
 eCommerce consulting services include site wireframing and architecture, eCommerce
design and creative services, Web analytics consulting, and wireframing and design
 Search services comprise search engine optimization and paid search management
 Testing and optimization services include eCommerce optimization
 Others include user experience, SEO, and ecommerce health report
Customers List: SKIS.com. LEONISA, Pinnacle Promotions, Readingglasses.com, Electric
Fireplaces Direct, Bulk Reef Supply, Home Wet Bar, Smiley Cookie, Dick's liberty Travel
Key facts:
 Trinity is an authorized Google Analytics partner (since 2007) and an authorized Adwords
and Bing advertising Partner. Trinity is an INC 5000 company since 2014.
Visual IQ
Provider of solutions for marketing and investment
decision.
Founded: 2006 www.visualiq.com
HQ: Needham, MA Funds Raised: $15.0m
Services offered:
 Offers software products which specializes in serving media agencies and forward-thinking
marketers.
 Provides both executive-level and practitioner-level recommendations to improve your
marketing performance.
Customer List: AT&T, American Express, Appllo, BestBuy, Avery
Key facts:
 Visual IQ was named a leader in cross channel attribution in 2014 by a leading market
research firm.
 The company is a member of the Advertising Technology, Data, Public Policy and CFO
Councils of the IAB, as well as on the Standards Committee of the Digital Analytics
Association.

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Wiland
A leading provider of marketing intelligence and data-
driven marketing solutions.
Founded: 2005 www.wiland.com
HQ: Indianapolis, IN Funds Raised: N/A
Services offered:
 Marketing intelligence and data-driven marketing solutions
Customer List: N/A
Key facts:
 Deliver deep insight and actionable intelligence regarding the behavior and purchase intent
of the 235 million consumers.
 One of the nation's largest database of consumers.
Yotpo
A reviews and user-generated content (UGC) marketing
platform for online businesses
Founded: 2011 www.yotpo.com
HQ: Ney York, NY Funds Raised:
$28.0m
Services offered:
 Includes many dedicated tools to improve and boost our Five Pillars: 1.Content Generation,
2. On-site Conversion, 3. Marketing, 4. SEO and 5. Retention and Engagement
Customer List: N/A
Key facts:
 Helps companies to collect a ton of reviews and use them to drive traffic and sales.
 Boost the chances of obtaining user-generated content from customers in a smart and
automatic way.
Zaius
Provider of a customer engagement platform
Founded: 2012 www.zaius.com
HQ: Boston, MA Funds Raised:
$14.3m
Services offered:
 Powers customer centricity through real time behavioral marketing, enabling marketers to
optimize customer experiences across web, mobile, email and paid media.
Customer List: Blinq
Key facts:
 Founded in 2012, Zaius is backed by investors including Matrix Partners.
 By drawing customer data from actions across all channels and devices, Zaius enables
marketers to understand each customer’s intent on an individual level, and then take action
through the appropriate channel (Web, email, mobile, or paid advertising)

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ComCap, LLC 27
Zmags
Empowers marketing and ecommerce professionals to
create engaging digital experiences in minutes.
Founded: 2005 www.zmags.com
$11.6m
Services offered:
 Provides commerce-enabled digital catalogs and publications.
 It offers an on-demand merchandising and analytics software platform for retailers,
marketers and brand owners to inspire and engage customers online and on mobile
devices.
Customer List: Nike, Neiman Marcus, Whole Foods, Hyundai, Scandinavian Airlines
Key facts:
 The company was acquired by The Gores Group through an LBO on January 23, 2014, for
an undisclosed amount.

CONFIDENTIAL
ComCap, LLC
IRCE Attendee Profiles – Marketplaces
Brand Networks
Provider of data-informed social marketing services.
Founded: 2006 www.bn.co
Services offered:
 The company offers social applications with its social marketing stack, which provides social
networks to generate stories at scale and build brand loyalty.
 It create, publish, manage, optimize, analyze, and report on the clients social media
campaigns in one powerful platform
Customer List: American Express, Yahoo!, GILT, Unilever, Discover, OMD, Starwood Hotels
& Resorts, ABInBev
Key facts:
 The company is trusted by over 650 top brands and agencies
 It has offices in the US, UK, Australia, and Mexico
 In 2015, the company acquired Shift in a $50m cash-and-stock deal.
CrowdFlower
Provider of labor-on-demand services
Founded: 2007 www.crowdflower.com
Services offered:
 The company provides a crowdsourced service to solve data problems for enterprises, with
tasks ranging from product categorization to business lead verification to content creation.
Customer List: eBay, Autodesk, Delectable, Unilever, ARTIMYS, Google, Facebook, Cisco,
Microsoft, Mozilla, Eventbrite, Quora, Yahoo!, Groupon
Key facts:
 It has a wide range of partners. It has raised funds to support its rapid growth.
 It address a wide variety of data projects including: search relevance tuning, data
categorization, image annotation, content moderation, sentiment analysis, metadata
creation and real-time transcription
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IRCE Attendee Profiles – Marketplaces
FlexShopper
Provides certain types of durable goods to consumers on a
lease-to-own basis and providing lease-to-own terms to
consumers of third party retailers and etailers.
Founded: 2003 www.FlexShopper.com
HQ: Boca Raton, FL Funds Raised: N/A
Services offered:
 It offers products through FlexShopper.com, an LTO (Lease-To-Own) ecommerce
marketplace, which features approximately 80,000 items, including electronics, furniture,
musical instruments, and equipment; third party ecommerce sites featuring FlexShopper’s
LTO payment method; FlexShopper’s automated kiosks located in certain retail locations
 FlexShopper Wallet, a mobile application enabling consumers to get durable goods from
retailers with their smartphones
Customer List: N/A
Key facts:
 In 2015, more than 20,000 leases originated during strong fourth quarter holiday season
 Ended the year with five payment method integrations on third party ecommerce sites
 Launched FlexShopper Wallet - a mobile application enabling consumers to lease-to-own
merchandise from any major retailer
LivingDirect
Operator of a web portal.
Founded: 1999 livingdirect.com
HQ: Austin, TX Funds Raised: N/A
Services offered:
 The company provides ecommerce and mobile commerce sites such as LivingDirect.com,
CompactAppliance.com, HotWaterSource.com, Kegerator.com, PortableAirShop.com,
WinecoolerDirect.com, SimplyDehumidifiers.com and IceMakers.com that offers online
shopping for home appliances, kitchen gadgets and bar equipment.
Customer List: N/A
Key facts:
 It has 3 distribution centers across the United States
 The company also designs and manufactures two product brands, EdgeStar and KoldFront.
 In 2008, Living Direct was listed in Inc.com's "5,000 Fastest Growing Private Companies in
America," which determines ranking based on revenue growth.
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IRCE Attendee Profiles – Point Solutions & Site Infrastructure
Acumatica
A provider of cloud business management software
Founded: 2006 www.acumatica.com
HQ: Kirkland, WA Funds Raised: $23.3m
Services offered:
 Acumatica ERP system delivers a suite of fully-integrated applications, powered by a robust
and flexible platform
 Offers solutions for financial management, distribution management, customer
management, project accounting, and manufacturing management
Customers List: Aditi Staffing, Aimtec, Biopelle, DDB Unlimited, Demtech, Global Asset, KFC
Singapore, One Hygienic, FixNetix, Hi Spec Doorsets
Key facts:
 The company has an aggressive growth plans in three areas: broadening its product line;
accelerating the expansion and enablement of its partner ecosystem.
 It offers the most comprehensive local solutions built for a wide variety of verticals, real time
business intelligence and analytics.
 The latest Acumatica platform and ERP suite offers access via any web browser and mobile
apps for iOS and Android.
Algolia
Provides a hosted search API that allows websites and
mobile applications to increase user engagement and
conversions.
Founded: 2012 www.algolia.com
Services offered:
 Provides as-you-type updated filters and make your search bar a powerful browsing tool
built into its API, it can use the geolocation of the clients users to optimize their results on
the go.
Customers List: Periscope, Vevo, JadoPado, A Little Market, Landmark Group, Quiksilver,
Vestiaire Collective, Roxy, DC Shoes, Arcteryx, Good Eggs, Birchbox, Anghami, Soundsgood,
Streema, Livestream
Key facts:
 With 36 data centers in 15 regions, Algolia serves billions of queries weekly in under 50 ms
for more than 1300 customers, including many Fortune 500 companies.
 Algolia is an API-centric company with comprehensive documentation and support provided
by software engineers.
 Algolia is very easy to implement on your website as the company opted for a SaaS
strategy.
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Barilliance
Provides website personalization technologies that enable
e-commerce sites to drive revenue and conversion rates.
Founded: 2009 www.barilliance.com
HQ: Aviv, Israel Funds Raised: N/A
Services offered:
 eCommerce personalization suite includes: cross channel personalized product
recommendations, behavioral triggered emails, real-time onsite personalization and Live
social proof notifications
Customers List: Snow + Rock, Lux Fix, LG, 3balls.com, SurfStitch.com, JD Sports, Sealink
Travel Group, Zivame.com, EyeBuyDirect.com, INYOPool.com, FloraQueen.com,
OnlineFabricStore, fnac.es, TheWeddingOutlet.com
Key facts:
 The company's Software-as-a-Service (SaaS) delivery and Zero Integration technology
enable online retailers to reap the benefits of our personalization technology without upfront
investment. It serves over 500 eCommerce sites in 30 countries.
 Barilliance personalized eCommerce solutions are available in 12 different languages and
deployed in 26 countries.
Bluecore
Provider of a personalized retention e-mail services for
ecommerce.
Founded: 2013 www.bluecore.com
Services offered:
 The platform powers immediate analysis and segmentation of terabytes of behavioural data,
enabling marketers to send dynamically personalized emails to each and every customer
with speed and proficiency.
 The company creates ecommerce mails by allowing users to choose a prompt or trigger,
which will send off an automated e-mail.
Customers List: Jonathan Adler, Parker, Sur La Table, Puravida, Perry Ellis
Key facts:
 It is working with more than 190 customers representing more than 250 high-end apparel,
electronics, automotive and other consumer brands.

