Color: A Critical Marketing Choice
•
0 likes•179 views
Color choice is a critical element of web design that can influence users' perceptions and experiences. The document discusses how colors can affect usability, readability, branding and emotion. Designers must choose colors carefully based on their intended goals and target audiences to ensure the best user experience and outcomes for their clients' websites.
Report
Share
Report
Share
Download to read offline
Recommended
Michelle Lamont Media Kit_lowres
Michelle Lamont is a leading public relations expert and president of Lamont PR & Creative. She has extensive experience in media relations and aligning media placement for her clients across local, regional, and national media. Lamont is dedicated to helping non-profit organizations through pro bono PR work and has served on committees raising over $1 million for charitable causes. She speaks regularly on topics related to using PR and social media to increase sales and visibility for businesses and organizations.
SmartSocial Summit | How Established Brands are Succeeding on Social
These longstanding brands have legacy and customer focus on their side. They know themselves and their audiences better than anyone else and are only gaining resonance and relevance over time. Join these brands to gain tips on how to stay true to your brand, activate your audience and continually embrace innovation, year after year.
Trufflepig Search
Trufflepig Search recruits social media and communications professionals for client companies. It has offices in Los Angeles and Hong Kong to serve clients in the US and Asia-Pacific. The firm tracks candidates' careers, conducts rigorous interviews, and leverages current influencer relationships to identify successful professionals for senior level social media roles, such as directors and managers of digital strategies, communities, content, and marketing.
4.22.14
Earlier in the year, we talked about the importance of creating customer communities, but once you've done this and you're community is scaling, how do you manage? Should you outsource your community the same way people outsource their call centers? Your community manager and their team make up the face and voice of your brand. They possess a combination of marketing, PR, and customer support, with social skills to support these roles. They're usually the first to notice negative comments about your company and its products and services. They can usually alleviate issues before they spread and know which subject matter experts can help. They're also the ones announcing new features and accomplishments, and engaging customers and prospects with relevant, quality content with a human touch.
In this webinar, we'd like to talk about the pros and cons of outsourcing the management of customer community, as opposed to keeping this task in-house. Please join our panel of experts to discuss:
-The levels of community management service.
-The most common mistakes employers make when hiring for outsourcing
-Things to consider before outsourcing any aspect of community management.
-Which roles can be outsourced and the benefits of this.
-How to find a trusted partner for your community.
Sallie Burnett Speaker Bio
Sallie Burnett is an internationally recognized expert in customer loyalty. She is a professional speaker who has presented at numerous conferences across North America, Europe, and the Caribbean. She is also a frequent guest lecturer at several universities. Sallie combines practical advice on building customer loyalty with thought-provoking visions of the future. She is the founder and president of Customer Insight Group, a strategic marketing firm focused on customer engagement and loyalty.
Building Integrated Campaigns / Julie Fiorini, Stephen Thomas
An integrated campaign is a 'sequence of individual, coordinated market events that share a common audience profile and messaging theme'. At the end of the day, an integrated campaign takes one strategic, creative idea and applies it to different channels, respecting that channel for the job it’s meant to do. It’s about consistency. It’s about being where your donor is – communicating with them in a way that suits them, and offering them choice in how they want to communicate with you. It takes a comprehensive understanding of all media, creative, strategy, production and data to bring an integrated campaign to life. This session will outline the process required to create an effective integrated campaign and present case studies of effective integrated campaigns created by Stephen Thomas Ltd.
Social responsibility campaigns
This document discusses how firms can set themselves apart through social responsibility. It provides examples of brands that consumers have positive perceptions of because they support social causes. The document advocates that firms implement social responsibility strategies both online, through activities like social media, blogging and outreach, and offline, including events and charities. It notes that 80% of consumers consider social issues when deciding where to work, shop and recommend brands. Firms are encouraged to use toolkits to successfully implement social responsibility campaigns across various channels.
Stacey Doss_New Hire_draft
Echo Media Group, a public relations, search marketing, and social media agency based in Orange County, California, announced that industry veteran Stacey Doss has joined the agency as a senior vice president. Doss brings 30 years of client counseling, crisis communications, and campaign strategy experience to Echo Media Group's clients. She will lend her expertise in devising communications content to serve Echo Media Group's clients across multiple platforms. Doss has extensive experience executing successful campaigns for brands in various industries such as wireless, entertainment, healthcare, and real estate.
Recommended
Michelle Lamont Media Kit_lowres
Michelle Lamont is a leading public relations expert and president of Lamont PR & Creative. She has extensive experience in media relations and aligning media placement for her clients across local, regional, and national media. Lamont is dedicated to helping non-profit organizations through pro bono PR work and has served on committees raising over $1 million for charitable causes. She speaks regularly on topics related to using PR and social media to increase sales and visibility for businesses and organizations.
SmartSocial Summit | How Established Brands are Succeeding on Social
These longstanding brands have legacy and customer focus on their side. They know themselves and their audiences better than anyone else and are only gaining resonance and relevance over time. Join these brands to gain tips on how to stay true to your brand, activate your audience and continually embrace innovation, year after year.
