The document discusses the need for progressive media and tech companies to have the right attitude for success in a rapidly changing environment. It notes that while predictions are difficult, conclusions can be drawn from looking back at how much the internet and technology have changed in just 20 years. Specifically, it recommends that companies move faster by hiring better people and ensuring they are in positions where they can succeed.

1.
TFIN
(THE FUTURE IS NOW)
About the right attitude for progressive media/tech companies
Mehrdad Piroozram
Serial Entrepreneur
twitter:@piroozram
facebook:mehrdad.piroozram
mehrdad@iSteps.de
© Copyright 2007-2012 by iSteps

2.
„People who have a vision should go see a doctor.“
Helmut Schmidt
© Copyright 2007-2012 by iSteps

3. The difficulty of being visionary
Honestly...
# Who envisioned the game changing power of the
iPhone back in 2007?
# Who forecasted the massive success of Facebook
and the meltdown of MySpace 5 years ago?
Predictions may be impossible –
but conclusions are drawable
© Copyright 2007-2012 by iSteps

4. Look back but don‘t stare
Internet – 20 years ago...
# Lines installed
# Bridges built
# People enabled to connect
# Physical barriers remained relevant
© Copyright 2007-2012 by iSteps

5. Status Quo
Internet – Right here, right now.
# Ruled by social networks
# Total user involvement
# Software to service
# Fragmentation of devices
# Switch from desktop to mobile
Apps – the new browser
© Copyright 2007-2012 by iSteps

6. „Knowing me, knowing you“
Social Airtime
© Copyright 2007-2012 by iSteps

7. „Knowing me, knowing you“
Getting more personal
Source: YouTube
© Copyright 2007-2012 by iSteps

8. „We like to move it, move it!“
Mobile Switch
© Copyright 2007-2012 by iSteps

9. „Just can‘t get enough.“
Airtime Fragmentation
© Copyright 2007-2012 by iSteps

10. „Just can‘t get enough.“
Seamless flow of content
Source: YouTube
© Copyright 2007-2012 by iSteps

11. „Learning to fly“
Tom Petty
© Copyright 2007-2012 by iSteps

12. Meaning for products
Pace makes the race
# Faster rollouts
# Faster rises of good ideas
# Faster fall of bullshit
# Geography doesn’t matter
# Scalability becomes crucial
© Copyright 2007-2012 by iSteps

13. Meaning for companies
Everything goes „Hyper“
# War of talents
# Financial requirements
# Gap between achievers & lame ducks
# Speed of growth (Dropbox, Facebook, Twitter...)
# Evolution of new Tech-Giants
© Copyright 2007-2012 by iSteps

14. Meaning for macro economics
Faith pays off
# Massive effect on states economy
($714 million in federal income tax from Facebook*)
# Achievers attract investors
# Development of „winning regions“
Social/Mobile is the new steel
*Source: L.A.Times
© Copyright 2007-2012 by iSteps

15. Conclusion
Move faster
with
better people
at the right place.
© Copyright 2007-2012 by iSteps

16. Thanks! :)
slidesha.re/piroozram
© Copyright 2007-2012 by iSteps