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BOARD International
Provider of a toolkit for development of performance
management and business intelligence applications.
Founded: 1994 www.board.com
HQ: Chiasso, Switzerland Funds Raised: N/A
Services offered:
 Business Intelligence: scorecarding, dashboard, reporting and analysis
 Performance management: budgeting, planning & forecasting, profitability analysis, strategy
management and financial consolidation
 Predictive analytics: machine learning forecasting, simulation, clustering and stastical
functions
Customers List: Acer, Gigaset, PUMA, Clear Channel, Gruppo Banca Sella, Ricola, Pulaski
Bank, Deutsche Leasing, ANIMA, Syngenta, Banco Popolare
Key facts:
 "The company provides a programming-free toolkit which offers support, control and
management of core processes such as reporting, analyses and budgeting, planning and
forecasting.
 The BOARD offering is enriched by a suite of pre-built applications, which cover a set of key
decision-making processes that are standardized across different industries and
organization.
 Serves various industries such as retail, food & beverage, manufacturing, legal, banking &
insurance, chemicals, construction and others
 Has branches in Argentina, Australia, Benelux, Germany, France, India, Italy, Japan,
Mexico, Singapore, Spain, UAE, UK, and US and a worldwide network of distributors and
certified partners"
BoostMySale
Boostmysale is an enterprise level Smart E-commerce
solution that boosts Sales by managing multiple
marketplaces through a single platform.
Founded: 1999 www.boostmysale.com
HQ: Kolkata, India Funds Raised: N/A
Services offered:
 The fully integrated and complete e-commerce solutions such as product management,
inventory management, shipping, order management, payment gateways, CRM, CMS,
multiple currencies and advanced analytics
Customers List: Borosil, Durian, Dabur, ROOI, MyBorosil, COLOROSO, SMG Hut,
KlasseLeather, Chitih Gems, Mi Dulce, An'ya, Onlyschoolbooks.com, Darjeeling Tea, Amorio
Key facts:
 The company serves more than 100 customers across various sectors such as clothes,
apparels & babyware, tea, electronics & consumer durables, leather bags, shoes &
accessories, and others
 It not only builds comprehensive and user friendly online web store in a jiffy but also
integrates, manages and seamlessly pushes products on all the leading marketplaces &
social channels.