Trufflepig Search
Trufflepig Search recruits social media and communications professionals for client companies. It has offices in Los Angeles and Hong Kong to serve clients in the US and Asia-Pacific. The firm tracks candidates' careers, conducts rigorous interviews, and leverages current influencer relationships to identify successful professionals for senior level social media roles, such as directors and managers of digital strategies, communities, content, and marketing.
4.22.14
Earlier in the year, we talked about the importance of creating customer communities, but once you've done this and you're community is scaling, how do you manage? Should you outsource your community the same way people outsource their call centers? Your community manager and their team make up the face and voice of your brand. They possess a combination of marketing, PR, and customer support, with social skills to support these roles. They're usually the first to notice negative comments about your company and its products and services. They can usually alleviate issues before they spread and know which subject matter experts can help. They're also the ones announcing new features and accomplishments, and engaging customers and prospects with relevant, quality content with a human touch.
In this webinar, we'd like to talk about the pros and cons of outsourcing the management of customer community, as opposed to keeping this task in-house. Please join our panel of experts to discuss:
-The levels of community management service.
-The most common mistakes employers make when hiring for outsourcing
-Things to consider before outsourcing any aspect of community management.
-Which roles can be outsourced and the benefits of this.
-How to find a trusted partner for your community.
Sallie Burnett Speaker Bio
Sallie Burnett is an internationally recognized expert in customer loyalty. She is a professional speaker who has presented at numerous conferences across North America, Europe, and the Caribbean. She is also a frequent guest lecturer at several universities. Sallie combines practical advice on building customer loyalty with thought-provoking visions of the future. She is the founder and president of Customer Insight Group, a strategic marketing firm focused on customer engagement and loyalty.
Building Integrated Campaigns / Julie Fiorini, Stephen Thomas
An integrated campaign is a 'sequence of individual, coordinated market events that share a common audience profile and messaging theme'. At the end of the day, an integrated campaign takes one strategic, creative idea and applies it to different channels, respecting that channel for the job it’s meant to do. It’s about consistency. It’s about being where your donor is – communicating with them in a way that suits them, and offering them choice in how they want to communicate with you. It takes a comprehensive understanding of all media, creative, strategy, production and data to bring an integrated campaign to life. This session will outline the process required to create an effective integrated campaign and present case studies of effective integrated campaigns created by Stephen Thomas Ltd.
Social responsibility campaigns
This document discusses how firms can set themselves apart through social responsibility. It provides examples of brands that consumers have positive perceptions of because they support social causes. The document advocates that firms implement social responsibility strategies both online, through activities like social media, blogging and outreach, and offline, including events and charities. It notes that 80% of consumers consider social issues when deciding where to work, shop and recommend brands. Firms are encouraged to use toolkits to successfully implement social responsibility campaigns across various channels.
Stacey Doss_New Hire_draft
Echo Media Group, a public relations, search marketing, and social media agency based in Orange County, California, announced that industry veteran Stacey Doss has joined the agency as a senior vice president. Doss brings 30 years of client counseling, crisis communications, and campaign strategy experience to Echo Media Group's clients. She will lend her expertise in devising communications content to serve Echo Media Group's clients across multiple platforms. Doss has extensive experience executing successful campaigns for brands in various industries such as wireless, entertainment, healthcare, and real estate.
Megan Salamone Marketing Services
Megan Salamone offers freelance marketing services and sales training for small business owners and non-profit organizations: public relations and advertising, graphic design, copywriting, social media and website management. Megan has over 10 years experience in broadcast advertising, public relations and professional services marketing.
Leslie A Coleman
Leslie A. Coleman is a strategic business professional, communicator, and marketer with over 20 years of experience in public relations, communications, and marketing. She has held leadership roles at large non-profit organizations like Wounded Warrior Project, where she directed national public relations and social media teams. Coleman also has experience in the agriculture industry, having worked at the National Watermelon Promotion Board developing educational programs to increase consumption. She brings strong planning, creative thinking, and critical thinking skills to complex situations, developing strategic solutions and messages that achieve results.
Social Media Marketing Final
The document discusses the importance and strategies of social media marketing. It notes that social media allows for two-way conversations, engagement, and participation at a low cost compared to traditional marketing methods. Some key strategies discussed are using social media platforms like Facebook, YouTube, and Twitter to build communities, distribute content, and generate word-of-mouth marketing. It also emphasizes creating engaging content and strategic storytelling to develop a brand personality and identity.
PRSSA: How to Build Your Brand and Stand Out from the Competition
This is a presentation that I did for the San Jose State University PRSSA chapter. It was all about student personal branding using social and digital channels.
SJSU
2016 Capability Statement FLYER
The Genesis Group is a woman and minority-owned small business located in Orlando, Florida that provides strategic marketing, advertising, media, and design consulting services. It has over 25 years of experience working with Fortune 500 companies and small businesses. Its services include strategic communications, marketing and outreach, web design and social media, materials and product production, media buying, and education. The Genesis Group prides itself on its award-winning videography team, targeted marketing experience, media partnerships, responsiveness, and providing large agency quality at a lower price.
Trade Book Review
This is a personal review on authors Brian Solis and Deirdre Breakenridge's book, "Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR."
