This document summarizes how various apps, services, devices, and technologies collect, bundle, and sell users' sensitive private data without their full knowledge or consent. It provides examples of smart home assistants recording conversations, apps tracking user locations even after use, wearable devices revealing personal information like PIN numbers, connected toys sending kids' conversations to third parties, and other cases where privacy and security are compromised. The presentation is from Entefy, a company building an AI-powered universal communicator that aims to improve user interaction and privacy.

1. COLLECTED, BUNDLED,
AND SOLD:
YOUR SENSITIVE
PRIVATE DATA

2. 2Entefy Collected, bundled, and sold: your sensitive private data
These slides provide insight into apps,
web services, and devices designed
to go unnoticed as they capture your
sensitive personal data.

3. 3Entefy Collected, bundled, and sold: your sensitive private data
This presentation was curated by
Entefy, the company building the first
universal communicator—an AI-powered
communication platform that helps you
seamlessly interact with the people,
services, and smart things in your life.

4. 4Entefy Collected, bundled, and sold: your sensitive private data
“Always on” in-home assistants
like Alexa and Google Home
have the capacity to record
everything that happens
around them. What happens to
that data?
Source: https://www.wired.com/2016/12/alexa-and-google-record-your-voice/

5. 5Entefy Collected, bundled, and sold: your sensitive private data
Uber was collecting user
location data for up to 5
minutes after rides
ended. The company later
reversed the policy.
Source: http://mashable.com/2016/12/05/uber-data-location/?utm_cid=mash-com-Tw-
main-link#YPVByoA1Waq8
Source: http://fortune.com/2017/08/29/uber-app-privacy-location-data/

6. 6Entefy Collected, bundled, and sold: your sensitive private data
Wearable devices can be
hacked to spy on hand
motions and reveal
info like ATM PIN numbers.
Source: https://www.stevens.edu/sites/stevens_edu/files/StevensWearablesPaper.pdf

7. 7Entefy Collected, bundled, and sold: your sensitive private data
A number of Internet-connected
toys were sending private data
like kids’ conversations to a
third-party server without
permission.
Source: https://thenextweb.com/security/2016/12/06/cute-spying-toys/

8. 8Entefy Collected, bundled, and sold: your sensitive private data
Hackers offer lookalike apps
for download outside of
Google Play, embedding
malwarethat spreads
ransomware and steals data.
Source: https://blog.checkpoint.com/2016/11/30/1-million-google-ac-
counts-breached-gooligan/

9. 9Entefy Collected, bundled, and sold: your sensitive private data
Headphones can be hacked
and turned into covert
listening devices.
Source: https://thenextweb.com/security/2016/11/22/israeli-researchers-prove-head-
phones-can-be-used-as-covert-listening-device/

10. 10Entefy Collected, bundled, and sold: your sensitive private data
Shazam on a Mac would record
data from the microphone
afterthe app was closed. The
company later reversed this policy.
Source: http://thenewdaily.com.au/life/tech/2016/11/17/shazam-forced-back-app-re-
vealed-constantly-recording/

11. 11Entefy Collected, bundled, and sold: your sensitive private data
The research in this presentation
comes from the Entefy article,
“Collected, bundled, and sold:
your sensitive private data.”

12. 12Entefy Collected, bundled, and sold: your sensitive private data
Entefy’s universal communicator is an intelligent
communication platform that seamlessly connects the
people, services, conversations, contacts, files, apps,
smart devices, and smart things in your digital life.
contact@entefy.com
entefy.com
About Entefy
©2017 Entefy Inc. All rights reserved.