Clean Transportation for All | Electrifying Rural Communities by Eva DeCesaro
1. Clean Transportation for All -
Electrifying Rural Communities
January 14, 2019
Eva DeCesaro
Electric Transportation Sr. Product Manager
2. 2
• 760,000 customers in 3
states
• Regulated by multiple
state public utility
commissions
• “Patchwork” service area
that includes main
highway corridors and
more remote areas of
the three states
Pacific Power Overview
3. Economic Benefit to Rural Electrification
3
[1]nhts.ornl.gov/assets/2017_nhts_s
ummary_travel_trends.pdf
Rural households spend more on
transportation ($10,299) than urban
households ($8,768) in 2016, in part
because rural households have higher
rates of vehicle ownership and lower
levels of access to public transit.1
6. State of Vehicle Electrification
6
0
1,000
2,000
3,000
4,000
5,000
6,000
2013 2014 2015 2016 2017 2018 *2019
VehicleCounts
(Cumulative)
Year
Electric Vehicles in Pacific Power Service Area (est.)
California
Washington
Oregon
Note: 2019 numbers
are through June
2019.
Rural communities are investing in Transportation Electrification! Creative partnerships are keyJosephine County Transit is operating two electric busesWalla Walla has two electric buses
In the majority of counties, electric vehicles represent less than 1% total passenger vehicles registered
As of June 2019, ~65% of Oregon registered electric vehicles were located counties around Portland
Clackamas, Multnomah, Washington Counties
As of June 2019, ~18% of electric vehicles are located in PacifiCorp’s service territory
EV Estimates:
Approximately 5,000 EVs in Oregon Service Area
400 EVs in Washington Service Area
Less than 100 EVs in California Service Area
The majority of customers are not aware of any EV initiatives
82% of customers indicate current EV owners are the most trusted sources of EV information
Through Utility-Owned Charging
The figure to the right illustrates Pacific Power’s utility charging station in Madras, Oregon
Became available for public charging on December 6, 2019
Community outreach event to be held January 29, 2020