This document discusses cognitive computing. It begins with an introduction that defines cognition and cognitive computing. Cognitive computing aims to develop systems that can think and react like the human mind through a combination of neuroscience, supercomputing, and nanotechnology. The need for cognitive computing is that today's information is challenging to manage and current search engines are limited. An example provided is IBM's Watson, the first cognitive computer, which was able to answer questions in natural language and defeat human champions on Jeopardy. The document concludes by stating that cognitive systems will help make sense of complex information and create new industries through collaboration with human reasoning.

1. Cognitive Computing
Patel Gayatri K.
MCA, Roll no:41
Dharmsinh Desai Univercity,
Nadiad

2. My Agendas:
• Introduction
• Need of cognitive technology
• Architecture of cognitive systems
• Examples of cognitive systems
• Cognitive Computing: 5 Future Technology
Innovations

3. The worst(pig) and best thing(super computer) on
world!

5.  When there is a fire the pig tries to come
out from the room.. but the super computer
fails at that point..
 So what is great?
 Obviously PIG!! Yeah… you heard it right!!
 So it is necessary to make computers think
like Human(Animal).

6. Introduction
•
• What Is Cognition?
• Mental action of acquiring knowledge
through thoughts, experience and
senses.
What is Cognitive Computing?
• “Technology for the development of
computer system from s/w and h/w
elements which have ability to think and
react like human minds.”
• Combination of Neuroscience , Super
computing and Nanotechnology.

7. Introduction(cont.)
• Originally referred as AI, from 1990’s called
Cognitive Computing.

8. Why it is too hard for computer to
understand humans?

9. Need Of Cognitive Computing:
• Today’s Information Challenge:

10. Search vs. Expert Q&A
Decision Maker
Search Engine
Finds Documents containing Keywords
Delivers Documents based on Popularity
Has Question
Distills to 2-3 Keywords
Reads Documents, Finds
Answers
Finds & Analyzes Evidence
Expert
Understands Question
Produces Possible Answers & Evidence
Delivers Response, Evidence & Confidence
Analyzes Evidence, Computes Confidence
Asks NL Question
Considers Answer & Evidence
Decision Maker

11. What if an enterprise has all the
answer it need to succeed?

12. Purpose:
• “to create a new generation of technology
that can find answers from data more
effectively than current search engines”

13. IBM Watson
• For this purpose, the very first cognitive
computer named “Watson” was developed by
IBM co.
• Capable of answering questions posed
in natural language
• Watson was named after IBM's Thomas J.
Watson.

14. IBM Watson(cont.)
• Search engines deliver thousands of results that
match keywords
• University’s have worked on a consistent question
answering software for years
• Programmed by 25 IBM scientists
• Not connected to the internet

15. Jeopardy Challenge!
• February 2011: First computer to compete against
humans in Jeopardy!
• Defeated shows greatest two champions Ken
Jennings and Brad Rutter

16. Technology
• Question-answering Technology
• Deep understanding of natural language.
• Computer running Software called Deep QA
▫ Holds approximately one million books worth of
information

17. How does Watson answer the
questions?

18. Process
• Step 1:
• Question Analysis
• Step 2:
• Hypothesis generation
• Step 3:
• Hypothesis and Evidence Scoring
• Step 4:
• Final Merging and Ranking

19. A little more in depth

20. Examples Of Cognitive Technology

21. Cognitive Computing : 5 Future
Technology Innovations By IBM

23. Conclusion
• We believe that cognitive systems will help us
make sense of our amazingly complex world and
provide a new collaborative dimension to human
reasoning and decision making.
• These technologies will help create new
products, services, companies and entire
industries.

24. References
• http://www.research.ibm.com/cognitive-
computing/why-cognitive-
systems.shtml#fbid=ItfZPfHiWoz
• http://www.forbes.com/sites/rogerkay/2011/12/
09/cognitive-computing-when-computers-
become-brains/
• http://www.neuralytix.com/blog/2014/02/24/co
gnitive-computing/

25. THANK YOU