This document discusses China Eastern Airline, including its headquarters, scope of business, mission and values, use of social media, and corporate social responsibility efforts. It notes that China Eastern is headquartered in Shanghai and engages in air transportation and related products. The airline values being preferred by customers, satisfactory to shareholders, and trusted by society. It has used social media like microblogs and Facebook to understand customer feelings. China Eastern has also participated in evacuating Chinese citizens during civil conflicts in Libya and Egypt in 2011 and providing disaster relief for earthquakes in China and Japan.