Letter of Recommendation - Elizabeth
Lindsay Davis is recommended for employment. She performed well in a Marketing Management course, demonstrating sophisticated thinking and critical skills. As part of the course, her group successfully grew social media accounts for a client. Lindsay also has relevant work experience in public relations and social media management. She would make a great colleague due to her positive energy, teamwork skills, and strong work ethic.
BAEC Speaker Series: Joshua corbelli
The document introduces a speaker, Josh Corbelli, who is a marketing and sales leader with experience in SEO, PPC, social media, e-commerce, PR, and product development. It provides an overview of his topics which include how organic search differs from other traffic channels, the current state of organic search, how mobile usage has influenced the modern web, and the importance of a long-term digital strategy. Key takeaways are listed as understanding the importance of SEO and organic traffic, integrating SEO with other traffic strategies, conducting a digital audit, and future-proofing one's online presence. Contact information is provided at the end.
Creating social ROI presentation
This document discusses how to create social return on investment through social media. It explains that social media can significantly impact purchase decisions and that CMOs are measuring social media conversions and revenue. It provides tips for how to leverage social media like listening, developing a content strategy, engaging with content, capturing and converting leads. The document promotes Ryan Swindall who helps clients discover how social networks can help businesses and creates social media brands for clients.
Growing your organization or business brand by personal brand management.
Growing your nonprofit brand, company brand, business brand by personal brand, employee brand management.
Presented by: www.Klaxos.com
Contents
* Brand defined
* Personal Branding
* Why branding important to employers
* Why branding important to employees
* How to build a personal brand
* Tools of the Trade
* Branding Case study: LinkedIn
* Example: My Personal brand
Social Media Medicine
This document discusses strategies for using social media for business purposes. It recommends getting to know your target market and standing out from competitors by listening to customers, sharing stories and values to build trust. It emphasizes the importance of leadership, teamwork, collaboration and continuous engagement with partners and communities through social media. The overall objective is to use social media tools to connect with people, generate opportunities and sales through online relationship building and crowd sourcing.
Social Media 101
This presentation was given on October 21, 2008 to a group of cutting-edge non-profit professionals from Tampa Bay museums, attractions, science, arts & cultural organizations.
Promoting Programs
This document provides information about a virtual roundtable session on promoting programs through social media. The session will cover best practices for creating engaging social media campaigns, developing targeted advertisements, leveraging multiple platforms, and measuring results. Attendees will learn actionable strategies to raise awareness, increase engagement, grow attendance, and generate revenue for their programs. The session speaker, Ryan Hegreness, has 7 years of experience teaching education sessions on marketing, technology, and social media for parks and recreation programs.
AboutYbMedia-emailSept2015_page1
The Yellow Brick Media team offers public relations services through its network of experienced media professionals located around the country. They have experience in political campaigns, corporate communications, website development, advertising, video production, and crisis communications. The company believes in delivering top-notch client service and immediate results. It was founded by Kathy Y. Times, an award-winning journalist and author, to help organizations strengthen their brands through effective media relations and communications.
Case Study: SUBWAY's Slim down challenge
This document discusses using social media advocates and contests to promote events and products. It describes a campaign that identified influential advocates on Facebook with thousands of friends. The campaign then instructed these advocates to create "buzz" by promoting contests and sweepstakes to their networks. Metrics showed a 71% increase in the key objective. The takeaways emphasize finding advocates, rewarding them, creating urgency through contests, and closely measuring results.
Creating Ambassadors
This document provides information on brand ambassadors and how they can help promote businesses. It defines different related roles like influencers, brand advocates, and micro-influencers. It then lists 12 reasons why businesses need brand ambassadors, such as helping to humanize products, raise loyalty, and provide positive word-of-mouth. Additional details are given on how to build an effective brand ambassador program, including setting goals, recruiting the right ambassadors, offering them incentives, and keeping them engaged over time. Case studies show how employee brand ambassadors at companies like Adobe have significantly helped to build customer goodwill and influence sales.
Alexander Sherman Resume
This document is a resume for Alexander P Sherman that provides contact information, a summary of skills and qualifications, education history, and professional and volunteer experience. It summarizes Sherman as a creative problem solver with strong communication and teambuilding skills seeking a customer-focused role. He has a Bachelor's degree in Film/Screenwriting and experience in internships in film production, property management, and marketing, as well as retail work demonstrating customer service abilities.
Nusrat azeema
The document discusses how the field of public relations has changed with the rise of social media and digital technologies. It notes that PR now focuses on social business opportunities and evolving techniques like social media. The PRSA conference will help PR professionals adapt to today's demanding environment. It also discusses the importance of PR in shaping public perception and managing reputations, and touches on the role of publicists in promoting celebrities.
JYWatkins_Resume.doc
Jamie Y. Watkins has over 10 years of experience in writing, marketing, PR, communications, and social media management for nonprofit organizations. She currently serves as the Director of Digital Marketing for the Somerset County YMCA, where she develops social media strategies, produces videos, and analyzes digital campaign data. Previously, she was the Communication Manager for the Girl Scouts of Northern New Jersey, growing their Facebook fan base by 155% and producing over 59,000 YouTube views. She also handles marketing, graphic design, and sales for (Un)Common Grape, a family-owned wine business. Watkins obtained a Bachelor's degree from Messiah College and is currently pursuing a Master's at Rutgers University.
baldcypress_onepagerfrontandback
Bald Cypress Media provides strategic communications services including graphic design, website development, storytelling, and content creation to help organizations connect with their audiences and inspire action. They have experienced professionals with skills in publishing, social media, design, photography, and information graphics. Bald Cypress aims to lead clients through challenges with innovative solutions and adapting to changing technologies and markets.
