Maintaining longevity of an SNS game (basing on Sky Garden)action.vn
This document discusses techniques for maintaining longevity of the Sky Garden social networking game on ZingMe. It provides background on the game's history and success since its 2010 launch. It then outlines 7 techniques used by the game's developer to sustain its large player base over time: building short and long-term goals for players, adding new addictive mini-games and features, prioritizing community building, being responsive to player support needs, creating new events for excitement, changing the visual style periodically, and adding systems for player trading and collection. By 2012, Sky Garden had nearly 10 million players and was one of ZingMe's most popular games.
The document discusses how the Scrum framework can be applied to game development. It explains that Scrum is an agile development process where self-organizing teams work in sprints to deliver working software every 2-4 weeks based on priorities set by business stakeholders. It then outlines the typical Scrum ceremonies like sprint planning, daily stand-ups, and retrospectives. Finally, it poses several questions about how requirements, roadmaps, designers, testers, bugs, changes to requirements, and large team sizes are handled when using Scrum for game development projects.
I want to be a GUI designer- gamer usability and designer missionaction.vn
The document discusses the mission of GUI designers for SNS Gamer. It outlines some common usability principles for GUI design, such as making the interface self-evident or easy to understand, avoiding requiring users to think too much, and accounting for impatient users who click through without reading. It also covers some trends in UI art like texturizing and borderless designs. The presentation emphasizes testing interfaces directly rather than lengthy discussions in order to maintain creativity while ensuring usability.
Building an MMO game for social networking audiences requires balancing hardcore and casual gameplay. The developer created a prototype combining simulation, social, and casual elements. After an internal alpha, they redesigned the art style and game loop to appeal to both casual and competitive players. The closed beta launched in June 2012 after crunch development by multiple scrum teams.
This document discusses 2D art creation for real-time 3D web games. It covers character, environment, and PR artwork design. For characters, adjustments were made to proportions and camera angles to improve visuals. Costumes were designed as separate pieces then combined. Environments needed cleanup between 2D sketches and 3D to match. Texture libraries were recommended to share resources between 2D and 3D artists. Final PR artwork was created by combining 2D sketches, 3D characters, backgrounds, and effects produced collaboratively. Defining camera usage and avoiding excess details were emphasized.
Data-centric Design & Operation in Social gameaction.vn
This document discusses the methodology of a data-centric approach to game business. It introduces concepts like kaizen and just-in-time principles from Japanese methodology. It defines key metrics like acquisition, retention, monetization, and lifetime value. It explains how to analyze user funnel data, retention rates, average revenue per user, and segmentation to predict lifetime value. The overall goal is to use data to scientifically understand and optimize the unit economy of profit per user.
Maintaining longevity of an SNS game (basing on Sky Garden)action.vn
This document discusses techniques for maintaining longevity of the Sky Garden social networking game on ZingMe. It provides background on the game's history and success since its 2010 launch. It then outlines 7 techniques used by the game's developer to sustain its large player base over time: building short and long-term goals for players, adding new addictive mini-games and features, prioritizing community building, being responsive to player support needs, creating new events for excitement, changing the visual style periodically, and adding systems for player trading and collection. By 2012, Sky Garden had nearly 10 million players and was one of ZingMe's most popular games.
The document discusses how the Scrum framework can be applied to game development. It explains that Scrum is an agile development process where self-organizing teams work in sprints to deliver working software every 2-4 weeks based on priorities set by business stakeholders. It then outlines the typical Scrum ceremonies like sprint planning, daily stand-ups, and retrospectives. Finally, it poses several questions about how requirements, roadmaps, designers, testers, bugs, changes to requirements, and large team sizes are handled when using Scrum for game development projects.
I want to be a GUI designer- gamer usability and designer missionaction.vn
The document discusses the mission of GUI designers for SNS Gamer. It outlines some common usability principles for GUI design, such as making the interface self-evident or easy to understand, avoiding requiring users to think too much, and accounting for impatient users who click through without reading. It also covers some trends in UI art like texturizing and borderless designs. The presentation emphasizes testing interfaces directly rather than lengthy discussions in order to maintain creativity while ensuring usability.
