Campfire Strategies is a business innovation advisory firm that assists organizations in identifying new market opportunities, designing business models to exploit those opportunities, and developing growth strategies and marketing programs to articulate the unique value of the enterprise. They believe an organization's strategy should tell an authentic story about who they are, what they stand for, and the distinctive value they bring to customers. Campfire Strategies uses a method of exploring "white space" opportunities to combine core competencies in new ways and find markets between traditional spaces, then helps design business models and marketing strategies to communicate an organization's value to key constituencies.