Modelo Aa Be Contexto Escola P.Point
Este documento apresenta um modelo de autoavaliação para bibliotecas escolares baseado em quatro domínios: 1) apoio ao desenvolvimento curricular, 2) leitura e literacia, 3) projetos e parcerias, e 4) gestão da biblioteca. O modelo visa avaliar o desempenho da biblioteca em cada domínio com base em evidências, fatores críticos de sucesso e indicadores. O processo de autoavaliação inclui recolha sistemática de informação, implementação do modelo em etapas, e um relatório final com impacto esper
Programa semana salud 2012
La Semana de la Salud del Centro Universitario Oparin se llevará a cabo del 20 al 24 de febrero y contará con talleres de yoga, pilates, natación, aeróbicos y salsa. También incluirá conferencias sobre temas como el acoso escolar, el estrés, la nutrición, las redes sociales y la salud mental. Además, se instalarán consultorios de vacunación, optometría, nutrición, dermatología, odontología, ortopedia y audiología. El evento finalizará el
More Related Content
What's hot
Megan Salamone Marketing Services
Megan Salamone offers freelance marketing services and sales training for small business owners and non-profit organizations: public relations and advertising, graphic design, copywriting, social media and website management. Megan has over 10 years experience in broadcast advertising, public relations and professional services marketing.
Leslie A Coleman
Leslie A. Coleman is a strategic business professional, communicator, and marketer with over 20 years of experience in public relations, communications, and marketing. She has held leadership roles at large non-profit organizations like Wounded Warrior Project, where she directed national public relations and social media teams. Coleman also has experience in the agriculture industry, having worked at the National Watermelon Promotion Board developing educational programs to increase consumption. She brings strong planning, creative thinking, and critical thinking skills to complex situations, developing strategic solutions and messages that achieve results.
Social Media Marketing Final
The document discusses the importance and strategies of social media marketing. It notes that social media allows for two-way conversations, engagement, and participation at a low cost compared to traditional marketing methods. Some key strategies discussed are using social media platforms like Facebook, YouTube, and Twitter to build communities, distribute content, and generate word-of-mouth marketing. It also emphasizes creating engaging content and strategic storytelling to develop a brand personality and identity.
PRSSA: How to Build Your Brand and Stand Out from the Competition
This is a presentation that I did for the San Jose State University PRSSA chapter. It was all about student personal branding using social and digital channels.
SJSU
2016 Capability Statement FLYER
The Genesis Group is a woman and minority-owned small business located in Orlando, Florida that provides strategic marketing, advertising, media, and design consulting services. It has over 25 years of experience working with Fortune 500 companies and small businesses. Its services include strategic communications, marketing and outreach, web design and social media, materials and product production, media buying, and education. The Genesis Group prides itself on its award-winning videography team, targeted marketing experience, media partnerships, responsiveness, and providing large agency quality at a lower price.
Trade Book Review
This is a personal review on authors Brian Solis and Deirdre Breakenridge's book, "Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR."
Letter of Recommendation - Elizabeth
Lindsay Davis is recommended for employment. She performed well in a Marketing Management course, demonstrating sophisticated thinking and critical skills. As part of the course, her group successfully grew social media accounts for a client. Lindsay also has relevant work experience in public relations and social media management. She would make a great colleague due to her positive energy, teamwork skills, and strong work ethic.
BAEC Speaker Series: Joshua corbelli
The document introduces a speaker, Josh Corbelli, who is a marketing and sales leader with experience in SEO, PPC, social media, e-commerce, PR, and product development. It provides an overview of his topics which include how organic search differs from other traffic channels, the current state of organic search, how mobile usage has influenced the modern web, and the importance of a long-term digital strategy. Key takeaways are listed as understanding the importance of SEO and organic traffic, integrating SEO with other traffic strategies, conducting a digital audit, and future-proofing one's online presence. Contact information is provided at the end.
Creating social ROI presentation
This document discusses how to create social return on investment through social media. It explains that social media can significantly impact purchase decisions and that CMOs are measuring social media conversions and revenue. It provides tips for how to leverage social media like listening, developing a content strategy, engaging with content, capturing and converting leads. The document promotes Ryan Swindall who helps clients discover how social networks can help businesses and creates social media brands for clients.
Growing your organization or business brand by personal brand management.
Growing your nonprofit brand, company brand, business brand by personal brand, employee brand management.
Presented by: www.Klaxos.com
Contents
* Brand defined
* Personal Branding
* Why branding important to employers
* Why branding important to employees
* How to build a personal brand
* Tools of the Trade
* Branding Case study: LinkedIn
* Example: My Personal brand
Social Media Medicine
This document discusses strategies for using social media for business purposes. It recommends getting to know your target market and standing out from competitors by listening to customers, sharing stories and values to build trust. It emphasizes the importance of leadership, teamwork, collaboration and continuous engagement with partners and communities through social media. The overall objective is to use social media tools to connect with people, generate opportunities and sales through online relationship building and crowd sourcing.
