The document discusses process driven product lifecycle management (PLM). It describes how PLM can link engineering and business administration through process driven data and activity management. This allows for leaner and faster business processes, reduced cycle times, and lower manufacturing costs. The document then provides details on how specific PLM tools and approaches like mechatronic engineering, process and project management, visualization, product structure management, collaboration, and document management can help control costs, streamline processes, improve transparency and collaboration throughout the product development lifecycle.