Cloud Computing
                   The future is in the sky




Steinar Årdal
Capgemini Norge          Together. Free your energies   Cloud Computing | The way to we do it
                                                        © Copyright Capgemini 2009 All Rights Reserved
                                                                                                         1
Agenda


         Introduction


         Concepts of Cloud Computing



         Business Drivers and Examples


         Where to start



         Question & Answers




                              Together. Free your energies   Cloud Computing | The way to we do it            2
                                                             © Copyright Capgemini 2009 All Rights Reserved
From Technology Trigger to Peak of Inflated Expectations




                                  Gartner Hype Cycle for Emerging Technologies, 2008

                      Together. Free your energies             Cloud Computing | The way to we do it            3
                                                               © Copyright Capgemini 2009 All Rights Reserved
From Technology Trigger to Peak of Inflated Expectations




                                  Gartner Hype Cycle for Emerging Technologies, 2009

                      Together. Free your energies             Cloud Computing | The way to we do it            4
                                                               © Copyright Capgemini 2009 All Rights Reserved
Agenda


         Introduction


         Concepts of Cloud Computing



         Business Drivers and Examples


         Where to start



         Question & Answers




                              Together. Free your energies   Cloud Computing | The way to we do it            5
                                                             © Copyright Capgemini 2009 All Rights Reserved
Definition of Cloud Computing
National Institute of Standards and Technology (NIST)

               On-demand self-service


               Standard network access


               Location independent resource pooling


               Rapid elasticity


               Pay per use

                        Together. Free your energies   Cloud Computing | The way to we do it            6
                                                       © Copyright Capgemini 2009 All Rights Reserved
Definition of Cloud Computing
National Institute of Standards and Technology (NIST)


                           BPaaS
                   Business Process as a Service          Not a NIST model
                                                          but widely agreed




                            SaaS




                                                                              Hybrid
                    Software as a Service



                            PaaS
                    Platform as a Service



                             IaaS
                  Infrastructure as a Service


                           Together. Free your energies                       Cloud Computing | The way to we do it            7
                                                                              © Copyright Capgemini 2009 All Rights Reserved
Definition of Cloud Computing
National Institute of Standards and Technology (NIST)

                                           Hybrid




                                                           user group with similar requirements


                                                                                                  Virtual Private
                                               Community




                                                                                                                             Freely available
              Private




                                                                                                                    Public
                        Single user




                                      Together. Free your energies                                                                              Cloud Computing | The way to we do it            8
                                                                                                                                                © Copyright Capgemini 2009 All Rights Reserved
Agenda


         Introduction


         Concepts of Cloud Computing



         Business Drivers and Examples


         Where to start



         Question & Answers




                              Together. Free your energies   Cloud Computing | The way to we do it            9
                                                             © Copyright Capgemini 2009 All Rights Reserved
Speed to Value


            Together. Free your energies                                    Cloud Computing | The way to we do it 10
                                           http://www.flickr.com/photos/frogzone1/3048331196/
                                                                   © Copyright Capgemini 2009 All Rights Reserved
Buying infrastructure




                        Together. Free your energies   Cloud Computing | The way to we do it            11
                                                       © Copyright Capgemini 2009 All Rights Reserved
Buying infrastructure




                        Together. Free your energies   Cloud Computing | The way to we do it            12
                                                       © Copyright Capgemini 2009 All Rights Reserved
Buying infrastructure




                        Together. Free your energies   Cloud Computing | The way to we do it            13
                                                       © Copyright Capgemini 2009 All Rights Reserved
Flexibility


              Together. Free your energies   Cloud Computing | The way to we do it            14
                                             © Copyright Capgemini 2009 All Rights Reserved
Scaling up (and down)

                            Peak capacity ~100X




                     Facebook App goes viral




             Launch of Facebook App




                        Together. Free your energies   Cloud Computing | The way to we do it            15
                                                       © Copyright Capgemini 2009 All Rights Reserved
Cost Reduction


            Together. Free your energies   Cloud Computing | The way to we do it            16
                                           © Copyright Capgemini 2009 All Rights Reserved
Turn off the infrastructure at night