Social Media 101
This presentation was given on October 21, 2008 to a group of cutting-edge non-profit professionals from Tampa Bay museums, attractions, science, arts & cultural organizations.
Promoting Programs
This document provides information about a virtual roundtable session on promoting programs through social media. The session will cover best practices for creating engaging social media campaigns, developing targeted advertisements, leveraging multiple platforms, and measuring results. Attendees will learn actionable strategies to raise awareness, increase engagement, grow attendance, and generate revenue for their programs. The session speaker, Ryan Hegreness, has 7 years of experience teaching education sessions on marketing, technology, and social media for parks and recreation programs.
AboutYbMedia-emailSept2015_page1
The Yellow Brick Media team offers public relations services through its network of experienced media professionals located around the country. They have experience in political campaigns, corporate communications, website development, advertising, video production, and crisis communications. The company believes in delivering top-notch client service and immediate results. It was founded by Kathy Y. Times, an award-winning journalist and author, to help organizations strengthen their brands through effective media relations and communications.
Case Study: SUBWAY's Slim down challenge
This document discusses using social media advocates and contests to promote events and products. It describes a campaign that identified influential advocates on Facebook with thousands of friends. The campaign then instructed these advocates to create "buzz" by promoting contests and sweepstakes to their networks. Metrics showed a 71% increase in the key objective. The takeaways emphasize finding advocates, rewarding them, creating urgency through contests, and closely measuring results.
Creating Ambassadors
This document provides information on brand ambassadors and how they can help promote businesses. It defines different related roles like influencers, brand advocates, and micro-influencers. It then lists 12 reasons why businesses need brand ambassadors, such as helping to humanize products, raise loyalty, and provide positive word-of-mouth. Additional details are given on how to build an effective brand ambassador program, including setting goals, recruiting the right ambassadors, offering them incentives, and keeping them engaged over time. Case studies show how employee brand ambassadors at companies like Adobe have significantly helped to build customer goodwill and influence sales.
Alexander Sherman Resume
This document is a resume for Alexander P Sherman that provides contact information, a summary of skills and qualifications, education history, and professional and volunteer experience. It summarizes Sherman as a creative problem solver with strong communication and teambuilding skills seeking a customer-focused role. He has a Bachelor's degree in Film/Screenwriting and experience in internships in film production, property management, and marketing, as well as retail work demonstrating customer service abilities.
Nusrat azeema
The document discusses how the field of public relations has changed with the rise of social media and digital technologies. It notes that PR now focuses on social business opportunities and evolving techniques like social media. The PRSA conference will help PR professionals adapt to today's demanding environment. It also discusses the importance of PR in shaping public perception and managing reputations, and touches on the role of publicists in promoting celebrities.
JYWatkins_Resume.doc
Jamie Y. Watkins has over 10 years of experience in writing, marketing, PR, communications, and social media management for nonprofit organizations. She currently serves as the Director of Digital Marketing for the Somerset County YMCA, where she develops social media strategies, produces videos, and analyzes digital campaign data. Previously, she was the Communication Manager for the Girl Scouts of Northern New Jersey, growing their Facebook fan base by 155% and producing over 59,000 YouTube views. She also handles marketing, graphic design, and sales for (Un)Common Grape, a family-owned wine business. Watkins obtained a Bachelor's degree from Messiah College and is currently pursuing a Master's at Rutgers University.
baldcypress_onepagerfrontandback
Bald Cypress Media provides strategic communications services including graphic design, website development, storytelling, and content creation to help organizations connect with their audiences and inspire action. They have experienced professionals with skills in publishing, social media, design, photography, and information graphics. Bald Cypress aims to lead clients through challenges with innovative solutions and adapting to changing technologies and markets.
What's hot (20)
PRSSA: How to Build Your Brand and Stand Out from the Competition
PRSSA: How to Build Your Brand and Stand Out from the Competition
Growing your organization or business brand by personal brand management.
Growing your organization or business brand by personal brand management.
Viewers also liked
Modelo Aa Be Contexto Escola P.Point
Este documento apresenta um modelo de autoavaliação para bibliotecas escolares baseado em quatro domínios: 1) apoio ao desenvolvimento curricular, 2) leitura e literacia, 3) projetos e parcerias, e 4) gestão da biblioteca. O modelo visa avaliar o desempenho da biblioteca em cada domínio com base em evidências, fatores críticos de sucesso e indicadores. O processo de autoavaliação inclui recolha sistemática de informação, implementação do modelo em etapas, e um relatório final com impacto esper
Programa semana salud 2012
La Semana de la Salud del Centro Universitario Oparin se llevará a cabo del 20 al 24 de febrero y contará con talleres de yoga, pilates, natación, aeróbicos y salsa. También incluirá conferencias sobre temas como el acoso escolar, el estrés, la nutrición, las redes sociales y la salud mental. Además, se instalarán consultorios de vacunación, optometría, nutrición, dermatología, odontología, ortopedia y audiología. El evento finalizará el
Organisational development within the Cochrane Collaboration: Establishing a ...