Building an MMO game for social networking audiences requires balancing hardcore and casual gameplay. The developer created a prototype combining simulation, social, and casual elements. After an internal alpha, they redesigned the art style and game loop to appeal to both casual and competitive players. The closed beta launched in June 2012 after crunch development by multiple scrum teams.
This document discusses 2D art creation for real-time 3D web games. It covers character, environment, and PR artwork design. For characters, adjustments were made to proportions and camera angles to improve visuals. Costumes were designed as separate pieces then combined. Environments needed cleanup between 2D sketches and 3D to match. Texture libraries were recommended to share resources between 2D and 3D artists. Final PR artwork was created by combining 2D sketches, 3D characters, backgrounds, and effects produced collaboratively. Defining camera usage and avoiding excess details were emphasized.
Data-centric Design & Operation in Social gameaction.vn
This document discusses the methodology of a data-centric approach to game business. It introduces concepts like kaizen and just-in-time principles from Japanese methodology. It defines key metrics like acquisition, retention, monetization, and lifetime value. It explains how to analyze user funnel data, retention rates, average revenue per user, and segmentation to predict lifetime value. The overall goal is to use data to scientifically understand and optimize the unit economy of profit per user.
Mobile Monday 04/2013: Minh Châu Corp - Success is a continious journeyGameLandVN
Bài chia sẻ của anh Nguyễn Việt Sơn, CEO Minh Châu Corp trong buổi hội thảo do Mobile Monday tổ chức tại TP.Hồ Chí Minh vào ngày 24/04/2013 với chủ đề về game di động.
Dự án Vinhomes Smart City Tây Mỗ - Đại Mỗ tọa lạc tại địa phận 2 phường Tây Mỗ - Đại Mỗ, Q Nam Từ Liêm, Hà Nội
https://muanhavinhomes.vn/vinhomes-smart-city
Báo cáo thị trường ứng dụng điện thoại di động tại Việt Nam nửa đầu 2018Appota Group
Ngày 11 tháng 7 năm 2018, tại Hà Nội, báo cáo nửa đầu năm 2018 về thị trường ứng dụng điện thoại di động Việt Nam sẽ được Appota phát hành chính thức. Là chuyên gia về xuất bản ứng dụng và trò chơi trên điện thoại di động, quảng cáo, dịch vụ thanh toán và nhà cung cấp dịch vụ lưu trữ máy chủ, Appota nghiên cứu, tổng hợp các chủ đề liên quan đến ứng dụng dành cho thiết bị di động, cập nhật thông tin thị trường Việt Nam - một trong những thị trường ứng dụng di động phát triển nhanh nhất thế giới.
Để dễ dàng tiếp cận, báo cáo trình bày theo các nội dung và trình tự sau:
- Toàn cảnh thị trường Việt Nam
- Hành vi sử dụng điện thoại thông minh của người Việt
- Toàn cảnh thương mại điện tử di động
- Toàn cảnh công nghệ tài chính di động
- Toàn cảnh trò chơi di động
- Toàn cảnh quảng cáo di động và phương thức tạo dòng tiền
Báo cáo tài nguyên Internet cung cấp tới cộng đồng Internet Việt Nam thông tin tham khảo về sự tăng trưởng và phát triển về tên miền quốc gia .VN, địa chỉ IP và thông tin hạ tầng kỹ thuật liên quan, qua đó cho thấy thông tin tổng quan về tình hình phát triển Internet nói chung của Việt Nam.
ComScore - Southeast Asia Digital Future in Focus 2013action.vn
The document discusses key digital trends in Southeast Asia. Some of the main points covered include:
- Mobile and non-PC traffic is growing rapidly in Southeast Asia, accounting for over 20% of internet traffic in some countries.
- Social networking captures the largest percentage of internet users' time in Southeast Asia. Facebook is the dominant social network with high penetration in several Southeast Asian countries.
- Younger internet users, especially those under 35, spend significantly more time online on average and are driving growth in the region. Countries like Vietnam and Thailand have over 70% of their online populations under 35.
