The document discusses Bank of Moscow's strategy to develop financial literacy and stimulate population's financial activities over 5 years to help establish an International Financial Center in Moscow. The strategy focuses on expanding Bank of Moscow's client base through new socially-oriented financial services. It is estimated that implementing the strategy will double Bank of Moscow's individual deposit portfolio to 340 billion rubles by 2016 through initiatives like online advertising, a financial literacy metro train, centers and hotline, and co-branded credit cards. The overall cost of the 5-year strategy is estimated at 240 million rubles.