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Catastrophic human ignorance 
Isn’t climate change catastrophic enough? 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 1 
(Conin, 2005)
Content 
•Human selfishness and the EGO vs ECO way of living 
•Consequences of global warming and climate change 
•The climate change message – sugarcoated or exaggerated? 
•Responsibility and action – who’s job is it? 
•Conclusion and picturing the facts 
•References 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 2
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 3 
(FUTURITY, 2011)
Homo Sapiens («Wise human») 
- The ONE species to rule them all! 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 4
Species extinction 
Desperation 
Extreme weather 
Disease 
(Skylab Culture, 2012) 
Resource scarcity 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 5 
Fresh air 
Clean water 
Biodiversity 
Stability 
WE the PEOPLE 
Well-being 
Sustainability 
Beauty 
Peace 
Death 
War 
Destruction
(Twentieth Century Fox, 2004) 
- Isn’t mere climate change serious enough to be worthy of attention? 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 6
…and then there’s the IGNORANCE! 
Ignorance is bliss, isn’t that what they say?! 
(FCIT, 2012) 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 7
(QuotationsBook, no date). 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 8
“A reasonable society should be willing to undertake fairly significant precautions to avoid catastrophic events. 
Over the past few decades, however, social and cognitive psychologists studying human judgment and choice have learned that reasonable people sometimes fail to make reasonable choices.” 
(Rachlinski, 2000, Siwanowicz, 2011). 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 9
(PolitiComments, no date). 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 10
What anybody CAN do: 
Recycle 
) (Care2, 2008) 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 11
Reduce… 
Water 
Fuel 
Paper 
Electricity 
Plastic bags, bottles… 
Chemicals 
Materialism 
Waste 
Meat consumption 
Consumption in general…. 
(DMSTAGRAM, no date). 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 12
Planet Earth is in serious trouble! The selfishness of some is the misery of others! 
The species of the Earth are many, but more and more become endangered every year! 
Climate change is a complex issue, and so is putting the message constructively forward! 
Climate change is catastrophic enough as it is, and deserve more attention and ACTION! 
We need to start living up to the WISE humans we named ourself to be! 
We need to shift from an EGO, to a more ECO, lifestyle! 
Conclusion 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 13
Picturing the facts with some screenshots: - Catastrophic or not, feel free to get affected! 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 14
) (Homeproject, 2009)
(Homeproject, 2009)
) (Homeproject, 2009)
(Homeproject, 2009)
) (Homeproject, 2009)
(Homeproject, 2009)
) (Homeproject, 2009)
(Homeproject, 2009)
) (Homeproject, 2009)
(Homeproject, 2009)
) (Homeproject, 2009)
(Homeproject, 2009)
) (Homeproject, 2009)
(Homeproject, 2009)
) (Homeproject, 2009)
(Homeproject, 2009)
) (Homeproject, 2009)
(Homeproject, 2009)
) (Homeproject, 2009)
(Homeproject, 2009)
References 
Bryant, M. (2011) ‘How to make cameras auto-focus like eyes’, Futurity, 3 October 2011. Available at: http://www.futurity.org/top- stories/how-to-make-cameras-auto-focus-like-eyes/ (Accessed: 22 October 2012). 
Care2 (2008), ‘Reduce, Reuse & Recycle Your Way to Lower Overhead’, Available at: http://www.care2.com/news/member/359900140/848497 (Accessed: 23 October 2012). 
Conin, (2005) Ignorance [Online]. Available at: http://fc02.deviantart.net/fs7/i/2005/162/e/c/ignorance_____by_Conin.jpg (Accessed: 26 October 2012). 
DMSTAGRAM (no date), ‘Remember: someone is happy with less than you have’ Available at: http://dm.stagram.com/p/200273381734119461_25543741 (Accessed: 23 October 2012). 
FCIT, (2012) ‘Three Wise Monkeys’, [Online]. Available at: http://etc.usf.edu/clipart/22000/22027/monkeys_22027.htm (Accessed: 22 October 2012). 
Homeproject (2009) ‘HOME’ Directed by Yann Arthus-Bertrand [Film] France: EuropaCorp. [Online]. Available at: http://www.homethemovie.org/en and http://youtu.be/jqxENMKaeCU (Accessed 24 October 2012). 
PolitiComments, (no date), ‘I don’t see any borders, do you?’, Available at: http://ct.politicomments.com/ol/pc/sw/i52/5/8/14/pc_fe54612316ebffdaa75275a5b2bb4e82.jpg (Accessed 23 October 2012). 
QuotationsBook.com, Available at: http://quotationsbook.com/quote/43076/ (no date) (Accessed 22 October 2012). 
Rachlinski, J.J. (2000) ‘The psychology of global climate change’, Symposium: Innovations in Environmental Policy, 2000, 1, University of Illinois Law Review, [Online]. Available at: http://env.chass.utoronto.ca/env200y/ESSAY2001/globwarm.pdf (Accessed: 22 October 2012) 
Siwanowicz, I. (2011) ‘Baby chameleons’. Available at: http://www.egodialogues.com/2011/action-photography/ (Accessed: 23 October 2012). 