Organisational development within the Cochrane Collaboration: Establishing a ...Cochrane.Collaboration
The document discusses two organizational changes made within the Cochrane Collaboration: [1] establishing a Board of Co-ordinating Editors and [2] establishing the position of Editor-in-Chief. These changes were made to improve governance, accountability, and responsiveness in order to meet future challenges. Next steps include Board meetings to focus inward on skills and outward on governance, and selecting an Editor-in-Chief.Bitácora#35
La bitácora #35 describe que el jueves 31 de octubre los estudiantes no tuvieron clase de tecnología porque en su lugar realizaron las pruebas Saber de 9° grado.
Alternativas sustentáveis
O documento descreve as atividades do projeto Soluções Hídricas, que tem como objetivo auxiliar outros projetos no uso de água. O projeto irá ajudar o grupo de piscicultura com a filtragem e bombeamento da água do lago. Será construído um filtro de água e uma bomba eólica para fazer circular a água do lago e oxigená-la.
Presentación NIDO DE VIDA
Quienes somos en NIDO DE VIDA, el significado del logo, la visión y la misión. El desarrollo integral de la Familia es nuestra pasión. Comunicate con nosotros a nidodevida@defamilias.org o visítanos en www.nidodevida.org
A DIFFERENT Gospel - 3: A Different Gospel
Synopsis: We must be very careful that in teaching the gospel we do not teach a different gospel that leads souls away from Christ and salvation in Him. Paul warns of teaching a different Jesus, Spirit, and Gospel. This one focus’ on a different gospel.
Un català, un alemany i un argentí...
Xerrada a la Universitat Pompeu Fabra (Barcelona) el 21 de febrer de 2011.
SessãO 6 1º Parte
Este documento fornece um modelo de autoavaliação para bibliotecas escolares com 7 campos de análise e indicadores correspondentes a cada domínio. O objetivo é avaliar o contexto da escola, projeto educativo, organização, ligação à comunidade, clima educativo, resultados e outros elementos relevantes para caracterizar a biblioteca e sua integração na escola.
Tabela Matriz At
- A Biblioteca Escolar deve desempenhar um papel central na vida da escola e na adoção de novas práticas de ensino-aprendizagem.
- É necessário reconhecer o papel da biblioteca na sociedade do conhecimento e desenvolver o trabalho colaborativo entre a biblioteca e outras estruturas escolares.
- É preciso superar obstáculos como a mentalidade de que a biblioteca tem apenas um papel informacional e dar formação a docentes e discentes sobre a importância deste espaço.
E learning
El documento define el e-learning como procesos de enseñanza-aprendizaje que se llevan a cabo a través de Internet, caracterizados por la separación física entre profesores y estudiantes pero con comunicación síncrona y asíncrona. Describe las características, orígenes, factores que lo han provocado, importancia, ventajas, desventajas, plataformas y herramientas del e-learning.
Search Diverse Models for Proactive Software Diversification
This document discusses software monocultures and the risks they pose due to vulnerabilities being widely shared. It proposes that software diversification through techniques like instruction set randomization and address space layout randomization can help mitigate these risks by making attacks less effective across multiple systems. The document argues that models and search-based software engineering (SBSE) can help automatically introduce diversity into applications and system architectures in a proactive way. An example is given of how models could represent a space of possible diverse configurations for deploying a multi-tier web application across different platforms and configurations.
Devnest 110301
Devnest is hosting a "Twitter Tuesday" event on March 1st featuring talks, networking opportunities, and a Twitter API Q&A session. The event will run from 6pm to 9pm, starting with pizza and beer provided by sponsors, followed by short talks and demonstrations on various tech topics. Participants are encouraged to follow and support the event organizers @jot, @nuxnix, and @markabaker for their work in putting together Devnest events.
Incubating Innovative Investments
This document outlines a 7-stage process for incubating and developing innovative investment ideas from concept to sale. The stages include researching and testing concepts, structuring investment funds, appointing operators, creating marketing plans, setting appointments with potential investors, sourcing investors, securing seed capital, and conducting face-to-face meetings. Data on individual UK investors is also provided, segmented by demographics, wealth, and investment profiles.
Child life support through suicidal situations
This document provides information from a staff training seminar on confronting youth suicide. It begins by outlining the purpose of equipping professionals, youth, and parents to identify and assist at-risk individuals. Statistics are then presented showing over 5,000 youth die by suicide each year in the US, with 100+ losing their lives each week. Risk factors like depression, substance abuse, and LGBTQ identity are discussed. The presentation covers warning signs like threats, previous attempts, and final arrangements. Advice is offered on increasing awareness, dispelling myths, and dos and don'ts for intervention. The goal is to educate on the prevalence and prevention of this "silent epidemic."
A tour around library image projects
This document discusses various image projects undertaken by libraries to engage communities. It describes projects that used historical images to spark discussion, crowdsourced image collection, and digitized images for preservation and profit. The document concludes by providing tips for managing technology, copyright, volunteers, and stakeholders during these types of projects.