Mobile Monday 04/2013: Minh Châu Corp - Success is a continious journeyGameLandVN
Bài chia sẻ của anh Nguyễn Việt Sơn, CEO Minh Châu Corp trong buổi hội thảo do Mobile Monday tổ chức tại TP.Hồ Chí Minh vào ngày 24/04/2013 với chủ đề về game di động.
Dự án Vinhomes Smart City Tây Mỗ - Đại Mỗ tọa lạc tại địa phận 2 phường Tây Mỗ - Đại Mỗ, Q Nam Từ Liêm, Hà Nội
https://muanhavinhomes.vn/vinhomes-smart-city
Báo cáo thị trường ứng dụng điện thoại di động tại Việt Nam nửa đầu 2018Appota Group
Ngày 11 tháng 7 năm 2018, tại Hà Nội, báo cáo nửa đầu năm 2018 về thị trường ứng dụng điện thoại di động Việt Nam sẽ được Appota phát hành chính thức. Là chuyên gia về xuất bản ứng dụng và trò chơi trên điện thoại di động, quảng cáo, dịch vụ thanh toán và nhà cung cấp dịch vụ lưu trữ máy chủ, Appota nghiên cứu, tổng hợp các chủ đề liên quan đến ứng dụng dành cho thiết bị di động, cập nhật thông tin thị trường Việt Nam - một trong những thị trường ứng dụng di động phát triển nhanh nhất thế giới.
Để dễ dàng tiếp cận, báo cáo trình bày theo các nội dung và trình tự sau:
- Toàn cảnh thị trường Việt Nam
- Hành vi sử dụng điện thoại thông minh của người Việt
- Toàn cảnh thương mại điện tử di động
- Toàn cảnh công nghệ tài chính di động
- Toàn cảnh trò chơi di động
- Toàn cảnh quảng cáo di động và phương thức tạo dòng tiền
Báo cáo tài nguyên Internet cung cấp tới cộng đồng Internet Việt Nam thông tin tham khảo về sự tăng trưởng và phát triển về tên miền quốc gia .VN, địa chỉ IP và thông tin hạ tầng kỹ thuật liên quan, qua đó cho thấy thông tin tổng quan về tình hình phát triển Internet nói chung của Việt Nam.
ComScore - Southeast Asia Digital Future in Focus 2013action.vn
The document discusses key digital trends in Southeast Asia. Some of the main points covered include:
- Mobile and non-PC traffic is growing rapidly in Southeast Asia, accounting for over 20% of internet traffic in some countries.
- Social networking captures the largest percentage of internet users' time in Southeast Asia. Facebook is the dominant social network with high penetration in several Southeast Asian countries.
- Younger internet users, especially those under 35, spend significantly more time online on average and are driving growth in the region. Countries like Vietnam and Thailand have over 70% of their online populations under 35.
comScore's Presentation Google's Think Digital Vietnam 11-Dec-2012action.vn
The document discusses key trends in digital landscape and the state of internet in Vietnam. It finds that Vietnam's online population has grown 15% since October 2011, with 53% being male and 47% female. Social networking dominates users' time, though e-commerce is still developing. Online video is popular in Vietnam, more so than other Southeast Asian countries. Mobile internet and tablet usage are growing significantly in Vietnam as well. The document concludes that while Vietnam's internet population is young and engaged, digital advertising spending still lags far behind the country's total advertising expenditure.
1) Amazon uses a variety of advanced technologies across its business including machine learning, data analytics, distributed systems, and more. These technologies are implemented as microservices and power features like recommendations, search, and syncing user data across devices.
2) State management and data storage are critical challenges at Amazon's scale. They have developed proprietary systems like Dynamo and other key-value stores to meet their performance and scalability needs.
3) Technology is deeply integrated into all aspects of Amazon's business from product listings to customer experiences to internal processes and decision making. It allows them to continuously innovate and improve services for customers.
