ChicagoTribuneHuffington Post V.PoliticoDaily Kos
DirectCoverageLittle direct coverage
Extent of direct coverage was what Republicans were serious potential candidates and if there would possibly be a challenge to Obamafrom the left
Vast majority of Chicago Tribune political coverage was local
entire Election CenterIndirectCoverageThere was much more indirect coverage
But still not a significant amount
Articles concerning the 2012 election mostly mentioned it in passing
Example: Broad article about the budget and Obama’s handling of it, then paragraph explaining how his views might affect his campaign & the election
Same with unions, unemployment, Social Security, ectPotential Republican CandidatesThe Donald?Former Speaker of the House Newt Gingrich?Former Minnesota Gov. Tim Pawlenty?Maybe even…former Massachusetts Gov. Mitt Romney
former Pennsylvania Sen. Rick Santorum
former Utah Gov. Jon Huntsman
former Arkansas Gov. Mike Huckabee
former Mississippi Gov. Haley Barbour
Indiana Gov. Mitch Daniels
Minnesota Rep. Michele BachmannThemesNot really a dominant or central theme,
But if I had to choose
 Potential Republican candidates&The impact of current issues & events on Obama’s chances of re-election
Chicago Tribune 2012 election coverage was
Minimal & dry
Not much opinion or analysis outside of editorials
Lacking in national coverage
2012 Approach2012 = dominant themePermeates siteThemesRepublican coverageObamaMinimalLibya
Republican CoverageRight-leaning Coverage = Majority of ContentMichele BachmannBachmann steals the show: 'I'm in!‘Michele Bachmann bid could shake up GOP fieldShe “possesses an array of other strengths that are certain to make her a factor in the GOP primary”She is a “good fit”Sarah PalinPalin pounds Obama over IsraelImplying that Obama is acting incorrectly in IsraelMitt RomneyAnother McCain alum joins Team HuntsmanHighlighting how Republicans are gaining strengthHaley BarbourBarbour: 'What are we doing in Libya?'Again, implying that Obama isn’t reacting correctly
Politico Daily CalendarDaily CalendarALL politicians featured on March 24, 25, 26 and 27 were RepublicansCoincidence?

ChiTribune_Finalpresentation 3.27.2011

Editor's Notes

  • #8 2012 dominant theme – first tab across the top of their website. This could be also be attributed to the fact that this is a political website