SlideShare a Scribd company logo
Competitive Agribusiness
a Valio CI company
Cocoa Market
Cocoa Market
2
• Cocoa Market Landscape
• Market Segmentation
• Market Size and Forecast
• Key Market Highlights
• Market Development Challenges
• Enabling Technologies
• Key Focus Areas
• Management Measures
• Major Trends
Cocoa - Market Landscape
3
• Industry Outlook;
• Target Markets;
• Competitive Analysis:
• Competitor Strengths and Weaknesses;
• The Importance of the Target Market to Competitors;
• Barriers to Entry;
• Window of Opportunity;
• Projections:
• Gross Margins and Costs;
• Price Forecasts;
• Regulations
Cocoa - Market Segmentation
4
By Raw Material Product:
• Cocoa beans
• Cocoa liquor
• Cocoa butter
• Cocoa powder
By Product:
• Dark Chocolate
• Milk Chocolate
• White Chocolate
• Filled Chocolate
By Application:
• Confectionery
• Food and Beverage
• Cosmetics
• Pharmaceutical
Cocoa - Market Segmentation
5
By Geography:
• Americas
• EMEA
• APAC
By Consumption:
• Everyday Chocolate
• Premium Chocolate
• Seasonal Chocolate
By Specialty:
• Conventional
• Fine flavor/single source
• Organic
• Fair trade
Cocoa - Market Segmentation
6
By Player:
• Farmers and Farmer Associations
• Traders
• Processors
• Retailers
By Contract:
• Open Market
• Integrated Market
Cocoa - Market Size and Forecast
7
Market Size:
• Statistical Data
• Supply and Demand
• Value Chain
• Market Share
Forecast:
• Impact of Market Drivers
• Market Challenges
• Growth Segments
• Market Trends
• Sustainability and Certification
• Investments
• Weather and Environmental Impacts
• Phytosanitary Impacts
• Social and Economic Impacts
Cocoa - Key Market Highlights
8
• Sales Growth
• Trading Stability
• Profitability
• Production Performance
• Level of Debt
• Gearing Ratio
• Creditor Exposure
• Emerging Markets
• Consolidation
• Differentiation
• Convenience
Cocoa - Market Development Challenges
9
• Low Productivity
• Same Quality x Lower Costs
• Processing in the Origin Countries
• Marketing Challenges
• Price Volatility
• Smallholder Farms
• Pest & Diseases
• Environmental Concerns
• Social Issues
• Aging Cocoa Trees
Cocoa - Enabling Technologies
10
Agricultural Component:
• Genetic Improvement for best flavor
• Traceability from the tree
• Intercropping Strategies providing Quality Shade
• Adoption of Drip Irrigation
• Enhance Biological Controls
• Grafting Technologies
• Introduction of Pollinating Insects
Industrial Component:
• Controlled Fermentation for Premium Products
• Controlled drying of Beans for Good Storage
• No additive Products
• Probiotics
• Healthy Products
• Optimal Logistics & Supply Chain
Cocoa - Key Focus Areas
11
• Sustainable Business Practices
• Access to Financing
• Access to Infrastructure in the Production Zones
• Investments
• Resource Efficiency
Cocoa – Management Measures
12
• Leadership and Accountability
• Risks and Opportunities
• Policies, Standards and Objectives
• Organizations, Resources and Capacities
• Stakeholder Engagement
• Measuring & Monitoring Tools
• Communications and Reporting
Cocoa - Major Trends
13
• Expansion in Emergent Markets
• Growth in Niche Markets (Gourmet and Specialties)
• Innovation
• Cost Leadership (Economy Scale and Operational Excellence)
• Sustainable Cocoa
Showcase Company: Competitive Agribusiness
Email: andre@valioci.com
Website: www.valioci.com
Skype: valio-ntb
Call:
(UK): +44 20 3289 4332 (US): +1 (202) 657-6945
(BR): +55 11 3280 4332 (MX): +52 55 8421 6945
(CO): +57 316 820 4580 (CL): +56 (2) 2405 4332
Contacts
14

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Cocoa Global Market Analysis

