The band had to choose between two songs, "Alarms" and "Kaleidoscope", for their music video. While "Alarms" is a slower, more melancholy song, "Kaleidoscope" is faster and more upbeat. They listed pros and cons of each song. They then conducted research with their target audience of young adults who said they found "Alarms" more intriguing and meaningful with its lyrics provoking images of a journey and looking to the past. Based on appealing more to their target audience and providing a better narrative opportunity, the band chose "Alarms" for their music video.