Is traditional marketing is dead? Well, it is not completely dead but to a great extent traditional marketing approaches are avoided by the marketers. This is the reason for growing popularity of digital marketing course in Kerala.

1. CHALLENGES OF TRADITIONAL
MARKETING

5. Online marketing has become an integral part of the
marketing campaigns of the business. So, is this
means the traditional marketing is dead? Well, it is
not completely dead but to a great extent traditional
marketing approaches are avoided by the marketers.
This is the reason for growing popularity of digital
marketing course in Kerala.

6. Traditional marketing is time taking
Traditional marketing takes more time as compared
to digital marketing in order to accomplish the
marketing goals.

7. Target fewer customers in one go
Online marketing is capable of reaching to millions of
customers in one go however traditional marketing is
quite lethargic in this aspect.

8. Cost of traditional marketing is higher
Another challenge faced by traditional marketing is
that the cost of marketing is higher. There is a need to
pay for ad in newspaper, flyer printing, banners and
other traditional marketing tools. Also, the marketing
companies charge according to the area that you
want to cover for advertising. Online marketing
targets the audience in the entire web world which is
cost effective.

9. Customization issues for traditional marketing tools
With online marketing, cost of advertising gets
reduced as the ads can be customized and reused. In
traditional marketing, customization cannot be done.
You will have to redraft, reprint or recreate the
advertisement. By learning digital marketing course
from the best Digital marketing institute in Kerala,
you can easily make the business successful with
effective digital marketing techniques.