 3000--
 Number of EC2 Instances




                                                                 300 CPU’s on
                                                                 weekends




         300 --



                           Wednesday    Thursday      Friday         Saturday       Sunday      Monday     Tuesday
                            4/22/2009   4/23/2009   4/24/2009        4/25/2009     4/26/2009   4/27/2009   4/28/2009

                                                    Together. Free your energies                           Cloud Computing | The way to we do it            17
                                                                                                           © Copyright Capgemini 2009 All Rights Reserved
Compare this, …
                             Site A                                      Site B
Outer Firewall

Balance Traffic Load



Intrution Detection System



Web Access Management

DMZ Firewall

Portal                                                Catalog Services

Inner Firewall

Balance load




Application Logic

                                                     Catalog Services

Database




Storage




                                      Together. Free your energies       Cloud Computing | The way to we do it            18
                                                                         © Copyright Capgemini 2009 All Rights Reserved
to this ...     Which is more expensive?

                 EC2

              Web Access
                 AMI



                 EC2                                       Simple Storage Service (S3)

                Portal
                 AMI                                      Web Access            Portal
                                                             AMI                 AMI


                 EC2
                                                            Logic                 DB
                Logic                                        AMI                  AMI
                 AMI



                 EC2

                 DB
                 AMI




                           Together. Free your energies                      Cloud Computing | The way to we do it            19
                                                                             © Copyright Capgemini 2009 All Rights Reserved
Google Apps vs Microsoft Office




                      Together. Free your energies   Cloud Computing | The way to we do it            20
                                                     © Copyright Capgemini 2009 All Rights Reserved
CapEx Avoidance


           Together. Free your energies   Cloud Computing | The way to we do it            21
                                          © Copyright Capgemini 2009 All Rights Reserved
From Fixed Cost to Variable Cost
 Cost




        Large Capital             Wasted Money                    Bad Things
        Expenditures                                               Happen


                                                              Forecasted Load

                                                              Traditional Infrastructure

                                                              Actual Load
                        The Getting
                        Started Tax                           Cloud Computing
                                                                                 Time


                               Together. Free your energies           Cloud Computing | The way to we do it            22
                                                                      © Copyright Capgemini 2009 All Rights Reserved
Greener IT


             Together. Free your energies   Cloud Computing | The way to we do it            23
                                            © Copyright Capgemini 2009 All Rights Reserved
Cloud Computing as an enabler for GreenIT




                      Together. Free your energies   Cloud Computing | The way to we do it            24
                                                     © Copyright Capgemini 2009 All Rights Reserved
Agenda


         Introduction


         Concepts of Cloud Computing



         Business Drivers and Examples


         Where to start



         Question & Answers




                              Together. Free your energies   Cloud Computing | The way to we do it            25
                                                             © Copyright Capgemini 2009 All Rights Reserved
Advantages of Cloud Computing

          On-demand self-service
          Use when needed, including processors, memory, network,
          bandwidth, storage

          Standard network access
          Cloud computing involves browser access to hosted data and resources.
          Configure resources extremely quickly

          Location independent resource pooling
          Accessing offsite IT resources in a data shared center.
          You don't buy the servers and storage, someone else does

          Rapid elasticity
          Configure resources extremely quickly


          Pay per use
          Subscription style cost model


                                Together. Free your energies         Cloud Computing | The way to we do it            26
                                                                     © Copyright Capgemini 2009 All Rights Reserved
When Is Cloud Computing A Fit For The Enterprise?


          Applications & processes have highly variable demand



          Internal datacenter capacity limits are being reached



          Existing hardware has reached end of serviceable life



          Speed of provisioning is constraining business execution



          Enterprise Datacenter no longer provides competitive advantage



                              Together. Free your energies        Cloud Computing | The way to we do it            27
                                                                  © Copyright Capgemini 2009 All Rights Reserved
Where Are Some of The Challenges of Adopting Cloud?

          Security


          Making applications publicly addressable


          Licensing models aren't adapting quickly enough


          Distances and latency of connectivity


          Interfacing and data feeds


          Some architectures require re-working for the cloud


           Addressing sunk investment costs with anything other than free

                             Together. Free your energies       Cloud Computing | The way to we do it            28
                                                                © Copyright Capgemini 2009 All Rights Reserved
Agenda


         Introduction


         Concepts of Cloud Computing



         Business Drivers and Examples


         Where to start



         Question & Answers




                              Together. Free your energies   Cloud Computing | The way to we do it            29
                                                             © Copyright Capgemini 2009 All Rights Reserved
See you in the Cloud!