  • 1. Competitive Agribusiness a Valio CI company Cocoa Market
  • 2. Cocoa Market 2 • Cocoa Market Landscape • Market Segmentation • Market Size and Forecast • Key Market Highlights • Market Development Challenges • Enabling Technologies • Key Focus Areas • Management Measures • Major Trends
  • 3. Cocoa - Market Landscape 3 • Industry Outlook; • Target Markets; • Competitive Analysis: • Competitor Strengths and Weaknesses; • The Importance of the Target Market to Competitors; • Barriers to Entry; • Window of Opportunity; • Projections: • Gross Margins and Costs; • Price Forecasts; • Regulations
  • 4. Cocoa - Market Segmentation 4 By Raw Material Product: • Cocoa beans • Cocoa liquor • Cocoa butter • Cocoa powder By Product: • Dark Chocolate • Milk Chocolate • White Chocolate • Filled Chocolate By Application: • Confectionery • Food and Beverage • Cosmetics • Pharmaceutical
  • 5. Cocoa - Market Segmentation 5 By Geography: • Americas • EMEA • APAC By Consumption: • Everyday Chocolate • Premium Chocolate • Seasonal Chocolate By Specialty: • Conventional • Fine flavor/single source • Organic • Fair trade
  • 6. Cocoa - Market Segmentation 6 By Player: • Farmers and Farmer Associations • Traders • Processors • Retailers By Contract: • Open Market • Integrated Market
  • 7. Cocoa - Market Size and Forecast 7 Market Size: • Statistical Data • Supply and Demand • Value Chain • Market Share Forecast: • Impact of Market Drivers • Market Challenges • Growth Segments • Market Trends • Sustainability and Certification • Investments • Weather and Environmental Impacts • Phytosanitary Impacts • Social and Economic Impacts
  • 8. Cocoa - Key Market Highlights 8 • Sales Growth • Trading Stability • Profitability • Production Performance • Level of Debt • Gearing Ratio • Creditor Exposure • Emerging Markets • Consolidation • Differentiation • Convenience
  • 9. Cocoa - Market Development Challenges 9 • Low Productivity • Same Quality x Lower Costs • Processing in the Origin Countries • Marketing Challenges • Price Volatility • Smallholder Farms • Pest & Diseases • Environmental Concerns • Social Issues • Aging Cocoa Trees
  • 10. Cocoa - Enabling Technologies 10 Agricultural Component: • Genetic Improvement for best flavor • Traceability from the tree • Intercropping Strategies providing Quality Shade • Adoption of Drip Irrigation • Enhance Biological Controls • Grafting Technologies • Introduction of Pollinating Insects Industrial Component: • Controlled Fermentation for Premium Products • Controlled drying of Beans for Good Storage • No additive Products • Probiotics • Healthy Products • Optimal Logistics & Supply Chain
  • 11. Cocoa - Key Focus Areas 11 • Sustainable Business Practices • Access to Financing • Access to Infrastructure in the Production Zones • Investments • Resource Efficiency
  • 12. Cocoa – Management Measures 12 • Leadership and Accountability • Risks and Opportunities • Policies, Standards and Objectives • Organizations, Resources and Capacities • Stakeholder Engagement • Measuring & Monitoring Tools • Communications and Reporting
  • 13. Cocoa - Major Trends 13 • Expansion in Emergent Markets • Growth in Niche Markets (Gourmet and Specialties) • Innovation • Cost Leadership (Economy Scale and Operational Excellence) • Sustainable Cocoa
  • 14. Showcase Company: Competitive Agribusiness Email: andre@valioci.com Website: www.valioci.com Skype: valio-ntb Call: (UK): +44 20 3289 4332 (US): +1 (202) 657-6945 (BR): +55 11 3280 4332 (MX): +52 55 8421 6945 (CO): +57 316 820 4580 (CL): +56 (2) 2405 4332 Contacts 14