MSPs, VARs, resellers and SIs have been delivering managed services to end customers with on-premise IT infrastructure for years. Now, their customers are looking to migrate their infrastructure to the cloud to take advantage of increased flexibility, ease of deployment, and consumption-based pricing delivered by cloud providers like Amazon Web Services (AWS). Service providers seeking to maximize their cloud business need to know how to: manage multiple customer accounts, provide value added services, automate customer reports and optimize margins. This presentation offers insights on how to address these issues in a way that enables service providers to truly accelerate their cloud business.

1. CloudHealth® Technologies
Cloud Business Accelerator Program
for Partners

2. Policy-Driven Cloud Management
Simplify and automate your cloud

3. CloudHealth Partner Program
 IT Management Platform that empowers the implementation
and management for partner customers and the delivery of
value added services
 Ability to optimize and manage infrastructure and costs
across your client base to maximize margin and value
 Comprehensive Training Certifications for Partner team in
Platform proficiency
– Delivering value-added services with CloudHealth
 Go-to-Market strategies, training and support for delivering
value-added services with best practices and
recommendations to your customers.

4. Partner Challenges in Delivering Cloud
Services
 Managing customers and accounts
 Automating production and delivery of customer
statements
 Providing value-add services to support cloud use
 Optimizing margins

5. Challenge: Managing Customer Accounts
 AWS Console limited to viewing
single account, service and region
 Customers may have up to 100s
of accounts (including one or
more consolidated, standalone
and linked)
 Managing multiple customers
and accounts can be costly
 Hard to identify important cost,
usage, performance and security
trends (“keyhole view”)

6. Challenge: Statement Generation
Master Consolidated Account
(1 billing family)
 Reseller responsible for providing
statements to customers
 Complexity of statement generation
impacted by handling of non-reseller
discounts
 Non-reseller discounts include capacity
reservations and volume usage
 Non-reseller discounts limited to billing
families
 Reseller owns separation of reseller vs.
customer-owned discounts
A CB
Independent Accounts
(3 billing families)
BA C
Both Consolidated & Independent
(2 billing families)
A CB

7. Challenge: ProvidingValue-Add Services
 AWS customers looking for value-add services
across cost, usage, performance, security
 Common needs include
– Optimizing costs (e.g. purchasing reserved instances)
– Cost reporting (e.g. cost allocation)
– Proactive monitoring (e.g. alerting)
– Automated report delivery to key stakeholders
– Business-level reporting
 Customers are increasingly expecting this type of
value add from resellers

8. Challenge: Optimizing Margins
 Slim margins for reselling cloud services alone
 High complexity to optimizing costs due to:
– Multiple deployment scenarios and customers
– Multiple usage patterns
 Accurate visibility for optimization decisions based
on current and historical usage

9. CloudHealth Partner Platform
Cloud Business Accelerator Program

10. CloudHealth Platform for Partners
Accelerate your cloud business
 Manage customers and accounts
with single pane of glass
 Deliver customized statements
and reports for all deployment
models
 Provide customers access to the
CloudHealth Platform with your
brand
 Maximize your margins with cost
optimization across your
customer base

11. PromoteYour Brand
Your
Logo

12. Easily Move between Customer Accounts

13. Efficiently ManageYour Customer Base

14. Price Optimization
 Volume discounts
 Reserved instance
purchases
 Partner-centric pricing
 Customer bill splits

15. Optimize Margins and Pricing

16. Cloud Business Accelerator Services
 CloudHealth Check
– In-depth Monthly Report and Analysis for management teams
– Can include daily and/or weekly updates and monthly summary analysis with
recommendations
 Pulse Reports
– Daily/weekly/monthly summary reports on: cloud ecosystem, cost by business
groups and RI utilization
 Partner Platform powered by CloudHealth
– CloudHealth Check
– Console Access
– Customer Business Segments
– Best-of-Breed Alerts and Customized Reports
 Full Service Advantage (outsourced cloud management)
– Partner Platform
– Remediation and Management
– Migration services

17. Customer Success
BI & Data Analytics
Marketing Management
Platform
Digital Publishing &
Advertising
Content Management
Platforms
Enterprise
Organizations
Mobile Platforms

18. How Can We HelpYou?
 Setup Free Trial
 Identify initial customers/prospects
 Review service options (new and existing)
 Define business practices
 Execute on Go-to-Market Plan
www.cloudhealthtech.com
617.986.3900
info@cloudhealthtech.com