Join the discussion:
• http://www.no.capgemini.com/teknologiblogg/
• http://www.twitter.com/CapgeminiNorge
                           Together. Free your energies   Cloud Computing | The way to we do it
                                                          © Copyright Capgemini 2009 All Rights Reserved
                                                                                                           30

CloudComputing - The future is in the sky

  • 1.
    Cloud Computing The future is in the sky Steinar Årdal Capgemini Norge Together. Free your energies Cloud Computing | The way to we do it © Copyright Capgemini 2009 All Rights Reserved 1
  • 2.
    Agenda Introduction Concepts of Cloud Computing Business Drivers and Examples Where to start Question & Answers Together. Free your energies Cloud Computing | The way to we do it 2 © Copyright Capgemini 2009 All Rights Reserved
  • 3.
    From Technology Triggerto Peak of Inflated Expectations Gartner Hype Cycle for Emerging Technologies, 2008 Together. Free your energies Cloud Computing | The way to we do it 3 © Copyright Capgemini 2009 All Rights Reserved
  • 4.
    From Technology Triggerto Peak of Inflated Expectations Gartner Hype Cycle for Emerging Technologies, 2009 Together. Free your energies Cloud Computing | The way to we do it 4 © Copyright Capgemini 2009 All Rights Reserved
  • 5.
    Agenda Introduction Concepts of Cloud Computing Business Drivers and Examples Where to start Question & Answers Together. Free your energies Cloud Computing | The way to we do it 5 © Copyright Capgemini 2009 All Rights Reserved
  • 6.
    Definition of CloudComputing National Institute of Standards and Technology (NIST) On-demand self-service Standard network access Location independent resource pooling Rapid elasticity Pay per use Together. Free your energies Cloud Computing | The way to we do it 6 © Copyright Capgemini 2009 All Rights Reserved
  • 7.
    Definition of CloudComputing National Institute of Standards and Technology (NIST) BPaaS Business Process as a Service Not a NIST model but widely agreed SaaS Hybrid Software as a Service PaaS Platform as a Service IaaS Infrastructure as a Service Together. Free your energies Cloud Computing | The way to we do it 7 © Copyright Capgemini 2009 All Rights Reserved
  • 8.
    Definition of CloudComputing National Institute of Standards and Technology (NIST) Hybrid user group with similar requirements Virtual Private Community Freely available Private Public Single user Together. Free your energies Cloud Computing | The way to we do it 8 © Copyright Capgemini 2009 All Rights Reserved
  • 9.
    Agenda Introduction Concepts of Cloud Computing Business Drivers and Examples Where to start Question & Answers Together. Free your energies Cloud Computing | The way to we do it 9 © Copyright Capgemini 2009 All Rights Reserved
  • 10.
    Speed to Value Together. Free your energies Cloud Computing | The way to we do it 10 http://www.flickr.com/photos/frogzone1/3048331196/ © Copyright Capgemini 2009 All Rights Reserved
  • 11.
    Buying infrastructure Together. Free your energies Cloud Computing | The way to we do it 11 © Copyright Capgemini 2009 All Rights Reserved
  • 12.
    Buying infrastructure Together. Free your energies Cloud Computing | The way to we do it 12 © Copyright Capgemini 2009 All Rights Reserved
  • 13.
    Buying infrastructure Together. Free your energies Cloud Computing | The way to we do it 13 © Copyright Capgemini 2009 All Rights Reserved
  • 14.
    Flexibility Together. Free your energies Cloud Computing | The way to we do it 14 © Copyright Capgemini 2009 All Rights Reserved
  • 15.
    Scaling up (anddown) Peak capacity ~100X Facebook App goes viral Launch of Facebook App Together. Free your energies Cloud Computing | The way to we do it 15 © Copyright Capgemini 2009 All Rights Reserved
  • 16.
    Cost Reduction Together. Free your energies Cloud Computing | The way to we do it 16 © Copyright Capgemini 2009 All Rights Reserved
  • 17.