Conflict managemennt
Witty Vision is an Indian IT firm that provides services in the education and IT sectors. It has two successful products: Onlineachievers.in, an online test portal for students, and Wittygyan.com, an educational portal. The company was experiencing conflicts due to a lack of trust among employees from a false accusation and a lack of interaction between teams. OD consultants helped resolve these issues by providing benefits to the falsely accused employee, changing seating arrangements to encourage interaction, and implementing a "water cooler" model. The consultants' interventions helped improve employee trust and team collaboration at Witty Vision.
Viewers also liked (20)
Organisational development within the Cochrane Collaboration: Establishing a ...
Organisational development within the Cochrane Collaboration: Establishing a ...
Search Diverse Models for Proactive Software Diversification
Search Diverse Models for Proactive Software Diversification
Similar to Color: A Critical Marketing Choice
The Social Experience - 12 Leading Brands & Visionaries Explore the Elements ...
This document is an eBook featuring articles from leading brands on developing successful social media programs. It contains articles from brands like Whole Foods, U.S. Cellular, Caterpillar, and ARAMARK on topics like driving in-store engagement through social offers, building local communities on social platforms, using social media for customer service and sales, creating engaging content, and measuring the impact of social media efforts. The eBook is intended to provide insights and best practices for companies looking to expand their social media strategies and build stronger relationships with customers.
HipBrand Capabilities
HipBrand Group is a marketing firm that builds customized marketing programs for companies throughout the Southeast. They create brand positioning, advertising, digital tools, interactive campaigns, and social media programs. Their team has extensive experience developing brands and strategic messaging. They provide services including branding, digital media, public relations, social media, and more. Their client list includes companies in various industries such as healthcare, banking, and food.
Dean Holmes Bio
Dean Holmes is a frequent speaker on social influence marketing. He has helped companies like Bacardi and Citibank with business model innovation using both online and offline strategies. Dean runs his own consulting firm, advising companies on interactive strategy, consumer engagement, and social marketing. He serves on the board of Jigsaw.com as a social media expert and advises several social media companies. Dean is personally connected to over 45,000 people through social networks and is considered a thought leader in his field.
3.25.14
Marketers know that connecting with influencers is a complementary component to a successful content marketing strategy. Identifying those influencers has become much easier with search and social analytics. Yet creating a successful engagement strategy takes a deeper dive into understanding how influencers think and how their activities differ based on the social channel. For example, influencers on Pinterest typically care about different metrics than those creating content on Facebook or Twitter. A walk in the shoes of a YouTube influencer is not exactly like someone on Instagram or Google+.
This webinar will plunge into the mind of each of these influencers so brands and marketers can better understand this popular audience. Our expert panelists will share insights from both a brand and influencer perspective so marketers can customize their content strategies to the influencers and platforms that best match their customer.
Join us to learn how to:
-Use analytics to understand social influencers’ needs and wants.
-Tailor content for a range of influencers across social platforms.
-Distribute content with influencers most relevant for each medium
.
Agency Profile: Dawson Marketing Group
The document provides biographies of key members of the Dawson Marketing Group. It introduces James Dawson, the president and founder of the company, and describes his experience leading successful branding efforts for various organizations. It then summarizes the backgrounds and areas of expertise of other members, including the chief research officer, creative director, vice president of new media, and media director. The biographies emphasize the individuals' proven track records in marketing, research, creative services, new media, and media planning.
The 10 most creative pr agencies in 2018
Insights Success has curated a list of “The 10 Most Creative PR Agencies in 2018” which are excelling their provision of best in class PR solutions and playing a vital role in the success of various organization.
Social Media for Small Businesses
Social media – everyone is thinking about it in some way, shape, or form. As a small business owner, it’s often daunting to figure out how to prioritize your time and participate in social media in the most productive way possible.
To help you sort through the noise, we’ve reached out to a panel of esteemed social media experts and asked them all a single question: “What is the most effective way a small business can use social media“?
Spredfast e book-the-social-experience
This document is an eBook from Spredfast that explores elements of great social programs. It features articles from 12 leading brand strategists and visionaries on topics like driving customer loyalty through social media, creating engaging content, and incorporating social strategies into sales and marketing efforts. The contributors include experts from brands like Whole Foods, U.S. Cellular, Caterpillar, and HomeAway. The goal is to address common questions facing brands about expanding their social media presence and measuring the success of their programs.
The Social Experience
This document is a collection of articles from various social media experts on creating great social experiences for brands. It includes interviews with practitioners from Whole Foods, U.S. Cellular, and Caterpillar discussing their social media strategies. Other articles provide advice on developing customer loyalty through social interactions, creating engaging content, and measuring the impact of social programs. The document aims to address common questions brands face in expanding their social media presence and building relationships with customers.
Basic engagement marketing presentation
Engagement marketing involves two-way and three-way communication between businesses and consumers through various platforms. It has evolved from one-way communication like print ads to conversational communication through social media and events. Engagement marketing allows businesses to directly interact with consumers, understand what they like and don't like, and involve them in the brand. It is important for small businesses to start with a few engagement marketing priorities and get creative with limited budgets through word-of-mouth, social media, and websites.
Denver Social Media Marketing
The document discusses social media marketing and advertising trends for Denver businesses. It finds that 70% of businesses surveyed use Facebook, 58% use LinkedIn, and 33% use Twitter. Social media advertising has increased engagement 40% over the past year and performs better than traditional display ads. Tracking metrics like new followers and likes on social media can show return on investment through increased engagement and sales. The concluding paragraphs describe Acperion LLC, a Denver-based social media marketing company.