CONFIDENTIAL
ComCap, LLC
Circle Commerce
Deliver fully-adaptable ERP/Order management systems in
omni-channel and retail environments
Founded: 2011 www.circlecommerce.com
HQ: Windsor, Connecticut Funds Raised: N/A
Services offered:
 Adaptable Objects is at the core of Circle Commerce Manager (CCM) and allows the
platform to be customizable, yet fully upgradeable
 It offers solution to B2B and B2C apparel, gifts and general.
Customers List: C.C. Filson, WorldPantry.com, Herrington Catalog, Auto Body Tool Mart,
Online Stores, Modern Bathroom
Key facts:
 In 2012, Circle Commerce was selected as a Small Business Express participant by the
State of Connecticut, and received significant grants and loans from the State’s Department
of Economic and Community Development to help drive high-tech job growth within the
state.
 CCM is a complete Enterprise Commerce solution, but most importantly, is FULLY
customizable
CommerceHub
CommerceHub helps retailers and brands grow online
product assortments, promote & sell on the channels that
matter and fulfill & deliver orders seamlessly.
Founded: 1997 www.commercehub.com
HQ: Albany, NY Funds Raised: $4.7m
Services offered:
 Assist retailers and brands to increase sales by expanding product assortments, promoting
products on the channels and enabling on-time customer delivery.- DemandStream and
OrderStream.
Customers List: Walmart, JC penny, QVC, Bestbuy, Sears, Kmart, GE, Belkin, Dell,
Panasonic, Whirlpool, Toys "R" Us, Seiko, Eureka!, Belk, Belkin, Coleman
Key facts:
 In December 2015, the company acquired Mercent, a retail technology company offering
product content management technology enabling profitable, high-growth retail marketing
campaigns through channels.
 Integrated with over 200 enterprise retailers and more than 9,000 brands and distributors.
Curalate
Curalate is a marketing and analytics suite for visual social
media platforms.
Founded: 2012 http://curalate.com
HQ: Philadelphia, PA Funds Raised: $39.9m
Services offered:
 An image recognition algorithm software that can be applied to social media conversations
to find people communicating about brands in pictures instead of just text
 Solutions include Like2Buy, fanreel, visual insights, ads and recommendations
Customers List: Forever21, Neiman Marcus, BuzzFeed, J.Crew, Staples, LOFT, Swaroski,
Davis Bridal
Key facts:
 The company will continue to invest in its Visual Commerce Platform with new technology
innovations.
 It has partnered with over 800 of the world's leading brands.
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ComCap, LLC 34
Cymbio
A revolutionary cloud solution that virtually extends
eCommerce sites catalogues in real time, enabling
merchants to always meet visitors’ demands.
Founded: 2014 http://cym.bio
HQ: Tel-Aviv, Israel Funds Raised: N/A
Services offered:
 The company's technology uses semantic and behavioural algorithms to analyse the store's
offering to better understand the user's intents and desires.
 Allows retailers to increase revenues by selling products that their customers demand
 To suppliers, it offers immediate access to diversified retailers across the US with large
customer-base
Customers List: N/A
Key facts:
 It is a revolutionary cloud solution that extends eCommerce sites' catalogues
 The company's clients can use the services using Weebly.com, Magento, Volusion,
WooCommerce, Shopify, OpenCart, Wix.com, PrestaShop,
Dynamic Yield
Developer of software solutions for maximizing Web-traffic
monetization.
Founded: 2011 www.dynamicyield.com
Services offered:
 SaaS solution helping businesses increase revenue by measuring audience engagement
with each page and individual in-page components, and providing optimization insights. The
company's real-time personalization algorithms can be directed toward increasing user
engagement, ad clicks, product purchases, social-network sharing and page views.
 Key capabilities include segmentation, personalization, optimization, messaging and
recommendation
Customer List: The New York Times, LaModa, MakerBot & Liverpool Football Club, Lamoda,
RollingStone, FoodPanda, MyHomeMove, LadBrokes, BOMBAS, Tickethall.de, Fattal, The
Student Room, Ozon.ru
Key facts:
 It operates eight offices across North America, Europe and Asia. 500 billion events captured
per month across web, mobile and email and 500 million unique users analyzed and
optimized each month
Fulfil.com
An Android-based warehouse & inventory management
system used by eCommerce retailers.
Founded: N/A www.fulfil.com
Employees: N/A Revenue: N/A
HQ: N/A Funds Raised: N/A
Services offered:
 Offers eCommerce warehouse management software & system for Enterprises
Customers List: N/A
Key facts:
 The FULFIL.COM cloud WMS platform is deployed to over 100 companies in 19 countries
and shipped more than 1 million items on Black Friday 2015.

CONFIDENTIAL
ComCap, LLC 35
Fulfillify.com
An online fulfilment solution for any size ecommerce
business
Founded: 2004 www.fulfillify.com
HQ: Rochester, NY Funds Raised: N/A
Services offered:
 Pick, pack and ship, inventory management, kitting and returns processing.
 Expert Kitting & Custom Order Assemblies, a fully managed Returns Management program.
It offers a web-based platform.
Partners List: PeopleSoft, BigCommerce, NetSuite, Shopify, WooCommerce, UltraCraft,
Volusion and PayPal
Key facts:
 It ship more than 75+ million packages a year
 The Fulfillify.com platform was designed with mobile-first responsive technology and has 4
strategically located fulfilment centres across the nation
 According to Multichannel Merchant, top 3PL company in 2016Over 1,00 companies have
used the company's services
FuturePay
Provider of online payment services.
Founded: 2013 futurepay.com
HQ: Lehi, UT Funds Raised: N/A
Services offered:
 The company provides an online platform which allows customers to make non-credit card
payment, buy putting items in a purchase cart and pay for them later.
 Allows the customer to offer a simpler financing option that is straightforward and can be
paid back in flexible monthly payments starting as low as $25/month
Customers List: Lambert Vet Supply, Seattle Coffee Gear, Diamondvirginhair.co, Roberts
Key facts:
 The company has partnered with Shopify, Magento, Spree Commerce, 3dCart
ID.me
Operator of a discount shopping platform for military
families and veterans.
Founded: 2010 www.id.me
HQ: Tysons Corner, VA Funds Raised: $19.7m
Services offered:
 The company provides a platform through which local and national businesses can offer
exclusive deals to verified U.S. soldiers and their families.
Customer List: Ford, Kohl's, Amazon.com, Microsoft, Dell, Overstock, Verizon, Macy's Sam's
Club, UBER, Fanatics, Knott's Berry Farm, Sears and Under Armour
Key facts:
 Online retailers that use ID.me can offer deals to almost any group they want to attract as
loyal customers via ID.me, including first responders, teachers, university students,
employees at a particular company, or active military personnel and U.S. military veterans.

CONFIDENTIAL
ComCap, LLC
36
inRiver
A market leader of Product Information Management (PIM)
software.
Founded: 2007 http://www.inriver.com
Services offered:
 The PIM platform facilitates the creation, handling and distribution of perfect product
information and provides customer experience in all channels, in multiple languages
 Others include InRiver6, apps, connect and cloud development
Customer List: BRIO, BMW, Intersport, Jordan's Furniture, Office Depot, Wurth, Abena, Alcro,
Auclair, babyshop.se, Beckers, Braun, Cellbes
Key facts:
 Offers services in all channels, in multiple languages for 220+ customers and 750 brands.
 Has offices in Chicago, Amsterdam and Stockholm, and sales offices in Phoenix, Taipei and
Istanbul.
Invodo
Provides visual commerce / video solutions for businesses.
Founded: 2007 www.invodo.com
Services offered:
 A closed-loop video platform that manages production workflows, enhances video search
engine optimization, and collects integrated analytics
Customer List: JC Penney, Toys "R" Us, Verizon, Academy, Sports Authority, Auto Zone,
Vera Bradley, Clarks, Gore, Step 2, Mizuno, L’Oreal, Dell, Lenovo, Office Depot, Sigma
Key facts:
 It’s comprehensive services and data-driven technology solutions have influenced over 53
million purchase decisions for world’s largest brands and retailers.
eMerchant
A premier Merchant Account Provider offering payment
acceptance solutions to businesses
Founded: 2002 www.emerchant.com
HQ: Irvine, CA Funds Raised: N/A
Services offered:
 POS retail terminals, Credit card processing, electronic checks, recurring billing, wireless
credit card, online payment gateways, virtual terminals, internet payment processing and
multi-currency
Customers List: N/A
Key facts:
 It process payments for retail stores, Internet business, service business, professional
business, online/ ecommerce, mobile merchants, education and home furnishings
 Offers to businesses throughout the United States and Canada

