The document outlines the stages of multimedia project development, including planning, design, and delivery, while emphasizing the importance of understanding the target audience and program content. It details the roles within a multimedia team, including project manager, designers, and programmers, highlighting the necessity of teamwork and communication. Additionally, it discusses the critical considerations for interactivity and content delivery modes to effectively convey the intended message.

1. Making Multimedia
Skills

2. The Stages of a Project
• Planning and costing
• Designing and producing
• Testing
• Delivering

3. 1. Multimedia Application
Goals and Objectives
– What is the Purpose of the proposed
application?
– What are you trying to accomplish?
– What is the expected result?
1. Multimedia Application
Goals and Objectives
– What is the Purpose of the proposed
application?
– What are you trying to accomplish?
– What is the expected result?
Multimedia Application Design
Considerations

4. 2. Defining the Target Audience
– Age and Educational level
– Organization culture
– Audience needs and experience
– User’s level of expertise
– Logos and preferred colors
– Cultural composition
– Psychological profile
“Know your Audience”

5. 3. Program Content
– Program objective
– Mode of delivery (presentation, tutorial,
kiosk, Internet)
– Program content can be defined as the
specific message, data, facts, or
information to be presented through the
multimedia application.
• Multimedia Building Blocks
– Which should be used when and why?

6. 4. The Application’s Intended
Use
– Individual Use
• Extensive Text
• Scrolling Text Fields
• Audio
• Interactivity
– Group Presentations
• Text
• Audio
• Interactivity
• Colors

7. 5. Navigation
• Branching
– Linear
– Nonlinear

8. 6. Determining the Degree of
Interactivity
• Feedback?

9. Creativity
• Before beginning a multimedia project, you
must first develop a sense of its scope and
content. Let the project take shape in your
head as you think through the various
methods available to get your message
across to your viewers.
• The most precious asset you can bring to the
multimedia workshop is your creativity.

10. Who are Multimedia Developers?
•Computer science experts
•Graphic artists
•Literary artists
•Film and audio specialists

11. Teams Members
– Producer
– Content specialists
– Instructional designer
– Script Writer
– Multimedia architect or Multimedia Designer
– Computer graphic artist
– Audio and video specialist
– Computer programmer
– Interface Designer

12. Members of the Team
•Project Manager
Responsible for overall development
Manages budgets, schedules, and personnel
Keeps the team focused

13. Members of the Team
•Project Manager
•Multimedia Designer
Designs and assembles the project
Prepares the project blueprint
Delivers the project

14. Members of the Team
•Project Manager
•Multimedia Designer
•Interface Designer
Designs the interface
Organizes content around the interface

15. Members of the Team
•Project Manager
•Multimedia Designer
•Interface Designer
•Writer
•Video Specialist
•Audio Specialist

16. Members of the Team
•Multimedia Programmer
Implements the project
Produce customized delivery systems
Train other team members

17. Members of the Team
•Multimedia Programmer
•Web Producer
Prepare the project for online consumption
Coordinate and host the Web server
Manage and support the Web site

18. Team Building
Team members must be “team players”
Encourage communication
Tailor the group dynamic to the personalities in the group