What do disasters actually cost, when you strip away all the hyperbole of floods, fires and catastrophic failures? For all their dramatic effect, those familiar scenes distract from the true cause of disruption during downtime: the failure of IT systems and the reduced productivity of the people that use them. It is important to know what downtime actually costs your organisation – without that knowledge, how can you make a decision about how much you should spend to prevent it? In this webinar, we’ll show you how to work out the actual cost of IT downtime for your organisation, taking into account both the direct cost of lost revenue as well as the intangible cost of loss of reputation.