CONFIDENTIAL
ComCap, LLC 37
Nexcess
Michigan-based web hosting provider known for their
enterprise ecommerce hosting solutions.
Founded: 2000 www.nexcess.net
HQ: Southfield, MI Funds Raised: $74.9m
Services offered:
 Provides web hosting solutions from shared hosting and virtual private servers to dedicated
servers, server clusters and equipment co-location.
Customer List: Audiokarma, Berricle Jewelry, Movies Online, SupplyBox.ca
Key facts:
 Operates a Dearborn, MI based Data Center, serving clients worldwide
Salsify
Provider of a cloud-based product-content management
software.
Founded: 2012 www.salsify.com
Services offered:
 Provides cloud-based product content management solutions and enables businesses to
exchange high-quality content.
Customers List: Bosch, Rubbermaid, Tecnica, Barilla, Smead
Key facts:
 Currently power the seamless exchange of product content for more than 7 million products
and over 1000 brands.
 Provides cloud-based product content management solutions that make it easy for
manufacturers, distributors, and retailers to exchange high-quality content that drives online
results.
ShipWorks
Develops e-commerce shipping solutions.
Founded: 2000 www.interapptive.com
HQ: Ballwin, MO Funds Raised: N/A
Services offered:
 It is all-in-one, fully-customizable ecommerce shipping software that integrates directly with
all major U.S. shipping carriers, and 50+ online marketplaces like eBay, Amazon, Shopify,
Bigcommerce, ChannelAdvisor and others
Partners List: MailChimp, FreshDesk, Twillo, Box, Dropbox, Amazon Web Services
Key facts:
 It plays an important role in the daily operations and growth of many online businesses in
the United States and abroad.
 Allows customers to quickly and easily manage and ship orders for multiple sales channels
from one convenient interface.
 Allows customers to easily automate most shipping tasks.

CONFIDENTIAL
ComCap, LLC
Shopgate
Provider of a mobile shopping application for mail-order
and retail businesses.
Founded: 2009 www.shopgate.com
Services offered:
 The company provides single-click, mobile shopping services for smartphones and tablets.
Customer List: Hats.com, Jlux Label, Swimsuitforall, Gumdropcases
Key facts:
 Shopgate develops customized native apps and mobile sites for online shops.
 More than 12,000 merchants in five countries use Shopgate, increasing their mobile
revenues by up to 900%.
Siteimprove
Siteimprove offers all-in-one web governance suite
Founded: 2003 www.siteimprove.com
HQ: Bloomington, MN Funds Raised: $55.0m
Services offered:
 Processes real-time data at the intersection of commerce and culture, providing useful,
actionable insights for brands and publishers.
 Helps in managing websites through quality assurance, web accessibility, web analytics,
SEO and site performance in one tool.
Customer List: Jasco, Murphy & Co. Microsoft, Keybank, Hiscox
Key facts:
 Since opening in 2003, Siteimprove has partnered with more than 2,000 organizations
worldwide.
 Helps client better manage and maintain client’s’ website through Quality Assurance, Web
Accessibility, Web Analytics, SEO, and Site Performance - all in one tool.
 Winner of Minnesota Business Magazine 100 Best Companies to Work For 2014 and 2013.
SiteSpect
Provider of digital optimization platform.
Founded: 2004 www.sitespect.com
$13.0m
Services offered:
 SiteSpect's solutions include rapid A/B testing, multivariate testing, behavioral targeting and
personalization, landing page optimization, mobile web optimization, and web performance
optimization.
Customer List: Walmart, Trulia, Staples, Fantastics, SurveyMonkey
Key facts:
 SiteSpect Digital Optimization Platform enables customers to test the entire user
experience, from the front-end “look and feel” to the back-end functionality, and centrally
manage those tests across channels, product lines, and business units.
38

CONFIDENTIAL
ComCap, LLC
SOASTA
Creator of cloud-based testing services for web
performance and software applications.
Founded: 2006 www.soasta.com
HQ: Mountain View, CA Funds Raised: $74.9m
Services offered:
 Provides services to test websites and web applications.
 Provider of cloud-based testing services, and created a browser-based website testing
product.
Customer List: Experian, Gilt Groupe, Hallmark, Intuit, Microsoft and Netflix
Key facts:
 SOASTA gives client the platform, end-to-end visibility and contextual intelligence to
continuously measure, test and optimize in production, in real time and at scale.
Stitch Labs
Provider of productivity software for owners of product-
based businesses
Founded: 2011 www.stitchlabs.com
HQ: San Francisco, CA Funds Raised:
$23.0m
Services offered:
 Provides software that simplifies commerce, decisions, and life for retailers and
wholesalers.
 Offering tools for inventory management, order fulfillment, invoices, reports and analytics.
Customer List: Bedface, Nomad, Tiggly, Yummy Treasures
Key facts:
 The company raised $15 million of Series C venture funding from lead investor Triangle
Peak Partners on October 20, 2015, putting the company's pre-money valuation at $50.66
million.
WebCollage
Provider of Web content integration network solutions for
manufacturers, retailers, VARs, and distributors.
Founded: 1999 www.webcollage.com
Services offered:
 Publish and control rich product content, answer crucial pre-sales questions, build
consumer trust, provide guided selling, largest network of manufacturers and retailers.
Customer List: Samsung, L'Oreal, Toshiba, P&G, Philips, Microsoft, CHANEL and more
Key facts:
 Webcollage has been the industry leader in real-time content syndication and publishing
and global detailed shopper data for over 10 years.
 The solution is utilized by the leading retailers in North America and Western Europe,
including Amazon, Best Buy, Office Depot, Sears, Staples, Target, Toys-R-Us, Walmart and
more.
39

CONFIDENTIAL
ComCap, LLC
IRCE Attendee Profiles – Point Solutions & Site Infrastructure /
Fraud Prevention
Apruvd
A guaranteed fraud screening service that combines
cutting edge technology with a focus on human
involvement
Founded: 2015 http://apruvd.com
Services offered:
 The company approves more transactions and in turn allow the customers to expand their
business. If it approve an order and it results in a fraud-related chargeback, then pay 100%
of the cost. If it decline it, there is absolutely no charge.
 Offers 100% guaranteed fraud screening service offers low-cost, high-accuracy fraud
protection to merchants of any size.
Partner List: Shopify, Magento, Volusion, Demandware and Bigcommerce
Key facts:
 The company helps online businesses maximize their ecommerce revenue
 The purpose of Apruvd is to allow businesses to focus on growth rather than risk.
Chargeback Gurus
Assists online merchants fight and prevent chargebacks.
Founded: 2004
www.chargebackgurus.co
m
HQ: Allen, TX Funds Raised: N/A
Services offered:
 Strategize & optimize, manage & win chargebacks, minimize chargebacks and prevents
fraud
 The company's chargeback services help the clients to both reduce and win chargebacks,
to improve profitability.
 Services include business risk & vulnerability assessment, chargeback winning &
representment, merchant cops program, consumer fraud prevention, affiliate fraud
monitoring and others
Partner List: Stripe, Orange.crm, Cake, Chase Paymentech, LimeLight, PayCertify, Total-
Apps, VERIFI, Aramour, Authorize.net, First Data
Key facts:
 The company create 360-degree bulletproof solutions to prevent fraud, reduce
chargebacks, increase customer retention, sales & ROI.
 It has been helping businesses fight chargebacks for over 11 years and has recovered
millions in lost revenue
40