Skylab Clothing Culture TM (2012) ‘Ego vs. Eco’. Available at: http://skylabculture.com/blog/2012/05/26/ego-vs-eco/ (Accessed: 22 October 2012). 
The Day After Tomorrow (2004) Directed by Roland Emmerich [Film]. USA, Twentieth Century Fox.
Questions? 
27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm

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Catastrophic Human Ignorance - KMHH

  • 1. Catastrophic human ignorance Isn’t climate change catastrophic enough? 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 1 (Conin, 2005)
  • 2. Content •Human selfishness and the EGO vs ECO way of living •Consequences of global warming and climate change •The climate change message – sugarcoated or exaggerated? •Responsibility and action – who’s job is it? •Conclusion and picturing the facts •References 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 2
  • 3. 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 3 (FUTURITY, 2011)
  • 4. Homo Sapiens («Wise human») - The ONE species to rule them all! 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 4
  • 5. Species extinction Desperation Extreme weather Disease (Skylab Culture, 2012) Resource scarcity 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 5 Fresh air Clean water Biodiversity Stability WE the PEOPLE Well-being Sustainability Beauty Peace Death War Destruction
  • 6. (Twentieth Century Fox, 2004) - Isn’t mere climate change serious enough to be worthy of attention? 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 6
  • 7. …and then there’s the IGNORANCE! Ignorance is bliss, isn’t that what they say?! (FCIT, 2012) 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 7
  • 8. (QuotationsBook, no date). 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 8
  • 9. “A reasonable society should be willing to undertake fairly significant precautions to avoid catastrophic events. Over the past few decades, however, social and cognitive psychologists studying human judgment and choice have learned that reasonable people sometimes fail to make reasonable choices.” (Rachlinski, 2000, Siwanowicz, 2011). 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 9
  • 10. (PolitiComments, no date). 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 10
  • 11. What anybody CAN do: Recycle ) (Care2, 2008) 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 11
  • 12. Reduce… Water Fuel Paper Electricity Plastic bags, bottles… Chemicals Materialism Waste Meat consumption Consumption in general…. (DMSTAGRAM, no date). 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 12
  • 13. Planet Earth is in serious trouble! The selfishness of some is the misery of others! The species of the Earth are many, but more and more become endangered every year! Climate change is a complex issue, and so is putting the message constructively forward! Climate change is catastrophic enough as it is, and deserve more attention and ACTION! We need to start living up to the WISE humans we named ourself to be! We need to shift from an EGO, to a more ECO, lifestyle! Conclusion 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 13
  • 14. Picturing the facts with some screenshots: - Catastrophic or not, feel free to get affected! 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm 14
  • 35. References Bryant, M. (2011) ‘How to make cameras auto-focus like eyes’, Futurity, 3 October 2011. Available at: http://www.futurity.org/top- stories/how-to-make-cameras-auto-focus-like-eyes/ (Accessed: 22 October 2012). Care2 (2008), ‘Reduce, Reuse & Recycle Your Way to Lower Overhead’, Available at: http://www.care2.com/news/member/359900140/848497 (Accessed: 23 October 2012). Conin, (2005) Ignorance [Online]. Available at: http://fc02.deviantart.net/fs7/i/2005/162/e/c/ignorance_____by_Conin.jpg (Accessed: 26 October 2012). DMSTAGRAM (no date), ‘Remember: someone is happy with less than you have’ Available at: http://dm.stagram.com/p/200273381734119461_25543741 (Accessed: 23 October 2012). FCIT, (2012) ‘Three Wise Monkeys’, [Online]. Available at: http://etc.usf.edu/clipart/22000/22027/monkeys_22027.htm (Accessed: 22 October 2012). Homeproject (2009) ‘HOME’ Directed by Yann Arthus-Bertrand [Film] France: EuropaCorp. [Online]. Available at: http://www.homethemovie.org/en and http://youtu.be/jqxENMKaeCU (Accessed 24 October 2012). PolitiComments, (no date), ‘I don’t see any borders, do you?’, Available at: http://ct.politicomments.com/ol/pc/sw/i52/5/8/14/pc_fe54612316ebffdaa75275a5b2bb4e82.jpg (Accessed 23 October 2012). QuotationsBook.com, Available at: http://quotationsbook.com/quote/43076/ (no date) (Accessed 22 October 2012). Rachlinski, J.J. (2000) ‘The psychology of global climate change’, Symposium: Innovations in Environmental Policy, 2000, 1, University of Illinois Law Review, [Online]. Available at: http://env.chass.utoronto.ca/env200y/ESSAY2001/globwarm.pdf (Accessed: 22 October 2012) Siwanowicz, I. (2011) ‘Baby chameleons’. Available at: http://www.egodialogues.com/2011/action-photography/ (Accessed: 23 October 2012). Skylab Clothing Culture TM (2012) ‘Ego vs. Eco’. Available at: http://skylabculture.com/blog/2012/05/26/ego-vs-eco/ (Accessed: 22 October 2012). The Day After Tomorrow (2004) Directed by Roland Emmerich [Film]. USA, Twentieth Century Fox.
  • 36. Questions? 27. October 2012 MSc. REBE – Module 1.1 Kari-Marie H. Holmstrøm