The document discusses high-impact entrepreneurs and their importance in driving economic growth. It finds that a small number of successful entrepreneurs can significantly influence and connect many other companies in their industry. These entrepreneurs often go on to become investors in other ventures after their own success. While there are not many high-impact entrepreneurs globally, the world does not need that many to create jobs and economic growth if they are able to build large, influential companies. Public policy should focus on supporting existing successful entrepreneurs to develop local ecosystems and inspire future generations of entrepreneurs.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
Vietnam has a population of over 91 million people, with 30.8 million internet users and 8.5 million social media users. Mobile penetration exceeds 127 million subscriptions. Facebook surpassed Zing as the leading social network. Mobile devices deliver over 2.1 billion ad impressions per month in Vietnam, with 93% to basic phones. Social media influences over 80% of Vietnamese consumers' purchase decisions.
Mobile developers believe that a mobile-first social media startup could disrupt Facebook's dominance. They also predict that by 2015 they will be building apps for more devices beyond smartphones and tablets, such as TVs and connected cars. Developers expressed dissatisfaction with HTML5 for mobile apps due to issues with performance, security, and fragmentation. Apple continues to be the most popular platform for developers, while interest in Android development declined again. Developers are optimistic but cautious about Windows 8's potential due to Microsoft's past performance and the difficulty of the task.
The document provides 11 reasons why one should not do a startup, according to Dave McClure. It warns that startups require passion for solving customer problems, willingness to work hard and sacrifice comfort, a good product-market fit, strong leadership and team, and marketing skills. Failure is likely if one enters startups for the wrong reasons or without the necessary qualities and skills.
Mobiles share of the mix marketing evolutionaction.vn
The document discusses optimizing marketing budgets to allocate spending across different media channels. It analyzes ROI data from mobile advertising campaigns to determine that on average, marketers should allocate 7% of their budget to mobile. However, the recommended allocation varies between 5-9% depending on the industry, marketing goals, and target audience. While current mobile advertising spending is below these levels, the analysis shows marketers are underinvesting and can improve ROI by rebalancing budgets to allocate more to mobile.
The document discusses balancing progression systems in social network games using an "energy" mechanic. It compares leveling in massively multiplayer online role-playing games (MMORPGs) to leveling and earning currency in social network games (SNS). The document proposes that energy, which limits the amount of gameplay time, can help balance level progression and earning currency to control monetization opportunities while providing players daily goals.
Training and developing human resources in a game studioaction.vn
This document discusses strategies for recruiting and developing human resources in a game studio. It outlines a development route that includes researching candidates, screening, making challenges, and reviewing performance. The main points are to embrace challenges, never give up, have appropriate behavior, and learn new things. An effective employee is aligned with the organization's mission. Charts are provided to track competencies, capacity, and key performance indicators over time. Moving employees between stages depends on exceeding, meeting, or not meeting expectations. Both macro and micro approaches to human resource management are important to apply these strategies in practice.
Training and developing human resources in a game studio
Chợ ứng dụng thuần Việt
1. Chợ ứng dụng thuần Việt
Tương lai tươi sáng cho các nhà phát
triển nội dung di động
2. Lê Văn Giáp
Founder & CEO: SharePlus Corp
Founder : ViMarket.vn
Chợ ứng dụng di động chuyên nghiệp
Founder : VietAndroid.com
Cộng đồng Android lớn nhất Việt Nam
giaplv@shareplus.com.vn giaplv_master_it giaplee
17. Business Model
ViMarket
Local CP/sCP
Local Dev End user
Local Content Maker
Local payment
gateway
ATM, Visa, Flexible, easy
Paypal, eWallet
SMS,Wapcharging Local Telcos
(Viettel, Mobi, Vina) available
18. Hỗ trợ bạn dễ
dàng
Phát hành Chia sẻ
Quản lí Quảng bá
Báo cáo Kiếm tiền
19. Thanh toán
Tin nhắn SMS
Wap-Charging
(GPRS, 3G)
Thẻ cào trả trước
(Vina, Mobi, Viettel, Gate)
Internet Banking
(ATM, Visa, Paypal)
Ví điện tử
20. …đang có…
250k active / 420k users
8 triệu lượt tải
(1/2011 – 5/2012)
1000 nhà phát triển
(00h:00 – 19/05/2012)
21. Tỉ lệ ăn chia
ViMarket 30 / 70 Dev, CPs
Có chính sách ưu tiên nếu
doanh số cao