CONFIDENTIAL
ComCap, LLC
Fraud Prevention
ClearSale
A Card-Not-Present fraud prevention operation that
protects ecommerce merchants against chargebacks.
Founded: 2000 http://clear.sale
Employees: 700+ Revenue: $14.6mm
HQ: Miami, FL Funds Raised: N/A
Services offered:
 Total Guaranteed Protection, is an end-to-end fraud detection solution for online retailers.
 The company's problem-solving DNA, its in-house expert team of 500 fraud analysts, its
proprietary consumer-behavior technology, and its decade-plus of identifying and preventing
fraud in the most complex and dynamic international ecommerce markets.
 Looks for the optimal balance between fraud losses, orders rejected and response time.
Customers List: Walmart, Rakuten, Calvin Klein, Channel, Staples, AVON, RayBan, Sony,
Garmin, Element, FragranceX, Privalia, InterConnection.org
Key facts:
 Has served over 2,000 clients.
 Its focus is on increasing revenues, decreasing fraud costs, and helping their clients retain
customers by ensuring that every “good” customer transaction is approved.
 100% Chargeback reimbursement. Never pay for fraud again
Eye4Fraud
Screens, verifies and guarantees the client online orders so
it can sell and ship with confidence.
Founded: 2011 www.eye4fraud.com
HQ: Brooklyn, NY Funds Raised: N/A
Services offered:
 Protect 360, Select 101 and System Select
Customer List: N/A
Key facts:
• Connect with other scoring and data services to compile a three-dimensional image of the
shopper on the other side of the computer screen. By offloading its orders to Eye4Fraud,
clients are tapping into the most complete consumer shopping data pool
Forter
Provider of an online fraud prevention platform.
Founded: 2013 www.forter.com
Employees: 100 Revenue: na
Latest Financing Valuation: na
Services offered:
 Uses its Decision-as-a-Service algorithms to help online retailers analyze their exposure to
fraud at the time of check-out. Forter Decision Dashboard provides a transparent view into
each transaction.
 The company provides a software to reduce frauds during transaction. It also provides plug
and play technology which allows approve and decline answer for every transaction by yes
and no.
Customers List: OWC, Jomashop, James Allen, Delvery.com, Other World Computing, Fiverr
Key facts:
 In 2016, the company raised funds to eliminate ecommerce fraud. It will also support
product innovation and the company's continued expansion across the US.
 The system approves or declines payments and offers a 100% chargeback guarantee on
any fraudulent transactions that it misses.
41

CONFIDENTIAL
ComCap, LLC
Fraud Prevention
FraudWatch
Provides a 100% fully insured ecommerce order
verification and loss prevention service
Founded: 2008 www.fraudwatchsecure.com
Services offered:
 Offers guaranteed fraud approvals, it screen over 165 parameters on each order in under 5
seconds, and deliver a simple Yes/No decision. Every YES is guaranteed against fraud, or
we cover 100% of the loss.
 The customer send website and phone orders to FraudWatch using its available plugins for
all leading shopping carts, or use its simple API to create a custom integration. The
customer orders are instantly analyzed and a decision is returned within seconds.
Customer List: N/A
Key facts:
 Offers revolutionary fraud-prevention service available to ecommerce websites of all sizes,
with the highest approval ratio in the industry
Kount
Develops fraud and risk management software solutions
for companies that have card-not-present (CNP)
environments
Founded: 2007 www.kount.com
HQ: Boise, ID Funds Raised: $80.0m
Services offered:
 Platform enables online and telephone channel fraud management
 Processes payments and on-boards new customers; and detects and prevents fraud for
merchants, financial institutions, online communities, and businesses with fraud issues
 Kount Complete, Kount Central and Kount Access
Customer List: Conekta, SoccerPro.com, The Source, Micro Center, Spotify, Speck, A1
Supplements, J.R. Dunn Jewellers, REEDS, and others
Key facts:
 Has strategic partnerships and pre-integrated APIs with various key players, offering a
complete platform for smartphone & tablet apps.
42

CONFIDENTIAL
ComCap, LLC 43
Payments
BluePay
Provides technology-enabled credit card payment
processing services for businesses in the U.S. and
Canada.
Founded: 2003 www.bluepay.com
HQ: Naperville, IL Funds Raised: N/A
Services offered:
 Processing solutions: omni-channel / multi-channel processing, large ticket processing, level
3 processing, electronic billing & invoicing, virtual terminal, POS systems, batch credit card
processing, reconciliation & reporting, ecommerce, mobile credit and card processing
 Serves B2B, enterprise, ecommerce, community banks, restaurants, credit unions,
government, Canadian merchants and others
Customers List: Greer, SAS, HP, Discover, Rogers, Soft Choice, Fisher Scientific, Toshiba,
Air Canada, Hill-Rom, Henny Penny, Batesville, HP, Mizuno, UBC
Key facts:
 It has integrated with over 320 software platforms and processes over $11bn in dollar value
annually
 Since 2002, the company has been trusted by more than 42,000 businesses
 It is a single source provider for all of our merchants' payment processing needs
 Has offices in Chicago, Maryland, New York and Toronto
 Has acquired Billhighway, CDI technology and Caledon
 In 2013, TA Associates in conjunction with company management has completed a majority
recapitalization of BluePay Processing
Payoneer
Provider of online payment distribution platform and
services.
Founded: 2005 www.payoneer.com
Services offered:
 Empowers global commerce by connecting businesses, professionals, countries and
currencies with its cross-border payment platform.
 Provides companies with multiple ways to transfer payments, including prepaid debit
MasterCard® cards, deposits to local banks worldwide and payments to local e-wallets.
Customer List: Wish, Fiverr, Google, Airbnb, Elance-oDesk and Getty Images
Key facts:
 Payoneer is a registered Member Service Provider (MSP) of MasterCard worldwide.
 Based in New York, Payoneer is venture-backed, profitable and ranked in the top 100 of
Inc. 5000's Financial Services companies.

CONFIDENTIAL
ComCap, LLC 44
Payments
Splitit USA
Provider of payment gateway services
Founded: 2009 www.splitit.com
Services offered:
 The company develops and provides software services for processing of online vendor
payment services.
 It also provides payment security and services for online payment.
 Provides an optimization platform enabling web and mobile app marketers to improve
conversion rates.
Customer List: Primestyle, Couplez, ProDJDdirect, idiamonds
Key facts:
 Its service works as an intermediate layer between the merchant’s platform and customer’s
existing payment gateway.