2009 PRSA Workshop
The document provides information about a half-day public relations workshop for non-profits sponsored by the West Michigan Chapter of the PRSA. The workshop will take place on September 17, 2009 from 8:00 am to noon at Grand Valley State University and will feature three one-hour sessions on topics such as guerrilla marketing, developing strategic plans, and social media. It also provides brief biographies of some of the workshop presenters who are professionals in fields like public relations, marketing, and communications.
10.14.14
No matter your industry, the use of technology to improve the connection with your consumers is a hot topic. As smartphones, tablets, and wearable gear evolve, so must the marketing talent and strategy to manage them. While customers become more tech savvy, traditional marketing approaches don’t get their attention. Mobile devices make it easier for them to consume, buy, and share information on the go. So how can you keep up with the digital transformation of marketing to meet your customers’ expectations?
Join us for this live webinar featuring our expert panel to discuss:
· Developing your analytics knowledge and resources
· Implementing new technologies successfully
· Seizing opportunities with new technologies
· Training your internal marketing team
· Consulting external marketing talent
· Getting executive buy-in
· Breaking down silos
The Silicon Review | Best Digital Marketing Companies
The document discusses Marketing Zen, a digital marketing agency founded by Shama Hyder that specializes in social media marketing. It also profiles Performics, a performance marketing agency that is reinventing the industry by focusing on understanding consumer intent across all channels. In addition, it covers Performance Horizon, a SaaS company that provides partner marketing solutions and enables brands to directly connect with affiliates and partners globally.
11 Content Marketing Gems from Content Jam Speakers
11 of #contentjam's speakers share nuggets of wisdom and give a sneak-peek into their presentations. Because... content!
Content Jam is a one-day content marketing conference on October 2, 2014. Experts in content strategy and creation, SEO, analytics, promotion, conversion, and measurement will share their smartest tools and techniques. You’ll learn how to create, manage, promote, share, and measure your content marketing efforts.
JamarMKTDeck
Jamar Dunnigan is a brand educator and marketer from West Virginia who now resides in New York City. He founded his own marketing firm called J Dunn Consulting in 2006, where he coined the phrase "Once I believe in a Product- I SELL It." He has over 8 years of experience in advertising, promotions, sales and developing brand identity. He is looking to expand his portfolio and is confident he can help companies connect with target audiences through local marketing, branding and promotional opportunities.
Hip Banking Services
HipBrand Group is a marketing agency that specializes in financial services branding and digital marketing. They have 25 years of experience working with banks and other financial institutions in the Southeast. Some of their notable clients include Superior Bank, Regions Bank, Aliant Bank, and BBVA Compass Bank. For these clients, they have provided services such as website development, social media management, advertising campaigns, public relations, and brand strategy and positioning. HipBrand Group's team has extensive experience across marketing disciplines and a deep understanding of the banking industry.
The Role of Public Relations in Today’s Business World
Keith Parnell is the CEO of JASE Group LLC, a public relations and creative advertising agency based in Norfolk, VA. He has nearly 30 years of experience in technology, marketing, and communications. JASE understands that effective communication requires crafting the right message for each specific audience and technology. They help clients communicate their brand through a variety of strategies, including blog posts, press releases, social media, email newsletters, and in-person events tailored to each client's needs.
Social Media Fundamentals 2013
An old presentation I did for my digital marketing classes at the now defunct 3rd Ward. I've come a long way!
Digital marketing
The aim of this presentation is to outline the general aspects of digital marketing. I tried to make it a simple as I could.
Similar to Color: A Critical Marketing Choice (20)
The Social Experience - 12 Leading Brands & Visionaries Explore the Elements ...
The Social Experience - 12 Leading Brands & Visionaries Explore the Elements ...
The Silicon Review | Best Digital Marketing Companies
The Silicon Review | Best Digital Marketing Companies
11 Content Marketing Gems from Content Jam Speakers
11 Content Marketing Gems from Content Jam Speakers
The Role of Public Relations in Today’s Business World
The Role of Public Relations in Today’s Business World
Color: A Critical Marketing Choice
- 1. Color: A Critical Marketing Choice in Web Design
- 6. About Dan Green Dan Green has written 44 post in this blog. Before moving to Western MA, Dan launched his career in New York in advertising and public relations, where he worked with some of the country’s top brands. Dan also has many years’ experience in small-business and corporate marketing, finance, franchise business operations and field consulting. In 2005, Dan became the first area president of TruePresence, a national internet marketing firm specializing in web design and search engine marketing. Dan’s clients have included Johnson & Johnson, Sears, Warner-Lambert, Monsanto and Pepsi, but he prefers the individuality of his smaller business clients. Dan launched The Green Internet Group to help business owners fully leverage the digital marketing and social media by offering results driven marketing planning, consulting, training and creative services. Read more: http://www.thegreeninternetgroup.com/facebook-selli ng-through-relationships Under Creative Commons License: Attribution Follow us: @greenglow on Twitter | thegreeninternetgroup on Facebook