    Turn off theinfrastructure at night 3000-- Number of EC2 Instances 300 CPU’s on weekends 300 -- Wednesday Thursday Friday Saturday Sunday Monday Tuesday 4/22/2009 4/23/2009 4/24/2009 4/25/2009 4/26/2009 4/27/2009 4/28/2009 Together. Free your energies Cloud Computing | The way to we do it 17 © Copyright Capgemini 2009 All Rights Reserved
  • 18.
    Compare this, … Site A Site B Outer Firewall Balance Traffic Load Intrution Detection System Web Access Management DMZ Firewall Portal Catalog Services Inner Firewall Balance load Application Logic Catalog Services Database Storage Together. Free your energies Cloud Computing | The way to we do it 18 © Copyright Capgemini 2009 All Rights Reserved
  • 19.
    to this ... Which is more expensive? EC2 Web Access AMI EC2 Simple Storage Service (S3) Portal AMI Web Access Portal AMI AMI EC2 Logic DB Logic AMI AMI AMI EC2 DB AMI Together. Free your energies Cloud Computing | The way to we do it 19 © Copyright Capgemini 2009 All Rights Reserved
  • 20.
    Google Apps vsMicrosoft Office Together. Free your energies Cloud Computing | The way to we do it 20 © Copyright Capgemini 2009 All Rights Reserved
  • 21.
    CapEx Avoidance Together. Free your energies Cloud Computing | The way to we do it 21 © Copyright Capgemini 2009 All Rights Reserved
  • 22.
    From Fixed Costto Variable Cost Cost Large Capital Wasted Money Bad Things Expenditures Happen Forecasted Load Traditional Infrastructure Actual Load The Getting Started Tax Cloud Computing Time Together. Free your energies Cloud Computing | The way to we do it 22 © Copyright Capgemini 2009 All Rights Reserved
  • 23.
    Greener IT Together. Free your energies Cloud Computing | The way to we do it 23 © Copyright Capgemini 2009 All Rights Reserved
  • 24.
    Cloud Computing asan enabler for GreenIT Together. Free your energies Cloud Computing | The way to we do it 24 © Copyright Capgemini 2009 All Rights Reserved
  • 25.
    Agenda Introduction Concepts of Cloud Computing Business Drivers and Examples Where to start Question & Answers Together. Free your energies Cloud Computing | The way to we do it 25 © Copyright Capgemini 2009 All Rights Reserved
  • 26.
    Advantages of CloudComputing On-demand self-service Use when needed, including processors, memory, network, bandwidth, storage Standard network access Cloud computing involves browser access to hosted data and resources. Configure resources extremely quickly Location independent resource pooling Accessing offsite IT resources in a data shared center. You don't buy the servers and storage, someone else does Rapid elasticity Configure resources extremely quickly Pay per use Subscription style cost model Together. Free your energies Cloud Computing | The way to we do it 26 © Copyright Capgemini 2009 All Rights Reserved
  • 27.
    When Is CloudComputing A Fit For The Enterprise? Applications & processes have highly variable demand Internal datacenter capacity limits are being reached Existing hardware has reached end of serviceable life Speed of provisioning is constraining business execution Enterprise Datacenter no longer provides competitive advantage Together. Free your energies Cloud Computing | The way to we do it 27 © Copyright Capgemini 2009 All Rights Reserved
  • 28.
    Where Are Someof The Challenges of Adopting Cloud? Security Making applications publicly addressable Licensing models aren't adapting quickly enough Distances and latency of connectivity Interfacing and data feeds Some architectures require re-working for the cloud Addressing sunk investment costs with anything other than free Together. Free your energies Cloud Computing | The way to we do it 28 © Copyright Capgemini 2009 All Rights Reserved
  • 29.
    Agenda Introduction Concepts of Cloud Computing Business Drivers and Examples Where to start Question & Answers Together. Free your energies Cloud Computing | The way to we do it 29 © Copyright Capgemini 2009 All Rights Reserved
  • 30.
    See you inthe Cloud! Join the discussion: • http://www.no.capgemini.com/teknologiblogg/ • http://www.twitter.com/CapgeminiNorge Together. Free your energies Cloud Computing | The way to we do it © Copyright Capgemini 2009 All Rights Reserved 30