CONFIDENTIAL
ComCap, LLC
Anchor Computer/Anchor Software
Provides CRM database, email marketing, advanced data
hygiene, and modeling / enhancement services.
Founded: 1974 www.anchorcomputer.com
HQ: Farmingdale, NY Funds Raised: N/A
Services offered:
 Offer a variety of integrated, multi-channel, data-driven solutions to a diverse range of
industries and organizations, including: direct marketing, advertising, retail, financial,
healthcare, insurance, automotive, education, and the public and non-profit sector.
 Its products and services include database design and construction, data modeling, address
hygiene, merge purge-consumer and business, data enhancement-consumer and business,
postal presort processing, database marketing and email marketing.
Customers List: N/A
Key facts:
 The company is a non-exclusive licensee of the United States Postal Service for specialized
address hygiene services
ClassyLlama
A full-service eCommerce firm specializing in strategy,
marketing, creative, and development, all centered on the
Magento Enterprise platform.
Founded: 2007 www.classyllama.com
HQ: Springfield, MO Funds Raised: N/A
Services offered:
 Site builds & projects, flex retainers, UX optimization, marketing, Llama Desk, and others
Customers List: Elemental LED, Espresso Parts, Tilebar, MerryStockings, Gahh Automotive,
Magento 2 Demo Site, Paypal Extension, AVATAX 2.0, Rogers Sporting Goods
Key facts:
 The company has over 100 Magento sites and 350 customizations & integrationsIt is one of
few agencies in the US who are already certified Magento 2 Trained Solution Partners.
Global Access
Provider of cross border ecommerce services.
Founded: 2002 www.globalaccess.com
HQ: Provo, UT Funds Raised: N/A
Services offered:
 The company's logistic service platform offers ecommerce and direct selling firms a fully
localized international shopping cart, multi-currency and alternative payment methods,
guaranteed total landed costs and low cost, international express shipping.
 Global Access Distributor Portal, a service that combines market localization resources,
native language websites, customer support, order capture and local payment methods.
Customer List: Amazon.com, Beachbody, BAY fastening systems, ExpatExpress.com,
Motorfist, eBay, Shipito, etsy, Rakuten, Unbeatablesale.com, FranklinCovey, SinoTrans
Key facts:
 Operates proprietary shipping lanes into Australia, Japan, China and Canada and other
fast-growing international markets. It also supports B2B direct selling operations through its
distributor portal and native language customer support services.
 It helps over 80 customers across the World
45

CONFIDENTIAL
ComCap, LLC 46
Global Response
Offers business process outsourcing services.
Founded: 1974 www.globalresponse.com
HQ: Margate, FL Funds Raised: N/A
Services offered:
 The company provides customer care, order management, sales, email response, chat
support, information technology support, loyally program support, CRM management, and
outbound services. Additionally, it offers social media support, interactive voice response,
brand care, and business consulting services.
Customer List: National Geographic, ZARA, Lacoste, Crate & Barrel, Wolford, New York Life,
Giggle, Herman Miller, Hunter Douglas, Urban Outfitters, The Land of Nod, Toyota, Poetry and
Spredfast
Key facts:
 Its serves various industries such as luxury brands, automotive, multichannel retailing,
healthcare & insurance, tourism & travel, banking & finance and energy & utilities
Gorilla Group
Delivers end-to-end ecommerce solutions to B2B and
direct-to-consumer brands across industries.
Founded: 1994 www.gorillagroup.com
Services offered:
 Offers ecommerce solutions combining digital strategy, user experience design, technology,
post-launch managed services, and hosting to deliver complete, innovative solutions to
enterprise B2B and direct-to-consumer brands across industries
Customer List: Briggs & Riley, SaltWorks, Citizens of Humanity, JINS, Hall Wines, DirectBuy,
Bucketfeet, MARDEL, SPS, AGCO, Contigo
Key facts:
 It is a hybris Gold Solutions Partner and 2012 hybris Newcomer of the Year.
 The company serves various sectors such as apparel, B2B, food & beverage, health &
beauty, luxury and outdoor adventure
 It has offices across Chicago, New York, Irvine, Ukraine, Canada, Poland

CONFIDENTIAL
ComCap, LLC
Reviews
G2 Crowd
Operator of a website for business software reviews.
Founded: 202 www.g2crowd.com
HQ: Highland Park, IL Funds Raised: $11.5m
Services offered:
 The company's website allows business technology buyers to compare and select the best
software based on peer reviews.G2 Crowd intuitively packages insights from expert peers,
everyday users, and aggregated data to score competitive products on The Grid
Customer List: N/A
Key facts:
 Offers over 80,000 business software reviews
 These reviews read by nearly 600,000 software buyers each month to help them make
better purchasing decisions.
Trustpilot
Operator of an online platform which provides consumer
reviews on various companies.
Founded: 2007 www.trustpilot.com
HQ: Copenhagen Funds Raised: $116.9m
Services offered:
 An online review community helping consumers choose with confidence while enabling
companies to grow their business.
Customers List: N/A
Key facts:
 Currently boasting 14 million consumer reviews of 115,000 businesses, Trustpilot produces
a TrustScore for businesses based on recent reviews.
 Every day, more than 10,000 consumers sign up on Trustpilot.com and every 5 seconds a
new review is posted on the community.
 Trustpilot has customers in 65 countries and has developed strong positions in Denmark,
Sweden, UK, France, Germany and the Netherlands, as well as the US.
47

CONFIDENTIAL
ComCap, LLC
Search
EasyAsk
Provider of ecommerce site search, navigation and
merchandising solutions for e-retail, mobile commerce and
B2B commerce
Founded: 1994 www.easyask.com
HQ: Burlington, MA Funds Raised: $14.1m
Services offered:
 Mobile commerce, merchandise commerce, apparel, wholesale and distribution
Customer List: The North Face, Anna's Linens, Journey's, Aramark, Harbor Freight Tools,
JJill, True Value Hardware, Andertons Music, Alphabroder and Sonic Sense.
Key facts:
 The company provides conversion technologies that are available in seven languages
(English, Spanish, French, German, Italian, Dutch, and Portuguese)
 It assist customers in increasing their online revenue through increased conversion rates,
improved customer experience and agile merchandising
 Serves various retailers, manufacturers, financial services institutions, government agencies
and pharmaceutical and healthcare organizations
Edgecase
Developer of product discovery software for ecommerce
retailers.
Founded: 2012 www.edgecase.io
Services offered:
 The company provides a product discovery platform that aims to give shoppers product
information of online research and make better purchase decisions
 The company also provides real time analytics for retailers to discover customers paths and
needs, to improve users experience and increase revenue
Customer List: Wasserstrom, Crate and Barrel, LD Products, Urban Decay, Pier 1 and Sur La
Table
Key facts:
 Leverages unique intelligence to improve product findability and relevancy that fuels an
inspiring shopping experience. In 2015, the company raised funds to expand sales, services
and engineering. It plans to add more than 20 workers by the end of 2016.
Inbenta
A cloud-based, AI-powered intelligent search for customer
support and ecommerce offering intuitive search solutions
for companies large and small.
Founded: 2005 https://www.inbenta.com
Employees: 51-200 Revenue: €4.6m
HQ: San Mateo, CA Funds Raised: $14.2m
Services offered:
 Self service: analytics, avatar, auto complete, category tree, instant answers
 Support ticketing: auto responses, canned responses, community, live chat, email mgmt
 ecommerce: ecommerce search, long tail SEO and cross-selling
 Integration: mobile, Facebook chat Bot and others
Customer List: Groupon, Farmers Insurance, Ticket Master, Schlage, 8x8, Coupa, Blurb,
Chartboost, Choxi, Claro, Dr. Chrono, Farmgirl flowers, Xapo, Burger King, Sabadell, BNP
Paribas, BBVA, Alsa, Change.org, Bankinter
Key facts:
 The company has offices in USA, Spain, Brazil, France, Chile, Netherlands, and Mexico
 The company expects to grow up to 60 percent in 2016, and exceed €7 million in turnover.
 It operates in 20 languages
48

CONFIDENTIAL
ComCap, LLC
Site Management
Distil Networks
A leader in Bot detection and mitigation focused on
stopping automated attacks to make the web more secure.
Founded: 2011 www.distilnetworks.com
HQ: Arlington, VA Funds Raised: $38.0m
Services offered:
 The company provides a cloud-based software which protects online content from malicious
bots, Web scrapers and harmful traffic.The company's offerings include accurate protection
such BOT detection & mitigation, threat intelligence and API security; flexible deployment
such as Cloud CDN and appliances
Customers List: Amadeus, Aol, Autotrader, Crunchbase, Conde Naste, Dow Jones, Discount
Tire, Easy Jet, Ello, Flexmis, Glassdoor, Graphiq, Guidestar, Manta
Key facts:
 The company has offices in California, Virginia, North Carolina, England, and SwedenIt
plans to hire another 100 employees over the next year as it aggressively expands
 The company has several dozen large enterprise clients and thousands of SMBs
Dyn
A cloud-based Internet Performance Management
company enabling companies to monitor, control, and
optimize online infrastructure.
Founded: 2001 www.dyn.com
HQ: Manchester, NH Funds Raised: $100.2m
Services offered:
 Internet Intelligence: Internet Intelligence - Network, Internet Intelligence - Transit, Internet
Alerts and Internet Intelligence Traffic Management: Managed DNS, Active Failover and
Traffic DirectorDomain Sevices: Remote Access (DynDNS), Domain Registration and
Standard DNSMessage Management: email delivery and reputation management
Customers List: Twitter, Etsy, CNBC, Zillow, Hershey's, Zappos.com, About.com,
SoundCloud, AddThis, adcash, AudienceScience, BonTon, BT, DailySecret, Distil Networks
Key facts:
 The company has offices in UK, Australia and Singapore
 The company has launched a new platform that will combine online traffic steering with data
and analytics to create “a more comprehensive view” of performance
49

CONFIDENTIAL
ComCap, LLC
IRCE Attendee Profiles – Others
Australian Fulfillment
A gateway to Australia, New Zealand and Asia. It is part of
National Products Fulfilment Pty. Ltd.
Founded: 2002 www.australianfulfillment.com
HQ: Australia Funds Raised: N/A
Services offered:
 Its services include product and ecommerce fulfillment, pick & pack, warehouse & inventory
management, postage & freight systems, returns management, 3PL and drop shipping
Customer List: eBay, Amazon, Magento, Shopify, OpenCart, Zencart, BigCommerce,
Volusion, Netsuite, QuickBooks, 3dcart, Xero, WooCommerce
Key facts:
 The company is located in Sydney, Melbourne and Perth providing next day delivery to 80%
Australians and New Zealanders
 It serves online retailers, direct selling / multi-level marketing companies and omni-channel
retailers
CubiScan
Offers dimensioning and weighing systems that will quickly
and accurately measure boxed items located within a
distribution centre or shipping application.
Founded: 1987 www.cubiscan.com
HQ: Farmington, UT Funds Raised: N/A
Services offered:
 CubiScan 225, CubiScan 25, CubiScan 75, CubiScan 100, CubiScan 125, CubiScan 1200-
AKL, CubiScan 210-DS, CubiScan 210-SS, CubiScan 150, CubiScan 30, CubiScan 110,
CubiScan 200-TS, CubiScan 200-XIR, CubiScan 1000-VS, CubiScan 50-PS, CubiScan
200-TL
Customer List: N/A
Key facts:
• Also offers a broad range of software integration solutions that will pass cube and weight
data to an existing WMS, TMS or Manifesting System.
• CubiScan systems are capable of measuring boxes, irregular shapes, crates, or large
palletized freight for static or in-motion applications.
Fox IV Technologies
A leading designer, innovator, integrator, and manufacturer
of automated labelling solutions. A full service label
converter and supplier.
Founded: 1986 www.foxiv.com
HQ: Export, PA Funds Raised: N/A
Services offered:
 The company can integrate automated label applicators and printer applicators, conveyors,
bar code scanners, ink jet printers, RFID and vision systems, scales, material handling
devices, and a range of software and database platforms to communicate with legacy and
commercial warehouse management systems
Customers List: N/A
Key facts:
 Installed its systems in a wide range of hostile environments - from steel mills to copper
mines Its TwinPrint series of printers and printer applicators are designed for automating
shipping label/packing slip/return UPS-ARS labelling processes.
 The company has over 300 label dies sizes available and seven flexographic presses that
can print up to 8 colours – using both UV and water-based inks.
 Convert over 25 industrial printers into print and apply.
50

CONFIDENTIAL
ComCap, LLC
IRCE Attendee Profiles – Others
Kadro
Developing high-performance software that has taken
clients to new visions for their organizations.
Founded: 2001 www.kadro.com
HQ: Raleigh, North Carolina Funds Raised: N/A
Services offered:
 eCommerce: Kadro Merchant, Magento, performance optimization, Omni-Channel via
Marketplace Manager
 Mobile: responsive web design, mobile apps, mobile commerce, enterprise mobile + web
 Custom web app development
 System integration: integration services for eBay, eBay merchant integration platform,
integration experience and eBay certified provider program"
Customers List: Net32, Ramy Brook, ThunderWorks, Houser Shoes, The Steritech Group,
Premier Warehousing Services, Swim Lessons University, Beyond Health International
Key facts:
 The company serves clients across the US and internationally
 Serves range of industries including retailers / wholesalers, warehousing / logistics, food
Service / hospitality, healthcare, manufacturing, telecommunications, real estate, financial
services and training & education
Saddle Creek Logistics Services
Provides integrated logistics solutions and services.
Founded: 1966 www.sclogistics.com
Employees: 1,000-5,000 Revenue: $134.2m
HQ: Lakeland, FL Funds Raised: N/A
Services offered:
 Warehousing: custom warehousing solutions, cross-docking and integrated warehousing
solution
 Omni channel fulfilment: Omni channel, e-commerce and retail
 Transportation: fleet operations, transportation services and transportation management
 Packaging: Offers flexible packaging solutions
Customers List: NuSkin, Six Sigma Solution Design, United Sugars, Princess House, Arizona
Beverages USA, Coty, Anthony Robbins, ARI Flow Control Accessories
Key facts:
 "The company has offices across the US
 It helps in fuelling growth, reduce supply chain cost, improves customer service, navigating
changing customer demands and various others
SEKO Logistics Limited
Offers supply chain solutions specializing in transportation,
logistics, forwarding and warehousing.
Founded: 1976 www.sekologistics.com
Employees: 1,000-5,000 Revenue: N/A
HQ: Langley, Berkshire Funds Raised: N/A
Services offered:
 Include Omni-channel logistics, air freight logistics, ocean logistics, logistic & order
fulfilment, customs & compliance, ground transportation and store development services
Customers List: APAC Sale, Bailwick, Beckman Coulter, Cath Kidtson, Dan-MO, Danone
Research, Dippin Dots, Escalade Sports, Jarltech, Kellogg's, Lulu Guinness
Key facts:
 "The company has over 120 offices in 40 countries worldwide
 It has flat management structure which increases its decision-making speed and gives us
an ability to implement customized solutions which far exceed those of its competitors
 SEKO named one of Multichannel Merchants Top 3PLs for Retailers 2016
51

CONFIDENTIAL
ComCap, LLC
IRCE Attendee Profiles – Others / Professional Services
LYONSCG
Engaged in the design and development of e-commerce
systems.
Founded: 2003 www.lyonscg.com
Services offered:
 The company offers digital strategy, digital marketing, experience design, platform
implementation, application development, hosting and support services.
Customers List: GoPro, Rockler, GAIAM, Mr. Coffee, Health o meter, Toolpartsdirect.com,
Cleo, EbLens, WinCraft, BootLegger
Key facts:
 The company serves brand, retail, and B2B organizations in North America and Europe with
tailored eCommerce solutions that maximize online potential.
52

CONFIDENTIAL
ComCap, LLC
IRCE Attendee Profiles – Others / Logistics
Endicia
Provider of internet postage and shipping service.
Founded: 1989 www.endicia.com
HQ: Palo Alto, CA Funds Raised: N/A
Services offered:
 The company provides electronic postage shipping services that allows users to print
postage and shipping labels for all domestic and international mail.
 Key offerings include DYMo stamps, Endicia Standard, Endicia Premium, Endicia
Professional, Endicia Platinum Shipper, Presort Mail, Endicia for Mac and PictureItPostage
Customer List: At Auction, Atlantic Coast Media Group, BACtrack, Beau Ties, Bling dental
products
Key facts:
• The company solutions have helped thousands of large and small businesses print more
than $12 billion in postage
• Also provides seamless access to U.S. Postal Service shipping services through integration
with more than 250 partner applications. In 2015, the company has been acquired by
Stamps.com
Shippo
Provider of discounted shipping services
Founded: 2013 www.goshippo.com
Services offered:
 Provides help to find the cheapest, fastest and most reliable delivery option for your
customers.
Customer List: GoDaddy, Blackmilk, Memebox, Shyp
Key facts:
 Makes shipping easy & cheap for ecommerce stores, with a developer-friendly API &
seamless web interface.
53

CONFIDENTIAL
ComCap, LLC
ComCap – A leading boutique at the intersection of Capital and Commerce
Value
Proposition
Value
Proposition
Unique, Focused, Global, Strategy and Investment Banking Boutique
Recent transactions completed or underway in the United States, Japan, China, Singapore, Argentina, UK, Sweden, Belgium,
France, Germany
$2bn revenue Japanese ecommerce BPO co.
#3 Russian Internet company
#1 UK Internet company
Multiple private B2B ecommerce systems integrators
Selected
ComCap
Clients
Selected
ComCap
Clients
#1 Asian ecommerce B2B company
$200mm rev US public company
Multiple US and EU private equity funds
Three ecommerce SaaS companies
Google
eBay
Previous
Clients
Previous
Clients
Dice.com
Internet Brands
Yahoo
Digital River
Selected Team
Members
Selected Team
Members
Aron Bohlig
Managing Partner
Carlos Gonzalez
Sr. Associate
Fermin Caro
Vice President
Sakshi Goel
Associate
Back office
Team
Back office
Team
Shiv Ng
PPG
Sabhi Muhammed
Analyst
Veronica Vaskinn
Office Management
Alex Martin
Associate
ExperienceExperience
21 years
Credit Suisse
Become, Nortel
9 years
LEK
12 years
Credit Suisse
9 years
Credit Suisse
EducationEducation
Wharton MBA WhartonYale MBA Richard Ivey School
of Business
LocationLocation
San Francisco San Francisco /
Moscow
San Francisco San Francisco
Mr. Bohlig is a registered representatives of and Securities and Investment Banking Services are offered through BA Securities, LLC Member FINRA SIPC.
ComCap and BA Securities, LLC are separate and unaffiliated entities
Uren Dhanani
Associate
5 years
UBS, DaVita
McCombs School
of Business
San Francisco

CONFIDENTIAL
ComCap, LLC 56
Our value added
 Who is ComCap?
− ecommerce-focused boutique, accepting clients only by word of mouth recommendations
− Proven team with background at Credit Suisse, 100% focused on the ecommerce value chain
− Senior execution, no bait-and-switch, but with a strong bench team for support
− We do unique, value added deals, not “process management”
− We only deal with highest probability of success outcomes for clients
− Synergistic European and US footprint, and deep experience across Asia and Latin America
 What else do we bring?
− New market entry experience on buyside
− Huge network among strategics in the US, Europe and Asia
− Specific experience in evaluating the up and coming players
− Differentiated process for approaching targets – based on detailed analysis of new verticals
and quantification of potential partner revenue opportunities
 Win-win proposal and differentiated proposition: And we believe we’ve given you a unique
and differentiated proposal
− Bulge bracket capabilities and quality
− Economic proposal that incents us to be aggressive and insightful to achieve a great return for
shareholders
− Simultaneous European / US engagement strategy
− Deep understanding of your value proposition
− Unparalleled network amongst most likely buyers

CONFIDENTIAL
ComCap, LLC
Reviews
Recommendation
Personalization
57
ecommerce SaaS and Services market map
Loyalty
Social
Onsite Search
Customer Acquisition Service Providers Destination Sites/Media
Search Marketing
Feed management
Email marketing
Retargeting
Affiliate Networks
Mobile Enablement
Marketplaces
Comparison Shopping
Site Infrastructure
Ecom Platform
Onsite Search
PIM
CMS/CRM
Logistics Software
OMS
International
Fulfillment
Mobile Payments
Payment Gateways
Analytics & Conversion
Call Center
Product Data Quality
Logistics/FulfillmentPayments BPO

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